Video Streaming Market Research Report Information By Model (Advertisement Supported Video on Demand and Hybrid), By Platform (Gaming Consoles, Smart TVs, Laptops & Desktops) By Deployment (Cloud), Type (Live Video Streaming) - Forecast to 2030

Video Streaming Market Overview

The Video Streaming Market size is expected to reach its growth and expand its market at a USD 972.31 billion with an 18.1% CAGR from the 2020 -2030 period. In recent times due to the development in the growth of the internet and technology the Video Streaming Industry Value is being increased. The advancement in modern technology has created the advancement in video streaming by developing live video accessibility to all sorts of internet connections. Via video streaming, it is also possible to conduct live meetings, live conferences by which you can also communicate with the client and make the changes in your business status. An increase in the usage and the development of the smartphone has increased the Video Streaming industry. The main process of video streaming is the transmission of the video and the audio by using the internet from one location to another. Many public media like Netflix and youtube has increased the Video Streaming Market Share.

• In March 2022, Y2k Solutions Inc. debuted a cutting-edge Beta 1.0 video streaming platform for instructional video courses. The platform offers solutions and services for free web hosting, cloud hosting, video hosting, and streaming.


• To accelerate the digital transformation, the Indonesian government announced a US$2.1 billion budget for information and communication technology (ICT) development.


• Netflix has launched video games as part of its push beyond films and television. It aided the company in making its first significant move beyond TV shows and films, with plans to expand into video games.

COVID Analysis

The rise of the pandemic all over the world has created drastic changes in the Video Streaming Market trends. Because of the outbreak of the pandemic many governments have implemented the lockdown to avoid the spread of the COVID virus. So many people opted the online streaming via smartphone so that they can stream the video anywhere at any time. So in recent days, the video streaming platforms such as youtube, Netflix, amazon prime video, apple tv + and HBO, Disney+ etc are been used in high numbers. As the lockdown has made the people stay in their homes so to keep them occupied and entertained people started to prefer the Video Streaming industry. So the overall Video Streaming Market Analysis has increased because of the outbreak of the pandemic.

• For example, in 2021, Innovative Systems, Inc. (US) will collaborate with Midwest Video Solutions (US) to provide a fully hosted endtoend streaming video and headend service. In addition, FilmMyMatch (US) signed an agreement with JOYMO (Norway) in 2021 to provide live streaming, video management, and production services to clients across the United Kingdom.

Video Streaming Services Market Dynamics

Crucial Market Drivers

Live streaming is one of the best features which is been acting as the driving force to increase the market value of the Video Streaming Industry. This feature is used to develop the business by communicating directly by focusing on the target audience. So that they won't find any difficulties in understanding the doubts about the business topics. Which acts as the source of greater income in recent days. As this is on the top of the peak. So live video streaming is going in trend recently in the internet streaming service globally.

The advancement of technology in recent days like artificial intelligence and blockchain technology has paved the way for the growth of the Video Streaming Market applications. Because of the growth of technology people are interested in using video streaming as they are preferring in growth so they are improving the quality of the video. This also acts as the driver for the development of cloud-based streaming services in recent days.

• Amazon's shopping app now includes a free video service. MiniTV, a free, ad-supported video streaming service available within the Amazon shopping app, was launched by the company.


• The Carlyle Group paid approximately $400 million for Liveu, a live streaming company. This improves video transmission and streaming service.


• The Walt Disney Company's streaming service, Disney+, announced in January 2022 that it will launch this summer in 42 countries and 11 additional territories, including the Faroe Islands. South Africa, Turkey, Poland, & the United Arab Emirates in fact are among the newcomers. Members can now watch Pixar, Marvel, Star Wars, Disney, National Geographic, and other Star content with this expansion.

The Market Growth Opportunities

As the spread of the pandemic in recent days has created a great impact on the living style of the people. So in many countries, the government had implemented lockdown restrictions to avoid the spread of the pandemic. Because of this people started to stay at their homes and take care of their business virtually. This brought changes in the Video Streaming technology. Due to the lockdown, the market value of video streaming has increased.

