Body-worn camera companies design and manufacture cameras that law enforcement and security personnel wear to record interactions and events. These cameras enhance transparency, accountability, and evidence collection in various professional settings, contributing to improved safety and accountability.
Competitive Landscape of the Body-Worn Camera Market:
The body-worn camera market is a dynamic and rapidly growing space, driven by increasing adoption across various sectors including law enforcement, security, healthcare, and sports. This report provides a comprehensive overview of the competitive landscape, analyzing key players, strategies, market share factors, and emerging trends.
Key Players:
Strategies:
Factors for Market Share Analysis:
New and Emerging Companies:
Current Company Investment Trends:
Latest Company Updates:August 24, 2023
The Acton Police Department started a body-worn camera trial programme in 2023 in preparation for starting a more extensive programme in a few months. Five patrol policemen and a supervisor will start wearing body-worn cameras this week as they carry out their jobs. All six of them volunteered for the programme.
Axon, a leader in public safety technology, unveiled today the Axon Body 4, its newest generation of body-worn camera, for 2023. The Axon Body 4 is much more than just a camera because it offers higher quality footage with more viewpoints, streamlines operations, and adds real-time communications assistance.
The body-worn camera market size was valued at USD 0.69 Billion in 2023. The body-worn camera industry is projected to grow from USD 0.79 Billion in 2024 to USD 2.66 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 16.4% during the forecast period (2024 - 2032). The rise in the adoption of the body-worn camera, as it allows for capturing evidence and recording real-time data and the increasing need for accountability and maintenance of a transparent approach during police conduct are the key market drivers enhancing the market growth.
Figure 1: Body-Worn Camera Market Size, 2024-2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Market CAGR for body-worn cameras is driven by the increased adoption of body-worn cameras in various applications in sports and adventure segments. They are being used by goalies, catchers, referees, and umpires for the live recording of the sport, and skydivers, skiers, surfers, and riders for recording and sharing the adventurous moments with the rapidly expanding popularity of these cameras and the increasing interest of people in sports and adventurous activities. Also, the increasing need for consumers to track fitness and digitize medical records has increased demand for medical wearable camera devices. Body-worn cameras embedded with other software and hardware can determine nutrition facts and categorize food types via image processing techniques. These features offered by the device are anticipated to influence the industry positively.
Additionally, technological advancements have long since introduced cameras embedded in our smartphones; introducing wearable cameras has taken the technology to new heights. In the past few years, the US has recorded significant growth in the wearable camera market. Companies such as Narrative, Sony, and Panasonic are designing camera-equipped glasses and smaller life-logging devices that clip on outfits and allow hands-free documentation of the lives of surfers, snowboarders, and rock climbers. Continuous innovations have led to the introduction of compact and easily attachable cameras that can be used in extreme situations where it is impossible to hold traditional cameras or recorders. Internet connectivity and high-speed data network have significantly extended the capabilities of wearable cameras, enhancing market penetration on a scale and value share accumulation in an array of industry verticals. In the medical and security sectors, lack of trust, data breaches, and criticality drive the growth of the body-worn camera market revenue.
Facial recognition is expected to assist law enforcement agencies in evidence management and public reassurance by providing real-time updates or notifications regarding any suspicious activity or person caught. The London Police have already implemented facial recognition-enabled body-worn cameras, which help identify illegal immigrants, counter-terrorism, and increase national security. Thus, integrating facial recognition technology in body-worn cameras is anticipated to present a lucrative opportunity for the players working in the body-worn camera market during the forecast period.
Additionally, the recorded videos can help uncover facts and facilitate the quicker resolution of complex issues. Wearable cameras are also useful in covering areas covertly, which is particularly important in localities or areas where there is an evident lack of trust and confidence in law enforcement authorities. In such cases, the video documentation of events can prove accounts articulated by officers and community residents.
The body-worn camera market segmentation, based on operation, includes recording type and live streaming & recording. The recording type segment dominated the market, accounting for 35% of market revenue (0.24 Billion). In developing economies, category growth is driven as they are used for numerous purposes such as documentation, recording interactions with witnesses and victims during police-public encounters, critical incidents and arrests. However, live streaming & recording is the fastest-growing category due to the growing popularity of live videos has encouraged musicians to stream live on sites such as YouTube Live, Facebook, Instagram, and Twitter's Periscope.
The body-worn camera market segmentation, based on resolution, includes 4K, full HD, HD, and others. The full HD category generated the most income (70.4%) owing to increased demand for high-resolution content and sharp picture quality offered by body-worn cameras. However, 4K is the fastest-growing category due to increasing demand for original and ultra-high-resolution content.
