Potato starch market is predicted to reach USD ~4,297.32 billion at a CAGR of ~5.65%. during the forecast period 2022 to 2030

Market Research Future (MRFR) has published a cooked research report on the “global potato starch market” that contains the information from 2022 to 2030.

The global potato starch market is noticing continuous growth during the forecast period, with a CAGR of 5.65%. In 2021, USD 4,297.32 million was the overall market for potato starch and is anticipated to reach the value of USD 6,980.94 million by the forthcoming period. Potato starch is majorly being used for the production of various convenience food products such as bakery products noodles, hot dogs, sausages, and potato chips among others owing to which it is observing burgeoning demand in the food and beverage industry. Apart from that, potato starch is also being used in the paper industry, that in turn impels its demand and is projected to grow during the forecast years.

Potato starch is one of the sources of carbohydrates extracted from the roots and stems of potatoes. Potato starch is odorless, tasteless, and a soft powder that is enriched with fats and proteins. It helps in the absorption of various minerals such as magnesium and calcium. Moreover, it also aids in the regulation of blood glucose levels and decreases the absorption of various carcinogenic and toxic compounds in the blood. Apart from that, potato starch is also used as a base for the preparation of various food products without hampering their taste. In addition, potato starch is also being used as a thickening, stabilizing, and gluing agent owing to which it is observing extensive applications in the food and beverage industry for the production of various products such as bakery products, jellies, pasta, puddings, meat products, and soup. Apart from a diverse range of applications in the food and beverage industry, potato starch is also observing a wider range of applications in the paper, pharmaceuticals, and textile industries that in turn create lucrative prospects for the potato starch market and is likely to grow over the upcoming years.

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Market Synopsis

According to the MRFR analysis, The global potato starch market was valued at USD 4297.32 million in 2021 and is projected to reach USD 6980.94 million by 2030 at a CAGR of 5.65%.

the ongoing trend associated with potato starch such as increasing demand for RTE (Ready to Eat) products, and convenience food products among the surging working population is positively impacting the growth of the potato starch market. Furthermore, the surge in disposable income and shift in the preferences of consumers preferences towards the procurement, and consumption of organic and natural snacks owing to the surging healthy snacking trend among the population is also powering the demand for potato starches in the food processing industry across the globe. The adhesive property associated with potato starch is driving the demand in the paper industry to increase the adhesiveness of fine fibers. In addition, it also improves and smooths the mechanical properties of paper, that in turn bolsters the growth of the potato starch market.

COVID-19 Impact on Potato Starch Market

The biggest factor influencing the shifting demand for food is changing consumer behavior. A strong desire for ingredients that are easy to read on labels, rising interest in plant-based foods, and an increasingly active lifestyle encourage innovation, which in turn increases the demand for potato starch. For instance, according to a recent study, the demand for plant-based foods has grown 278 percent since the onset of covid-19. Sales of alternatives are currently being driven by two factors: a shortage of meat and dairy products and a rising understanding of the harm that animal agriculture causes to the environment. The food supply chain is having issues because of the coronavirus outbreak. There were shortages of beef and pork at supermarkets across the nation because of the Covid-19 outbreaks among workers that caused the closure of various meat processing factories.

Competitive Landscape

The key players operating in the potato starch market include Cargill Incorporated (US), Ingredion Incorporated (US), AGRANA Beteiligungs-AG(Austria), Tereos(France), Tate & Lyle (UK), Roquette Frères (France), Südstärke GmbH(Germany), Emsland Group (Germany), Royal Ingredients Group (Netherland), and Finnamyl (Finland) dominates the market due to brand reputation, product differentiation, financial stability, and strong distribution network. The players are focused on lowering their environmental footprint and investing in research and development along with strategic growth initiatives such as acquisitions and product launches to strengthen their market position and capture a large consumer base. 

Segmentation

By Product Type

• Native: Native potato starch is a natural starch that is extracted from the potato tuber using a simple process of washing, grinding, and separating the starch from other potato components such as fiber, protein, and lipids. Native potato starch typically contains amylose and amylopectin, which are two types of glucose polymers that make up starch.