In recent days due to the lockdown people are interested in using youtube, Netflix, Hulu etc because of the spread of the virus, people used to stay in their houses and spend their valuable time watching the video. This has created the market value of the Video Streaming in recent times.

The Market Restraints

The main reason which causes the restraints is the bandwidth limitation which causes the issues in streaming the video. Because of this, some people are experiencing video lagging issues. As the poor connection can cause slow connecting issues, but rather if the customer chooses the quality connection then it is possible to enjoy the quality video content on the internet without any lagging issues.

The Market Challenge

The main market challenge is bandwidth limitation. Because there are different types of bandwidth being available in the market, people prefer the different quality of the bandwidth limitation. If the bandwidth limitation is poor there will be some connectivity issues being faced during the video streaming. So people must have the awareness of the information of the bandwidth limitation and it's the customer's choice to pick the bandwidth which is convenient and comfortable to them. So this causes one of the greatest challenges in the Video Streaming Market growth.

Cumulative Growth Analysis

The growth of the Video Streaming is being witnessed in recent days. As the growth of this market is tremendous after the lockdown because as the people were being not allowed to work from their office and it has become a need to stay at the home and manage their business work. So they started to prefer the video streaming option to make their work simple. It is found that in recent days video streaming is rising gradually. Even its market growth is also because of the new introduction of the products like artificial intelligence and blockchain technology has brought great changes in streaming video.

Value Chain Analysis

The overall value chain analysis of the Video Streaming is gradual after the spread of the pandemic. Even because of the development of the features in the video streaming app, there is tremendous growth in the video streaming industry. In addition to this, the introduction of online live streaming video and live calls paved the way for the demand for Video Streaming.

Market segment overview

• Solution


• Services

• Video Hosting Management – Non–Linear Video Streaming


• Video Analytics – Non–Linear Video Streaming


• Video Content – Non–Linear Video Streaming


• Live Streaming – Linear Video Streaming


• Mobile Video

• Commercial video platforms


• Academic and education


• Video sharing


• Advertising


• Government


• Health care


• Retail and e-commerce


• Media


• IT and telecommunication

North America

• US


• Canada


• Mexico

South America

• Brazil


• Argentina


• Columbia

Europe

• UK


• Germany


• France


• Spain


• Russia


• Turkey


• Rest of Europe

Asia pacific

• India


• China


• Japan


• Australia


• South Korea


• Thailand


• Malaysia


• Indonesia


• Rest of the Asia Pacific

The Middle East and Africa

• Turkey


• Saudi Arabia


• UAE


• Egypt


• Nigeria


• Rest of the middle east and Africa

Competitive Landscape

Due to the outbreak of the pandemic, video streaming is being grown gradually. Because of this, the key players are working hard to improve their standards by adding new technology and providing the customers with new updates. This makes the customers pick them. Even the increase in the usage of social media in recent times has also made changes in the video streaming market.

Regional Insights

As everyone knows that the population of the Asia pacific is high. So the region has captured the highest amount of the market share in the recent days. In the second position North America stands, which is trying to improve its market value, by using the live streaming options, and the gaming and entertainment purpose.

• Tencent Holdings Ltd launched a video streaming service in Thailand in order to expand its presence outside of China. In Thailand, the company expanded its WeTV and Tencent's music and streaming service JOOX, as well as its mobile PUBG game.

The rest of the regions are considered to increase their growth value of the market in the future.

Key players

• Netflix


• Google LLC


• Amazon web services


• Micro-soft corporation


• Adobe Inc


• Walt Disney


• Apple Inc


• Cisco system Inc


• IBM corporation


• Akamai technologies

Recent Updates

• In October 2021 the airtel IQ video was introduced by the Bharti airtel company, to perform video streaming on both the large and small screens


• The velocix analytics the cloud-native video streaming platform which delivers greater insights with greater efficiency and the best quality is been introduced by the velocix in October 2021