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3D Digital Asset Market Research Report: By Type (3D Models, 3D Animations, 3D Textures, 3D Scans, 3D Headshots), By Application (Gaming, Entertainment, Architecture, Engineering, Healthcare), By Source (Computer-Generated, Hand-Crafted, Motion Captured, Photogrammetry, 3D Scanning) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2034.


ID: MRFR/ICT/26952-HCR | 100 Pages | Author: Aarti Dhapte| August 2025

3D Digital Asset Market Overview

3D Digital Asset Market is projected to grow from USD 73.76 Billion in 2025 to USD 762.15 Billion by 2034, exhibiting a compound annual growth rate (CAGR) of 29.62% during the forecast period (2025 - 2034). Additionally, the market size for 3D Digital Asset Market was valued at USD 56.90 billion in 2024.

Key 3D Digital Asset Market Trends Highlighted

The development of the 3D digital asset market has made impressive strides with the use of technologies and the spread of virtual and augmented reality. Among the key drivers of the market is the increase in the usage of 3D graphics in areas including games, films and architecture. In addition, the market is driven by increasing access to and cost-effectiveness of 3D scanning and modeling solutions.

Some of the areas that will require further research and development include innovations in newer 3D assets, technologies, and devices. Many analysts predict significant growth rates for 3D assets that will be used for commerce as well as social media. Also worthy of note is the application of 3D assets with computer engineering technologies such as artificial intelligence and machine learning.

Other emerging trends in the 3D digital asset market include the increasing use of the cloud and growing open-source 3D asset libraries. In line with the market growth, new innovations in business models have also been noted, such as subscription and other marketplace systems allowing users to access a variety of 3D assets.

Figure 1: 3D Digital Asset Market Size, 2025-2034 (USD Billion)

3D Digital Asset Market Size, 2025-2034 Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Rising Demand for Immersive Experiences

The proliferation of virtual reality (VR) and augmented reality (AR) technologies is driving the demand for 3D digital assets. These technologies allow users to interact with digital content in a more immersive way, creating a more engaging and realistic experience. As VR and AR continue to gain popularity, the demand for 3D digital assets is expected to increase significantly. The gaming industry is a major driver of the demand for 3D digital assets. Games are becoming increasingly more realistic and immersive, and 3D digital assets play a vital role in creating these experiences. As the gaming industry continues to grow, the demand for 3D digital assets is expected to increase accordingly. Another major driver of the demand for 3D digital assets is the growing popularity of online platforms. Social media, e-commerce, and other online platforms are increasingly using 3D digital assets to create more engaging and interactive experiences for their users. As these platforms continue to grow, the demand for 3D digital assets is expected to increase as well. In addition to the factors mentioned above, the growing popularity of 3D printing is also driving the demand for 3D digital assets. 3D printing allows users to create physical objects from digital designs, and 3D digital assets provide the necessary designs for these objects. As 3D printing becomes more accessible and affordable, the demand for 3D digital assets is expected to increase as well. Overall, the rising demand for immersive experiences, the growth of the gaming industry, the increasing popularity of online platforms, and the growing adoption of 3D printing are all major drivers of the demand for 3D digital assets. As these trends continue, the demand for 3D digital assets is expected to continue to grow in the years to come.

Advancements in 3D Creation and Editing Tools

The development of new and improved 3D creation and editing tools is making it easier for users to create high-quality 3D digital assets. These tools are becoming more user-friendly and accessible, allowing users with a wide range of skills to create 3D content. As these tools continue to improve, the quality and quantity of 3D digital assets are expected to increase, which will further drive the growth of the 3D Digital Asset Market Industry.

Increasing Availability of 3D Digital Assets

The increasing availability of 3D digital assets is another major factor driving the growth of the 3D Digital Asset Market Industry. A growing number of websites and online marketplaces are offering 3D digital assets for purchase or download. This makes it easier for users to find and access the 3D assets they need, which in turn drives up demand for these assets.

3D Digital Asset Market Segment Insights

3D Digital Asset Market Type Insights

The 3D Digital Asset Market is segmented by Type into 3D Models, 3D Animations, 3D Textures, 3D Scans, and 3D Headshots. The 3D Models segment held the largest market share in 2023, and is expected to continue to dominate the market throughout the forecast period. This growth can be attributed to the increasing demand for 3D models in various industries, such as gaming, architecture, and engineering. The 3D Animations segment is expected to grow at a significant CAGR during the forecast period, due to the rising popularity of animated content and the increasing use of 3D animations in marketing and advertising. The 3D Textures segment is also expected to witness significant growth, owing to the growing demand for realistic and immersive visual experiences across various applications. The 3D Scans segment is expected to grow at a steady pace, driven by the increasing adoption of 3D scanning technology in various industries, such as healthcare, manufacturing, and retail. The 3D Headshots segment is expected to grow at a moderate CAGR, due to the increasing demand for personalized and realistic avatars in virtual and augmented reality applications. Overall, the 3D Digital Asset Market is expected to grow at a robust pace, driven by the increasing adoption of 3D digital assets across various industries and the growing demand for realistic and immersive visual experiences.

