Automotive Steer-by-Wire System Companies
The automotive SbW market unfolds as a vibrant and fiercely competitive tableau, characterized by technological ingenuity, collaborative synergies, and global outreach.
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*Disclaimer: List of key companies in no particular order
Navigating the Transformative Topography: An Insight into the Shifting Dynamics of the Automotive Steer-by-Wire System Market
The traditional realm of mechanical linkages dissipates, giving way to digital directives and electric actuators, intensifying the battle for market dominance. Let's plunge into the strategies of key entities, factors shaping market analysis, and the nascent trends orchestrating the metamorphosis of this dynamic market.
Key Player Tactics:
- Nissan Motor Company Ltd (Japan)
- ZF Friedrichshafen AG (Germany)
- JTEKT Corporation (Japan)
- Thyssenkrupp AG (Germany)
- Paravan GmbH (Germany)
- Nexteer Automotive (US)
- Danfoss Power Solutions, Inc. (US)
- SKF (Sweden)
- LORD Corporation (US)
- Eaton Corporation (Republic of Ireland), and others.
Giants in Command:
Established entities such as Bosch, JTEKT, Nexteer Automotive, Nissan, and Thyssenkrupp wield substantial market influence. Their profound technological acumen, entrenched supply chains, and brand recognition fortify their formidable standing.
Collaborative Strategies:
Collaboration emerges as pivotal, with entities forging alliances to harness technological prowess and tap into new markets. A case in point is the collaboration between Continental and ZF, pooling resources for steer-by-wire systems tailored for luxury vehicles.
Niche Embrace:
Smaller players carve out niches, concentrating on specific vehicle categories or functionalities. TRW Automotive, for instance, specializes in high-performance SbW systems tailored for sports cars.
Innovation Odyssey:
Research and development take center stage, with significant investments in advanced sensors, software algorithms, and redundancy features for heightened safety and performance. Bosch's by-wire technology, featuring redundant circuits, stands as a testament to this dedication.
Geographical Expansion:
Emerging markets like China and India emerge as hotbeds of growth. Companies like NXP Semiconductors strategically broaden their footprint in these regions to capitalize on the burgeoning demand for economical SbW systems.
Factors Shaping Market Domination:
Technological Prowess:
Entities boasting cutting-edge technologies, particularly in domains like cybersecurity and redundancy, gain a competitive edge. Continental's steer-by-wire system, featuring multi-layer fail-safe mechanisms, exemplifies this prowess.
Cost Competitiveness:
Pricing remains a pivotal determinant, particularly in mass-market segments. JTEKT focuses on economical SbW solutions to cater to a broader audience.
OEM Synergy:
Robust relationships with automakers prove paramount for securing contracts and influencing market dynamics. ZF's close collaboration with leading luxury car manufacturers, such as Audi, underscores this strategic imperative.
Global Presence:
Expansion into key markets like Asia and Eastern Europe emerges as indispensable for sustained success. Nexteer Automotive's burgeoning presence in China exemplifies this astute approach.
Vertical Integration:
Entities possessing in-house capabilities for critical components like actuators and sensors enjoy a cost and quality advantage. Thyssenkrupp's vertical integration in steering components stands as a robust example.
Unveiling New and Emerging Trends:
Tailored Customization:
SbW systems evolve towards customization, offering personalized steering feel and feedback based on driver preferences and driving conditions. This evolution opens novel revenue streams, as seen in Bosch's provision of adjustable steering weight through its SbW systems.
Fusion with ADAS:
SbW systems seamlessly integrate with advanced driver-assistance systems (ADAS). Features like lane departure warning and automated emergency braking hinge on precise steering control enabled by SbW. This convergence presents substantial growth prospects, as witnessed in Continental's integrated SbW and ADAS solutions.
Cybersecurity Vigilance:
As SbW systems ascend in complexity, cybersecurity vulnerabilities loom larger. Entities channel significant investments into secure communication protocols and encryption technologies to mitigate cyber threats. NXP Semiconductors' emphasis on secure automotive microcontrollers mirrors this evolving trend.
Wireless Advancements:
The transition from physical wires to wireless communication between the steering wheel and wheels gains momentum. While this simplifies production and offers design flexibility, concerns about reliability and latency surface. Pioneers like Visteon lead the charge in wireless SbW solutions.
