New Product Development Boost Gluten-Free Products Market

February, 2023/MRFR Press Release/- Market Research Future has published a half-cooked research report on the Global Gluten-Free Products Market


Overview:


The Gluten-free trend has entered into the mainstream in recent years with the number of celiac patients increasing at an alarming rate. This has evoked high interest in gluten-free products by such consumers since they have demonstrated the capability to ease digestive aliments, and harmonize overall health. Market Research Future (MRFR) has deemed the global gluten-free products market to be a healthy-growing market which is likely to attain a significant valuation over the forecast period of 2023-2032.


The increasing incidence rate of celiac disease and gluten allergy across the globe has triggered the growth of the global gluten-free products market. Consumer’s worth celiac diseases are highly reliant on gluten-free food products, moreover, even normal people are increasingly adopting gluten-free diet for numerous health benefits associated with it.


Increasing health-consciousness is among the major factor driving the growth of the market. To tap the base of gluten-sensitive consumer’s market players are progressively launching gluten-free products with attractive, eye-catching packaging, design, and variations in flavors which is reflecting positively on the growth of the market. Moreover, multiple food & beverage manufacturers are foraying into the gluten-free space to capitalize on the massive opportunity. Other factors contributing to the growth of the global gluten-free products market include surging consumer awareness, especially among young consumers, product development, and rise in marketing and promotional activities.


In contrast, the growth of the market might be hindered by the high cost of gluten-free products which restricts market growth in price-sensitive markets. Stringent government regulations and risk of cross-contamination remain challenges for market growth as well.


Segmentation


The global gluten-free products market has been segmented based on type and distribution channel.


By type, the global gluten-free products market has been segmented into bakery & confectionery, beverages, meat products, dairy & frozen desserts, prepared foods, and others. The bakery & confectionery segment is leading the global market and is expected to capture a CAGR of 9.91% over the forecast period.


By distribution channel, the global gluten-free products market has been segmented into store based, and non-store based. The store-based distribution channel is mostly preferred by consumers, and the segment is likely to capture a CAGR of 9.23% over the forecast period.

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Regional Analysis


Europe, Asia Pacific (APAC), North America, and Rest-of-the-World (RoW) are the key markets for gluten-free products. North America is at the forefront of the global gluten-free products market. Elevated level of awareness regarding the consumption of gluten-free products, a high number of celiac patients in the region are factors supporting the market growth in the region. The North America gluten-free products market is expected to reach a valuation of USD 3,903.29 Mn by the end of 2023.


Europe too is a significant market for gluten-free products and is estimated to register a CAGR of 9.84% over the forecast period. Increasing adoption of gluten-free products and easy availability are factors boosting market growth in the region. Germany, France, Italy, Spain, and the U.K. are the key contributors to the Europe gluten-free products market.


APAC is poised to be the fastest growing market for gluten-free products driven by changing lifestyle and increasing health-consciousness in the region.


Competitive Landscape


The notable players in the global gluten-free products market include Boulder Brands, Inc. (U.S.),


Kellogg Company (U.S.), The Hain Celestial Group, Inc. (U.S.), General Mills, Inc. (U.S.), Mondelez International, Inc. (U.S.), Hero Group AG (Switzerland), The Kraft Heinz Company (U.S.), and Freedom Foods Group Ltd. (Australia).


Industry Updates



  • In February 2019, Bakery On Main, a company which makes third-party certified Gluten-free and non-GMO food products, announced the expansion of their oatmeal cup line. The new oatmeal cup is not only Gluten-free but is free from sugar and made with premium ingredients and probiotic cultures.

  • In February 2019, Lion-owned Hahn, a food & beverage company operating in Australia and New Zealand announced the launch of its first Gluten-free beer, Hahn Ultra Crisp. The beer is derived entirely from rice and has been developed after five years of rigorous efforts.


 

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Report details
Base Year 2023
Companies Covered 15
Pages 104
Certified Global Research Member
Isomar fd.webp Wcrc 57.webp
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