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The market dynamics of the Display Controllers Market are shaped by a combination of technological advancements, consumer demands, and industry trends. Display controllers play a crucial role in managing and optimizing the performance of displays in various electronic devices, ranging from smartphones and tablets to TVs and automotive displays.
One key factor driving market dynamics is the constant evolution of display technologies. As consumers seek higher resolutions, faster refresh rates, and enhanced color reproduction, display controller manufacturers are compelled to innovate and introduce solutions that can meet these demands. The push for more immersive viewing experiences, especially in the gaming and entertainment sectors, has fueled the demand for advanced display controllers capable of handling complex graphics and video processing.
Another significant driver is the increasing adoption of electronic devices across diverse industries. The proliferation of smart devices and the integration of displays into various applications, such as medical equipment, industrial machinery, and automotive dashboards, contribute to the growing demand for display controllers. As these industries continue to digitize and incorporate more sophisticated displays into their products, the market for display controllers is expected to expand.
Cost considerations also play a pivotal role in shaping market dynamics. Manufacturers are under constant pressure to produce cost-effective display controllers without compromising on performance. This is particularly crucial in price-sensitive consumer electronics markets, where achieving a balance between affordability and quality is essential for market success. Additionally, advancements in semiconductor manufacturing technologies contribute to cost reduction, enabling manufacturers to produce more powerful and efficient display controllers at competitive prices.
The competitive landscape is a key aspect of market dynamics, with several players vying for market share. Established companies and emerging players alike focus on differentiation through features, performance, and compatibility with the latest display technologies. Strategic partnerships and collaborations are common as companies seek to leverage each other's strengths and expand their presence in the global market.
Regulatory and environmental factors also influence the display controllers market. Compliance with industry standards, such as HDMI and DisplayPort specifications, is essential for ensuring interoperability and widespread adoption. Moreover, increasing awareness of environmental sustainability has prompted manufacturers to develop energy-efficient display controllers, aligning with global efforts to reduce electronic waste and energy consumption.
Market dynamics are further shaped by consumer preferences and trends. The shift towards bezel-less designs, high dynamic range (HDR) content, and flexible displays influences the features and specifications that consumers seek in their electronic devices. Display controller manufacturers must stay attuned to these preferences to stay competitive and cater to the evolving needs of end-users.
This important internal component is responsible for managing the virtualization of video signals in different electronic devices. Devices like computers, TVs, smartphones, and both touch and non-touch screens rely entirely on these controller parts. Typically, this equipment is found within the integrated circuit unit (IC) inside a device that produces videos. It continuously combines digital video signals and handles internal memory to create smooth video displays on the screen. The display controllers market is currently thriving and has great potential for the future.
Covered Aspects:
| Report Attribute/Metric | Details |
|---|---|
| Segment Outlook | Type, Application, and Region |
Display Controllers Market Highlights:
Global Display Controllers Market Overview:
The Display Controllers Market size was valued at USD 30.5 Billion in 2022. The display controllers industry is projected to grow from USD 33.24 Billion in 2023 to USD 66.24 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 9.00% during the forecast period (2023 - 2032). Increasing adoption of interactive displays in the retail sector for enhanced customer experience, increasing need for sophisticated display controllers in teleconferencing applications, and rising demand for mobile computation devices with advanced display and controller technologies are the key market drivers enhancing the market growth.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Display Controllers Market Trends
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Advancements in projected capacitive touch technology are driving market growth.
Market CAGR for display controllers is driven by the advancements in projected capacitive touch technology. The projected capacitive touch technology allows individuals to scroll, zoom, pinch, and softly tap on smartphones, smart television, & other consumer electronics devices. Projected capacitive touch screens with custom designs quickly become the top choice for high-tech products. In addition, rather than using a difference in electrical resistance or the breakdown of light beams to detect a touch in the past, most touch screens now employ the notion of projected capacitance. In general, this refers to a touch screen's ability to store an electric charge and deplete or alter that charge when a finger, conductive stylus, or other object approaches.
Additionally, unlike resistive touch screens, capacitive touch screens do not rely on finger pressure to function. On the other hand, these operate with everything with an electrical charge, including human skin. Capacitive touch screens do not operate with most gloves as they are electrically insulating and rely on electrical interference from a conductive source. Furthermore, the technology has become popular in consumer gadgets and commercial/industrial applications. Inanimate items hitting the screen can impact resistive touch screens, which need more pressure than capacitive touch screens. Therefore, the rise in projected capacitive touch screens further contributes to the display controller market revenue.
In addition, touchscreen and smart display controllers are highly used, owing to the factors such as user-friendly responsive nature and signal versatility, which enable them to grab multiple signals of varying resolution and display all at once. Commercial, tourism, and advertisement sectors use smart digital controller devices for enhanced customer experience as they are more compelling due to their interactive features. Display controllers are highly efficient, respond quickly, and require less maintenance. In addition, innovations in this industry, such as video shifters, video interface controllers, and video co-processors, imply that the digital controller market is anticipated to undergo exponential growth over the forecast period.
The growing adoption of smart screens and displays in the healthcare sector drives market growth. Businesses in all industry verticals are shifting toward digital platforms. As a result, the healthcare and hospital management industry is also experiencing a digital transformation. The quality of healthcare service delivered by medical professionals and big hospitals depends on hospital staff's communication and time management. Voice-assisted and touchless smart screens are assisting medical professionals in maintaining good communication with patients and medical hygiene as the screens are touchless.
Display Controllers Market Segment Insights:
Display Controllers Type Insights
The Display Controllers Market segmentation, based on type, includes digital display controllers, smart display controllers, touch screen controllers, multi-display controllers, and others. The smart display controller segment dominated the market, accounting for 35% of market revenue (11.63 Billion). In developing economies, category growth is driven by an increasing demand for smart home devices. However, multi-display controller is the fastest-growing category as multi-display controller are utilized in numerous high-volume applications, including smartphones, home appliances, televisions, car infotainment systems, and flat-panel displays.
