Global Mobile Security Market Research Report: Information by Solution (Mobile Data Protection, Firewall, Data Encryption, Multi-Factor Authentication and Mobile Application Security), by Deployment (Cloud and On-Premises), by Operating System (Windows, Android, iOS and others), by End-User (Telecom and IT, Individual Users, BFSI. Government, Healthcare, Retail, Education and Others) and Region (North America, Europe, Asia-Pacific, the Middle East & Africa, and South America)—Forecast Till 2030

Market Overview

• On Oct. 04, 2022, SlashNext, a leading provider of SaaS-based integrated cloud messaging security solutions, launched mobile security personal and home apps for all mobile users from business to home devices. The newly launched mobile security technology can protect mobile devices against the growing threat of phishing and fraud attempts while offering total data privacy for users.

COVID 19 ANALYSIS

The pandemic of COVID 19 has made the lives of businesses and individuals worse. Owing to the lockdowns businesses have faced a major push back. Now each one has to face a battle with the health sector along with the economic sector. The global outbreak has forced the economies into forced recession. Now businesses have to strategize their policies to meet the requirements of the new normal market scenario.

The ill-effects of the global pandemic are expected to recover at the end of the first quarter and the beginning of the second quarter in the coming year. Businesses are trying their best to adapt and adjust according to the situation and how they can make the best use of their resources.

• On Jun. 29, 2020, Security Intelligence, a leading provider of the latest security analysis and insight to improve compliance, grow the business, and stop threats, announced a new report on enhancing mobile security to respond to the growing threats to mobile devices. The company promoted unified endpoint management (UEM), a technology that can enable IT organizations to manage proliferating desktop and mobile devices, including applying patches and security updates.

Market Dynamics

Drivers

The increasing growth of market the mobile security in the global market is due to the increase in demand for smartphones, tablets, and laptops. Not only this, the increasing use of high-speed internet and the penetration of the Internet of Things (IoT) are the factors that drive the growth of the mobile security market in the global market. The adoption of BYOD in various businesses has also lead to the growth of the mobile security industry.

Opportunities

The increase in dependency of customers on technology, and the adoption of mobile-based applications which are mostly digital assets management, supply chain analytics, are demanding more security solutions to protect their corporate and personal data have given the growth opportunity to mobile security market in the global market.

Threats

Although the mobile security market is growing at a fast rate in the global market. But it has to face many threats, with an increase in the use of technology in almost everything, cyber-attacks have also increased many times. Also, the initial cost of setting up a mobile security system and its maintenance cost is very high which is not afforded by various small-scale businesses.

Value Chain Analysis

The growth of technology in every field possible, it has made the life of consumers very easier. With the growth and development of the mobile security market, the chances of cyber theft and the cyber attack has also become minimal. They provide a secure line for every transaction base and keeps the personal information, as well as the confidential information of various business units, secure to their best level. The use of multi-factor authentic like biometric verification and two-step verification has also provided a secure base.

• On Oct. 19, 2022, RSA, a leading global player in identity and access management, introduced RSA Mobile Lock, a powerful mobile security solution and an immediate resolution for organization security stances. RSA Mobile Lock detects critical threats and can restrict the mobile device’s ability to authenticate thoroughly until the threat is resolved. The new RSA Mobile Lock is automatically embedded into the software and can be deployed on various enterprise devices, eliminating the costs of securing phones, reducing user security dependencies, and promoting device trust. 

• The company also expected increased investment in security information and event management (SIEM) as organizations were increasingly looking beyond perimeter security to apply AI techniques to spot and isolate intruders.

Market Segmentation of Mobile Security Market

The market of mobile security is divided based on solution, deployment, operating system, end-user, and region.

By solution

The market of mobile security is divided based on solutions into multi-factor authentication, data encryption, mobile application management, mobile data protection, and a firewall.

By deployment

The market of mobile security is segmented based on deployment into cloud-based and on-premises.

By operating system

The market of mobile security is categorized based on the operating system into iOS, blackberry, android, windows, and others.

By end-user

The mobile security market is divided based on end-user into individual users, financial institutions users, retail users, government users, telecom and IT users, education seekers, manufacturing and automotive, and many others.

By region

The market of mobile security is segmented based on region into North America, Europe, Asia-Pacific, and the rest of the world.

