Report Details:
15 Companies Covered
111 Pages
Market Research Future (MRFR) has published a cooked research report on the “Global House Wraps Market” that contains information from 2019 to 2035.
The Global House Wraps Market is estimated to register a CAGR of 4.76% during the forecast period of 2024 to 2035.
MRFR recognizes the following companies as the key players in the Global House Wraps Market— DUPONT, OWENS CORNING, 3M, Amcor plc, Johns Manville, Siplast, Inc, CertainTeed, LLC, Polyguard Products Inc, GAF Materials LLC, W. R. Grace & Co, And Others.
House Wraps Market Highlights
The House Wraps Market is estimated to register a CAGR of 4.76% during the forecast period and is estimated to reach USD 3,411.94 Million by 2035.
The market for house wraps has evolved rapidly in recent years, establishing itself as an essential element of modern building envelope systems. These products, including water-resistive barriers (WRBs), air barriers, moisture barriers, and radiant barriers, are now integral to both new construction and retrofit projects. Their growing adoption reflects a shift in the construction industry toward building practices that enhance durability, improve energy efficiency, and promote healthier indoor environments. This transformation has been driven largely by stricter building codes such as the International Building Code (IBC), International Residential Code (IRC), and International Energy Conservation Code (IECC), alongside increasing global commitments to sustainability.
One of the strongest drivers of house wrap demand is the wave of new energy-efficiency policies. The U.S. 2024 International Energy Conservation Code (IECC) represents a major step forward, delivering 7.80% site energy savings, 6.80% source energy savings, 6.60% energy-cost savings, and a 6.51% reduction in carbon emissions compared with the 2021 version. Similarly, New York State’s adoption of the 2024 Energy Conservation Construction Code (ECCCNYS) is projected to yield 19.5% site energy savings and deliver a 30-year net present value savings of $10.72 per square foot in new commercial construction (NYSERDA). Such outcomes highlight the long-term economic and environmental returns that can be achieved when advanced envelope solutions like house wraps are incorporated into building design..
Globally, the case for house wraps is equally strong. The 2024/25 Global Status Report for Buildings and Construction notes that buildings contribute 32% of total energy demand and 34% of CO₂ emissions. UNEP has further urged major economies to adopt zero-carbon building codes by 2028, underscoring the urgency of high-performance materials in the built environment. However, without proper enforcement of energy codes, potential savings could be lost—an estimated $94 billion for commercial buildings and $88 billion for residential through 2040 (ACEEE). This reality reinforces the importance of house wraps as reliable, cost-effective solutions that not only support compliance but also advance global sustainability and resilience goals. The focus of the house wraps market remains firmly on energy efficiency and moisture resilience. Consumer preferences and policy incentives alike are steering material innovation toward sustainable, durable, and code-compliant solutions. Manufacturers are responding by investing in R&D to develop products with enhanced UV resistance, vapor permeability, self-adhering membranes, and recycled content, aligning with evolving standards and environmental goals.
Segment Analysis
The Global House Wraps Market has been segmented based by material, by type, by application, by form, and by end-use.
Based on the material, the global house wraps market has been bifurcated into Tyvek, Polyethylene, Polypropylene, Polyisocyanurates (PIR), and Others. Based on material segmentation, the Tyvek segment held a significant 25.47% market share in 2024 and is projected to register a CAGR of 4.89% during the forecast period, supported by its superior balance of moisture resistance and vapor permeability. Tyvek continues to be widely adopted in both residential and commercial construction due to its proven performance and durability. Polyethylene wraps are witnessing steady demand owing to their affordability and ease of installation across diverse building types. Similarly, polypropylene wraps are gaining acceptance for their lightweight nature and adaptability in humid and moisture-prone environments. These materials remain popular in cost-sensitive markets and large-scale construction projects. Meanwhile, polyisocyanurate (PIR) wraps are emerging as a high-performance alternative. Their reflective radiant barrier properties enhance thermal efficiency and reduce energy loss. PIR wraps are increasingly preferred in energy-conscious and climate-controlled building applications. Growing emphasis on insulation performance and energy savings continues to support the adoption of advanced wrap materials.