Figure 1: Display Controllers Market, by Type, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Display Controllers Application Insights
The Display Controllers Market segmentation, based on application, includes medical equipment, office automation, mobile communication devices, industrial control, entertainment & gaming, and others. The industrial control category generated the most income (70.4%) as it helps to improve the user experience and provide drivers with essential information in a clear and easily accessible manner while ensuring safety and minimizing distractions in the industry. However, medical equipment is the fastest-growing category owing to lower display costs and increased consumer experience.
Display Controllers Regional Insights
By region, the study provides market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American display controllers market area will dominate, owing to consumers' growing adoption of streaming devices. In addition, significant investments in video business intelligence and predictive analytics are other key factors driving market revenue growth in this region. Further, the US display controllers market held the largest market share, and the Canadian display controllers market was the fastest-growing market in the North American region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: Display Controllers Market SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe displays controllers market accounts for the second-largest market share owing to the high-end demand in professional applications such as education and government in this region. Further, the German display controllers market held the largest market share, and the UK display controllers market was the fastest-growing market in the European region.
The Asia-Pacific display controllers market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to the availability of raw materials & high smartphone adoption rate. Moreover, China’s display controllers market held the largest market share, and the Indian display controllers market was the fastest-growing market in the Asia-Pacific region.
Display Controllers Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development to expand their product lines, which will help the display controllers market grow even more. Market participants are also undertaking numerous strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the display controllers industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the global display controllers industry to benefit clients and increase the market sector. Major players in the display controllers market, including BOE Technology Group Co., Ltd. (China), Innolux Corporation (Taiwan), AU Optronics Corp. (Taiwan), Panasonic Holdings Corporation (Japan), Samsung Corporation (South Korea), and others, are attempting to increase market demand by investing in research and development operations.
LG Electronics Inc, a subsidiary of LG Corp, produces and distributes consumer electronics and home appliances. The company’s product portfolio comprises televisions, monitors, personal computers, refrigerators, audio and beauty appliances, video equipment, washing machines, dishwashers, air purifiers, dehumidifiers, residential and commercial air conditioners, and vacuum cleaners. It also offers vehicle components, smartphones, information displays, solar panels, substrate and material, motor and sensor components, optic solutions, automotive components and camera modules. In September 2020, LG Electronics launched its Micro LED signage solution. The LG MAGNIT uses Chip-On-Board (COB) technology with a 0.9 mm pixel pitch. LG also uses its new Black Coating technology on the front of displays to improve contrast and color accuracy while protecting tiny LED pixels and reducing reflections.
Microchip Technology Inc develops, sells and manufactures specialized semiconductor products. Its product portfolio includes synchronization and timing systems, touch and gesture, wireless connectivity, power over ethernet, security ICs, sensors and motor drive, services, smart energy/metering, storage, clock and timing, data converters, embedded controllers and super I/O, FPGAs and PLDs, high-speed networking and video, parametric chart, microcontrollers and microprocessors, analog, amplifiers and linear ICs, interface and connectivity, led drivers and backlighting, memory products, power management products. It also licenses flash-IP solutions incorporated in a broad range of products. Its solutions find applications in automotive, aerospace, defense, space, communications, computing, consumer and industrial control markets. In June 2022, Microchip Technology Inc. announced the maXTouch Knob-on-Display (KoD) family of touchscreen controllers. It is the first automotive-grade touchscreen controller family to natively help with the detection and reporting of capacitive rotary encoders and mechanical switches on top of a touch panel.
Key Companies in the Display Controllers market include
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BOE Technology Group Co., Ltd. (China)
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Innolux Corporation (Taiwan)
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AU Optronics Corp. (Taiwan)
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Panasonic Holdings Corporation (Japan)
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Samsung Corporation (South Korea)
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Corning Incorporated (U.S.)
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Mouser Electronics, Inc. (U.S.)
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FUJITSU (Taiwan)
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NEC Corporation (Japan)
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DISPLAY (Portugal)
Display Controllers Industry Developments
October 2022: Haier, a leading consumer electronics company, launched its new AI-enabled Washing Machine series Haier 979, in India. The washing machine is also IoT-enabled, enabling users to use smartphone apps and voice assistant devices to access the machine and its functions. The washing machine includes a direct motion motor and a new touchscreen control panel.
October 2022: Goodix Technology, a chip designer and solutions provider in China, announced that it is enhancing its range of touch controllers for in-vehicle displays with the GA687X single-chip solution, which helps large displays from 12.3 to 27 inches. According to the company, the chip achieves a refresh rate of up to 250 Hz and a response time of 10 ms to allow users to control functions without latency.
April 2022: Fujitsu launched its new service portfolio, Fujitsu Computing as a Service (CaaS). It empowers customers worldwide by accelerating digital transformation (DX) and using cloud offerings to provide commercial access to the world's most advanced computing technologies.
Display Controllers Market Segmentation:
Display Controllers Type Outlook
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Digital Display Controller
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Smart Display Controller
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Touch Screen Controller
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Multi-Display Controller
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Others
Display Controllers Application Outlook
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Medical Equipment
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Office Automation
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Mobile Communication Devices
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Industrial Control
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Entertainment & Gaming
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Others
Display Controllers Regional Outlook
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North America
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US
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Canada
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Europe
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Germany
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France
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UK
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Italy
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Spain
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Rest of Europe
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Asia-Pacific
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China
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Japan
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India
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Australia
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South Korea
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Australia
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Rest of Asia-Pacific
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Rest of the World
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Middle East
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Africa
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Latin America
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