3D Digital Asset Market Insights Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

3D Digital Asset Market Application Insights

The growth of the Gaming segment can be attributed to the increasing popularity of video games and the rising demand for realistic and immersive gaming experiences. The Entertainment segment is also expected to witness significant growth, driven by the increasing use of 3D digital assets in movies, TV shows, and other forms of entertainment. The Architecture, Engineering, and Healthcare segments are also expected to experience strong growth, as 3D digital assets are increasingly used for design, simulation, and visualization purposes.

3D Digital Asset Market Source Insights

The 3D Digital Asset Market segmentation by source includes Computer-Generated, Hand-Crafted, Motion Captured, Photogrammetry, and 3D Scanning. Computer-Generated assets are created using 3D modeling software and account for the largest market revenue due to their versatility and ease of customization. Hand-Crafted assets are meticulously created by artists, offering unique and intricate details. Motion Captured assets mimic real-world movements, providing lifelike animations. Photogrammetry involves capturing real-world objects using multiple photographs to create highly accurate 3D models. 3D Scanning utilizes specialized equipment to capture precise 3D data from physical objects. Each source caters to specific industry needs, with Motion Captured assets gaining popularity in gaming and entertainment, while Photogrammetry finds applications in architecture and engineering.

3D Digital Asset Market Regional Insights

North America is expected to account for the largest share of the 3D Digital Asset Market in 2023, owing to the presence of a large number of technology companies and the early adoption of 3D technologies. The region is also home to a number of leading universities and research institutions, which are driving innovation in the field of 3D digital assets. Europe is expected to be the second largest market, followed by APAC. South America and MEA are expected to experience the highest growth rates over the forecast period, due to the increasing adoption of 3D technologies in these regions. The market is segmented by region, with North America, Europe, APAC, South America, and MEA being the key regions.

3D Digital Asset Market Regional Insights Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

3D Digital Asset Market Key Players And Competitive Insights

Major players in the 3D Digital Asset Market are constantly innovating and developing new products and technologies to gain a competitive edge. The 3D Digital Asset Market industry is highly competitive, with a number of leading players. These players are investing heavily in research and development to stay ahead of the competition. The competitive landscape is expected to remain intense in the coming years as new players enter the market and existing players expand their offerings. Unity Technologies is a leading player in the 3D Digital Asset Market. Unity is a provider of a real-time 3D development platform that enables users to create interactive 3D experiences. The company's platform is used by a wide range of industries, including gaming, film, architecture, and automotive. Unity has a strong track record of innovation, and the company is constantly adding new features and functionality to its platform. The company's strong market position and financial resources are expected to help it remain a leading player in the 3D Digital Asset Market. A competitor to Unity Technologies in the 3D Digital Asset Market is Epic Games. Epic Games is a provider of game engines and 3D development tools. The company's Unreal Engine is one of the most popular game engines in the world, and it is used by a wide range of game developers. In addition to its game engine, Epic Games also offers a range of other 3D development tools, including a 3D modeling tool and a 3D scanning tool. Epic Games is a strong competitor to Unity Technologies, and the company is expected to continue to be a major player in the 3D Digital Asset Market.

Key Companies in the 3D Digital Asset Market Include:

