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Virtual Machine Backup Recovery Market Analysis

ID: MRFR//6723-HCR | 111 Pages | Author: Aarti Dhapte| May 2024

The Virtual Machine (VM) Backup and Recovery market is notoriously sensitive to a range of factors that, taken together, are instrumental in driving its evolution. One of the most decisive elements is a remarkable increase of virtualization technologies across multiple sectors in the contemporary business. Along with the trend of cloud-based services, where virtual machines are largely important for the purpose of enhancing operations and reducing hardware costs, reliable backup and recovery strategies gain traction. The increasing popularity of the cloud further emphasizes this significance as businesses find in-built integration of data security for cloud virtualization environments an attractive and convenient option.

Security is one of the significant factors affecting the decisions of players in the market for virtual machine backups and recovery. Cybercrimes demonstrate an increased complexity and the quantity of those activities is quickly increasing. This causes companies to increase their digital security measures. There is an upsurge in the uptake of complete backup and recovery packages that act as the final backup for database against the possibility of hacking or attacks involving ransomware. The capacity of these solutions to keep businesses running in the situation of sudden disruptions that couldn’t be expected , is one of the main factors for the market growth.

Interoperability and compatibility now become two pivotal factors playing a crucial role in the development of this market. Companies deploy several virtualization platforms as well as different versions of the hypervisors. What they want is a solution that smoothly fits into their currently existing virtualization orchestration systems. The support of multiple virtualization environments by backup and recovery tools rapidly becomes a unique feature which enables the companies to not only determine the best virtualization platform for them, but also to preserve the ability to switch between platforms as needed without compromising safety of their data.

Economic factor last but not least is a crucial aspect that hampers market development trend. However, even small and medium-sized businesses (SMEs) are likely to suffer in this area if they choose cost-effective backup and recovery solutions with high performance and low price. With the changing market dynamics, the vendors have successively introduced market-scoped pricing structures and useful approaches with a view to respond to the specific monetary needs of business units, which in turn, provide growth to the market.

The lobbying environment is as well quite a strongly affecting power for the virtual backup and recovery market. As data protection regulations and compliance measures grow stricter and are integrated across different sectors, entities have no choice but to invest in into technological products that not only ensure data resilience but also guarantee regulatory compliance. These developments led to implementation of backup and recovery with enhanced capabilities like encryption as well as audit trails, giving complacency to business owners to meet regulatory obligations.

Covered Aspects:

Report Attribute/Metric Details

Virtual Machine Backup and Recovery Market Overview


The Global Virtual Machine Backup and Recovery Market is expected to register a CAGR of 6.9% during the forecast period to reach USD 3.25 Billion by 2030.


Virtual machine backup is the process of copying data present on a virtual machine in a virtual environment to prevent its loss. Virtual machine backup or virtual server backup and recovery is an important task performed by storage and backup administrators. Critical data is increasing in huge volumes all across the globe. It is important to protect this data from external threats and attacks; this increasing need is a factor driving the market growth. However, the high competition from open-source alternatives is a restraint for the market.


Market Segmentation


The global virtual machine backup and recovery market has been segmented based on agent type, organization size, deployment, vertical, and region/country.


By agent type, the global virtual machine backup and recovery market has been divided into agent-based and agentless.


Based on organization size, the global virtual machine backup and recovery market has been divided into small- and medium-sized enterprises (SMEs) and large enterprises.


By deployment, the global virtual machine backup and recovery market has been divided into cloud and on-premise.


On the basis of vertical, the global virtual machine backup and recovery market has been divided into IT and telecommunication, banking, financial services, and insurance (BFSI), healthcare and life sciences, government and public sector, retail and consumer goods, manufacturing, and others.


The global virtual machine backup and recovery market has been analyzed for five regions—North America, Europe, Asia-Pacific, the Middle East and Africa, and South America.


Regional Analysis


The global virtual machine backup and recovery market is estimated to grow at a CAGR of 6.9% during the forecast period from 2022 to 2030. The geographic analysis of the global virtual machine backup and recovery market has been done for North America, Europe, Asia-Pacific, Middle East and Africa and South America.


North America accounted for the highest market share, due to the increasing adoption of virtual machines in the region. The US leads the market in North America as it is the most technologically advanced country and also hub to various leading players such as VMware, Inc. and IBM Corporation. Various initiatives are taken by key players in the form of partnerships with different technology players for solution enhancement and their distribution.


Europe is expected to be the second-largest market during the review period due to the rising need among enterprises to install virtual machine backup and recovery. Asia-Pacific is anticipated to be the fastest-growing market in the global virtual machine backup and recovery market during the forecast period. The rise in adoption of virtual machine backup and recovery services across verticals and the increasing volume of critical data are the key drivers for the growth of the market in Asia-Pacific.


Competitive Analysis


The global virtual machine backup and recovery market has been witnessing a high demand globally due to the rise in demand across all industries. Major players have opted for partnerships and new product development as their key organic growth strategies to strengthen their position in the market and cater to the demands of enterprises across verticals. For instance, in May 2019, Fujitsu (Japan), a leading player in the market, has partnered with Veeam Software (Switzerland). After the partnership, Fujitsu’s customers will be able to create complete virtual machine backups and replicas from snapshots using Veeam storage snapshot plug-in for Fujitsu ETERNUS AF (all-flash) and ETERNUS DX hybrid storage.


Key Players


The key players in the global virtual machine backup and recovery market are identified based on their country of origin, presence across different regions, recent key developments, product diversification, and industry expertise. These include,



  • Veeam Software (Switzerland)

  • Veritas Technologies LLC (US)

  • VMware, Inc. (US)

  • Microsoft Corporation (US)

  • Commvault Systems Inc (US)

  • Acronis International GmbH (Switzerland)

  • IBM Corporation (US)

  • Vembu Technologies (India)

  • Rackspace Inc. (US)

  • Quest Software Inc. (US)

  • MSP 360 (US)

  • Micro Focus (UK)

  • Storix, Inc. (US)

  • Cisco System, Inc (US)

  • NetJapan, Inc. (Japan)


The key strategies adopted by most of the players are partnerships, agreements, and collaborations.
Intended Audience


  • Virtual Machine backup and recovery solution providers

  • System integrators

  • Consultancy firms

  • Managed service providers

  • Data security providers

  • Government Agencies

  • Software vendors

  • Government and local authorities

  • Technology consultants

  • Investors and venture capitalists

  • Compliance officers

  • Chief financial officers

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