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Green Building Market Research Report - Forecast To 2030

Green Buildings Market: Information by Product (Interiors, Exteriors), Application (Residential, Non-residential), and Region - Forecast Till 2030

ID: MRFR/CO/3547-CR | February 2020 | Region: Global | 188 pages

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Green Building Market Overview

Green buildings market is projected to be worth USD 9,91,19,3 million by 2030, registering a CAGR of 17.48% during the forecast period (2022 - 2030), The market was valued at USD 4,50,80,0 million in 2021.

Green building materials are popular because they are lead-free. These materials may also lower the total cost of buildings both in terms of construction costs and energy consumption. Contractors and construction workers find that they don’t have to use as much turpentine and lead-based paints when they use green building materials. Green building materials also provide natural lighting to buildings. Therefore, owners can save millions in terms of energy costs.

COVID-19 analysis

COVID-19 is a novel virus that can be dangerous. Most people who got it recovered just fine. That said, some unlucky few had to be hospitalized because of COVID-19. A small minority of these patients ended up dying as a result of COVID-19.

The companies in the green building market were no exception. They were forced to either temporarily halt operations or dramatically scale back production. The reason was that there was not as much demand in the construction industry because of the lockdowns and quarantines.

List of Companies

  • NATiVE (U.S.)

  • Bauder Limited (U.K.)

  • Ginkgo Sustainability (Canada)

  • Kingspan Group plc (Ireland)

  • Green Build Products (I) Pvt Ltd (India)

  • Saint Gobain S.A. (Germany)

  • SGS (Switzerland)

  • I. du Pont de Nemours and Company (U.S.)

  • Weinerberger AG (Austria)

  • Green Building Store (U.K.)

Market dynamics


Most people around the world are concerned about the environment. They are also concerned about the effects of pollution on the environment. The masses are pressuring their governments to take action. Most governments around the world are responding. They are passing rules and regulations that require developers and contractors to use eco-friendly materials and solutions in their buildings. This factor has been a major driver of green building market growth.


The technologies needed to make green building materials have advanced tremendously in the past two decades. This has meant that companies have been investing much more in research and development. The objective has been to try to develop more advanced green building materials with more innovative applications and uses.


Green building materials are expensive. Therefore, they are out of the price range of most developers and contractors around the world.


Perhaps the biggest challenge that companies in the green building market face lie in trying to develop better products that have more innovative and useful applications at price points that most developers and contractors around the world can afford.

Cumulative growth analysis

The green building market growth rate is projected to be 17.48% from the eight years from 2022 to 2030. The green building market was worth USD 247.26 billion in 2019. It’s expected to be worth USD 671.31 billion in 2027.

Technology analysis

NATiVE is a major American player in the global green building market. It became an industry leader by investing heavily in research and development. Thus, it was able to develop and market the products that allowed it to justify charging slightly more than the competition was in newer markets. NATiVE was also able to develop a sustainable competitive advantage.

Segment overview

By product

The global green building market can be grouped into the following sub-segments based on product:

  • Interior products

  • Exterior products

By application

The global green building market can be grouped into the following sub-segments based on application:

  • Residential units

  • Non-residential units

The residential units sub-segment is expected to see the greatest green building market growth rate. The main reason for this is the more stringent government regulations that most governments around the world are passing. The American government’s new regulations are a good example of this.

The US International Code Council (ICC) has updated the International Energy Conservation Code (IECC.) These modifications could result in a decrease of up to 8.6% in the overall energy costs for various residential units throughout America.

Regional analysis

The global green building market can be grouped into the following regions:

  • North America

  • The European Union

  • Asia Pacific

  • The Middle East and North Africa

Most developing nations are encouraging their developers and contractors to use green building materials in the new buildings that they are constructing. The developing world is urbanizing rapidly. Increased economic growth and industrialization in nations like India and China are the main reasons for this. Most governments and think tanks view using green building materials in construction as a way to lower overall energy costs. This is a huge boost to faster and greater economic growth in these nations.

Land and building space is at a premium in most developing countries. High population densities are the main contributors to this phenomenon. In any case, contractors and developers in developing nations are finding that the best and most economical way to build is by building up towards the sky or building in bulk.

Hence, energy-efficient townships are the new buzzword for these developers and contractors. They find that using green building materials results in far less pollution. Pollution is a huge problem in most developing countries and actually restrains annual economic growth by at least a few percentage points.

The masses are growing far wealthier in most developing nations. The result has been a dramatic increase in renovation projects of existing buildings. These building owners are demanding that the developers, contractors, and interior designers who work on these projects use green building materials when doing so.

Building owners in developing nations have a reason for insisting on this. It’s because they want to save less on energy costs by making their buildings more energy efficient. However, there is another reason and that is because they want their buildings to last longer. Incidentally, green building materials are durable.

