Behavioral Health Services Market Research Report - Forecast till 2032

Behavioral Health Services Market Research Report Information By Service Type (Inpatient hospital treatment, Outpatient counseling, Home-Based Treatment Services), By Disorder Type (Anxiety Disorder, Bipolar Disorders, Depression, Eating Disorder), By End Users (Community Centers, Providers, Hospitals, and Clinics, Patients), and By Region (North America, Asia-Pacific, Europe, And Rest Of The World) – Market Forecast Till 2032.

ID: MRFR/HC/6961-HCR | 111 Pages | Author: Kinjoll Dey | March 2024         

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Global Behavioral Health Services Market Overview


The Behavioral Health Services Market Size was valued at USD 150.9 billion in 2022 and is projected to grow from USD 158.6 Billion in 2023 to USD 236.47 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.1% during the forecast period (2023 - 2032). The rising prevalence of mental disorders is the primary market driver, promoting the market growth of the behavioral health services.


Behavioral Health Services Market


Source: MRFR Database, Secondary Research, Primary Research, and Analyst Review


Increasing public understanding is also fueling demand for behavioral health care. The expanding elderly population is a major contributor to the rise of mental health issues, which in turn fuels the expansion of the behavioral health services sector. The increasing incidence of mental illness is also contributing to the expanding need for behavioral health care. 


The market for behavioral health services is expected to grow as a result of rising demand and the continued development of effective treatment methods. The expansion of research and development into effective treatments for mental health issues, as well as the rising popularity of online counseling, are both factors driving growth in the behavioral health services industry. People all around the country now have easier access to medical treatment because to the widespread use of digital technologies. 


Due to reduced time commitment, more sophisticated technology, and the availability of solutions regardless of location or time of day, telehealth and virtual reality technologies have increased the acceptance of treatments among individuals. There is a growing need for mental health care as the incidence of mental health issues rises. Because of this, the market's CAGR is rising.


Increases in both the prevalence of health concerns and access to appropriate treatment, as well as the number of medical facilities, have led to a corresponding rise in the use of cutting-edge technological methods for addressing mental and behavioral health issues. As a result, the market for mental health care is expanding. The growth of the mental health services market may be attributed to several reasons, including the introduction of innovative therapies and healthy demand and supply levels. 


July 2023:Universal Health Services (UHS), a major supplier of hospitals and healthcare services, will implement the Oracle Health EHR system in all of its behavioral health facilities beginning in July 2023. Oracle Health has been utilized by UHS acute care hospitals for ten years. This growth means that the company can now use a uniform electronic health record (EHR) to improve medical decision making and patient safety in acute and behavioral health institutions across the United States. Access to more comprehensive and accurate health information throughout the care continuum will improve care decision making, health outcomes, medical behavioral integration, and ultimately promote value-based care in an era where patient safety and quality of care are top priorities.

Behavioral Health Services Market Trends



  • Increased demand for Behavioral Health Services to enhance the market growth


Mental disorders are rising due to increasing stress levels and chronic diseases. According to the (WHO), more than 264 million people from all age groups were suffering from depression in 2020, boosting the behavioral health services industry trends. The rising awareness is also a significant driver of behavioral health services market growth. The rapid growth of the senior population is a substantial factor behind the development of behavioral health problems, driving the behavioral health services industry. Further, the rising prevalence of mental disorders is also enhancing the market growth of the behavioral health services. Globally 300 million people suffer from mental illnesses. The requirement for behavioral health treatment is increasing, and the advancement in treatment procedures is encouraging the demand in the behavioral health services industry. Adopting online therapy for treating behavioral health problems and increasing R&D for treating behavioral health disorders is also promoting the market of behavioral health services. The increasing adoption of digital technology has improved access to healthcare services for individuals across the country. Telehealth and virtual reality tools have accelerated the adoption of therapies among individuals due to less time consumption, advanced technology, and providing solutions across different geography and at any time of the day. The call for behavioral health services is increasing with a rising number of behavioral health problems. Thus, this factor is driving the market CAGR.


 Figure 1: Behavioral Health Services around the globe
Behavioral Health Services around the globe


Source: MRFR Database Secondary Research, Primary Research, and Analyst Review


However, Behavioral health treatment involves high costs; which results in low people being able to afford it, and it has become a disadvantage for the market of behavioral health services. Moreover, the lack of caretakers and trained professionals to deal with mental problems are causing less growth in the behavioral health services industry.