• On Oct. 25, 2022, Samsung Electronics, a leading smartphone brand, announced that its Galaxy devices are protected by Knox, its defense-grade security platform, offering a multi-layered protection approach. Through open collaboration with trusted industry partners, various potential security threats can be quickly discovered and neutralized at once. With security & privacy and dashboard & permission manager features, Samsung Galaxy devices enable control and transparency. 

• Introduced in 2021, as Samsung’s constant efforts to evaluate and push for new ways to keep mobiles safe, Knox Vault isolates the most critical information from other devices. This October, Samsung revealed Knox Matrix, the next level of security across multiple devices. Samsung plans to lead the mobile security industry by continuously bringing innovations offering customers the most secure and private experiences.

Regional Analysis

The mobile security market is expected to grow at a high rate in the global market between 2020 and 2023. Across the globe, North America is expected to hold the biggest market share in the mobile security market in countries such as the U.S. and Canada. Europe is also an early adopter of advanced technology as a result it holds the second position in dominating the global market of mobile security because of the advancement in countries like France and Germany. Not only this, these regions have major mobile service providers and mobile security software vendors.

Asia-Pacific region is also growing at a fast rate and making its strong position in the global market. It is because of an increase in the adoption rate of mobile security software by various SMEs and other enterprises. The growth of this region is also possible because of the high concentration of IT hubs and consumer electronics manufacturers in this region. Besides these regions, Latin America and the Middle East, and Africa are also coming forward to hold their market position during the forecasted period.

• On Oct. 28, 2022, The Iranian government initiated a program - SIAM, that allows authorities to monitor and manipulate people’s phones to track & control protest activities. SIAM is a web program to manipulate cellular connections remotely that is made available to the Iranian Communications Regulatory Authority. According to mobile security experts and Iranian government censorship, the SIAM program functionality poses a clear threat to protesters who have been demonstrating against the government over the past month.

Competitive Landscape

The major key players in the market of mobile security are as follows:

• Symantec Corporation (U.S.)


• Microsoft Corporation (U.S.)


• Google Inc. (U.S.)


• IBM Corporation (U.S.)


• AVG Technology (Netherlands)


• Intel security group(U.S.)


• Kaspersky Lab (Russia)


• Apple Inc. (U.S.)


• Verizon Communication Inc. (U.S.)

To gain a significant share in the mobile security market across the globe, most of the giant key players have adopted software upgrades and advanced technology as their organic strategy. Many have also adopted an inorganic strategy to flourish their business and the number of mergers and acquisitions has increased many folds.

Recent Developments

• With the boom in the market of mobile security, various business giants are advancing their technology to the greatest level. One of them, namely Fortinet acquired enSilo has advanced an endpoint security solution with real-time automated detection and response feature for the protection of mobile endpoints.


• Another major business giant, Microsoft had also launched its endpoint manager. Under this, both the configuration manager and intune have also introduced along with additional Microsoft services and products. It is specially used by their employees.


• In 2019, two great business units that are Broadcom and Symantec’s have merged and with the integration of these two players existing solutions, a portfolio would expand significantly by working together. Broadcom is the major provider of semiconductor and infrastructure software.


• Recently, another business typhoon Trend Micro has launched XGen endpoint security, which will intelligently apply the right solution, which will result in more efficient and effective protection against cyber-attacks.


• Shortly, Crowdstrike had launched the Falcon Endpoint Protection Platform (EPP) which has a skilled and experienced Falcon endpoint protection team.

Report Overview

The mobile security market research report covers the following:

• Market Overview


• COVID 19 Analysis


• Market Dynamics


• Value Chain Analysis


• Market Segmentation


• Regional Analysis


• Competitive Landscape


• Recent developments

This report signifies the mobile security market segments all over the countries. This report also covers the information regarding drive factors, opportunities, and many other things related to the market of mobile security. This tells us about the contributing factor in the market of mobile security, the global impact of COVID 19, and what is the expected growth of the mobile security market is also estimated and mentioned.

Technology

Artificial Intelligence, blockchain technology, internet of things, 5G wireless technology, EMM and APM, Beacon technology, augmented reality, and many others

Users

Cybersecurity vendors, network solution providers, system integrators, IT service providers, consulting service providers, managed security service providers (MSSPs), government agencies, value-added resellers (VARs), telecom service providers, cloud service providers, and many others.