Customer Journey Analytics Market Research Report - Global Forecast to 2027

Customer Journey Analytics Market, By Interaction Type (Web, Social media, Mobile), By Organization Size (SMEs and Large enterprise), By Application (Customer Journey Mapping and Visualization, Customer behavioral analysis, Product management), By End-users (BFSI, Retail, Healthcare, Telecommunications) - Forecast 2027

ID: MRFR/ICT/3118-HCR | February 2021 | Region: Global | 100 pages

Market Synopsis of Customer Journey Analytics Market:


MARKET OVERVIEW


The customer journey analytics market is undergoing tremendous growth due to the growing need to provide a smooth and consistent customer experience. There are various international, domestic as well as newcomers' brands that are establishing a competitive environment. The key players are continuously looking for market expansions through various strategic mergers and acquisitions, significant investments, innovations, and cost-effective portfolios. The customer journey analytics market size is very large and very competitive due to the presence of a large number of vendors.


The customer journey analytics market share is expected to grow from 8.5 billion in 2020 to 14.65 billion by the end of 2023, with a compound annual growth rate of 20% during the period of forecast. Many leading players are forming strategic relationships with the prominent players of data analytics which will help them in driving the market growth. 


CUSTOMER JOURNEY ANALYTICS MARKET COVID-19 ANALYSIS


The coronavirus pandemic has given a very tough time to most of the manufacturing, developing, production, and logistic units of businesses. The growth of the customer Journey Analytics Market Is witnessing a slight slowdown due to lockdowns imposed all over the world. This situation is expected to get better by mid-2022. A shift in customer behavior was noticed due to this pandemic, leading the people to go cross channel for purchasing. Customer Journey Analytics Market Opportunities will increase as the demand for a different type of solution and services is going high because most of the customers are inclining towards online shopping and there was a sudden rush in the number of online media users.


Due to these lockdown restrictions, every person who seems to be a customer of the companies is using online sources for trifle things like buying groceries, clothes, or medicines. So this shift of customers going towards online media platforms will open a new field for customer Journey Analytics Market Key Players for providing their customers with better services.


CUSTOMER JOURNEY ANALYTICS MARKET DYNAMICS


DRIVERS 


The Customer Journey Analytics Market Analysis shows that this new technology and digital platforms thunder has led to customer revolt in terms of change in buying behavior, choices, modes, etc. now the customers no longer root their loyalty to price or product. Instead of that, they remain loyal to those companies from whom they receive a better experience. Now when we talk about the customer experience on digital platforms, then that experience no more surrounds itself just with customer care quality but also includes the way of advertising and packaging, services and features of the product, and its reliability.


 In many industries, customer experience is considered as a factor that can significantly impact business outcomes and its goodwill in the market. Companies should have the capability to use both active and passive data and must analyze, understand that data to make the customer experience an exceptional one.


CUSTOMER JOURNEY ANALYTICS MARKET OPPORTUNITIES


In today’s digital and big data world, most of the data reside out of the enterprise whether it is structured or unstructured. So it’s high time to have a digital platform that can help the organizations to sum up all the customer information in one place. The discovery or making of this platform is one of the greatest opportunities which can be looked at among other Customer Journey Analytics Market Opportunities. At present companies needs a complete and broad customer journey analytics platform that can collect a very large volume of customer data and also which can grasp, structure, sort, refine and can evaluate various patterns, and help make a decision faster based on insight data. This type of tool helps the users in exploring the data, making internal changes, and developing product and service models.


TECHNOLOGY ANALYSIS


With Customer Journey Analytics Market Growth, the security and privacy threats are also projected to grow further in the future. In the past 5 years, the financial impact of cybercrimes has increased by 82 % and the time to solve or get out of those cyber-attacks is even doubled. In an era of the competitive market, companies need real-time and secure data for providing a better customer experience. Companies need to have a high data security base to maintain the trust of customers as it includes a variety of things like individual preferences, permissions, public information, etc. On the other hand, the thundering IT industries combined with increasing cloud facilities are helping to grow the Customer Journey Analytics demand in the world market.