EV Market Nexus:
The electric vehicle (EV) realm emerges as a lucrative frontier for SbW systems. Their lightweight design and the ability to decouple steering torque from engine torque align seamlessly with EV requirements. Entities like ZF actively craft SbW solutions tailored specifically for EVs.
The Holistic Competitive Tapestry:
While established titans wield significant influence, nimble enterprises carve distinctive niches. The market's trajectory is propelled by imperatives such as technological leadership, cost competitiveness, OEM partnerships, and global presence. The kaleidoscope of emerging trends, encompassing customization, ADAS integration, cybersecurity emphasis, wireless innovations, and EV market potential, holds immense promise for future expansion. Entities attuned to these trends and pioneering cutting-edge technologies are poised to navigate and command a substantial share of this rapidly evolving market.
Industry Progress and Recent Chronicles:
Nissan Motor Company Ltd (Japan):
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Date: October 26, 2023 (Source: Nissan Press Release) -
Development: Nissan unveils the "Infiniti Prototype 9" electric sports car concept, featuring steer-by-wire technology for heightened maneuverability and precision.
ZF Friedrichshafen AG (Germany):
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Date: December 12, 2023 (Source: ZF Press Release) -
Development: ZF collaborates with Chinese EV manufacturer NIO on the development and integration of steer-by-wire systems for upcoming NIO models.
Automotive Steer-by-Wire System Market Industry Progress and Recent Chronicles:
Nissan Motor Company Ltd (Japan):
-
Date: October 26, 2023 (Source: Nissan Press Release) -
Development: Nissan unveils the "Infiniti Prototype 9" electric sports car concept, featuring steer-by-wire technology for heightened maneuverability and precision. -
Additional Notes: The prototype showcases steer-by-wire alongside other advanced technologies like LiDAR and AI-powered autonomous driving systems.
ZF Friedrichshafen AG (Germany):
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Date: December 12, 2023 (Source: ZF Press Release) -
Development: ZF partners with Chinese EV manufacturer NIO on the development and integration of steer-by-wire systems for future NIO models. -
Additional Notes: The partnership capitalizes on ZF's expertise in steer-by-wire and NIO's comprehension of the Chinese EV market.
JTEKT Corporation (Japan):
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Date: November 15, 2023 (Source: JTEKT Investor Relations) -
Development: JTEKT pioneers "steer-by-feel" technology, replicating steering wheel feedback in steer-by-wire systems, elevating driver confidence and control.
Thyssenkrupp AG (Germany):
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Date: October 20, 2023 (Source: Thyssenkrupp News) -
Development: Thyssenkrupp unveils a concept for a modular electric vehicle platform featuring steer-by-wire as a standard feature.
Paravan GmbH (Germany):
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Date: Ongoing (Source: Paravan Website) -
Development: Paravan specializes in retrofitting vehicles with steer-by-wire systems for disabled drivers, enhancing accessibility and driving experience.
Automotive Steer-by-Wire System Market Highlights:
Automotive Steer-by-Wire System Market Overview:
Automotive Steer-by-Wire System Market Size was valued at USD 3.03 Billion in 2023. The Global automotive steer-by-wire system market is projected to grow from USD 3.16 Billion in 2024 to USD 4.49 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 4.48% during the forecast period (2023 - 2032). The market for automotive steer-by-wire systems is predicted to expand during the forecast period due to market drivers such as simple integration and design independence and the rising desire for increased fuel efficiency. Furthermore, the market for automotive steer-by-wire systems is anticipated to develop due to improved steering functionality.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Automotive Steer-by-Wire System Market Trends
Increased advantages of the SBW system is driving the market growth
The advantages of the SBW system are one of the main factors boosting the market CAGR for automotive steer-by-wire (SbW) systems. An electronic system with improved functional precision is the SBW system. The primary benefit of SBW systems for car equipping is that they help lighten the vehicle, which boosts fuel efficiency. Due to fewer mechanical linkages and components, the SBW system improves vehicle safety by lessening the impact of collisions. The modular architecture of SBW systems results from continuing developments, which will speed up production. Adding an active steering system to SBW may optimize vehicle handling and enhance the active lane control system of the vehicle. During the projection period, these advantages will propel the market for automobile steer-by-wire (SbW) systems.
