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Condom Market Analysis

ID: MRFR//7750-HCR | 128 Pages | Author: Rahul Gotadki| October 2024

The condom market operates in a dynamic environment that is shaped by a wide range of issues, including societal attitudes, health awareness, technology advancements, economic considerations, and environmental concerns. The increased understanding of sexual health and the significance of safe behaviors is one of the main motivators. A greater awareness of condoms as an essential tool for avoiding STIs and unplanned pregnancies is facilitated by educational activities and campaigns.
The need for family planning and population expansion are two major factors influencing market dynamics. Condoms become a more generally available and affordable form of contraception as the world's population grows, satisfying the need for family planning solutions in a variety of demographics.
Another important preventative healthcare tool is the condom, which is known to stop the spread of STIs, including HIV. Prolonged demand for condoms as a necessary component of sexual health is fueled by public health efforts and awareness campaigns that emphasize disease prevention.
Market dynamics are further influenced by a variety of product improvements that satisfy different customer preferences. Variants that come in a variety of sizes, textures, materials, and even taste alternatives provide a wide range of possibilities and improve consumer happiness. The condom market continues to develop because of the industry's capacity to innovate and adapt in response to customer requirements.
The condom buying environment has changed due to the emergence of e-commerce platforms. Customers may purchase condoms privately online, meeting privacy issues and driving its sales. E-commerce's ease is in line with the evolving tastes and habits of consumers.
Market dynamics are significantly influenced by cultural and social acceptance, with changing social norms creating a more welcoming and open atmosphere for conversations regarding sexual health. A optimistic market outlook is influenced by the increased cultural and social acceptability of sexual wellness goods, such as condoms.

Covered Aspects:

Report Attribute/Metric Details
Segment Outlook Material Type, Product, Distribution Channel, and Region

Global Condom Market Overview


The Condom Market Size was valued at USD 10.9 Billion in 2022 and is projected to grow from USD 11.9 Billion in 2023 to USD 23.5 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.90% during the forecast period (2023 - 2032). Condom use is becoming more popular, there are several forms available to suit consumer demands, and there are steps being taken to stop the spread of STIs like HIV, are the key market drivers enhancing the market growth.


Condom Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Condom Market Trends



  • Growing awareness regarding birth control is driving the market growth


This product can effectively lead to contraception when used consistently and appropriately, and this is the main driver of the condom industry's growth. For instance, the prevalence of male contraceptive products has climbed from 4.5% in 1994 to 10.0% in 2019 internationally, according to the United Nations' Contraceptive Use by Method 2019 report. According to the same data, from 64 million in 1994 to 189 million in 2019, the number of women (those between the ages of 15 and 49 who are fertile) who rely on male-based products as a form of contraception has significantly increased. The negative effects and hormonal imbalance caused by other birth control techniques, such as oral pills, might cause major health problems in females. Similar to this, as women demand that their sexual partners utilise effective birth control methods, increased educational levels among women have favourably influenced market growth. Therefore, compared to other approaches, its acceptance is likely to expand due to its convenient usage.


In order to raise public knowledge of STDs and lower their prevalence, the government is working to develop sex education programmes. For instance, according to UNAIDS' Global HIV & AIDS Statistics - 2020 fact sheet, 38.0 million people worldwide were estimated to be HIV-positive in 2019. In order to increase product demand in the near future, governments are concentrating on introducing relationships and sex education at a young age at the school level. Various campaigns like "Protect against STIs - Public Health England," joint programmes like "The 100% condom use programme" in Asia, as well as events like "Sexual and Reproductive Health Awareness Week" and "World Contraceptive Day" are examples of additional activities.


Respective governmental entities and non-profit organisations (NGOs) that support people with STDs are trying to raise knowledge of STIs and the use of contraceptives, which is anticipated to spur market expansion.


In order to curb the spread of HIV and other STIs and prevent unplanned pregnancies, the governments of each nation are launching campaigns to increase awareness of the issue and encourage young people to use contraception. 90% of all HIV-positive individuals must get sustained antiretroviral medication, and 90% of those receiving antiretroviral therapy must have viral suppression in order to meet the UNAIDS 2020 target, which calls for 90% of all people with HIV to be aware of their HIV status. Participating nations aggressively encourage the use of condoms and give young people adequate sex education. It is anticipated that free condom distribution by governments with support from UNFPA and other organisations will promote condom use in rural regions. Thus, driving the Condom market revenue.


Condom Market Segment Insights


Condom Material Type Insights


The Market segments of Condom, based on Material Type, includes Latex Condoms and Non-latex Condoms. Latex condoms segment dominated the global market in 2022. Over the course of the projection period, the demand for latex and non-latex condoms is anticipated to increase due to the introduction of new products and an ageing baby boomer population. Since latex, a type of natural rubber, is 82%–98% effective, the majority of condom brands now on the market use it. It is stronger, more adaptable, and offers reliable STD and contraceptive protection.


Condom Product Insights


The Condom Market segmentation, based on Product, includes Male Condoms and Female Condoms. Male condoms segment dominated the  Market in 2022. The concentration on producing male condoms by manufacturers, their acceptance of their usage as an alternative to the use of female condoms, and their wide product offerings are some of the reasons for the expansion of the male condom category. Due to the rising prevalence of HIV/AIDS, there is a significant unmet demand for male condoms in underdeveloped African nations. The majority of couples prefer using male condoms, which raises demand.


