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    US Take Out Fried Chicken Market

    ID: MRFR/F-B & N/12181-HCR
    128 Pages
    Snehal Singh
    September 2025

    US Take Out Fried Chicken Market Research Report: By Type Outlook (Wings, Breast, Thighs, Drumsticks, Nuggets, Others) and By Age Group Outlook (Below 20, 20-40, Above 40) - Forecast to 2035

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    US Take Out Fried Chicken Market Research Report — Forecast till 2035 Infographic
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    US Take Out Fried Chicken Market Summary

    The US Take Out Fried Chicken market is projected to grow from 1.75 USD Billion in 2024 to 3.2 USD Billion by 2035.

    Key Market Trends & Highlights

    US Take Out Fried Chicken Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate (CAGR) of 5.64 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 3.2 USD Billion, indicating robust growth opportunities.
    • In 2024, the market is valued at 1.75 USD Billion, reflecting a strong consumer demand for take out fried chicken.
    • Growing adoption of convenience dining options due to busy lifestyles is a major market driver.

    Market Size & Forecast

    2024 Market Size 1.75 (USD Billion)
    2035 Market Size 3.2 (USD Billion)
    CAGR (2025-2035) 5.64%

    Major Players

    The Chicken Shack, Mary Brown's Chicken, KFC, Raising Cane's, Church's Chicken, El Pollo Loco, Raisin' Cane's Chicken Fingers, Popeyes Louisiana Kitchen, Family Chicken, Fried Chicken and More, Bojangles, Zaxby's, Wingstop

    US Take Out Fried Chicken Market Trends

    The US Take Out Fried Chicken Market is currently witnessing a notable shift in consumer behavior towards convenience and quality. With the busy lifestyles of many Americans, an increasing number of consumers are opting for take-out services over traditional dine-in options. This trend is driven largely by time constraints and the growing preference for home dining experiences, especially in urban areas where fast-paced living is prevalent. Key market drivers for this trend include the rise of digital ordering platforms that enable consumers to easily access their favorite fried chicken meals.

    The convenience of mobile apps and websites has made it easier for customers to place orders, thus enhancing their overall experience.Opportunities exist for businesses to capitalize on health-conscious trends as consumers increasingly seek out fried chicken that is perceived as healthier, such as options that are grilled or made with organic ingredients. Additionally, incorporating sustainable sourcing practices and transparency in ingredient labeling can attract a demographic that is more aware and concerned about food origins.

    The rise in food delivery services has also opened new avenues for restaurants to reach customers without a physical storefront, allowing them to expand their footprint. Recent trends indicate that consumers are also focused on flavor innovations and unique offerings, such as regional variations of fried chicken or fusion cuisines that incorporate diverse flavors.This desire for variety attracts customers looking for more than the standard fried chicken options. As food preferences in the US continue to evolve, emphasis on unique ingredients, innovative recipes, and personalization will shape the future of the Take Out Fried Chicken Market.

    Market Segment Insights

    US Take Out Fried Chicken Market Segment Insights

    US Take Out Fried Chicken Market Segment Insights

    Take Out Fried Chicken Market Type Outlook Insights

    Take Out Fried Chicken Market Type Outlook Insights

    The US Take Out Fried Chicken Market segmentation by Type Outlook reveals diverse opportunities and consumer preferences, driving significant growth within the industry. With a rich tradition of fried chicken consumption in the United States, segments like Wings, Breast, Thighs, Drumsticks, Nuggets, and Others contribute to dynamic consumer choices. Wings, for example, offer a versatile appeal with their rich flavors and various sauces, making them a popular choice for gatherings and sports events.

    The Breast segment is notable for health-conscious consumers seeking lean protein options, capitalizing on the growing trend of healthier eating habits.Thighs are valued for their juiciness and flavor, meeting the demand for a richer taste experience among many consumers who appreciate more succulent meat. Drumsticks hold a nostalgic value for families and can be an economical option for budget-conscious individuals looking to feed larger groups. Nuggets, often favored for their convenience and familiarity among children, have become a staple in take-out menus and are central to family dining experiences.