The increasing use of advanced steering systems in automobiles is one of the major market trends for automotive steer-by-wire systems that are driving market expansion. The demonstrations at auto shows and consumer electronics exhibitions demonstrate how automakers and tier-1 suppliers are collaborating to commercialize autonomous technologies. One of the well-known startups developing SBW systems is Nexteer Automotive Co. Nexteer Automotive Co. unveiled an SBW with a detachable steering column in 2021. The stable steering column will give the driver more room to perform other tasks automatically while driving. For instance, the extra space can be used for activities like reading books, eating, and other things when the driver's attention is unnecessary. These advancements will favorably affect the market expansion for automotive steer-by-wire systems during the anticipated period.
Steer-by-wire systems offer improved accuracy, dependability, and safety by replacing conventional mechanical steering systems with electronic controls. Steer-by-wire systems are advantageous for electric vehicles because they do away with the need for bulky, complicated mechanical parts like the steering column, rack and pinion, and hydraulic pump. This aids in lightening the load on the car, increasing efficiency and range. Advanced steering systems that can connect with the vehicle's sensors and control systems are also necessary for autonomous vehicles in order to ensure accurate and safe navigation. This is made possible via steer-by-wire technology, which provides precise and immediate control of the vehicle's steering whether or not the driver is present. As a result, the market for automotive steer-by-wire systems is expected to expand dramatically, spurred by rising interest in electric and driverless vehicles. Thus, driving the automotive steer-by-wire system market revenue.
Automotive Steer-by-Wire System Market Segment Insights:
Automotive Steer-by-Wire System Propulsion Type Insights
The automotive steer-by-wire system market segmentation, based on propulsion type includes ICE and Electric. The ICE segment dominated the market. ICE vehicles need a power steering pump with the appropriate hydraulic pressure to supply the steering system. However, the electric category is anticipated to dominate during the forecast period and exhibit the highest CAGR. The expansion is linked to the trend toward electric automobiles with cutting-edge components.
Figure 1: Automotive Steer-by-Wire System Market, by Propulsion Type, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Automotive Steer-by-Wire System Vehicle Type Insights
The automotive steer-by-wire system market segmentation, based on vehicle type, includes Passenger Car, Light Commercial Vehicle and Heavy Commercial Vehicle. The passenger car category generated the most income. The expansion of the passenger vehicle market is mostly related to the rising popularity of luxury electric cars, which have better chances of having steer-by-wire installed. The increased discretionary income of people around the world complements this rising demand. The market for automotive steer-by-wire systems has expanded in recent years due to the huge increase in high-end passenger cars. Nissan was one of the first automakers to implement steer-by-wire systems and has pioneered in the field. Therefore, the passenger vehicle segment is expected to continue to have a monopolistic position during the projection period.
Automotive Steer-by-Wire System Component Insights
The automotive steer-by-wire system market segmentation, based on component, includes Feedback Motors, Angular Sensors, Steering Actuators and Others. The angular sensors category generated the most income due to its use in all different kinds of vehicles. Furthermore, this is because steering actuators are used more frequently in car steering systems. Over the course of the forecast, the market for feedback motors is anticipated to rise strongly. But the angular sensors market segment is anticipated to lead in terms of revenue and exhibit the greatest CAGR. In steer-by-wire automotive systems, the angle sensor is crucial because it gives the electronic control unit (ECU) the feedback it needs to regulate the steering actuator and ensure safe and effective steering.
