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The development and dynamics of the Proactive Security market are shaped by many significant market drivers. One of the most exigent points, which results in the growth of the market, is the fact that there are high-frequency and complex attacks against enterprises in the narrowest sectors of the economy. Enterprises start adopting more frontal security implementations to deny and solve probable security faults, data breaches, and cyber attacks while the environment continues to evolve. Cloud services, IoT devices and remote workspaces are becoming more popular with the enterprises, which are now focusing on technical solutions that can effectively thwart threats before they cause major security problems. The necessity to strengthen the defenses against rapidly emerging cyber threats and vulnerabilities gave rise to the high demand for proactive security systems where information about the possible threats, behavior analytics, and automated response capabilities all aimed at protecting peoples 'assets. It has provided an even playing field to the seller and the buyer and lured them from the traditional as well as online platforms to the new innovative application.
The proactive security market as well was substantially influenced by the shift in marketing conditions and the growth in requirements to comply with regulatory norms. The organizations are to have proactive security controls like vendor management, policy management, access management, device management, vulnerability assessment, and audit management, incident response protocols, and compliance reporting methods in place as a requirement by privacy laws, industry-specific standards, and data protection rules. Due to the fact that companies seek to reach the compliance requirements and insure the optimum security management, companies are gaining the popularity and have shaped the environment of security market good features like real-time monitoring, compliance automation, and threat hunting developed.
However, the market spurred by proactive security trends also undergoes the evolution of insider threats and the necessity to have advanced threat detection features. Businesses, in particular, companies understand the potential security risks that may be posed by data breach, insider threat and unauthorized entry into private data.
Covered Aspects:
| Report Attribute/Metric | Details |
|---|---|
| Growth Rate | Â 15.80% (2022-2030 |
Proactive Security Market Highlights:
Proactive Security Market Synopsis:
The Proactive Security Market is Expected to Register a CAGR of 15.80% During The Forecast Period to Reach USD 87.2 billion by 2030.Small- and medium-sized as well as large enterprises are heavily investing to prevent instances of cyberattacks and data breaches before they happen. Similarly, managed service providers are also focussing on proactively safeguarding data instead of troubleshooting the issues later. The rising adoption of IoT, smart mobile devices and trends like BYOD has increased the number of connected devices in enterprises which gives rise to the need for having a proactive security system in place. A higher number of connected devices leads to vulnerabilities in the IT infrastructure.Â
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Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
A large number of enterprises are thus opting for proactive security solutions over reactive security solutions. The increasing number, as well as variety of cyberattacks, has urged the companies to implement proactive security solutions. Also, the rising need to comply with stringent data protection regulations is another factor contributing to market growth. However, the budgetary constraints to deploy proactive cybersecurity solutions are expected to limit market growth during the forecast period. Growing adoption of cloud-based solutions across verticals and the increasing trend of digital transformation of enterprises offer lucrative opportunities to the key providers of proactive security in the global market. The market faces challenge of a limited number of skilled cybersecurity professionals.
Proactive Security Market Segmentation
The proactive security market has been segmented based on component, organization size, vertical, and region/country.
- By component, the global proactive security market has been divided into solutions and services. The solutions segment has been further categorized into security monitoring and orchestration, attack simulation, risk and vulnerability management, security analytics and advanced malware protection. The services segment has been categorized as professional services and managed services.
- Based on organization size, the global proactive security market has been divided into small- and medium-sized enterprise (SME) and large enterprise.
- On the basis of vertical, the global proactive security market has been divided into IT and telecommunication, banking, financial services, and insurance (BFSI), healthcare and life sciences, government and defense, retail and e-commerce, energy and utilities, manufacturing, and others.
- The global proactive security market has been analyzed for four regions—North America, Europe, Asia-Pacific, and the rest of the world.
Proactive Security Market Key Players
The key players in the proactive security market are identified based on their country of origin, presence across different regions, recent key developments, product diversification, and industry expertise. These include IBM Corporation (US), Corvil (Ireland), Altran (France), Cisco Systems Inc. (US), Palo Alto Networks, Inc. (US), Securonix, Inc. (US), LogRhythm, Inc. (Netherlands), Rapid7 ( US), Symantec Corporation (US), FireEye, Inc. (US), McAfee, LLC (US), CyArx Technologies LTD (US), Oracle Corporation (US), AT&T (US), and FUJITSU (Japan). The key strategies adopted by most of the players are partnerships, agreements, and collaborations.
The other players in the proactive security market are Skybox Security, Inc. (US), Splunk Inc. (US), Swimlane LLC. (US), Centrify Corporation (US), ThreatConnect Inc. (US), DEMISTO (US), RSA Security LLC. (US), FireMon, LLC. (US), CyberSponse, Inc. (US), Trustwave Holdings, Inc. (US), Qualys, Inc. (US) and others.
Proactive Security Market Regional Analysis
The Proactive Security Market is estimated to grow at a CAGR of 15.80% during the forecast period from 2022 to 2030. The geographic analysis of the global proactive security market has been conducted for North America, Europe, Asia-Pacific, and the rest of the world.
North America accounted for the highest market share, owing to the strategic shift of enterprises towards proactive security solutions due to increasing sophistication of cyber attacks. The US leads the market in North America owing to the early adoption of cybersecurity solutions and initiatives by key players in the form of partnerships with different technology players for product enhancement. Prevention of increasing security attacks and breaches act as a driving force for the growth of the market.
Europe is expected to be the second-largest market during the review period due to the rising need among enterprises to maintain the confidentiality of data and comply with stringent regulations. Asia-Pacific is anticipated to be the fastest growing market in the global proactive security market during the forecast period. The rise in the adoption of proactive security services among SMEs and large enterprises and growing adoption of cloud-based security solutions are the key drivers for the growth of the proactive security market in Asia-Pacific.
Proactive Security Market Competitive AnalysisThe proactive security market has witnessed a high demand globally due to the rise in demand from industries such as BFSI, government and IT and telecommunication. Major players have opted for partnerships and new product development as their key organic growth strategies to strengthen their position in the market and cater to the demands of enterprises across verticals. For instance, in February 2018, Trustwave Holdings, Inc. (US) launched a proactive threat hunting service particularly for the government sector; the service strengthens government agencies' cyber defenses, letting them prevent an attack by detecting cybersecurity threats sooner.
Intended Audience
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Cybersecurity vendors
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Information security consultants
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Security system integrators
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Managed Security Service Providers (MSSPs)
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Independent software vendors
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Proactive security vendors
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Cloud services providers
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Distributors and Value-Added Resellers (VARs)
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Investors and venture capitalists
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Compliance officers
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Regulators
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Chief Financial Officers
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