    Other varieties, including specialty offerings or regional flavors, highlight the melting pot of culinary tastes across the nation, appealing to diverse demographics.The interplay of these segments is influenced significantly by changing consumer preferences and dietary trends, as well as the increasing popularity of take-out dining formats. The growth in mobile ordering and delivery services further enhances market dynamics by allowing consumers easy access to various fried chicken options.

    With innovations in recipes and preparation methods, suppliers in the US Take Out Fried Chicken Market continue to capitalize on consumer demand, adjusting their offerings based on market feedback and lifestyle changes, thereby solidifying their positions in a competitive landscape.

    Take Out Fried Chicken Market Age Group Outlook Insights

    Take Out Fried Chicken Market Age Group Outlook Insights

    The Age Group Outlook for the US Take Out Fried Chicken Market reveals distinct preferences and consumption habits among different demographics. Individuals below 20 are increasingly drawn to convenience and quick-service options, often influenced by social media trends and online food delivery services. This age group tends to favor bold, innovative flavors and unique food presentations.

    The 20 to 40 age category represents a significant portion of market engagement, as this group is not only looking for convenience but also values quality and sustainability.Many in this demographic are increasingly health-conscious, seeking alternatives that meet their dietary preferences while still enjoying flavorful fried chicken options. Conversely, those above 40 often prioritize traditional flavors and value familiarity in their meal choices, gravitating toward established brands they trust. This age group also emphasizes portion sizes and meal value, impacting buying decisions.

    The unique characteristics and preferences of these age groups create opportunities for targeted marketing strategies within the US Take Out Fried Chicken Market, reflecting broader consumer trends that focus on convenience, health, and brand loyalty.

    Get more detailed insights about US Take Out Fried Chicken Market Research Report — Forecast till 2035

    Key Players and Competitive Insights

    The competitive landscape of the US Take Out Fried Chicken Market is characterized by a diverse array of establishments catering to the growing demand for convenient and appetizing meal options. This sector has witnessed an increasing trend towards takeout services, driven by the fast-paced lifestyles of consumers and the escalating desire for quick, satisfying meals. Players in this market are continuously adapting their strategies to capture consumer preferences, which are increasingly leaning towards flavorful offerings, diverse menu selections, and quality ingredients.

    The competition is intense, with both established and emerging players vying for market share, leveraging innovation and marketing strategies to distinguish themselves. Understanding this competitive environment is crucial for any entity looking to penetrate or expand within the market, as firms strive to enhance their brand visibility and operational efficiency while catering to the dynamic needs of consumers.The Chicken Shack has strategically positioned itself as a prominent player within the US Take Out Fried Chicken Market.

    With an emphasis on quality and flavor, the brand has cultivated a loyal customer base by offering an array of fried chicken options that cater to various tastes. The Chicken Shack's strengths lie in its commitment to using high-quality ingredients and crafting recipes that resonate with local preferences. Furthermore, the brand's focus on excellent customer service and a welcoming atmosphere reinforces its appeal to takeout customers. The Chicken Shack is also adept at identifying trends in consumer behavior, allowing it to innovate its menu and expand its market presence effectively.

    This adaptability, paired with a strong marketing strategy that emphasizes the unique aspects of their offerings, has allowed The Chicken Shack to thrive in a competitive marketplace.Mary Brown's Chicken is another significant entity in the US Take Out Fried Chicken Market, recognized for its unique offerings and strong market presence. The company specializes in providing high-quality fried chicken, crispy fries, and an assortment of sides that have become favorites among consumers. Mary Brown's Chicken is known for its flavorful signature dishes, which provide differentiation in a saturated market.

    The brand's strength lies in its focused approach, ensuring that each product meets the desired standards of taste and quality. Furthermore, the company has engaged in various strategic mergers and acquisitions to enhance its operational capabilities and expand its reach within the US. These initiatives have bolstered Mary Brown's presence and allowed it to tap into new consumer segments. By maintaining a strong emphasis on customer satisfaction and adapting its offerings to meet changing tastes, Mary Brown's Chicken continues to strengthen its position in the competitive landscape of the US Take Out Fried Chicken Market.

