Automotive Head-Up Display Market to Exhibit 24.09% CAGR by 2023 :


The automotive head-up display (HUD) market will witness a healthy growth from 2017 to 2023, a research report suggests. Growing at a CAGR of 24.09% by 2023. New technologies for HUDs are expected to support the market growth along with the increased sales of premium passenger vehicles. As predicted by analysts, high initial investments will negatively affect the market’s performance from 2017 to 2023. During the forecast period, the market will be supported by the rising automotive aftermarket industry and the growing automotive component market. An undeveloped infrastructure on the other hand will challenge auto-HUD sector based organizations functioning in the global automotive head-up display (HUD) market.

Analysts have split the market into component, end-user, fuel type, and product type segments based on products and services. Auto-HUD based companies have been profiled. Unfavorable corporate policies are set to affect the global market during the forecast period 2017 to 2023. The report also provides the market’s performance forecasts till 2023. Analysts have studied the strategy of auto-HUD segment based organizations to help new entrants and established businesses. The auto-HUD sector itself is supported by availability of cost-effective raw materials and labor as well as the rising middle-class income. During the forecast period 2017 to 2023, the automotive head-up display (HUD) market is set to witness a health growth across component, end-user, fuel type, and product type segments as well as regional markets.

Market Segmentation

The auto-HUD sector has seen growth across component, end-user, fuel type, and product type segments owing to the high gross domestic product (GDP) growth and technological developments. To study the market, analysts have further segmented components, end-user, fuel type, and product type into windshield HUD and combiner HUD on the basis of product type. The market is further segmented into the component sub segment which is split into display units, projectors/projection units, software, video generators, and others. Additionally, the automotive head-up display (HUD) market on the basis of end-user is segmented into augmented reality (AR) and conventional. The market is further segmented into fuel type sub segment which is split into ice and electric mixing & blending, drying & cooling, sintering, compaction/punches & dies, and others.

The segmental analysis presented in the report provides auto-HUD field based organizations insights into key growth factors such as the demand for luxury vehicle sales as well as challenges such as the easy availability of alternative products the market will face from 2017 to 2023. The population growth and large electric vehicle concentration are some of the key factors having an influence on auto-HUD industry based companies, suggest analysts as per the automotive head-up display (HUD) market report. But the report also identifies a weak supply chain and low research and development budgets as major threats companies in auto-HUD will face till 2023. 

Regional Overview

Auto-HUD market based companies in the automotive head-up display (HUD) market are functioning across North America, Europe, Asia Pacific, the Middle East, and Africa including the rest of the world. People aiming for more comfort will be a key growth driver for regional markets. However, an undeveloped infrastructure will turn out to be a threat. For the forecast period 2017 to 2023 each of these regional markets are studied in the report. Starting from North America, the regional market and auto-HUD vertical based companies are spread across the United States, Canada, and Mexico.

The shifting consumer preference will turn out to be a major challenge from 2017 to 2023. Parts of the European market covered in the report are regional markets spread across the United Kingdom, France, Italy, and Germany. The market in the region will be benefitted by the presence of effective communication as well as the increasing demand from various industry verticals, suggests the report. Similarly, the auto-HUD sector’s segmental analysis for the Asia Pacific region covers India, Japan, China, and others. For the rest of the world, the research report for the automotive head-up display (HUD) market covers the Middle East and Africa. Forecast based on the report’s findings are presented for the forecast period till 2023.

Competitive Landscape

The global automotive head-up display (HUD) market research report brings a comprehensive study of component, end-user, fuel type, and product type market segments, regional analysis, and auto-HUD vertical based company details of key players. As the forecast period 2017 to 2023 will bring new opportunities for the market owing to the growing demand from companies across many industries and shifting trends in the consumer market, the market is set to grow at a compound annual growth rate of 24.09% and is predicted to reach a value of US$5 billion by 2023. With SWOT analysis of auto-HUD sector based companies and Porter’s Five Force model analysis based findings, and understanding challenges such as the fluctuating prices of raw materials and the low demand from developing countries, companies in the auto-HUD sector can change the way business is done.

Industry News

During the immersive CES, Panasonic Automotive Systems of America demonstrated a number of innovations aimed at the cockpit as well as in encounters. Panasonic Automotive, which manufactures audio as well as navigation systems as well as batteries, engines, and sensors, claims that its new virtual reality head-up display covers more from the lane. In the near field of the head-up display, typical cluster readings like traffic conditions and fuel level are shown, whereas in the far field, guidance as well as other driver data are temporally projected to the path ahead.

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