Based on the type, the global house wraps market has been bifurcated into Water-Resistive Barrier (WRB), Air Barrier, Moisture Barrier, Radiant Barrier, and Others. The Water-Resistive Barrier (WRB) segment represents a critical and dominant component of the global house wraps market, as it plays a key role in protecting building structures from moisture intrusion. WRB solutions are widely adopted across residential and commercial construction to prevent water penetration while allowing trapped moisture vapor to escape. Growing awareness of building durability and long-term structural performance is driving increased use of WRB systems. Stringent building codes and regulations mandating effective moisture management further support segment growth. WRBs enhance indoor air quality by reducing mold and mildew formation within wall assemblies. Their ability to improve overall building envelope performance makes them essential in modern construction practices. Advances in WRB technology have improved breathability, strength, and ease of installation. The segment benefits from rising new construction and renovation activities globally. Increased focus on energy-efficient and weather-resilient buildings continues to fuel demand. As a result, the WRB segment is expected to maintain steady growth throughout the forecast period.
Based on the application, the global house wraps market has been bifurcated into Residential, Commercial, Industrial, and Others. The Residential segment constitutes a major share of the global house wraps market, driven by increasing demand for durable and energy-efficient housing solutions. Rapid growth in single-family and multi-family housing projects is significantly contributing to market expansion. Rising urbanization and population growth, particularly in emerging economies, continue to fuel residential construction activity. Homeowners and developers are increasingly adopting house wraps to enhance moisture control and thermal performance. Stringent building codes and energy-efficiency regulations are encouraging the use of high-performance building envelope materials in residential structures. The growing trend toward green and sustainable homes is further supporting segment growth. House wraps help improve indoor comfort while reducing heating and cooling costs. Renovation and remodeling of existing homes also contribute to steady demand. Increased awareness of long-term structural protection is influencing purchasing decisions. Consequently, the residential segment is expected to witness sustained growth during the forecast period.
Based on the form, the global house wraps market has been bifurcated into Rolls, Sheets, and Others. The Rolls segment holds a prominent position in the global house wraps market due to its widespread use and installation efficiency. House wrap rolls are preferred for their ease of handling and ability to cover large surface areas with minimal joints. This format helps reduce installation time and labor costs, making it highly attractive for large-scale residential and commercial projects. Rolls offer flexibility in application across various building designs and wall configurations. They are commonly used in new construction as well as renovation activities. The availability of rolls in different widths and lengths enhances their adaptability to diverse project requirements. Contractors favor roll-based house wraps for consistent coverage and reduced material wastage. Growing construction activity worldwide continues to support demand for this segment. Advances in roll durability and tear resistance further improve performance. As a result, the rolls segment is expected to maintain steady growth over the forecast period.
Based on end-use, the global house wraps market has been bifurcated into New Construction, Renovations, Maintenance & Repair, and Others. The New Construction segment accounts for a substantial share of the global house wraps market, supported by rising investments in residential, commercial, and infrastructure development. Increasing urbanization and population growth are driving demand for new housing and commercial buildings across both developed and emerging economies. House wraps are increasingly integrated into new construction projects to enhance building envelope performance and long-term durability. Strict building codes and energy-efficiency standards are encouraging builders to adopt effective air and moisture barrier solutions from the initial construction stage. New construction allows for easier and more efficient installation of house wraps compared to retrofit projects. Developers are prioritizing materials that improve thermal efficiency and moisture control. The growing focus on sustainable and green buildings further boosts adoption in new projects. Technological advancements in house wrap materials are also influencing material selection in new builds. Large-scale construction projects contribute significantly to volume demand. Consequently, the new construction segment is expected to experience consistent growth throughout the forecast period.