    Key Companies in the US Take Out Fried Chicken Market market include

    Industry Developments

    The US Take Out Fried Chicken Market is experiencing significant developments with several notable trends and events. KFC has continued to expand its presence with a focus on drive-thru convenience, embracing the increased consumer demand for quick service. Raising Cane's has reported a substantial growth trajectory, attributable to its specialized offerings, witnessing an increase in market valuation over the past year. Church's Chicken is enhancing its menu to attract a broader customer base. Additionally, as of October 2023, Bojangles announced plans for expansion into new territories, reflecting positive growth in the segment.

    A major merger occurred in July 2023 with Wingstop acquiring a minority stake in the popular family-owned chain, Family Chicken, which is expected to strengthen its market position. El Pollo Loco is also actively engaging in community outreach initiatives to boost brand loyalty. Overall, the market has seen a consistent uptick in consumer interest, further propelled by increased digital ordering and delivery options. The US fried chicken sector continues to thrive amid evolving consumer preferences, leading to more innovative product offerings and strategic expansions among prominent players.

    Market Segmentation

    Outlook

    • Below 20
    • 20-40
    • Above 40

    Take Out Fried Chicken Market Type Outlook

    Take Out Fried Chicken Market Age Group Outlook

    Take Out Fried Chicken Market Type Outlook Insights

    Take Out Fried Chicken Market Age Group Outlook Insights

    • Wings
    • Breast
    • Thighs
    • Drumsticks
    • Nuggets
    • Others

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 1.52(USD Billion)
    MARKET SIZE 2024 1.75(USD Billion)
    MARKET SIZE 2035 3.2(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 5.64% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED The Chicken Shack, Mary Brown's Chicken, KFC, Raising Cane's, Church's Chicken, El Pollo Loco, Raisin' Cane's Chicken Fingers, Popeyes Louisiana Kitchen, Family Chicken, Fried Chicken and More, Bojangles, Zaxby's, Wingstop
    SEGMENTS COVERED Type Outlook, Age Group Outlook
    KEY MARKET OPPORTUNITIES Healthier fried chicken options, Online delivery expansion, Unique flavor profiles, Family meal deals, Sustainable sourcing practices
    KEY MARKET DYNAMICS increasing demand for convenience, health-conscious consumer preferences, competitive pricing strategies, region-specific flavor preferences, rise of online ordering platforms
    COUNTRIES COVERED US

    FAQs

    What is the expected market size of the US Take Out Fried Chicken Market by 2024?

    The US Take Out Fried Chicken Market is expected to be valued at 1.75 billion USD by 2024.

    What will be the projected market value of the US Take Out Fried Chicken Market in 2035?

    By 2035, the market is anticipated to reach a value of 3.2 billion USD.

    What is the expected CAGR for the US Take Out Fried Chicken Market from 2025 to 2035?

    The projected CAGR for the US Take Out Fried Chicken Market between 2025 to 2035 is 5.64 percent.

    Which types of fried chicken are expected to dominate the market by 2035?

    By 2035, the Wings and Breast segments are anticipated to dominate the market, valued at 0.85 billion USD and 1.0 billion USD respectively.

    What is the market size for the Wings segment in the US Take Out Fried Chicken Market in 2024?

    The Wings segment is expected to be valued at 0.45 billion USD in 2024.

    Who are the major players in the US Take Out Fried Chicken Market?

    Key players in this market include KFC, Church's Chicken, Popeyes Louisiana Kitchen, and Raising Cane's.

    What challenges might impact the growth of the US Take Out Fried Chicken Market?

    Challenges may include competition from other fast-food offerings and shifts in consumer preferences.

    What expected growth rate can be seen in the Thighs segment from 2024 to 2035?

    The Thighs segment is expected to grow from 0.35 billion USD in 2024 to 0.65 billion USD by 2035.

    How is the US Take Out Fried Chicken Market expected to evolve in terms of Nuggets by 2035?

    The Nuggets segment is forecasted to reach 0.3 billion USD in market value by 2035.

    What trends are emerging in the US Take Out Fried Chicken Market?

    Emerging trends include a focus on healthier menu options and increased demand for diverse flavors among fried chicken offerings.

    Report Infographic
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