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Baby Food Packaging Market Analysis

ID: MRFR//1129-HCR | 150 Pages | Author: Harshita Gorade| July 2024

Baby food packaging industry has been experiencing dynamic shifts due different factors that cater for developing needs of parents and caregivers. Market dynamics in this sector are driven by consumer preferences, technological advancements as well as regulatory factors since it is an important part of the larger baby care industry.

Many countries in the world have seen a rise in urbanization hence there is a demand for baby food products. The other reason is that people have adopted modern lifestyles which require fast foods. Furthermore, customers today prefer biodegradable materials because they care about their environment . This implies that there are increasing opportunities for companies producing packaging materials to explore new markets across the globe.

In particular, one of the major reasons behind market dynamics within the baby food packaging industry is high demand for versatile on-the-go and convenient packages. Parents’ busy schedules due to current way of living necessitates them to go for packs that are easy to carry around while eating them up at once. As a result, many mothers prefer flexible spout bags owing to their neatness during feeding time.

Technological advancement also plays a big role in shaping market dynamics besides being influenced by consumers’ tastes and preferences. For example smart packaging technologies such as QR codes or RFID tags are gaining currency . These technologies enhance traceability of baby foods as well as give adequate information about where it comes from, its constituents and nutritional content . The transparency has become one of the major factors affecting buying decisions when it comes to baby food packaging.

Furthermore, changing demographics and socio-economic factors shape market dynamics. Changes in family structures, households with two working parents and increasing awareness of nutrition are driving demand for premium organic infant meals. As such, the packaging industry is adapting by providing packaging options that indicate the product quality as well as health consciousness.

Global Baby Food Packaging Market Overview


The baby food packaging market size was valued at USD 9.64 billion in 2023. The baby food packaging industry is projected to grow from USD 10.0 Billion in 2024 to USD 12.89 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 3.23% during the forecast period (2024 - 2032). An increase in the number of working parents, a rise in demand for eco-friendly packaging of the products, safety concerns among the users and an expansion in technological improvements and modernization in the production techniques are the key market drivers enhancing the market growth.


Baby Food Packaging Market


Source: Primary Research, MRFR Database, Secondary Research, and Analyst Review


Baby Food Packaging Market Trends




  • Various strategies adopted by key players are driving the market growth




Market CAGR for baby food packaging is driven by the rising number of strategies various key players adopt. The key companies operating in the industry are positively inclined towards adopting various growth strategies, including capacity expansion, mergers and acquisitions, partnerships, geographical expansion, new product introductions, and product innovation to remain competitive in the marketplace. This is anticipated to positively impact significant market growth. Hence due to the development and manufacturing of creative solutions, the baby food packaging market is augmenting the growth over the forecast period. For instance, in September 2021, Silgan Holdings Inc. declared that it had acquired Gateway Plastics. This business manufactures and markets dispensing closures and integrated dispensing packaging solutions, including a collective container and closure or 100% recyclable dispensing liquid pods, to customers' goods product firms primarily for the food and beverage markets.


Additionally, with the changing lifestyles and growing number of working parents, the demand for larger pack sizes and more convenient packaging are anticipated to expand significantly in the baby food packaging market revenue over the forecast period. The demand is likely to be high in the prepared baby food category, where thin wall plastic containers, flexible plastic packs, and aluminum/plastic pouches in sizes above 100 g are expected to replace glass jars due to the benefit they offer regarding portability and ease of use.


The rise in the number of working women, the rising acceptance of convenience-oriented lifestyles, and growing concerns about child health and cleanliness are all projected to contribute to the considerable expansion of the baby food packaging market over the forecast period. The development of e-commerce platforms, the appeal of organic and natural baby food items, and sustainable and eco-friendly packaging options are expected to further accelerate the market's expansion. Nonetheless, it is expected that worries about the security of packing materials and the availability of less expensive and fake goods will impede market expansion.


The rising popularity of organic and natural infant food items drives the demand for eco-friendly and sustainable packaging solutions. The environmental effects of non-biodegradable Packaging are coming to consumers' attention, who are now looking for sustainable and eco-friendly packaging alternatives. Additionally, baby food sales have increased dramatically due to the introduction of e-commerce platforms, which have increased demand for packaging options that will safeguard the goods while in transit. The use of materials like Polypropylene, Polyethylene, and PET is a result of the growing demand for packaging solutions that are lightweight, strong, and flexible.


Baby Food Packaging Market Segment Insights


Baby Food Packaging Material Type Insights


The baby food packaging market segmentation, based on material type, includes polymer, paper, metal, glass, and others. The paper category dominated the market, accounting for 35% of market revenue (3.37 Billion). In developing economies, category growth is driven by the growing demand for eco-friendly and sustainable baby food packaging solutions. However, metal is the fastest-growing category due to the rising need for convenient, user-friendly packaging solutions.


Baby Food Packaging Sealing & Handle Insights


The baby food packaging market segmentation, based on sealing & handles, includes spout tops, heat seals, patch handles, zipper tops, and others. The zipper tops category generated the most income (70.4%) due to the high demand for safe and flexible packaging materials. However, spout top is the fastest-growing category over the forecast period owing to the rising number of working moms and the demand for alternatives to breastfeeding. Spout-top packaging is a great option for storing breast milk and formula.