Demand for green building materials is growing in North America, and especially in the United States of America. The reason is that the American government is becoming picky in terms of  how much energy its buildings can use. There is a huge push in America to make all buildings more energy efficient. Thus, the number of renovation projects in the post-pandemic world is on the rise in this region.

Many government agencies and think tanks are also requiring contractors and developers in North America to adhere to stringent building codes. They (contractors and developers) often find that they have to use green building materials to do so.

The European Union is projected to see strong growth in the green building market. Germany is the leading nation in this region in terms of requiring and adopting green building materials in the usage of buildings - old and new.

The Asia-Pacific region is experiencing phenomenal growth in the green building market. Most of the growth will come from Japan.

Competitive landscape

The green building market is highly competitive. The reason for this is that it has a high CAGR. The market is also fairly lucrative. Thus, many companies, especially those with huge treasuries, are being enticed to enter the market.

Companies are finding that they have to continually invest in research and development. That’s the only way that they can create the sustainable competitive advantage that they need to become profitable enough to remain economically viable. These companies also find that they can justify charging more for their products. The companies find that they can consolidate their positions in existing markets. Companies that invest heavily in research and development also can enter new markets easily.

Another way that companies can remain competitive is to enter into mergers and acquisitions with other companies. The effect and results of this is to increase their overall resource pools. This allows them to invest heavily in research and development. Thus they can develop the sustainable competitive advantage that they need to remain economically viable.

Strategic partnerships with other successful companies will also accomplish the same thing.

Ginkgo Sustainability is a successful Canadian company. It became successful by investing heavily in research and development. Therefore, it was able to develop the products that will allow them to create a sustainable competitive advantage. It also helped the company remain more profitable and economically viable.

Recent developments

  • Green Building Store, the UK based building materials company leads the global campaign for improvements and using green building materials in residential buildings

Report overview

The green building market growth rate is projected to be 17.48% from the eight years from 2022 to 2030. The green building market was worth USD 247.26 billion in 2019. It’s expected to be worth USD 671.31 billion in 2027.

The North American region and the European Union are seeing the fastest growth in the green building market. The reason for this is that their governments are passing more stringent environmental regulations. The Asia Pacific region is also seeing breakneck growth in the green building market.

Report Scope:
Report Attribute/Metric Details
  Market Size   2030: USD 9,91,19,3 million
  CAGR   17.48% CAGR (2022 to 2030)
  Base Year   2021
  Forecast Period   2022 to 2030
  Historical Data   2019 & 2020
  Forecast Units   Value (USD Million)
  Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
  Segments Covered   Product and Application
  Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
  Key Vendors   Amvik Systems (Canada), Alumasc Group Plc (UK), BASF SE (Germany), Binderholz GmbH (Germany), Bauder Limited (UK), E. I. du Pont de Nemours and Company (U.S.), Interface Inc. (U.S.), Forbo International SA (Switzerland), Owens Corning (U.S.), and Kingspan Group plc (Ireland), are some of the top players operating in the global green buildings market.
  Key Market Opportunities   Supportive government policies encouraging
  Key Market Drivers

  • The emphasis on sustainablity
  • To reduce their carbon footprint

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    Frequently Asked Questions (FAQ) :

    Global green buildings market projected to grow at approximately 17.48% during the assessment period (2022-2030).

    Rising demand to minimize energy consumption, resources, and carbon footprint, consumer awareness regarding benefits of residing in green buildings, and supportive regulations related construction are the major tailwinds pushing the growth of the global green buildings market.

    North America holds the largest share in the global green buildings market, followed by Europe and the Asia Pacific, respectively.

    Amvik Systems (Canada), Alumasc Group Plc (UK), BASF SE (Germany), Binderholz GmbH (Germany), Bauder Limited (UK), E. I. du Pont de Nemours and Company (U.S.), Interface Inc. (U.S.), Forbo International SA (Switzerland), Owens Corning (U.S.), and Kingspan Group plc (Ireland), are some of the top players operating in the global green buildings market.

    Strategic initiatives such as mergers & acquisitions, collaborations, expansion, and technology/ product launch are some of the growth strategies that players operating in the global green buildings market adopt to gain a larger competitive advantage.

    Investment in research and development, mergers and acquisitions, and strategic partnerships.

    Global green building market: Competitive Landscape

    The global green building market is characterized by the presence of many global, regional, and local players. E. I. du Pont de Nemours and Company, Saint Global S.A, Wienerberger AG, SGS and Kingspan Group Plc. are the major five players operating in the global green building market in 2017. E. I. du Pont de Nemours and Company holding the largest share among top five players with a share of 6.97% as of 2017 followed by Saint Global S.A and Wienerberger AG with the respective shares of 4.45% and 2.36%. These companies continue to retain their strong global presence through expansion, merger & acquisition, partnership & collaboration, and extensive product portfolio.