 STUDY OBJECTIVES



  • To take up the viewpoint of various industry experts and leaders into consideration and predict compound annual growth rate and market growth rate by the end of the global forecast in 2023.

  • To bring out a competitive market outlook and analyze the yield models of key market players, worldwide. 

  • To examine the various market dynamics like trends, drivers, and opportunities that are most probable to play a role in helping the market and its different segments growing in the domestic as well as international market.


CUSTOMER JOURNEY ANALYTICS MARKET SEGMENT OVERVIEW


Notwithstanding in which industry you are or what kinds of products and services you provide or in what country your industry is established, your customer is the most important part of your business. Many industries work on this motto, “if you fail to take customers' journey and viewpoint into marketing consideration then your campaign is a big fail”. In the view of market research future, Customer Journey Analytics Markets is being categorized into the following types



  • Based on interaction type, it has sources like web, social media, mobile, email, branch store, call center, surveys, promotional events, and sales representatives.

  • Based on the deployment model, it has on-premises and cloud.

  • Based on organization size, it has small and medium-sized enterprises and large enterprises

  • Based on the application, it has Customer Journey Mapping and Visualization, Customer behavioral analysis, Customer attrition analysis, Campaign management, Brand management, Product management, and customer process management.

  • On the basis of end-user, it has Banking, Financial Services, and Insurance (BFSI), Retail and e-commerce, Government and Defence, Healthcare, Telecommunications and IT, Media and Entertainment, Travel and Hospitality, Automotive and Transportation, and Education and Real Estate.


CUSTOMER JOURNEY ANALYTICS MARKET REGIONAL ANALYSIS


The Customer Journey Analytics Markets movements are remarkably working in 3 major regions of the world and those are North America, Asia Pacific, and Europe. The North American market is expected to hold the largest market size during the forecast period up to 2023 and the reason behind it is growing demand is high tech adoption in the IT industry and other industries like healthcare, media, and entertainment. Also, the Asia Pacific region is predicted to be the fastest-growing region during the forecast period. The expanding consciousness for enhancing customer experiences in key countries like China, India, and Japan is expected to fuel the creation of customer journey analytics solutions and services.


CUSTOMER JOURNEY ANALYTICS MARKET COMPETITIVE LANDSCAPE 


To get a detailed and profound idea about the Customer Journey Analytics Market share, it is very important to create a competitive environment amongst the different key players at different market locations all around the globe. All those market players and leaders compete with each other globally in the international markets by implementing various types of strategies such as product launches and upgradations, mergers, and acquisitions, partnerships, etc. the prime players in the global customer journey analytics market include: - 



  • Oracle(US)

  • Adobe(US)

  • NICE(US)

  • SAP(Germany)

  • Microsoft (US)

  • Google (US)

  • Thunderhead (UK)

  • NGDATA (Belgium)


RECENT DEVELOPMENTS



  • In April 2020, Teradata announced the general availability of Teradata Vantage Customer Experience (CX) through the partnership with Celebres. A relevant, personalized experience in time across all customers and touch-points is being delivered by the brands, Vantage CX assists in that.

  • In January 2021, NICE launched the new integrated capabilities between NICE in Contact and Microsoft Teams, empowering real-time recording as well as compatibility with a range of related applications. New capabilities launched will allow the customers to safeguard every single interaction using global carrier-grade voice services.

  • In November 2019, customer 360 was launched by Salesforce. Companies would be allowed to construct a single source of truth across all their customer relationships and a new set of data and identity services will help them to do so. This will enable vendors to better feed to their customers and foresee their requirements, such as contacting customer service for the problem, creating a personalized marketing journey, speculating the best sales opportunities.


