Introduction
During 2023, the reference check software market will continue to be a rapidly changing market, driven by a number of macroeconomic factors, including the fast-changing technology, the changing regulatory landscape and the changing behavior of consumers. Artificial intelligence and machine learning are enhancing the efficiency and accuracy of reference checks. Moreover, regulatory changes are forcing companies to adopt more rigorous verification processes. In addition, as job seekers become more aware of their rights and the need for transparency, companies are changing their reference check practices to meet these expectations. These are all trends that are important to understand for market participants, as they not only affect the operational strategy, but also affect the overall effectiveness of the talent acquisition process.
Top Trends
- Increased Automation in Reference Checks
The tendency towards automation in reference-checking software is becoming more and more obvious. HireRight is a company that has implemented an AI-based solution. According to a survey, 70 percent of human resource managers believe that automation reduces the time spent on manual checks. This shift to automation allows companies to speed up their hiring processes and thus onboard employees faster. In the future, more sophisticated AI-solutions might be able to analyze the answers given by candidates and thus provide deeper insights.
- Integration with Applicant Tracking Systems (ATS)
Increasingly, reference-checking software is being integrated with ATS systems to improve efficiency. Checkster, for example, is able to transfer information between the two systems without the need for further intervention, which is an essential function according to 65% of recruiters. This trend is reducing duplication and increasing the accuracy of data, and ultimately resulting in more reliable hiring decisions. Moreover, in the future it is possible that the integration of ATS and reference-checking software will be extended to include other tools such as predictive analytics.
- Focus on Candidate Experience
Xref is a company that is developing its services with the candidate experience in mind. It has been found that 80% of candidates would prefer a smooth process in relation to references. This has an effect on employer branding. A positive experience can lead to a higher acceptance rate and more recommendations. Future developments will include a more individualized communication strategy to further improve the candidate experience.
- Data Privacy and Compliance Enhancements
Reference-checking software is becoming more and more data-secure in the wake of the GDPR. In fact, 75% of human resources managers say that data protection is their number one priority. This not only protects the company against legal risks, but also builds trust with candidates. Future developments may well include the use of block chains for secure data storage.
- Real-time Feedback Mechanisms
The era of reference checks is over. Platforms such as SkillSurvey Inc., which offer real-time insights, are replacing them. A study by the Boston Consulting Group shows that 60 percent of employers prefer immediate feedback to help them make faster hiring decisions. This trend is expected to reduce the time to hire. Eventually, it may even be combined with dashboards for HR professionals, which offer real-time insights.
- Emphasis on Diversity and Inclusion
The reference-checking programs are increasingly directed towards the promotion of diversity and against bias. A study has shown that 67% of companies prioritise diversity in their recruitment policy. This is not only a matter of social responsibility but also of enhancing the performance of teams. Future developments will probably include a system for analyzing the diversity metrics in the evaluation of references.
- Remote Reference Checking Solutions
A demand for remote reference-checking solutions has grown with the remote work phenomenon. For example, 55% of companies now carry out remote checks. This trend offers flexibility and ease of access and has a bearing on the way companies recruit. Future developments may include virtual reality tools for a more involving experience.
- Enhanced Reporting and Analytics
With the advent of modern, advanced reporting tools, such as those offered by VICTIG, it is now possible to analyse the results of reference checking in a more detailed way. According to research, 72% of human resource managers rely on data-driven insights to support their recruitment decisions. This trend has a positive effect on the transparency and accountability of the recruitment process. Predictive analytics will go even further and will be able to predict the success of a candidate.
- Collaboration with Background Check Services
Reference-checking programs and the services of the screening companies are working together more and more closely, and the quality of the overall evaluation of the candidate is improving. According to a survey, 68 percent of companies prefer to use comprehensive solutions. The trend is to reduce the risk of hiring the wrong candidate. In the future, there may be more and more cooperation between the software and the screening companies.
- Mobile Accessibility and User Engagement
The mobile access to references is becoming increasingly important. Many reference platforms have already been optimized for mobile use. The data shows that about 50% of applicants prefer to complete their references via mobile devices. This trend makes the use of references more convenient and increases the engagement of the applicant. The next step could be the development of mobile applications for real-time data input and notification.
Conclusion: Navigating the Reference Check Software Landscape
In 2023 the Reference Checking Software market will be characterised by a highly competitive and fragmented landscape, with both established and new players competing for market share. The main trends will be towards a greater integration of advanced capabilities such as artificial intelligence and automation, which will be seen as essential for enhancing the efficiency and accuracy of the reference checking process. The strategic positioning of vendors will therefore depend on the extent to which they can develop their solutions with a view to delivering these capabilities, while also ensuring that they are sustainable and flexible enough to meet changing customer expectations. The ability to offer a range of solutions that are both advanced and easy to use will be key to success in the evolving market.