The rising awareness and treatments related to health and growing health facilities are increasing every day, increasing use of advanced technology is using the enhanced process to deal with behavioral health. Consequently, it is fetching growth for the behavioral health services industry. The development of new treatments, with good demand and supply, are a few factors boosting the behavioral health services market size. Behavioral health studies a person's well-being, behaviors, and ability to function in routine life. People undergoing behavioral health problems can suffer from mental disorders like anxiety, depression, or bipolar disorders. In that instance, behavioral health services can be suitable for the treatment. The conditions can cause by biological, genetic, anatomical, chemical, or psychological origins such as trauma. Understanding the cause of behavioral health problems can assist in figuring out the best treatment procedure. Thus, it is anticipated that this aspect will accelerate Behavioral Health Services' market revenue globally.


Behavioral Health Services Market Segment Insights


Behavioral Health Services Services Type Insights


Based on service type, the market segments of Behavioral Health Services, inpatient hospital treatment, outpatient counseling, and home-based treatment services. The outpatient counseling segment held the majority share in 2022 in the Behavioral Health Services Market data. Outpatient counseling service is most favored as it is customized according to the need of the patients. Thus, the outpatient counseling segment is expected to witness the highest growth rate in market share by accumulating more than two-fifths of revenue for the behavioral health market over the forecast period globally.


However, the inpatient hospital and home-based treatment service segment are also estimated to show significant growth due to awareness amongst people about hospitalized treatments and various government programs providing multiple facilities.


Behavioral Health Services Disorder Type Insights


Based on disorder type, the Behavioral Health Services Market segmentation includes anxiety disorder, bipolar disorder, depression disorder, and an eating disorder. The anxiety and depression segment dominated the market growth in 2022 and is projected to be the faster-growing segment during the forecast period due to academic pressure, work and relationship pressure, and socio-economic pressure. Further, increasing living costs are also adding to the anxiety faced by people. Thus, people are looking for help to treat anxiety from mental health professionals.


Figure 2: Behavioral Health Services Market, by Form, 2022 & 2030 (USD Billion)
Behavioral Health Services Market, by Form, 2022 & 2030


Source: MRFR Database, Secondary Research, Primary Research, and Analyst Review


Behavioral Health Services End User Insights


Based on end users, the Market data of Behavioral Health Services includes providers, hospitals and clinics, community centers, and patients. The providers’ segment dominated the behavioral health services market revenue in 2022 and is expected to be the faster-growing segment during the forecast period. The limited number of electronic health record providers specific to mental care promotes the software suppliers’ demand.


However, the patient segment will witness lucrative growth in the coming years. The rising frequency of stress and anxiety, the increasing availability of various mobile apps, and better internet access are enhancing the development of this segment.


May 2023:CHE Behavioral Health Services, a rapidly expanding network, has selected NextGen Behavioral Health Suite from NextGen Healthcare, Inc., a pioneer in cloud-based healthcare IT solutions, the company said in May 2023. The 900+ certified clinicians that make up CHE Behavioral Health, headquartered in California, USA, work together to expand people's access to mental health care. With NextGen Behavioral Health Suite, doctors can see a patient's whole medical history in one place, including their mental health, in order to provide holistic care. CHE has permission to practice in 47 of the 50 states, but only 14 of those jurisdictions will see immediate implementation of NextGen Behavioral Health Suite. 


Behavioral Health Services Regional Insights


The study states the market insights into North America, Asia- Pacific Europe, and the Rest of the world by region. The North American behavioral health services market accounted for USD 150.9 billion in 2022, with a share of around 45.80%, and is expected to exhibit a significant CAGR growth during the forecast period. This is because rising awareness about mental health has led to constant improvements in Medicare policies, increasing adoption of advanced technology, and rising consciousness of mental health among professionals and corporate sectors.


Further, the significant countries studied in the market report are The U.S., Canada, Germany, the U.K., France, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: BEHAVIORAL HEALTH SERVICES MARKET SHARE BY REGION 2022 (%)


BEHAVIORAL HEALTH SERVICES MARKET SHARE BY REGION 2022


Source: MRFR Database, Secondary Research, Primary Research, and Analyst Review


Europe’s behavioral health services market accounts for the second-largest market share. This is expected to show significant growth due to more behavioral reforms and more people requiring behavioral health services in this region. UK market of behavioral health services held the largest market share, and the German market of behavioral health services was the fastest-growing market in the area.


Asia Pacific’s behavioral health services Market is projected to grow at the fastest CAGR during the forecast period. This is due to the increasing number of affected populations and the increase in awareness related to different disorders related to behavioral health. Further, the China market of behavioral health services held the largest market share, and the Indian market of behavioral health services was the fastest-growing market in the region.


