United States Autonomous Passenger Car Market Overview
United States Autonomous Passenger Car Market Size was valued at USD 15.5 Billion in 2022. The United States Autonomous Passenger Car market industry is projected to grow from USD 18.7 Billion in 2023 to USD 86.1 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 21.0% during the forecast period (2024 - 2032). The increasing demand for enhanced safety and convenience features, coupled with advancements in artificial intelligence and sensor technologies, is a market driver for the United States autonomous passenger car market.

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review
United States Autonomous Passenger Car Market Trends
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Technological Progress in Autonomous Vehicle Systems is Driving the Market Growth
Technological progress in autonomous vehicle systems constitutes a substantial market trend within the industry of autonomous passenger cars, which is driving the market CAGR. Hardware, software, sensors, and connectivity solutions are all components of these developments that contribute to the progress and enhancement of autonomous driving capabilities. An area of significant progress pertains to the development of sensor technologies.
An assortment of sensors, including LiDAR, radar, cameras, and ultrasonic sensors, are utilized by autonomous vehicles to perceive and interpret their environment. As time has passed, the sophistication of these sensors has increased, enabling them to detect objects, pedestrians, and other vehicles on the road with greater precision and dependability. For example, more recent iterations of LiDAR sensors provide enhanced capabilities in terms of range, resolution, and detection, thereby facilitating the precise navigation of autonomous vehicles through intricate surroundings.
One noteworthy market trend observed in the autonomous passenger car industry is the growing significance attributed to regulatory frameworks and standards that govern the operation and deployment of such vehicles. In an effort to ensure the safety, dependability, and ethical implications of autonomous driving systems, policymakers, regulators, and industry stakeholders are diligently striving to establish unambiguous guidelines and regulations as technology advances and autonomous vehicles become more widespread on public highways.
The establishment of regulatory frameworks at the state and federal levels is one facet of this trend. The National Highway Traffic Safety Administration (NHTSA) is a regulatory authority in the United States that is primarily responsible for overseeing motor vehicle safety standards. In the context of autonomous vehicles, the NHTSA has been actively involved in the issuance of guidance and regulations.
Furthermore, numerous states have implemented legislation or issued executive orders to tackle diverse facets of the deployment of autonomous vehicles. These include regulations pertaining to liability frameworks, licensing prerequisites, and insurance policies. These factors drive the United States Autonomous Passenger Car market revenue.
United States Autonomous Passenger Car Market Segment Insights
Autonomous Passenger Car Type Insights
The United States Autonomous Passenger Car market segmentation, based on type, includes Fully Autonomous Vehicles and Semi-Autonomous Vehicles. The segment comprising semi-autonomous vehicles has the most market share in 2023. At this time, semi-autonomous vehicles, which combine human control with automated driving capabilities, are more prevalent and easily obtainable to consumers than fully autonomous vehicles.
Automobiles of this nature generally integrate sophisticated driver assistance systems (ADAS), including but not limited to adaptive cruise control, lane-keeping assist, and automatic emergency braking. While these features augment safety and convenience, driver oversight is still necessary. Although fully autonomous vehicles show great potential, their current state of development and deployment is still nascent. This is primarily due to regulatory obstacles, technological complexities, and consumer resistance, all of which hinder their widespread adoption.
Figure 1: United States Autonomous Passenger Car Market by Type, 2023 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review
Autonomous Passenger Car Sensors Insights
The United States Autonomous Passenger Car market segmentation, based on sensors, includes RADAR, LIDAR, ultrasonic, and other sensors. At the present moment, RADAR sensors hold the greatest market share. RADAR (Radio Detection and Ranging) sensors are extensively utilized in numerous sectors, including the automotive industry, on account of their precise capability to identify obstacles and objects in environments with varying illumination and weather conditions.
Although LIDAR (Light Detection and Ranging) sensors provide the ability to create 3D maps with high resolution, they are frequently more costly and less developed in comparison to RADAR technology. Other than ultrasonic sensors, which are primarily employed for close-range detection and parking assistance, cameras and infrared sensors are indispensable but generally serve as a supplement to RADAR and LIDAR systems as opposed to substituting them.