CUSTOMER JOURNEY ANALYTICS MARKET REPORT OVERVIEW


The customer journey analytics market report presents a shift analysis that includes market drivers, opportunities, and restraints that are available in the global market. The customer journey analytics market report discusses the impact of covid-19 on customer behavior. The report also tells about the segmentation of the market on a different basis and how a competitive environment is developed among the key players around the globe. At last, the report presents some recent developments in the field of the customer journey analytics market. 



Frequently Asked Questions (FAQ) :

The global customer journey analytics market is poised to register a market value of USD 14.92 billion at a CAGR of approximately 20% over the review period (2020-2027).

The benefits of cloud-based deployment such as cost-effectiveness and easy availability, coupled with increasing investments in research and development, are slated to create growth opportunities for market players in the customer journey analytics market.

The North America region holds the largest share of the market across the globe, followed by Europe and the Asia Pacific region. The U.S. and Canada are contributing considerably towards the North America market share.

The global customer journey analytics market is analyzed on the basis of type, end-user and application. The numerous end-user segments such as BFSI, retail and e-commerce, IT, and others are contributing to the growth of the market.

A few significant players in the global customer journey analytics market are Adobe Systems, Salesforce, IBM, Verint Systems, SAP, and Quadient, among others.

TABLE OF CONTENTS
1 MARKET INTRODUCTION

1.1 INTRODUCTION

1.2 SCOPE OF STUDY

1.2.1 RESEARCH OBJECTIVE

1.2.2 ASSUMPTIONS

1.2.3 LIMITATIONS

1.3 MARKET STRUCTURE
2 RESEARCH METHODOLOGY

2.1 RESEARCH NETWORK TECHNOLOGY SOFTWARE

2.2 PRIMARY RESEARCH

2.3 SECONDARY RESEARCH

2.4 FORECAST MODEL

2.4.1 MARKET DATA COLLECTION, ANALYSIS & FORECAST

2.4.2 MARKET SIZE ESTIMATION
3 MARKET DYNAMICS

3.1 INTRODUCTION

3.2 MARKET DRIVERS

3.3 MARKET CHALLENGES

3.4 MARKET OPPORTUNITIES

3.5 MARKET RESTRAINTS
4 EXECUTIVE SUMMARY

5. MARKET FACTOR ANALYSIS

5.1 PORTER’S FIVE FORCES ANALYSIS

5.2 SUPPLY CHAIN ANALYSIS

6 CUSTOMER JOURNEY ANALYTICS MARKET, BY SEGMENTS

6.1 INTRODUCTION

6.2 MARKET STATISTICS

6.2.1 BY INTERACTION TYPES

6.2.1.1 WEB

6.2.1.2 SOCIAL MEDIA

6.2.1.3 MOBILE

6.2.1.4 EMAIL

6.2.1.5 BRANCH/STORE

6.2.1.6 CALL CENTER

6.2.1.7 OTHERS

6.2.2 BY DEPLOYMENT MODEL

6.2.2.1 ON-PREMISES

6.2.2.2 CLOUD

6.2.3 BY ORGANIZATION SIZE

6.2.3.1 SMALL AND MEDIUM-SIZED ENTERPRISES (SMEs)

6.2.3.2 LARGE ENTERPRISES

6.2.4 BY APPLICATION

6.2.4.1 CUSTOMER JOURNEY MAPPING AND VISUALIZATION

6.2.4.2 CUSTOMER BEHAVIORAL ANALYSIS

6.2.4.3 CUSTOMER ATTRITION ANALYSIS

6.2.4.4 CAMPAIGN MANAGEMENT

6.2.4.5 BRAND MANAGEMENT

6.2.4.6 PRODUCT MANAGEMENT

6.2.4.7 OTHERS

6.2.5 BY END-USER

6.2.5.1 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI)