    I. du Pont de Nemours and Company is an American conglomerate that was founded in 1802 with headquarters in Wilmington, Delaware, U.S. The company serves industries such as, agriculture, automotive, food & beverage, packaging & printing, plastics, and safety & protection. The company employed 52,000 employees till 2015 with operational presence in 90 countries such as China, Japan, Philippines, United Kingdom, India, U.S., Thailand, Australia, Switzerland, and the Netherlands. DuPont has several subsidiaries for developing a strong network for sales in several countries. Danisco, DuPont Pioneer, Genencor, Solae, E.I.DuPont India Private Limited, DuPont China Holding Co., Ltd. are some of the subsidiaries that are governed by DuPont. DuPont has been a proud participant in taking sustainability initiatives and has been a member of the U.S. Green Building Council (USGBC) for many years. USGBC developed LEED (Leadership in Energy and Environmental Design) to establish a common standard of measurement, and promote integrated, whole-building design practices. Focusing on strengthening and growing their leading position in sustainable materials, is one of the main strategies for DuPont. The company also sees new product development as a key strategy while giving importance to sustainable products. The company plans to expand operations into the existing and new geographical markets to further increase their revenue stream.

    Saint Global S.A. is French manufacturing company founded in 1665, headquartered in Paris. They are a glass manufacturing company but also produces a variety of construction and high-performance materials. The company is segmented, under three businesses as innovative materials, construction products, and building distribution.  Saint-Gobain encourages sustainable construction and develops innovative solutions for new and renovated buildings that are energy efficient, comfortable, healthy and aesthetically superior, while at the same time protecting natural resources. The company has expanded their presence in various areas such as France, other Western European countries, North America, and the emerging countries of Asia. In 2016, the company had a strength of around 172,696 employees for different locations. The company intends to continue to increase their market share in the current business lines and related business lines through acquisitions and internal growth. They use a disciplined approach to make acquisitions that generate attractive cash returns, and as a result, they expect to continue to expand and diversify the customer base, geographic presence, and product lines.

    Wienerberger AG is a global supplier of building material and infrastructure solutions situated in Vienna. Founded in 1819, The Company is a multinational producer of clay blocks, facing bricks and roof tiles, ceramic and plastic pipes, and concrete and clay pavers. They are the parent company of a building materials group, whose business activities are classified into six segments. They are Clay Building Materials, Eastern Europe, Clay Building Materials, Western Europe, Pipes & Pavers, Eastern Europe, Pipes & Pavers Western Europe, North America and Holding & Others. The company wants to be the most highly regarded producer of building materials and infrastructure solutions. The primary goal is to achieve a sustainable increase in the value of the company in accordance with ecological, social and economic principles. The company has continuously been focusing on improving and further developing products and system solutions for all fields of application. Key priorities include the judicious use of raw materials, experiments with new materials, and more efficient production processes, and innovation in the fields of application, their use, and reuse.

    SGS is the world's leading inspection, verification, testing, and certification company in Switzerland. SGS is the world’s leading inspection, verification, testing, and Certification Company. Established in 1878, SGS transformed grain trading in Europe and is recognized as the global benchmark for quality and integrity. The company also offers infrastructure & building services, green building services. They operate a network of more than 2,400 offices and laboratories around the world, with more than 95,000 employees. SGS green building environmental teams offer a comprehensive range of consultancy, assessment, testing and certification services. As a full-service provider, the company has an expert team and equipment to handle the services related to green buildings. With attention to detail and an unmatched level of dedication towards customers, the company plans to grow and become a trusted source for all sustainable building needs.

    Kingspan Group Plc. was founded in 1965 and is based in Ireland. The company with its subsidiaries provides building solutions for the construction industry globally. It operates through five divisions: Insulated Panels, Insulation Boards, Access Floor Systems, Environmental, and Light & Air. The company offers insulation panels, such as metal façades, architectural roofing systems, rooftop solar PV solutions, structural steel solutions, and door components for property developers, building owners, designers, contractors, and insurers; and insulations products, including insulation boards, pipe and ductwork insulation products, and engineered timber systems for domestic, non-domestic, new-build, and refurbishment sectors. With more than 11,000 employees globally, the company has over 100 manufacturing facilities located in more than 60 countries. The company is focused on innovation, globalization, penetration, and net-zero energy. Product innovation and range expansion progressed across the group, the most significant of which was the roll-out of QuadCore across, approximately, one-third of their insulated panel facilities, worldwide.