RTD Coffee Market is predicted to reach USD 50.84 billion at a CAGR of 8.80% during the forecast period 2023-2032

The RTD Coffee market is estimated to register a CAGR of 8.80% during the forecast period of 2023 to 2032.

MRFR recognizes the following companies as the key players in the global RTD Coffee market— Starbucks Corporation, Nestle SA, The Coca-Cola Company, Arla Foods, Lotte Corporation, JAB Holdings, High Brew Coffee Inc., Asahi Group Holdings Ltd, Monster Energy Company, and Tim Hortons.

Market Highlights

The global RTD Coffee market is accounted to register a CAGR of 8.80% during the forecast period and is estimated to reach USD 50.84 billion by 2032.

The Ready-to-Drink (RTD) coffee market is driven by shifting consumer preferences towards convenient beverage options. In a fast-paced world, where time is a precious commodity, the demand for on-the-go, easily accessible products has surged. RTD coffee aligns perfectly with this trend, offering a convenient solution without compromising on the rich flavors of traditional coffee. The market is witnessing an increasing preference for ready-made beverages that require minimal preparation, and fit seamlessly into modern lifestyles.

Moreover, the growing awareness of health-conscious choices further propels the RTD coffee market. Manufacturers are responding to consumer demands by introducing healthier variants, such as low-sugar options and formulations with functional additives. This dual focus on convenience and health benefits positions RTD coffee as a versatile and appealing choice for a wide consumer base, contributing to the market's robust growth as it caters to the evolving needs and preferences of contemporary consumers.

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Segment Analysis

The global RTD Coffee market has been segmented based on, product type, Packaging Type, and distribution channels

Based on product type, the global RTD Coffee market has been segmented into Cold Brew Coffee and Other RTD Coffee. The Cold Brew Coffee segment was anticipated to hold the major market share in 2022 due to its smoother taste profile and the perception of being a less acidic alternative to traditional hot-brewed coffee

Based on Packaging Type, the global RTD Coffee market has been segmented into Bottles, Cans, and Others. The Can segment was expected to hold the biggest market share in 2022. This expansion is connected to factors such as recyclability and the ability to preserve the freshness of the beverage.

Based on distribution channels, the global RTD Coffee market has been segmented into Supermarkets and Hypermarkets, Specialty Stores, Online Stores, and Others. The Supermarkets and Hypermarkets segment was anticipated to hold the major market share in 2022. This is linked to consumer preference for one-stop shopping and the convenience of finding a diverse range of products in these retail outlets.

Regional Analysis

The global RTD Coffee market, based on region, has been divided into North America, Europe, Asia-Pacific, and Rest of the World. North America consists of the US and Canada. The Europe RTD Coffee market comprises Germany, France, the UK, Italy, Spain, and the rest of Europe. The RTD Coffee market in Asia-Pacific has been segmented into China, India, Japan, Australia, South Korea, and the rest of Asia-Pacific. The Rest of the World RTD Coffee market comprises of Middle East, Africa, and Latin America.

The largest market share for RTD Coffee was maintained by the North American regional sector. This has been attributed to by a well-established coffee culture and a commitment to innovation. The region's mature consumer base, known for its discerning taste, embraces a variety of coffee options, including ready-to-drink variants. With a high consumption rate of specialty and gourmet coffee, North America aligns seamlessly with evolving consumer preferences for both convenience and quality. Additionally, the region takes the forefront in continuous product innovation, introducing new flavors, formulations, and packaging strategies that contribute significantly to its dominance in the RTD coffee market.

Moreover, the Europe market has been persistently growing over the forecast period. The demand for RTD Coffee is fueled by a blend of premiumization and sustainability trends. European consumers prioritize premium and high-quality coffee experiences, fostering a robust demand for specialty RTD coffee products. The region's dedication to sustainability resonates with the growing awareness of eco-friendly packaging and ethical sourcing in the coffee industry. Europe's emphasis on traceability and environmental consciousness positions it as a key player in the RTD coffee market, appealing to consumers who prioritize both quality and sustainability in their beverage choices.

Additionally, Asia Pacific is anticipated to experience the quickest growth over the forecast period due to rapid urbanization, evolving lifestyles, and diverse consumer preferences. Accelerating urbanization has fueled a demand for convenient on-the-go beverages, making RTD coffee an ideal choice for the region's bustling urban dwellers. Asia-Pacific boasts a rich and varied coffee culture, with consumers exhibiting a growing interest in diverse coffee formats. The region's expansive and diverse consumer base, spanning traditional coffee-drinking nations to emerging markets, plays a pivotal role in establishing Asia-Pacific's dominance in the RTD coffee market.

Furthermore, the rest of the world's RTD Coffee market is divided into the Middle East, Africa, and Latin America. This growth is attributed to rising economic development, changing consumer lifestyles, and rapid urbanization.

Key Findings of the Study

• The global RTD Coffee market is expected to reach USD 50.845 billion by 2032, at a CAGR of 8.80% during the forecast period.


• The Asia-Pacific region accounted for the fastest-growing global market due to rising economic development, changing consumer lifestyles, and rapid urbanization


• Based on product type, the cold brew coffee segment was attributed to holding the largest market in 2022, with approximately more than half of the market share.


• Starbucks Corporation, Nestle SA, The Coca-Cola Company, Arla Foods, Lotte Corporation, JAB Holdings, High Brew Coffee Inc., Asahi Group Holdings Ltd, Monster Energy Company, and Tim Hortons.