Autonomous Passenger Car Level of Automation Insights
The United States Autonomous Passenger Car market segmentation, based on level of automation, includes up to conditional automation (level 3), high automation, and full automation (level 5). At present, the sector with the most substantial market share is conditional automation, which operates at Level 3. Conditional automation permits hands-free operation of the vehicle under specific circumstances; however, human intervention is still necessary when the system prompts it.
Embedded in numerous contemporary vehicles, advanced driver assistance systems (ADAS) provide this degree of automation in its most developed form. Although high automation (Level 4) provides increased autonomy, its applicability is still restricted to particular operational domains or environments. On the other hand, full automation (Level 5), which permits driverless operation under all circumstances, is still predominantly in the developmental and testing phases, with limited deployments and market penetration.
Autonomous Passenger Car Country Insights
The autonomous passenger vehicle industry in the United States is undergoing substantial expansion, propelled by a number of pivotal factors and influenced by burgeoning trends that determine its course. The rising demand for improved safety, convenience, and efficiency primarily drives the expansion of autonomous passenger cars. As more individuals recognize the potential benefits—including reduced accidents, improved traffic flow, and enhanced mobility for those with disabilities or limited mobility—consumers are becoming more receptive to the concept of autonomous vehicles.
The increasing recognition of autonomous driving technologies is stimulating financial commitments from established manufacturers as well as technology firms, thereby propelling the progress and implementation of such technologies. Furthermore, technological progress, specifically in the domains of artificial intelligence, sensor technologies, and connectivity solutions, is driving the expansion of the market for autonomous passenger vehicles.
Technological advancements such as these are enhancing the capability, dependability, and affordability of autonomous vehicles; consequently, this broadens their scope of application and stimulates market expansion. Furthermore, the expansion of the market is being propelled by regulatory initiatives and supportive policies implemented at the federal and state levels, which foster an environment that is optimal for the advancement and implementation of autonomous driving technologies.
United States Autonomous Passenger Car Key Market Players & Competitive Insights
Leading market players are making significant investments in R&D to broaden their product offerings, which will support further growth in the United States Autonomous Passenger Car market. In addition, market players are engaging in a range of calculated initiatives to increase their presence, with significant market developments involving the introduction of new products, contracts, M&A transactions, increased investment, and cooperation with other enterprises. To expand and survive in a more competitive and rising market climate, the United States Autonomous Passenger Car industry must provide reasonably priced goods.
Major players in the United States Autonomous Passenger Car market are engaging in research and development activities in an effort to boost market demand, including Waymo LLC, Tesla Inc., Ford Motor Company, Honda Motor Company Ltd, Bayerische Motoren Werke AG (BMW), Intel Corporation, Uber Technologies Inc., Apple Inc., and Nissan Motor Corporation.
Key Companies in the United States Autonomous Passenger Car market include
- Bayerische Motoren Werke AG (BMW)
US Autonomous Passenger Car Industry Developments
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Q2 2024: Waymo expands autonomous ride-hailing service to Austin, Texas Waymo announced the launch of its autonomous passenger car ride-hailing service in Austin, marking its fourth major U.S. city deployment and expanding its commercial operations in the autonomous vehicle sector.
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Q2 2024: General Motors’ Cruise resumes limited robotaxi operations in Phoenix after safety review GM’s Cruise restarted its autonomous passenger car service in Phoenix, Arizona, following a months-long suspension and regulatory scrutiny, signaling renewed progress in its U.S. robotaxi business.
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Q1 2024: Aurora Innovation secures $820 million in new funding to accelerate autonomous vehicle development Aurora Innovation raised $820 million in a new funding round to support the development and commercialization of its autonomous passenger car technology, with participation from existing and new investors.
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Q2 2024: Tesla receives California DMV approval for expanded autonomous vehicle testing Tesla was granted regulatory approval by the California Department of Motor Vehicles to expand its autonomous passenger car testing program, allowing for increased deployment of its Full Self-Driving vehicles on public roads.
