Toys are marketed in a wide variety of ways. In decades past, companies used to produce toys that were durable, but not very aesthetically pleasing. With the rise of globalization and markets across all continents opening up, companies found an increased demand for eye-catching products which could withstand abuse and travel well without too much damage.
As globalization increased over time, so did the need for new materials that were less expensive than conventional plastics or metals. This is why there has been a major shift from plastic to rubber as it can more easily be manufactured in different colors, shapes and sizes with lower costs than other competitive materials. Rubber has proven to be durable enough for kids who often break toys by playing too roughly with them.
Rubber toys are often produced with simple materials, making them very affordable and widely available. They are mass produced and can be found in almost any toy store or flea market across the world. They are often sold for a lower price than competing products from different manufacturers. This is why rubber toys have become such a common product on the global market.
Toys made from rubber can be found in many different forms, which also gives them an edge over competing products on the market. Rubber toys can be molded into any shape and color allowing them to match up with almost any child's play-style or imagination. This is why toys made from rubber are sold without any sort of branding or logo. This helps safeguard children from toy brands they may not be familiar with, and also helps ensure that children do not feel the need to buy expensive toys that feature popular characters or logos.
Some of the more popular rubber toys are bouncy balls and vehicles like cars, planes or helicopters. These toys are often used to promote motor skills while also helping children develop their imagination. Because of the large amount of colors and shapes available on the market, there is a great chance that any child can find a rubber toy which matches their tastes in one way or another.
It is a common misconception by some, that rubber toys are made from material derived from actual latex. While some rubber toys do use this material, it is not the standard for all rubber toys. Many rubber toys are actually made of synthetic materials, which behave more like rubbers and give children a better idea of what real rubber feels like. These toys also tend to be more durable than those made from latex.
In today's world, children are often fascinated by technology and many companies have found ways to incorporate technology into their products through gadgets and other aspects such as lights or sounds in order to increase the value of their products. Every year, toys earn billions of dollars in retail sales and their success is undeniable. But the world of toys is constantly evolving and every year there is an opportunity for something new to become a popular phenomenon. One trend that seems to be gaining momentum is the rise of STEM toys — creative, engaging, interactive play that not only educates but challenges children mentally as well.