|Symantec Corporation (U.S.)|
|Microsoft Corporation (U.S.)|
|Google Inc. (U.S.)|
|IBM Corporation (U.S.)|
|AVG Technology (Netherlands)|
|Intel security group(U.S.)|
|Kaspersky Lab (Russia)|
|Apple Inc. (U.S.)|
|Verizon Communication Inc. (U.S.)|
|Market Driving Forces|
|Increase in demand for smartphones tablets and laptops|
|The increasing use of high-speed internet and the penetration of the Internet of Things (IoT) are the factors that drive the growth of the mobile security market|
COVID 19 ANALYSIS
The pandemic of COVID 19 has made the lives of businesses and individuals worse. Owing to the lockdowns businesses have faced a major push back. Now each one has to face a battle with the health sector along with the economic sector. The global outbreak has forced the economies into forced recession. Now businesses have to strategize their policies to meet the requirements of the new normal market scenario.
The ill-effects of the global pandemic are expected to recover at the end of the first quarter and the beginning of the second quarter in the coming year. Businesses are trying their best to adapt and adjust according to the situation and how they can make the best use of their resources.
The increasing growth of market the mobile security in the global market is due to the increase in demand for smartphones, tablets, and laptops. Not only this, the increasing use of high-speed internet and the penetration of the Internet of Things (IoT) are the factors that drive the growth of the mobile security market in the global market. The adoption of BYOD in various businesses has also lead to the growth of the mobile security industry.
The increase in dependency of customers on technology, and the adoption of mobile-based applications which are mostly digital assets management, supply chain analytics, are demanding more security solutions to protect their corporate and personal data have given the growth opportunity to mobile security market in the global market.
Although the mobile security market is growing at a fast rate in the global market. But it has to face many threats, with an increase in the use of technology in almost everything, cyber-attacks have also increased many times. Also, the initial cost of setting up a mobile security system and its maintenance cost is very high which is not afforded by various small-scale businesses.
Value Chain Analysis
The growth of technology in every field possible, it has made the life of consumers very easier. With the growth and development of the mobile security market, the chances of cyber theft and the cyber attack has also become minimal. They provide a secure line for every transaction base and keeps the personal information, as well as the confidential information of various business units, secure to their best level. The use of multi-factor authentic like biometric verification and two-step verification has also provided a secure base.
Market Segmentation of Mobile Security Market
The market of mobile security is divided based on solution, deployment, operating system, end-user, and region.
The market of mobile security is divided based on solutions into multi-factor authentication, data encryption, mobile application management, mobile data protection, and a firewall.
The market of mobile security is segmented based on deployment into cloud-based and on-premises.
By operating system
The market of mobile security is categorized based on the operating system into iOS, blackberry, android, windows, and others.
The mobile security market is divided based on end-user into individual users, financial institutions users, retail users, government users, telecom and IT users, education seekers, manufacturing and automotive, and many others.
The market of mobile security is segmented based on region into North America, Europe, Asia-Pacific, and the rest of the world.
The mobile security market is expected to grow at a high rate in the global market between 2020 and 2023. Across the globe, North America is expected to hold the biggest market share in the mobile security market in countries such as the U.S. and Canada. Europe is also an early adopter of advanced technology as a result it holds the second position in dominating the global market of mobile security because of the advancement in countries like France and Germany. Not only this, these regions have major mobile service providers and mobile security software vendors.
Asia-Pacific region is also growing at a fast rate and making its strong position in the global market. It is because of an increase in the adoption rate of mobile security software by various SMEs and other enterprises. The growth of this region is also possible because of the high concentration of IT hubs and consumer electronics manufacturers in this region. Besides these regions, Latin America and the Middle East, and Africa are also coming forward to hold their market position during the forecasted period.
The major key players in the market of mobile security are as follows:
To gain a significant share in the mobile security market across the globe, most of the giant key players have adopted software upgrades and advanced technology as their organic strategy. Many have also adopted an inorganic strategy to flourish their business and the number of mergers and acquisitions has increased many folds.
The mobile security market research report covers the following:
This report signifies the mobile security market segments all over the countries. This report also covers the information regarding drive factors, opportunities, and many other things related to the market of mobile security. This tells us about the contributing factor in the market of mobile security, the global impact of COVID 19, and what is the expected growth of the mobile security market is also estimated and mentioned.
Artificial Intelligence, blockchain technology, internet of things, 5G wireless technology, EMM and APM, Beacon technology, augmented reality, and many others
Cybersecurity vendors, network solution providers, system integrators, IT service providers, consulting service providers, managed security service providers (MSSPs), government agencies, value-added resellers (VARs), telecom service providers, cloud service providers, and many others.
|Market Size||USD 20.46 Billion|
|Historical Data||2018 to 2020|
|Forecast Units||Value (USD Billion)|
|Report Coverage||Revenue Forecast, Competitive Landscape, Growth Factors, and Trends|
|Segments Covered||By Solution, Application|
|Geographies Covered||North America, Europe, Aisa Pacific|
|Key Vendors||Symantec Corporation (U.S.) Microsoft Corporation (U.S.) Google Inc. (U.S.) IBM Corporation (U.S.) AVG Technology (Netherlands) Intel security group(U.S.) Kaspersky Lab (Russia) Apple Inc. (U.S.) Verizon Communication Inc. (U.S.)|
|Key Market Opportunities||Corporate and personal data have given the growth opportunity to mobile security market in the global market.|
|Key Market Drivers||The adoption of BYOD in various businesses has also lead to the growth of the mobile security industry.|
The market is presumed to scale a valuation of USD 20.46 Billion by 2030.
Increasing use of banking and other financial applications on mobile phones has intensified the need for mobile security to ensure security. This is the primary driving force of the market growth.
Increasing adoption of BYOD makes personal devices more vulnerable to professional hackers. It is supposed to influence the mobile security market positively.
The end-user segments of the market are individual users, retail, government, financial institutions, telecom and IT, manufacturing, education, and automotive and others.
The development of the IT industry in the region is supposed to drive market growth.