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Q1 2024: Waymo and Uber announce partnership to offer autonomous rides in Phoenix Waymo and Uber entered a partnership to integrate Waymo’s autonomous passenger cars into Uber’s ride-hailing platform in Phoenix, enabling users to book self-driving rides directly through the Uber app.
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Q2 2024: Apple hires former Ford executive to lead autonomous vehicle program Apple appointed a former Ford executive as the new head of its autonomous passenger car division, signaling a renewed push in its self-driving vehicle development efforts.
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Q1 2024: Motional launches driverless robotaxi service in Los Angeles Motional, a joint venture between Hyundai and Aptiv, launched its fully driverless robotaxi service for passengers in Los Angeles, expanding its U.S. autonomous vehicle operations.
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Q2 2024: Cruise opens new autonomous vehicle operations center in Dallas Cruise inaugurated a new operations center in Dallas, Texas, to support the deployment and maintenance of its autonomous passenger car fleet in the region.
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Q1 2024: Zoox receives permit to test autonomous passenger vehicles in Nevada Zoox, Amazon’s autonomous vehicle subsidiary, received a state permit to begin testing its autonomous passenger cars on public roads in Nevada.
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Q2 2024: Waymo raises $500 million in new funding round to expand U.S. robotaxi operations Waymo secured $500 million in fresh funding to accelerate the expansion of its autonomous passenger car services across additional U.S. cities.
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Q1 2024: Aurora Innovation opens new engineering facility in Pittsburgh Aurora Innovation opened a new engineering facility in Pittsburgh, Pennsylvania, to advance research and development of its autonomous passenger car technologies.
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Q2 2024: Nuro partners with Kroger to pilot autonomous passenger vehicle grocery delivery in Houston Nuro and Kroger announced a partnership to pilot autonomous passenger vehicle grocery deliveries in Houston, Texas, leveraging Nuro’s self-driving technology for last-mile logistics.
United States Autonomous Passenger Car Market Segmentation
United States Autonomous Passenger Car Type Outlook
- Fully Autonomous Vehicles
United States Autonomous Passenger Car Sensors Outlook
United States Autonomous Passenger Car Level of Automation Outlook
- Conditional Automation (Level 3)
- Full Automation (Level 5)
Report Attribute/Metric |
Details |
Market Size 2022 |
USD 15.5 Billion |
Market Size 2023 |
USD 18.7 Billion |
Market Size 2032 |
USD 86.1 Billion |
Compound Annual Growth Rate (CAGR) |
21.0% (2024-2032) |
Base Year |
2023 |
Market Forecast Period |
2024-2032 |
Historical Data |
2019-2022 |
Market Forecast Units |
Value (USD Billion) |
Report Coverage |
Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
Segments Covered |
Type, Sensors, Sensors, and Region |
Countries Covered |
United States |
Key Companies Profiled |
Waymo LLC, Tesla Inc., Ford Motor Company, Honda Motor Company Ltd, Bayerische Motoren Werke AG (BMW), Intel Corporation, Uber Technologies Inc., Apple Inc., and Nissan Motor Corporation |
Key Market Opportunities |
·        Opportunities exist in autonomous delivery vehicles for logistics and e-commerce sectors. ·        Autonomous shuttles and buses offer potential for public transportation and urban mobility solutions. |
Key Market Dynamics |
·        Increasing emphasis on reducing road accidents and traffic congestion. ·        Autonomous vehicles promise safer roads, smoother traffic flow, and improved transportation efficiency. |
Frequently Asked Questions (FAQ):
The United States Autonomous Passenger Car market size was valued at USD 18.7 Billion in 2023.
The market is projected to grow at a CAGR of 21.0% during the forecast period, 2024-2032.
The key players in the market are Waymo LLC, Tesla Inc., Ford Motor Company, Honda Motor Company Ltd, Bayerische Motoren Werke AG (BMW), Intel Corporation, Uber Technologies Inc., Apple Inc., and Nissan Motor Corporation.
The semi-autonomous vehicles category dominated the market in 2023.
The RADAR category had the largest share of the market.