Barcode Label Printer Market Research Report: By Product Type (Industrial Printer, Desktop Printer, Portable Printer), Technology (Direct Thermal, Thermal Transfer, Ink Jet, Laser Printing, Dot Matrix), Resolution (300dpi, Between 301 To 600 dpi, Above 600 dpi), End User (Manufacturing, Transportation & Logistics, Retail, Healthcare, Government) and Region (Europe, Asia-Pacific, North America, Middle East & Africa, South America - Forecast till 2027

Market Snapshot

Global Barcode Label Printer Market is expected to register a CAGR of  5.31%, witnessing substantial growth during the forecast period. The market was valued at USD 2,482.6 Million in 2018; it is expected to reach USD 3,517.8 Million by 2025.

A barcode label printer is designed to print labels with barcodes or QR codes that are affixed on the outer packaging of the product. The barcode label stores and reads an international article number (EAN), a uniform product code (UPC), and codes used in mailing, accounting, and any other purpose when scanned by a barcode scanner. These printers either use direct thermal or thermal transfer printing technologies to print labels. The direct thermal barcode labels are made from chemically treated materials that become unreadable when exposed to heat, sunlight, and other chemicals. Thermal transfer printing technology makes the use of a thermal print-head to provide better print quality. These printers are also used to print logos, graphics, color text, and other variations on a wide variety of print materials.

Europe accounted for the largest market value of USD 799.6 Million in 2018; the market is expected to register a CAGR of 5.35% during the forecast period.

Global Barcode Label Printer Market, By Product Type (2018 Vs. 2025)

Source: MRFR Analysis

Based on product type, the market has been classified as Industrial Printer, Desktop Printer, Portable Printer. The Industrial segment accounted for the largest market share in 2018, with a market value of USD 1,142.8 million during the forecast period. The industrial printers segment held the largest share. The industrial printers designed to withstand adverse industrial conditions. These printers are capable of high-volume label printing and have wider media widths as compared to other printer sizes, which helps it to navigate the rapidly evolving business landscape. The Desktop printers are highly intuitive and flexible with USB, parallel, and serial connectivity interfaces, which is used for applications varying from economic low-volume needs such as wristband printing to rugged, industry-grade printing requirements. The Portable printers are widely used for shelf edge labeling, markdown labeling, mobile point of sale receipts generation, pick and pack labeling, and cross-docking.

Increasing demand for accuracy and minimizing human errors has increased the demand for barcode label printers in the manufacturing industry globally. There has been a considerable increase in the demand for barcode printers. Increasing use of mobile printers and increased demand for packaged goods are the driving factors for the global barcode label printer market. However, increasing use of mobile printers and increased demand for packaged goods and shipments are expected to challenge the market growth during the forecast period. Further, the adoption of electronic shelf labels is likely to act as an opportunity for the development of smart label printers.

Regional Analysis

Global Barcode Label Printer Market, by region, has been segmented into Europe, Asia-Pacific, North America, Middle East & Africa, and South America. Europe accounted for the largest market share of 32.21% in 2018, with a market value of USD 799.6 million; it is expected to register a CAGR of 5.35% during the forecast period. Asia-Pacific was the second-largest market in 2018, valued at USD 727.2 million; it is projected to register the highest CAGR of 6.90%.

Companies Covered

The Key Players of the Global Barcode Label Printer Market are Avery Dennison Corporation (US), Dascom Holdings Ltd (China), OKI Electric Industry Co., Ltd (Japan), Printronix Auto Id Inc. (US), TSC Auto Id Technology Co., Ltd (Taiwan), Apogee Industries Inc. (US), Sato Holdings Corporation (Japan), Honeywell International Inc. (US), Zebra Technologies Corporation (US), Toshiba Tec Corporation (Japan), Canon Inc. ( Japan), and Fujitsu Ltd (Japan) among others.

Key Developments  

• In January 2020, Sato launched CL4NX Plus, a thermal industrial printer, which was developed due to increasing demand from various verticals such as automotive, retail, and manufacturing.

• In December 2019, Printek LLC launched a new portable thermal printer, MLP-35. These printers were developed for field professionals due to their portability and lightweight.

• In January 2019, TSC acquired Diversified Labeling Solutions, Inc., a labeling solutions provider in the US. This acquisition will strengthen the market position of TSC in North America.

• In March 2018, Zebra Technologies launched a new family of healthcare-focused direct thermal and thermal transfer desktop printers—ZD420-HC and ZD620-HC.

• In December 2017, TSC made a strategic alliance agreement with Datalogic, an automatic data capture and process automation company. This company will use TSC's MH240 series printers for auditing labels after printing to ensure high print quality and barcode readability.

Segmentation

• By Product Type: Industrial Printer, Desktop Printer, Portable Printer


• By Technology: Direct Thermal, Thermal Transfer, Ink Jet, Laser Printing, Dot Matrix


• By Resolution: 300dpi, Between 301 To 600 dpi, Above 600 dpi


• By Region: Europe, Asia-Pacific, North America, Middle East & Africa, South America

Key Questions Addressed by the Report

• What was the historic market size (2017)?


• Which segmentation (Product Type/Technology/Resolution/End User) is driving the market?


• What will be the growth rate by 2025?


• Who are the key players in this market?


• What are the strategies adopted by key players?