    • PTC

    • Siemens

    • SAP SE

    • Adobe

    • Oracle Corporation

    • Microsoft Corporation

    • Unity Technologies

    • Epic Games

    • Blender Foundation

    • Ansys

    • Altair

    • Hexagon AB

    • Autodesk

    • Trimble

3D Digital Asset Industry Developments

  • Q2 2024: 3D asset platform CGTrader raises $9.5M to expand its marketplace for digital content CGTrader, a leading 3D digital asset marketplace, secured $9.5 million in funding to accelerate the growth of its platform and expand its offerings for 3D content creators and buyers.
  • Q2 2024: Unity Announces Strategic Partnership with Autodesk to Streamline 3D Asset Workflows Unity and Autodesk entered a strategic partnership to integrate their platforms, aiming to simplify the creation and deployment of 3D digital assets for industries such as gaming, architecture, and engineering.
  • Q1 2024: Epic Games acquires 3D asset company ArtStation to bolster creator tools Epic Games acquired ArtStation, a prominent platform for 3D digital artists, to enhance its suite of tools and services for creators in the gaming and digital asset sectors.
  • Q2 2024: NVIDIA Launches Omniverse Cloud APIs for 3D Asset Collaboration NVIDIA introduced new Omniverse Cloud APIs, enabling developers and enterprises to collaborate on 3D digital assets in real time across different platforms and industries.
  • Q1 2024: Adobe launches new AI-powered 3D asset generation tool in Substance suite Adobe expanded its Substance 3D suite with an AI-powered tool that automates the creation of high-quality 3D digital assets for use in gaming, film, and e-commerce.
  • Q3 2024: Sketchfab partners with Shopify to bring 3D product visualization to online retailers Sketchfab announced a partnership with Shopify, allowing merchants to integrate interactive 3D models into their online stores to enhance product visualization and customer engagement.
  • Q2 2024: Autodesk acquires 3D asset management startup Blank Canvas Autodesk acquired Blank Canvas, a startup specializing in 3D asset management solutions, to strengthen its digital asset workflow capabilities for design and engineering professionals.
  • Q1 2024: Matterport launches new 3D asset capture device for enterprise customers Matterport released a new 3D capture device designed for enterprise clients, enabling faster and more accurate creation of digital twins and 3D assets for real estate and industrial applications.
  • Q2 2024: Polycam raises $18M Series A to scale 3D scanning app for digital asset creation Polycam, a startup focused on 3D scanning and asset creation, raised $18 million in Series A funding to expand its mobile app and grow its user base in the digital asset market.
  • Q3 2024: Siemens and Unreal Engine partner to deliver real-time 3D asset visualization for industrial clients Siemens and Unreal Engine formed a partnership to provide real-time 3D visualization solutions, enabling industrial clients to interact with digital assets for design and simulation purposes.
  • Q2 2024: Dassault Systèmes launches 3DEXPERIENCE Marketplace for 3D digital assets Dassault Systèmes introduced the 3DEXPERIENCE Marketplace, a new platform for buying, selling, and managing 3D digital assets across various industries.
  • Q1 2024: Pixar appoints new CTO to lead 3D asset technology innovation Pixar named a new Chief Technology Officer to drive advancements in 3D asset creation and management, supporting the studio’s ongoing innovation in animation and digital content.

3D Digital Asset Market Segmentation Insights

    • 3D Digital Asset Market Type Outlook

      1. 3D Models

    • 3D Animations

    • 3D Textures

    • 3D Scans

    • 3D Headshots

    • 3D Digital Asset Market Application Outlook

      1. Gaming

    • Entertainment

    • Architecture

    • Engineering

    • Healthcare

      • 3D Digital Asset Market Source Outlook

        1. Computer-Generated

      • Hand-Crafted

      • Motion Captured

      • Photogrammetry

      • 3D Scanning

        • 3D Digital Asset Market Regional Outlook

          1. North America

        • Europe

        • South America

        • Asia Pacific

        • Middle East and Africa

        Report Attribute/Metric Details
        Market Size 2024 56.90 (USD Billion)
        Market Size 2025 73.76 (USD Billion)
        Market Size 2034 762.15 (USD Billion)
        Compound Annual Growth Rate (CAGR) 29.62% (2025 - 2034)
        Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
        Base Year 2024
        Market Forecast Period 2025 - 2034
        Historical Data 2019 - 2023
        Market Forecast Units USD Billion
        Key Companies Profiled PTC, Siemens, SAP SE, Adobe, Oracle Corporation, Microsoft Corporation, Unity Technologies, Epic Games, Blender Foundation, Ansys, Altair, Hexagon AB, Autodesk, Trimble
        Segments Covered Type, Application, Source, Regional
        Key Market Opportunities Metaverse integration Gaming and entertainment expansion Enterprise adoption Immersive ecommerce experiences Digital collectible platforms
        Key Market Dynamics Growing demand for immersive experiences Advancements in virtual and augmented reality Rise of ecommerce and digital marketing Integration with blockchain technology Increasing adoption in gaming and entertainment
        Countries Covered North America, Europe, APAC, South America, MEA


        Frequently Asked Questions (FAQ):

        The 3D Digital Asset Market is expected to reach a valuation of USD 73.76 Billion in 2025.

        The 3D Digital Asset Market is expected to reach a valuation of USD 762.15 Billion by 2034.

        The 3D Digital Asset Market is expected to grow at a CAGR of 29.62% from 2025 to 2034.

        North America is expected to hold the largest market share in the 3D Digital Asset Market in 2025.

        Asia Pacific is expected to grow at the highest CAGR in the 3D Digital Asset Market from 2025 to 2034.

        Key applications of 3D Digital Assets include gaming,, and manufacturing.

        Key competitors in the 3D Digital Asset Market include Autodesk, Adobe, and Nvidia.

        Major factors driving the growth of the 3D Digital Asset Market include the increasing adoption of 3D technology in various industries and the growing demand for 3D content.

        Challenges faced by the 3D Digital Asset Market include the high cost of 3D asset creation and the lack of skilled professionals.

        Future trends in the 3D Digital Asset Market include the increasing adoption of cloud-based 3D asset management solutions and the growing use of 3D assets in augmented reality and virtual reality applications.

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