Figure 2: Body-Worn Camera Market, by Resolution, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The body-worn camera market segmentation, based on resolution, includes law enforcement, military, transportation, sports & leisure, and others. The law enforcement category generated the most income (70.4%) owing to rising awareness regarding the safety of law enforcement among consumers. However, transportation is the fastest-growing category due to the increasing demand for advanced cameras enabled by emerging technologies in the automotive industry.
By region, the study provides market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American body-worn camera market will dominate owing to the growing adoption of Ultra-High-Definition (UHD) devices, expansion of UHD content, and growing consumer preference for viewing content via subscription-based OTT platforms, such as Netflix and HBO Now will boost the market growth in this region. Further, the US body-worn camera market held the largest market share, and the Canadian body-worn camera market was the fastest-growing market in the North American region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 3: BODY-WORN CAMERA MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe's body-worn camera market accounts for the second-largest market share due to the rising consumer awareness about content digitization in emerging countries. Further, the German body-worn camera market held the largest market share, and the UK body-worn camera market was the fastest-growing market in the European region.
The Asia-Pacific body-worn camera market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to the growing crime rate across various regions, and the government aid in implementing advanced technologies such as body-worn cameras is expected to boost the market growth in this region. Moreover, China’s body-worn camera market held the largest market share, and the Indian body-worn camera market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development to expand their product lines, which will help the body-worn camera market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the body-worn camera industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the body-worn camera industry to benefit clients and increase the market sector. Major players in the body-worn camera market, including Axon Enterprise, Inc., Panasonic Corporation, Motorola Solutions, Inc., GoPro, Inc, Transcend Information, Inc., WatchGuard Technologies, Inc., and others are attempting to expand market demand by investing in research and development operations.
Motorola Solutions Inc is a provider of solutions, communication products, and services. The company's products include systems, networks, devices, accessories, video solutions, software, and applications. It also provides managed, maintenance, integration, implementation, cyber security, LTE devices, video security and analytics, LTE broadband systems, land mobile radio (LMR), two-way radio solutions, software updates, TETRA application and monitoring services. The company serves public safety, government, first-responder, utilities, oil and gas, hospitality, manufacturing, transportation and logistics, and mining industries. Motorola Solutions markets its products and services through a direct sales force, distributors, dealers and independent software vendors. In July 2022, Motorola Solutions announced the integration of body-worn cameras and in-car video systems into CommandCentral Aware, allowing law enforcement agencies to access multiple points of view via live-stream video and the location of critical resources.
Nokia Corp is a communications and information technology firm that works in the areas of network infrastructure and advanced technologies. It offers fixed networks, mobile phones, BSS/OSS, IP routing, optical networks, private networks, data centers, radio controllers, network implementation, IoT, and 5G services. Nokia also offers network management, managed analytics, network security and application services. Nokia serves the mobile network operators, enterprises, government, public sector, financial services, retail, energy and resources, automotive, healthcare, logistics, manufacturing, and transportation industries. In May 2022, Nokia collaborated with Savox and launched a 5G video head-mounted camera. Savox is a provider of communication solutions for defense and public safety markets. This camera enabled miners, manufacturers, public safety agencies, and others to connect securely with machines and people.
Axon Enterprise, Inc.
Panasonic Corporation
GoPro, Inc
Transcend Information, Inc.
WatchGuard Technologies, Inc.
Reveal Media
Digital Ally Inc
COBAN Technologies, Inc.
Pinnacle Response
Sony Corporation
CP PLUS International
Wireless CCTV
NICE
VIEVU LLC
Shenzhen AEE Technology Company
Wolfcom Enterprises
July 2022: Digital Ally Inc. received an order for 176 FirstVuPro body cameras from the Kansas Department of Wildlife and Parks. The body cams will be used by law enforcement personnel around the state.
May 2022: Axon, a company offering connected public safety technologies, and FÅ«sus, the market leader in real-time crime centers for public safety agencies in the United States, announced a strategic partnership to enhance the capabilities of Axon Respond and the FÅ«susReal Time Crime Center in the Cloud (RTC3) solution.
Recording Type
Live Streaming & Recording
4K
Full HD
HD
Others
Law Enforcement
Military
Transportation
Sports & Leisure
Others
North America
US
Canada
Europe
Germany
France
UK
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
South Korea
Australia
Rest of Asia-Pacific
Rest of the World
Middle East
Africa
Latin America
Body Worn Camera Market Highlights:
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