US Bicycle Apparel Accessories Market Size was estimated at 1.49 (USD Billion) in 2023. The US Bicycle Apparel Accessories Market Industry is expected to grow from 1.75(USD Billion) in 2024 to 3 (USD Billion) by 2035. The US Bicycle Apparel Accessories Market CAGR (growth rate) is expected to be around 5.022% during the forecast period (2025 - 2035).
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The US Bicycle Apparel Accessories Market is experiencing notable trends driven by a growing emphasis on health and active living among Americans. With more individuals adopting cycling as a recreational activity and a means of commuting, there is an increased demand for high-quality apparel and accessories designed for comfort and safety. This shift is supported by the government's promotion of cycling initiatives that encourage sustainable transportation options, which aligns with the rising awareness of environmental issues and the need for healthier lifestyles. Moreover, there is a surge in interest for technologically advanced cycling gear, such as apparel equipped with moisture-wicking fabric, reflective materials for safety, and accessories that enhance the riding experience, such as GPS trackers and custom-fit helmets.The online shopping trend is also reshaping how consumers purchase these products, with more people turning to e-commerce platforms for convenience and variety. This change presents a significant opportunity for brands to expand their reach and connect with customers through targeted marketing strategies. Additionally, recent times have seen an increasing focus on inclusivity in cycling apparel, addressing the needs of a diverse range of body types and preferences. Brands are responding by introducing adaptive clothing and gender-neutral designs, thus tapping into underrepresented markets within the cycling community. This progressive approach not only fosters brand loyalty but also enhances overall participation in cycling, contributing to a vibrant and innovative market landscape.Overall, these trends reflect the evolving nature of consumer preferences within the US Bicycle Apparel Accessories Market, opening avenues for growth and development in this sector.
US Bicycle Apparel Accessories Market Drivers
Increasing Health Consciousness Among Consumers
The growing health consciousness among consumers in the United States is significantly driving the US Bicycle Apparel Accessories Market industry. As more individuals recognize the benefits of cycling for health and fitness, there is a marked increase in demand for bicycle apparel and accessories. According to the Centers for Disease Control and Prevention (CDC), approximately 48.2 percent of U.S. adults met the guidelines for aerobic physical activity in 2021, highlighting a growing trend towards active lifestyles.Moreover, the U.S. Department of Transportation reported that there has been a steady increase in bicycle commuting, with a rise of nearly 5 percent from 2010 to 2020, translating to a larger potential customer base looking for comfortable and functional bicycle clothing and accessories. Major organizations, such as the League of American Bicyclists, have been advocating for cycling and promoting community initiatives, further fueling this growth.This overall shift towards healthier lifestyles is projecting an uptick in investments in bicycle apparel accessories, as consumers seek quality products that enhance their riding experience.
Increase in Urban Cycling Initiatives
Cities across the United States are increasingly implementing urban cycling initiatives, which are promoting the use of bicycles for commuting and recreation. Programs launched by organizations like the U.S. Department of Transportation, which aim to make urban areas more bike-friendly, are expected to boost the demand for bicycle apparel accessories. For instance, the establishment of dedicated bike lanes and cycling infrastructure in cities such as Portland and San Francisco has led to a noticeable spike in cycling activities.A report by the National Association of City Transportation Officials indicated that cities with improved cycling infrastructure saw a 30 percent increase in cyclist numbers over six years, projecting a stronger market for related accessories. This urban focus encourages consumers to invest in specialized apparel, enhancing the US Bicycle Apparel Accessories Market industry's prospects.
Growth of E-commerce and Online Retail
The expansion of e-commerce and online retailing in the United States has significantly transformed the landscape of the US Bicycle Apparel Accessories Market industry. With over 70 percent of U.S. consumers reporting a preference for online shopping as of 2022, retailers are now prioritizing their online presence. E-commerce platforms such as Amazon are witnessing substantial growth in the bicycle apparel category, driven by convenient delivery options and an extensive range of products.According to the U.S. Census Bureau, retail e-commerce sales in the United States increased by 14.2 percent from 2020 to 2021, highlighting shifting consumer behavior. Major brands like Specialized and Trek have also developed dedicated online platforms, increasing accessibility to a broader range of bicycle accessories, ultimately maximizing market growth and outreach.