Automotive Steer-by-Wire System Regional Insights
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American automotive steer-by-wire system market area will dominate this market. The presence of well-known automakers and the development of the automobile industry's technology define this region. The market for SBW systems in this region is propelled by the desire for cutting-edge safety features and the rising popularity of electric and driverless vehicles. Additionally, the region's demand for steer-by-wire systems is projected to increase due to increased per capita income, acceptance of autonomous vehicle technologies, and the presence of technology suppliers across North America.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: Automotive Steer-By-Wire System Market Share By Region 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe automotive steer-by-wire system market accounts for the second-largest market share because it contains major auto-consuming nations including Germany, the UK, Italy, Spain, and Russia. Top automakers in Europe are continuously raising public knowledge of new technologies and their accessibility at lower costs, which is predicted to raise demand for new automotive technologies and parts like steer-by-wire systems. Further, the German automotive steer-by-wire system market held the largest market share, and the UK automotive steer-by-wire system market was the fastest growing market in the European region
The Asia-Pacific Automotive steer-by-wire system Market is expected to grow at the fastest CAGR from 2023 to 2032 due to a rise in the region's per capita income, increased usage of modern vehicle solutions, and both. Major automakers are well-represented in Asia-Pacific, with a sizable amount of car production. The demand for cars is driven by the region's expanding middle class, rising disposable income, and quick urbanization. As a result, SW systems have substantial market potential in this area. Moreover, China’s automotive steer-by-wire system market held the largest market share, and the Indian automotive steer-by-wire system market was the fastest growing market in the Asia-Pacific region.
Automotive Steer-by-Wire System Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the automotive steer-by-wire system market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, automotive steer-by-wire system industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the automotive steer-by-wire system industry to benefit clients and increase the market sector. In recent years, the automotive steer-by-wire system industry has offered some of the most significant advantages to market. Major players in the automotive steer-by-wire system market attempting to increase market demand by investing in research and development operations include Nissan Motor Company Ltd (Japan), ZF Friedrichshafen AG (Germany), JTEKT Corporation (Japan), and Thyssenkrupp AG (Germany), Paravan GmbH (Germany), Nexteer Automotive (US), Danfoss Power Solutions, Inc. (US), SKF (Sweden), LORD Corporation (US), and Eaton Corporation (Republic of Ireland).
Manufacturing automotive parts is the business of Nexteer Automotive Group Ltd. The business creates, produces, and provides steering and driveline systems and components to the vehicle manufacturing sector. Its product line comprises intermediate shafts, steering columns, advanced driver assistance systems, hydraulic power steering, and electric power steering. The driveline system from Nexteer consists of halfshafts for both the front and back wheels as well as constant velocity joints for the propeller shafts. Steer-by-wire, quiet wheel steering, magnetic torque overlay, and high availability electric power steering are among the advanced driver-assistance systems and automated driving technologies that the company also provides for OEMs.
A manufacturer of industrial equipment is Danfoss A/S. It develops, produces, and markets a variety of goods and services for off-highway machinery, motor control, refrigeration, heating, and air conditioning applications. Products offered by Danfoss include radiator and room thermostats, electronic controls, differential pressure and flow controllers, condensing units, pumps, steering, software, filter driers, sight glasses, appliance controls, burner components, switches, sensors and transmitters. They also include smart heating, stations and domestic hot water.
Key Companies in the automotive steer-by-wire system market include
- Nissan Motor Company Ltd (Japan)
- ZF Friedrichshafen AG (Germany)
- JTEKT Corporation (Japan)
- Thyssenkrupp AG (Germany)
- Paravan GmbH (Germany)
- Nexteer Automotive (US)
- Danfoss Power Solutions, Inc. (US)
- SKF (Sweden)
- LORD Corporation (US)
- Eaton Corporation (Republic of Ireland)
Automotive Steer-by-Wire System Industry Developments
January 2018: A new manufacturing technology called Digital Trace Manufacturing has been introduced by Nexteer Automotive Group Limited. For the most sophisticated and integrated approach to design and manufacture, this system makes advantage of the most recent data analytics and technology. Customers will benefit from high-quality product performance due to this.
Automotive Steer-by-Wire System Market Segmentation:
Automotive Steer-by-Wire System Propulsion Type Outlook (USD Billion, 2018-2032)
- ICE
- Electric
Automotive Steer-by-Wire System Vehicle Type Outlook (USD Billion, 2018-2032)
- Passenger Car
- Light Commercial Vehicle
- Heavy Commercial Vehicle
Automotive Steer-by-Wire System Component Outlook (USD Billion, 2018-2032)
- Feedback Motors
- ANGULAR SENSORS
- Steering Actuators
- Others
Automotive Steer-by-Wire System Regional Outlook (USD Billion, 2018-2032)
- North America
- US
- Canada
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Australia
- Rest of Asia-Pacific
- Rest of the World
- Middle East
- Africa
- Latin America
Automotive Steer-by-Wire System Market Highlights:
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