6.2.5.2 RETAIL AND ECOMMERCE

6.2.5.3 GOVERNMENT AND DEFENSE

6.2.5.4 HEALTHCARE

6.2.5.5 TELECOMMUNICATIONS AND IT

6.2.5.6 MEDIA AND ENTERTAINMENT

6.2.5.7 TRAVEL AND HOSPITALITY

6.2.5.8 AUTOMOTIVE AND TRANSPORTATION

6.2.5.9 OTHERS

6.2.6 BY GEOGRAPHY

6.2.6.1 NORTH AMERICA

6.2.6.1.1 U.S.

6.2.6.1.2 CANADA

6.2.6.1.3 MEXICO

6.2.6.2 EUROPE

6.2.6.2.1 UK

6.2.6.2.2 FRANCE

6.2.6.2.3 GERMANY

6.2.6.2.4 REST OF EUROPE

6.2.6.3 ASIA-PACIFIC

6.2.6.3.1 CHINA

6.2.6.3.2 JAPAN

6.2.6.3.3 INDIA

6.2.6.3.4 REST OF ASIA PACIFIC

6.2.6.3.5 REST OF THE WORLD

7 COMPETITIVE ANALYSIS

7.1 MARKET SHARE ANALYSIS

7.2 COMPANY PROFILES

7.2.1 Acxiom

7.2.2 Adobe Systems

7.2.1 Salesforce

7.2.3 IBM

7.2.4 Nice Systems

7.2.5 Verint Systems

7.2.6 SAP

7.2.7 Pointillist

7.2.8 Clickfox

7.2.9 Quadient
 

LIST OF TABLES
TABLE 1 CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 2 CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 3 CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 4 CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 5 CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 6 CUSTOMER JOURNEY ANALYTICS MARKET, BY GEOGRAPHY

TABLE 7 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 8 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 9 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 10 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 11 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 10 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 12 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 13 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 14 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 15 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 16 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 17 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 18 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 19 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 20 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 21 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 22 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 23 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 24 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 25 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 26 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 27 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 28 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 29 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 30 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 31 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 32 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 33 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 34 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 35 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 36 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 37 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 38 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 39 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 40 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 41 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 42 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 43 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 44 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 45 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 46 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 47 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 48 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 49 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 50 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 51 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 52 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 53 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 54 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 55 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 56 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 57 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 58 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 59 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 60 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 61 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 62 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 63 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 64 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 65 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 66 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 67 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 68 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 69 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 70 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER

TABLE 71 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE

TABLE 72 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL

TABLE 73 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE

TABLE 74 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION

TABLE 75 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER
 

LIST OF FIGURES
FIGURE 1 RESEARCH METHODOLOGY

FIGURE 2 CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 3 CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 4 CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 5 CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 6 CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER (%)

FIGURE 7 CUSTOMER JOURNEY ANALYTICS MARKET, BY REGIONS (%)

FIGURE 8 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 9 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 10 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 11 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 12 NORTH AMERICA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 13 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 14 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 15 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 16 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 17 U.S. CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 18 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 19 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 20 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 21 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 22 CANADA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 23 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 24 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 25 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 26 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 27 MEXICO CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 28 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 29 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 30 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 31 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 32 EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 33 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 34 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 35 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 36 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 37 UK CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 38 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 39 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 40 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 41 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 42 FRANCE CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 43 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 44 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 45 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 46 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 47 GERMANY CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 48 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 49 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 50 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 51 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 52 REST OF EUROPE CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 53 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 54 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 55 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 56 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 57 ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 58 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 59 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 60 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 61 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 62 CHINA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 63 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 64 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 65 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 66 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 67 JAPAN CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 68 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 69 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 70 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 71 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 72 INDIA CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USERS (%)

FIGURE 73 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY INTERACTION TYPE (%)

FIGURE 74 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY DEPLOYMENT MODEL (%)

FIGURE 75 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY ORGANIZATION SIZE (%)

FIGURE 76 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY APPLICATION (%)

FIGURE 77 REST OF ASIA PACIFIC CUSTOMER JOURNEY ANALYTICS MARKET, BY END-USER (%)