Rise in Recreational Biking Post-COVID-19
The COVID-19 pandemic has significantly reshaped consumer habits, leading to a rise in recreational biking activities across the United States. According to a report by the Outdoor Industry Association, there was a remarkable 20 percent increase in cycling participation from 2019 to 2021 as people sought outdoor activities to promote mental and physical well-being during lockdowns. This surge in interest has led to increased spending on bicycle apparel and accessories, as new cyclists invest in suitable gear.Industry players like REI have reported elevated sales figures for cycling-related products, directly correlating to this increased interest in biking. This trend showcases the resilience of the US Bicycle Apparel Accessories Market industry, positioning it for sustained growth as more people embrace cycling as a primary mode of transportation and leisure.
The US Bicycle Apparel Accessories Market revenue is experiencing notable expansion, driven by the increasing popularity of cycling as both a recreational activity and a mode of transportation. With the emphasis on safety and performance, helmets have emerged as a pivotal segment within this market, playing a crucial role in ensuring the safety of cyclists of all ages. Alongside helmets, jerseys and tees are gaining traction, catering to a wide range of preferences in terms of materials and designs, reflecting not only functionality but also personal style among cyclists. Furthermore, pants and shorts designed for cycling are significant for enhancing comfort and performance during rides, contributing to longer cycling durations and increased participation in cycling events. Footwear is another critical aspect of the market, with shoes tailored to meet various cycling disciplines, promoting better efficiency and energy transfer. Goggles and glasses are increasingly important as well, providing essential protection against UV rays and debris, enhancing visibility and comfort while riding. Protection gears, such as knee and elbow pads, are finding a growing audience thanks to an increasing awareness of safety among cyclists, especially in urban settings where accidents are more prevalent. Socks designed specifically for cycling further enrich this market segment, offering moisture-wicking properties and additional comfort. Moreover, various other accessories are gaining importance as cyclists look to enhance their overall riding experience. The US Bicycle Apparel Accessories Market segmentation reflects diverse preferences and needs among cyclists, revealing significant growth potential in each category driven by evolving consumer behavior and the rising number of cycling enthusiasts across the country. As the market continues to expand, opportunities for innovation in materials and design are prevalent, catering to the increasing demand for high-performance cycling gear.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The US Bicycle Apparel Accessories Market is witnessing a steady trajectory of growth, fueled by a growing interest in cycling as both a mode of transportation and recreation. Among the various categories, Mountain Bikes have gained significant traction due to the rise in off-road biking and outdoor adventure activities. Road Bikes are equally important, appealing to fitness enthusiasts and urban commuters who prioritize speed and efficiency. City Bikes cater to those in urban settings, promoting convenience and sustainability as cities push for greener transportation solutions.The "Others" category encompasses a diverse range of bike types and accessories, which collectively contribute to the dynamics of the market. The increasing emphasis on health and wellness, combined with government initiatives encouraging cycling, is driving demand across all categories. Enhanced rider experience through innovative apparel and accessories bolsters market growth, as consumers seek to improve comfort, safety, and performance. The segmentation of the US Bicycle Apparel Accessories Market showcases the diverse preferences of cyclists, highlighting opportunities for tailored products that address unique needs within each category.
The Distribution Channel segment of the US Bicycle Apparel Accessories Market plays a crucial role in shaping the market's accessibility and consumer reach. With a robust focus on various avenues, retail strategies have evolved significantly to cater to a growing biking culture in the United States, where the number of cyclists continues to rise year after year. Store-Based channels, which include Specialty Stores and Supermarkets and Hypermarkets, serve as pivotal hubs for consumers seeking direct interaction with products, allowing buyers to experience brands and services firsthand.Specialty Stores, in particular, are gaining traction as they offer a curated range of niche products and expert advice tailored to enthusiasts. Non-Store-Based channels are also on the rise, capitalizing on the increasing preference for online shopping driven by convenience and the proliferation of e-commerce platforms. The dynamics within these channels reflect a changing consumer behavior, where convenience and personalized shopping experiences are paramount. This adaptation is essential for capturing a significant share of the market, as consumers increasingly value the availability and diverse options provided by various distribution strategies.With each channel, strategies are being refined to enhance customer engagement and meet the evolving needs of cyclists across the US.
