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Mixed Reality Market Analysis

ID: MRFR//1234-CR | 111 Pages | Author: Aarti Dhapte| February 2020

The manufacturing sector is experiencing a significant uptake in the adoption of immersive display technology, particularly mixed reality. Mixed reality allows users to interact with both virtual objects and the real world simultaneously. This technology is gaining popularity in manufacturing due to its various benefits, including real-time access to data captured by Internet of Things (IoT) and Artificial Intelligence (AI) systems on the job.

Major manufacturing units are incorporating mixed reality technology for conceptualizing product manufacturing processes. They are leveraging analytics combined with predictive AI systems to create real-time feedback models. A notable example is Thyssen Elevators Co., Ltd, which, in collaboration with Zühlke Group and Microsoft Corporation, developed a customized mixed reality-based mobility solution called HoloLinc in 2018. This toolkit utilizes Microsoft HoloLens, a tablet, portable printer, and other accessories to fully digitize the sales process in the stairlift industry.

Similarly, Renault Trucks collaborated with Immersion Corporation in the same year to initiate testing on a faster and more reliable quality control process using mixed reality at its Lyon engine site in France. These collaborations showcase the increasing trend of manufacturing companies partnering with mixed reality technology firms to design solutions that streamline and enhance the production process.

The implementation of mixed reality technology in manufacturing goes beyond traditional methods. It opens up new possibilities by allowing real-time interaction with virtual elements while working with physical components. This not only enhances the efficiency of manufacturing processes but also provides valuable insights and feedback for continuous improvement.

As the manufacturing industry continues to embrace digital transformation, the collaboration between manufacturing companies and mixed reality technology providers is expected to grow. The synergy between these entities aims to design solutions that address specific challenges in the production environment, ultimately leading to improved efficiency, reduced errors, and enhanced overall productivity.

In conclusion, the high adoption of immersive display technology, specifically mixed reality, in the manufacturing sector signifies a shift towards more advanced and efficient production methods. The real-time interaction with virtual elements, combined with data analytics and AI, is revolutionizing how manufacturing processes are conceptualized and executed. The increasing number of collaborations between manufacturing companies and mixed reality technology providers highlights the industry's commitment to embracing innovative solutions for a more streamlined and effective production landscape.

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