Inflight Advertising Market is predicted to reach USD 5.68 billion at 11.70% CAGR by 2023-2032

Global Inflight Advertising Market is predicted to reach USD 5.68 Billion at a CAGR of 11.70% during the forecast period:

Market Research Future (MRFR) has published a cooked research report on the “Global Inflight Advertising Market” that contains information from 2018 to 2032. The Global Inflight Advertising Market is estimated to register a CAGR of 11.70% during the forecast period of 2023 to 2032.

MRFR recognizes the following companies as the key players in the Global Inflight Advertising Market — Global Eagle, Panasonic Avionics Corporation, IMM International, MaXposure Media Group (I) Pvt. Ltd., EAM Advertising LLC, INK, Atin OOH, Global Onboard Partners, Blue Mushroom, The Zagoren Collective

Market Highlights

The Inflight Advertising Market is accounted to register a CAGR of 11.70% during the forecast period and is estimated to reach USD 5.68 Billion by 2032.

The global inflight advertising market refers to the advertising activities that take place onboard aircraft during flights. It involves the promotion of products, services, or brands to the captive audience of passengers during their travel time. Inflight advertising offers advertisers a unique opportunity to reach a highly engaged and affluent audience while they are in a relaxed and receptive state of mind. The inflight advertising market has witnessed steady growth in recent years, driven by increasing air travel and the rising demand for targeted advertising. However, it is important to note that the COVID-19 pandemic had a significant impact on the aviation industry, leading to a decline in air travel and consequently affecting the inflight advertising market. The market is expected to recover gradually as air travel resumes and passenger numbers increase.

Segment Analysis

The Global Inflight Advertising Market has been segmented based Product Type, Aircraft Type.

The inflight advertising market segmentation, based on product, includes inflight magazines, display systems, baggage tags, in-flight apps, and others. In 2022, the display systems segment led the inflight advertising market in revenue because digital billboards or video screens can be viewed on the windshield displays, seatback screens, and overhead bins of a vehicle equipped with a display system. Ads on these screens can reach shoppers right where they are purchasing.

The inflight advertising market segmentation, based on aircraft type, includes business and passenger aircraft. The passenger aircraft segment is expected to develop at a CAGR of 11.7% over the projected period, making up the largest market share due to In-flight ad companies teaming up with streaming services to bring a more tailored and exciting experience to customers.

Regional Analysis

The Global Inflight Advertising Market, based on region, has been divided into North America, Europe, Asia-Pacific, and the Rest of the World. The North American inflight advertising market will dominate because the high volume of air passengers and many major airlines and airports that act as vital hubs for international travel are all contributing factors. In addition, this is mostly attributable to airlines' increasing reliance on in-flight entertainment systems in this region.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Europe’s inflight advertising market accounts for the second-largest market share because of many budget carriers and heavy business and vacation travel throughout Europe. Further, the German inflight advertising market held the largest market share, and the UK inflight advertising market was the fastest-growing market in the European region.

The Asia-Pacific inflight advertising market is expected to grow at the fastest CAGR from 2023 to 2032. It is due to digitalization is improving the aircraft industry's technical outlook, population growth, the rise of low-cost flights, and the development of airports. Therefore, increased rates of expansion are anticipated for the foreseeable future. Moreover, China’s inflight advertising market held the largest market share, and the Indian inflight advertising market was the fastest-growing market in the Asia-Pacific region.

Key Findings of the Study

• The Global Inflight Advertising Market is expected to reach USD 5.68 Billion by 2032, at a CAGR of 11.70% during the forecast period.


• The North American inflight advertising market will dominate because the high volume of air passengers and many major airlines and airports that act as vital hubs for international travel are all contributing factors.


• The inflight advertising market segmentation, based on product, includes inflight magazines, display systems, baggage tags, in-flight apps, and others.


• Global Eagle, Panasonic Avionics Corporation, IMM International, MaXposure Media Group (I) Pvt. Ltd., EAM Advertising LLC, INK, Atin OOH, Global Onboard Partners, Blue Mushroom, The Zagoren Collective