The US Bicycle Apparel Accessories Market is an evolving sector characterized by continuous innovation and heightened competition, driven by increasing consumer interest in cycling as both a recreational and competitive activity. As lifestyles become more health-oriented, the demand for specialized apparel and accessories has soared, reflecting a broader trend towards sustainability and performance-focused products. Companies within this market engage in diverse strategies to capture market share and enhance brand loyalty, including product differentiation, sponsorship of cycling teams, and development of advanced materials to cater to the specific needs of cyclists. The competitive landscape is marked by both established players and emerging brands, leading to a dynamic interplay of offerings that cater to varying consumer preferences across different cycling disciplines.Shimano holds a notable presence in the US Bicycle Apparel Accessories Market, leveraging its extensive experience in the cycling industry and its established reputation for quality and innovation. Known primarily for its bicycle components and gear, Shimano also offers a range of accessories that complement cycling apparel. The company's strengths lie in its commitment to research and development, which enables it to consistently produce high-performance products tailored for various cycling needs. Shimano's robust distribution network and strategic partnerships with retailers enhance its market presence, while its proactive approach to emerging trends, such as e-commerce and environmentally friendly manufacturing processes, solidifies its competitive edge in the US market.Castelli is another significant player within the US Bicycle Apparel Accessories Market, recognized for its premium cycling apparel that combines style with functionality. The company is renowned for its distinctive designs and cutting-edge technologies that enhance performance for both amateur and professional cyclists. Castelli offers a wide range of products, including jerseys, shorts, and outerwear, specifically engineered to cater to diverse weather conditions and riding styles. Its strengths in the market include a strong brand loyalty among cyclists, bolstered by longstanding sponsorship deals with professional cycling teams and athletes. Recent strategies such as targeted marketing campaigns and collaborations have further solidified Castelli's market presence. The company consistently focuses on innovation, with a commitment to incorporating advanced fabrics and aerodynamics into its product lines, ensuring that it remains at the forefront of the competitive landscape within the US.
Key Companies in the US Bicycle Apparel Accessories Market Include
US Bicycle Apparel Accessories Market Industry Developments
In recent months, the US Bicycle Apparel Accessories Market has experienced notable developments. Companies such as Shimano, Pearl Izumi, and Specialized have introduced innovative product lines aimed at enhancing performance and comfort for cyclists, reflecting a growing trend towards integration of high-tech materials and sustainable practices. The market has seen increased consumer demand with a reported growth in sales percentages, attributed partly to rising health consciousness and outdoor recreational activities. In terms of mergers and acquisitions, Castelli and Assos have been at the forefront of strategic partnerships to broaden their market outreach, enhancing their product portfolios and distribution networks; however, specific details about such activities have not been publicly disclosed as of now. Over the past few years, several companies, including Trek Bicycle Corporation and Giant Bicycles, have invested heavily in Research and Development to remain competitive, leading to significant advancements in bicycle apparel technology. In August 2021, Fox Racing launched new collections tailored for mountain biking enthusiasts, showcasing the ongoing innovation present in the market. Overall, these dynamics have contributed to a vibrant and competitive landscape for bicycle apparel and accessories across the United States.
US Bicycle Apparel Accessories Market Segmentation Insights
Bicycle Apparel Accessories Market Type Outlook
Helmets
Jerseys & Tees
Pants & Shorts
Shoes
Goggles & Glasses
Protection Gears
Socks
Others
Bicycle Apparel Accessories Market Category Outlook
Mountain Bikes
Road Bikes
City Bikes
Others
Bicycle Apparel Accessories Market Distribution Channel Outlook
Store-Based
Supermarkets & Hypermarkets
Specialty Stores
Others
Non-Store-Based
Report Scope| Report Attribute/Metric Source: | Details |
| MARKET SIZE 2018 | 1.49(USD Billion) |
| MARKET SIZE 2024 | 1.75(USD Billion) |
| MARKET SIZE 2035 | 3.0(USD Billion) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 5.022% (2025 - 2035) |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR | 2024 |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| HISTORICAL DATA | 2019 - 2024 |
| MARKET FORECAST UNITS | USD Billion |
| KEY COMPANIES PROFILED | Shimano, Castelli, Fox Racing, Sugoi, Giant Bicycles, Race Face, Endura, Louis Garneau, Bontrager, Trek Bicycle Corporation, Pearl Izumi, Specialized, Zoot Sports, Santa Cruz Bicycles, Assos |
| SEGMENTS COVERED | Type, Category, Distribution Channel |
| KEY MARKET OPPORTUNITIES | Sustainable materials adoption, E-commerce growth acceleration, Customized apparel options demand, Smart apparel integration, Cycling community engagement initiatives |
| KEY MARKET DYNAMICS | growing health consciousness, increasing cycling popularity, technological advancements in fabrics, rising e-commerce sales, demand for sustainable materials |
| COUNTRIES COVERED | US |
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