January 2022/MRFR Press Release/- Market Research Future has published a half-cooked research report on the Global Natural Food Color Ingredients Market.
The global natural food color ingredients market is anticipated to garner USD 3.23 billion with an impressive CAGR of 5.55% during the forecast period (2022-2030) owing to the rising preference towards natural ingredients, asserts Market Research Future (MRFR). Food colors are referred to as ingredients or food additives which are used in beverages and food items. Food colors help to make the product appealing to the eyes, make it more appetizing, and informative, thereby enabling the customers to identify the products. Natural food colors are generally derived from sources such as vegetables, fruits, plants, and other natural sources. Such source materials are processed in order to extract dyes or pigments in the form of pastes, gels, powders, liquids, etc.
Drivers and Constraints Impacting the Market
The secret to delicious food is not always hidden in its taste but also in its visual appeal. As the texture and the color of the food enhances its appeal, natural food colors are gaining traction across the globe. Consumers, especially the health-conscious consumers are shifting their preference from synthetic and chemical products to natural ingredients which is contributing to the market growth to a great extent. Moreover, rising demand for clean label products is influencing the market growth. The natural food color ingredients market is likely to experience an upsurge due to the advent of the latest food products with coloring pigments and natural ingredients. Additional factors promoting the market growth are technological advancements and strict mandates on the use of synthetic coloring agents that are highly influencing the manufacturers to implement natural colorants in their offerings. The market is also gearing up due to the increasing awareness regarding the potential health impact of artificial colors on human health. Companies are heavily investing in the development of modified formulations, and advanced ingredients are focused on constructing new and transitional brand stories in order to meet the changing demand of the consumers.
On the flip side, lack of awareness in some of the undeveloped nations, high extraction cost of natural ingredients, and slow adoption of natural food colors in developing nations are some of the major concerns considered to dampen the market growth in the coming years. Moreover, high manufacturing cost coupled with the instability of natural food colors is likely to restraint the market growth throughout the appraisal period. Despite such hiccups, continuous R&D activities for developing low-cost and effective natural food colors by private and government organizations are presumed to drive the market.
Global Natural Food Color Ingredients Market: Segmental Analysis
The global natural food color ingredients market has been segmented on the basis of type, application, form, and solubility.
By mode of type, the global natural food color ingredients market has been segmented into anthocyanin, carotenoids, curcumin, paprika extract, spirulina, chlorophyll, and others. Among these, the carotenoids segment is anticipated to occupy the maximum market share of 32.8%. Whereas, the spirulina segment is considered to account for the highest growth rate of 8.35% throughout the appraisal period.
By mode of application, the global natural food color ingredients market has been segmented into bakery & confectionary, beverages, meat products, dairy products, savory & snacks, and others. Among these, the beverages segment is predicted to occupy the highest CAGR of 6.75% and is likely to retain its dominance throughout the forecast period. With high adoption by the confectionery product manufacturers, the segment is predicted to propel.
By mode of form, the global natural food color ingredients market has been segmented into gel, liquid, paste, and powder.
By mode of solubility, the global natural food color ingredients market has been segmented into lakes and dyes.
Geographically, the natural food color ingredients market span across regions namely, Europe, North America, Asia Pacific and Rest-of-the-World (RoW).
Among all the regions, the European region is estimated to retain its dominance during the assessment period. The market in this region is gearing up due to several opportunities. Growing urbanization, robust economic growth, and the explosion of the middle-class population in this region are some of the major factors contributing to the market growth.
The Asia Pacific region is estimated to register a healthy CAGR owing to the rising per capita disposable income coupled with the accelerating awareness of natural food colors among the consumer. With the rising demand for natural food colors in economies like India and China, the market is likely to flourish. Moreover, the launch of new products with naturals ingredients are likely to propel the market growth.
In Jan 2018 Dunkin’ Donuts had initiated the removal of fake dyes from its doughnuts so that they can keep their promise to remove artificial coloring from their menu by the end of 2018. All-natural ingredients will be replacing synthetic ones without hampering the signature taste.
The noteworthy players operating the global natural food color ingredients market are Chr. Hansen S/A (Denmark), D.D. Williamson & Co. Inc. (DDW) (U.S.), Kalsec Inc. (U.S.), Doehler Group (Germany), Sensient Technology Corporation (U.S.), FMC Corporation (U.S.), and Archer Daniels Midland Company (U.S.).