Behavioral Health Services Key Market Players & Competitive Insights


Major market players invest more in research and development to grow their product lines, boosting the behavioral health services market. Competitors are also taking various strategic initiatives to enhance their global footprint, with key market developments such as product launching, mergers and acquisitions, contract-based agreements, increasing investments, and collaborating with different organizations. Market participants in the behavioral health services industry must provide low-cost products to expand and pull through a highly competitive and rising market environment.


One of the initial business strategies producers use in the global behavioral health services industry to satisfy customers and enlarge the market sector is to produce narrowly to lower operating costs. In recent years, the behavioral health services industry has benefited from some of the most significant advantages. The major market players in behavioral health services are CareTech Holdings PLC (UK), Strategic Behavioral Health (US), North Range Behavioral Health (US), Behavioral Health Services Inc (US), Ocean Mental Health Services Inc (US), The MENTOR Network (US), and others.


CareTech Holdings PLC (UK) was founded in 1993; the CareTech Group ensures great person-centered care and support to children, young people, and adults with various complex requirements. Their primary purpose is to deliver their respect for the individual needs of each being and encourage them to live the better possible and potential life in a safe and stable environment.


Established in 1959 as Ocean Mental Health Services, the company offers medical counseling, psychiatric education, group therapy, substance abuse, pharmacy services, behavioral health, housing assistance, and family support. Ocean Mental Health Services serves patients in the State of New Jersey.


Key Companies in the market of Behavioral Health Services include



  • CareTech Holdings PLC (UK)

  • Strategic Behavioral Health (US)

  • North Range Behavioral Health (US)

  • Behavioral Health Services Inc (US)

  • Ocean Mental Health Services Inc (US)

  • The MENTOR Network (US)

  • Pyramid Healthcare (US)

  • Promises Behavioral Health (US)

  • Acadia Healthcare (US)

  • National Mentor Holdings Inc (US)


Behavioral Health Services Industry Developments


June 2022: Acadia Healthcare formed a joint venture with Tufts Medicine to build a new 144-bed hospital to expand access to critically needed inpatient behavioral health services.


June 2022: Universal Health Services, Inc. and Trinity Health Michigan, in a joint venture, opened a new freestanding patient behavioral health hospital in Byron Center to improve access to care for patients.


Behavioral Health Services Market Segmentation


Behavioral Health Services Type Outlook (USD Billion, 2018-2030)



  • Inpatient hospital treatment

  • Outpatient counseling

  • Home-Based Treatment Services


Behavioral Health Services Disorder Outlook (USD Billion, 2018-2030)



Behavioral Health Services End Users Outlook (USD Billion, 2018-2030)



  • Providers

  • Hospitals and Clinics

  • Community Centers

  • Patients


Behavioral Health Services Regional Outlook (USD Billion, 2018-2030)



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Scope:

Report Attribute/Metric Details
Market Size 2022 USD 150.9 billion
Market Size 2023 USD 158.6 billion
Market Size 2030 USD 236.47 billion
Compound Annual Growth Rate (CAGR)  5.1% (2023-2032)
Base Year 2022
Market Forecast Period 2023-2032
Historical Data 2018 – 2021
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Growth Factors, Market Competitive Landscape, and Trends
Segments Covered Service Type, Disorder Type, and End Users
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The U.S, Canada, Germany, China, India, France, the UK, Italy, Spain, Japan, Australia, South Korea, and Brazil
Key Companies Profiled CareTech Holdings PLC (UK), Behavioral Health Services Inc (US), Strategic Behavioral Health (US), North Range Behavioral Health (US), Ocean Mental Health Services Inc (US), The MENTOR Network (US), and others.
Key Market Opportunities ·         Changing ways of life and developing more hospital beds
Key Market Dynamics •         Increasing prevalence of the senior population.mental disorders. ·         Online counseling programs and daycare services




Frequently Asked Questions (FAQ) :

The Behavioral Health Services Market size was valued at USD 150.9 Billion in 2022.

The global market is anticipated to grow at a CAGR of  5.1% from 2023-2032.

North America has held the largest share of the global market

The major market players in the market are ), North Range Behavioral Health (US), Behavioral Health Services Inc (US), Ocean Mental Health Services Inc (US), The MENTOR Network (US), and others.

The outpatient counseling category dominated the market in 2022.

Anxiety and depression have the largest share of the global market.

Key Questions Answered

  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
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