• Modified: Modified potato starch is produced by treating native potato starch with various physical, chemical, or enzymatic processes to alter its properties. The modifications can be done to change the starch's viscosity, gelation, stability, or texture, depending on the specific application. The most common modifications used for potato starch include acid hydrolysis, cross-linking, esterification, and oxidation. 

By Residential :

• Residential: The residential end-user segment includes households and individual consumers who purchase potato starch for personal use. Residential end-users primarily use potato starch as a thickening agent in cooking and baking applications, such as gravies, sauces, and soups..


• Commercial: Commercial end-users of potato starch include various industries that use potato starch as an ingredient in their products. The food industry is the largest commercial end-user of potato starch, which is used in various food applications such as bakeries, confectionery, dairy, and meat processing. In the bakery industry, potato starch is used as a bulking agent and to improve the texture and mouthfeel of baked goods. In the confectionery industry, it is used as a binding agent for candies and gummies


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• Hazelnuts: Hazelnuts are nutritious edible kernels derived from the birch or Betulaceae family of trees. It is native to Southern Europe and Turkey and is widely cultivated in many regions of the world, including the US. Hazelnuts are rich in dietary fiber, vitamins, and minerals and are packed with numerous health promoting phytochemicals. They are consumed as raw, roasted, salted, or sweetened. Moreover, hazelnuts are used in confectionery products as an addition to chocolates, biscuits, sweets, and cakes.

By Distribution Channel:

• B2B: Potato starch is a widely used ingredient in the food industry, particularly in the production of snacks, baked goods, and processed foods. In the B2B space, the potato starch market primarily consists of manufacturers, distributors, and suppliers who provide bulk quantities of potato starch to food manufacturers and processors. These companies often operate on a large scale and have established relationships with suppliers and buyers in the industry.


• B2C: The B2C market for potato starch is growing due to increasing consumer awareness of the potential health benefits of the ingredient. Potato starch is gluten-free and has a low glycemic index, making it a popular choice for people with celiac disease or gluten intolerance and those following a low-carb or ketogenic diet. Potato starch is also a prebiotic fiber, meaning that it can promote the growth of beneficial gut bacteria, improving digestion and overall gut health.

By Region

• North America: North America is a significant region for the potato starch market, with the United States and Canada being the major contributors to the market growth. The increasing demand for convenience food products and the growing trend of clean-label ingredients are the primary factors driving the growth of the potato starch market in North America. The United States is the largest market for potato starch in North America due to the presence of major potato starch manufacturers and the high demand for processed food products. The country is also witnessing a rise in demand for gluten-free products, which is further driving the growth of the potato starch market. Canada is also a significant market for potato starch, driven by the increasing demand for natural and organic food products.


• Europe: Europe is a major producer and consumer of potato starch in the world. The European potato starch market is driven by various factors such as growing demand from the food and beverage industry, increasing popularity of convenience foods, and rising health awareness among consumers. The major potato starch producing countries in Europe are Germany, the Netherlands, Denmark, Poland, and France. These countries have a long tradition of potato cultivation and processing, and they have developed advanced technologies and efficient production processes for potato starch. The European potato starch market is segmented by application into food and beverage, industry, and others.


• Asia-Pacific: The Asia-Pacific region is a significant market for potato starch due to the large population and increasing demand for processed food products. The region comprises countries such as China, India, Japan, Australia, and several others. China is the largest market for potato starch in the region, accounting for a significant share of the market. The country has a large population and a well-established pharmaceutical and food processing industry, which drives the demand for potato starch in the region.


• Rest of the World: The market in the rest of the world consists of South America, the Middle East, and Africa. The market in the rest of the world accounted for 5.5% market share in 2021 and is projected to register a growth rate of 4.54% during the forecast period. The demand for potato starch in the rest of the world regions is primarily driven by the growing food and beverage industry, especially in regions such as Africa, South America, and the Middle East