Baby Food Packaging Application Insights


The baby food packaging market segmentation, based on application, includes liquid milk, dried baby food, powdered milk, and others. The powder milk category generated the most income due to the high demand for milk-based baby foods across the globe. However, dried baby food is the fastest-growing category over the forecast period owing to the high demand for durable and easy-to-carry dried baby foods in developing countries due to busy lifestyles and hectic work schedules.


Figure 1: Baby Food Packaging Market, by Application, 2022 & 2032 (USD Billion)


Baby Food Packaging Market, by Application


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Baby Food Packaging Regional Insights


By region, the study delivers market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American baby food packaging market will dominate this market, owing to the rising demand for environmentally friendly packaging materials. Parents are becoming more concerned regarding the protection and environmental effects of the things they buy for their children due to the high standard of living in the area. This has enhanced the demand for environmentally friendly packaging materials to propel market growth in this region. Further, the German baby food packaging market held the largest market share, and the UK baby food packaging market was the fastest-growing market in the North American region.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: BABY FOOD PACKAGING MARKET SHARE BY REGION 2022 (USD Billion)


BABY FOOD PACKAGING MARKET SHARE BY REGION


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Europe's baby food packaging market accounts for the second-largest market share of the rising demand for premium packaging materials in this region. Further, the German baby food packaging market held the largest market share, and the UK baby food packaging market was the fastest-growing market in the European region.


The Asia-Pacific baby food packaging market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to the expansion of the e-commerce sector and the rising popularity of online shopping in this region. Moreover, China’s baby food packaging market held the largest market share, and the Indian baby food packaging market was the fastest-growing market in the Asia-Pacific region.


Baby Food Packaging Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development to expand their product lines, which will help the baby food packaging market grow even more. Market participants are also undertaking numerous strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the baby food packaging industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the baby food packaging industry to benefit clients and increase the market sector. Major players in the baby food packaging market, including Bericap India Pvt. Ltd., Essel Propack Limited, Hindustan National Glass & Industries Ltd, ITC Ltd Paperboards, MeadWestvaco Corporation, and others, are attempting to increase market demand by investing in research and development operations.


Nestle SA is a manufacturer and marketer of food products and beverages. The company's product portfolio comprises baby foods, bottled water, cereals, chocolates and confectionery, coffee, culinary products, plant-based foods, chilled and frozen foods, dairy products, nutritional products, ice cream, and pet care products. Nestle markets its products under the Aero, Purina Alpo, Milkybar, Nestle Ice Cream, Cerelac, Nescafe, Nespresso, Nido, Perrier, S.Pellegrino, Acqua Panna, Nestea, Milo, Maggi, Buitoni, Cailler, Movenpick, Purina, Boost, Gerber, and Kit Kat brand names. In May 2020, Nestle S.A. announced plans to invest in a new plant-based food production facility in China. The firm aims to meet the rising demand for plant-based baby food products in the region and strengthen its position in the baby food market.


AptarGroup Inc is a supplier of dispensing and sealing packaging delivery systems. It serves personal care, beauty, homecare, pharmaceutical, and food and beverage markets. The company offers aerosol valves, bag-on valves, dispensing systems, fine mist pumps, lotion pumps, dispensing and non-dispensing closures, continuous spray valves and dose inhaler valves. The company also offers elastomeric primary packaging components and customized packaging solutions. AptarGroup offers its products to customers through its direct sales force, independent representatives and distributors. In February 2020, AptarGroup launched a new range of baby food packaging solutions called "Baby Pure." The packaging features a patented dispensing system that allows for easy and mess-free feeding while preserving the food's freshness and nutritional value.


Key Companies in the Baby Food Packaging market include



  • Gerber Packaging

  • Heinz Baby Food

  • Nestle S.A.

  • Piramal Glass

  • Amcor

  • AptarGroup

  • Ball Corporation

  • Owens-Illinois, Inc.

  • Tetra Pak International S.A.

  • Berlin Packaging


Baby Food Packaging Industry Developments


September 2021: HiPP has utilized Aptar Food and Beverage's Neo closure solution for its recent infant formula packaging. The tamper-evident closure solution includes a 127mm-wide lid and a scoop. It makes an audible 'click' sound to allow the package to be fully locked.


August 2021: Heinz declared an easily recyclable baby food pouch. The products are made purely from polypropylene and have been considered by the On-Pack Recycling Label. This aligns with the company's mission to remove plastic where possible and to make 100 percent of its packaging reusable, recyclable, or compostable by 2025.


July 2023: Gerber, the largest baby food company in the United States, announced that it would be introducing new packaging for its products that is made from recycled materials. This is part of Gerber's commitment to sustainability.

August 2023: Plum Organics, a leading manufacturer of organic baby food, announced that it would be launching a new line of baby food that is packaged in recyclable pouches. This is a response to growing consumer demand for more sustainable packaging options.

Baby Food Packaging Market Segmentation


Baby Food Packaging Material Type Outlook



  • Polymer

  • Paper

  • Metal

  • Glass

  • Others


Baby Food Packaging Sealing & Handle Outlook



  • Spout Top

  • Heat Seal

  • Patch Handle

  • Zipper Top

  • Other


Baby Food Packaging Application Outlook



  • Liquid Milk

  • Dried Baby Food

  • Powder Milk

  • Others


Baby Food Packaging Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



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