Condom Distribution Channel Insights


The Market segmentation of Condom, based on Distribution Channel, includes Mass Merchandizers, Drug Stores, and E-commerce. Drug stores segment dominated the global market in 2022. This is due to the accessibility of reliable brands. Since most consumers prefer to buy all of their household necessities in one place, the mass merchandiser market is predicted to expand significantly. In these stores, health and wellness products are thoughtfully arranged on shelves so that customers can quickly compare and select the needed item from the large selection of brands.


Figure 1:  Condom Market, by Distribution Channel, 2022 & 2032 (USD Billion)


Condom Market, by Distribution Channel, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Condom Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Condom Market dominated this market in 2022 (45.80%). Due to their educated populations and greater awareness of birth control choices, the United States and Canada hold the greatest proportions in North America. According to a survey by the U.S. Centers for Disease Control and Prevention, "Condom and Contraceptive Use among Sexually Active High School Students - Youth Risk Behaviour Survey, United States, 2019," 89.7% of sexually active students (those who had sex with the opposite sex) had used the item or a primary contraceptive method during their most recent sexual encounter. Further, the U.S. market of Condom held the largest market share, and the Canada market of Condom was the fastest growing market in the North America region.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2:  CONDOM MARKET SHARE BY REGION 2022 (USD Billion)


CONDOM MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe Condom market accounted for the healthy market share in 2022. Due to the social tendency of several sexual partners in European nations and the higher rate of contraceptive product usage, Europe now holds a sizable market share. Further, the German market of Condom held the largest market share, and the U.K market of Condom was the fastest growing market in the European region


The Asia Pacific Condom market is expected to register significant growth from 2023 to 2032. The populace in Asia and the Pacific is now increasingly aware of birth control options thanks to rising levels of education and a constantly growing population. Similar to this, nations like China consistently concentrate on enacting childbearing laws that aid the country in regulating its population. As a result, such activities are probably going to help decrease the number of unintended pregnancies. For instance, condoms are one of the most used contraceptive methods, accounting for 17% of all contraceptive methods used in Eastern and South-Eastern Asia in 2019, according to the UN report Contraceptive Use by Method 2019. Moreover, China’s market of Condom held the largest market share, and the Indian market of Condom was the fastest growing market in the Asia-Pacific region.


Condom Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development in order to expand their product lines, which will help the market of Condom, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Condom Industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Condom Industry to benefit clients and increase the market sector. In recent years, the Condom Industry has offered some of the most significant advantages to medicine. Major players in the Condom market, including Church & Dwight Co., Inc., Fuji Latex Co., Ltd., Reckitt Benckiser Group, Karex Berhad, Lelo, LifeStyles Healthcare Pte Ltd., Veru, Inc., Mayer Laboratories, Inc., Okamoto Industries, Inc., and Cupid Limited, are attempting to increase market demand by investing in research and development operations.


A variety of acute and chronic therapeutic pharmaceutical formulations, as well as a number of consumer healthcare items, are developed, produced, and marketed by Mankind Pharma Ltd. With the goal of offering high-quality products at reasonable prices, it operates at the nexus of the Indian pharmaceutical formulations and consumer healthcare sectors. It has a proven track record of creating and growing brands internally. Prega News, Gas-O-Fast, and Manforce are some of the company's brands. Mankind Pharma introduced a new campaign in September 2022 called "Make Love Epic" to introduce the market to Epic Condoms, a high-end line.


Condoms, sterile catheters, latex probe covers, lubricating jelly, latex sleeves, rubber finger gloves, rubber hand gloves, and other rubber items are the main products produced and sold by Malaysia-based Karex Bhd. The firm is run through a number of subsidiaries with locations in Malaysia, Thailand, Hong Kong, the US, and Europe. The condom business is the company's primary source of income. With international markets, the corporation is present in Asia, Africa, the Americas, and Europe. Karex Berhad purchased the final 30% stake in the American condom company GP in November 2020, making GP fully owed by Karex Berhad.


Key Companies in the market of Condom include



  • Church & Dwight Co., Inc.

  • Fuji Latex Co., Ltd.

  • Reckitt Benckiser Group

  • Karex Berhad

  • Lelo

  • LifeStyles Healthcare Pte Ltd.

  • Veru, Inc.

  • Mayer Laboratories, Inc.

  • Okamoto Industries, Inc.

  • Cupid Limited


Condom Industry Developments


August 2020: In keeping with its expansion plan, Cupid Limited got FDA licence to distribute male condom versions in the United States.


April 2022: To promote their new "Intense" condoms, Durex initiated the hashtag campaign "#Intensegasm." The product employs Desirex Gel, a proprietary stimulant gel, to improve women's experiences by chilling them down and increasing stimulation.


April 2022: By selling co-branded condom boxes on the Chinese e-commerce platform Taobao, the e-sports organisation LGD Gaming in China established a relationship with the Chinese condom company Jissbon.


Condom Market Segmentation


Condom Material Type Outlook



  • Latex Condoms

  • Non-latex Condoms


Condom Product Outlook



  • Male Condoms

  • Female Condoms


Condom Distribution Channel Outlook



  • Mass Merchandizers

  • Drug Stores

  • E-commerce


Condom Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



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