Regional Analysis
The Global House Wraps Market, based on region, has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. North America consists of US, Canada, and Mexico. The Europe Crushers Market comprises of Germany, France, UK, Spain, Italy, and the rest of Europe. The Global House Wraps Market in Asia-Pacific has been segmented into China, India, Japan, and the rest of Asia-Pacific. The Middle East & Africa Crushers Market consists of Saudi Arabia, South Africa, UAE, and Rest of Middle East & Africa. The Global House Wraps Market in South America has been segmented into Brazil, Argentina, and Rest of South America.
The North America region is a dominant player in the global house wraps market, driven by strict building codes and widespread adoption of energy-efficient construction practices. High awareness of moisture management in both residential and commercial structures has significantly boosted demand. Rapid renovation and retrofit activities in aging housing stock further contribute to market growth. Advanced building technologies and modern construction methods are increasingly integrated with house wrap solutions. Strong infrastructure investments across urban and suburban areas continue to support the segment. Sustainability initiatives and green building certifications encourage the use of high-performance materials. The construction of new residential and commercial projects creates consistent demand for house wraps. Contractors and developers prefer reliable and durable materials to improve building envelope performance. The United States and Canada remain the key contributors to the region’s expansion. North America maintains a leading position due to its mature construction sector and progressive regulatory environment.
The Europe region demonstrates steady growth in the global house wraps market, driven by stringent energy-efficiency regulations and increasing focus on sustainable construction practices. Residential and commercial construction projects across key countries like Germany, France, and the UK are major contributors to market expansion. The retrofit and renovation of older buildings further boost demand for effective moisture and air barrier solutions. Builders and contractors are increasingly adopting house wraps to enhance thermal performance and long-term durability. Rising awareness of indoor air quality and mold prevention is also influencing material choices. Advanced building technologies and innovative wrap materials support market adoption across diverse climates. Europe continues to be a key region in the global house wraps market due to its mature construction sector and commitment to energy-efficient building practices.
The Asia-Pacific region is emerging as the fastest-growing market for house wraps, driven by rapid urbanization, large-scale infrastructure development, and increasing investments in residential and commercial construction. Rising awareness of energy efficiency, moisture control, and building durability is boosting adoption across both new construction and renovation projects. Countries like China, India, and Japan are leading demand due to expanding housing needs and modern construction practices. The focus on sustainable and climate-resilient buildings further supports growth, while technological advancements in high-performance wrap materials are shaping market trends.
The South America region is witnessing moderate growth in the house wraps market, supported by urban development and increasing investments in residential and commercial construction. Rising awareness of building durability and energy efficiency is driving demand, particularly in countries like Brazil and Argentina. Adoption is primarily driven by new construction projects, with gradual uptake in renovation and retrofit activities. Economic development and infrastructure expansion continue to create opportunities for market growth.
The Middle East & Africa region is experiencing steady growth, fueled by large-scale infrastructure projects, urban housing developments, and the need for climate-resilient construction solutions. Extreme weather conditions and rising temperatures increase the demand for effective moisture and air barriers. Adoption is prominent in high-end residential and commercial projects, supported by government initiatives promoting sustainable building practices. Advances in durable and energy-efficient house wrap materials are further driving market expansion.
Key Findings of the Study
- The global house wraps market is projected to witness significant growth during the review period, exhibiting a CAGR of 4.76%. The market was estimated to be USD 2,052.25 Million in 2024 and is expected to reach a value of USD 3,411.94 Million by the end of the forecast period (2025-2035).
- The North America region is a dominant player in the global house wraps market, with values rising from 547.9 in 2020 to 628.8 in 2025.
- Based on application, the residential segment accounted for a market share of 54.36% in 2024 and is expected to exhibit a CAGR of 4.83% during the forecast period.
- DUPONT, OWENS CORNING, 3M, Amcor plc, Johns Manville, Siplast, Inc, CertainTeed, LLC, Polyguard Products Inc, GAF Materials LLC, W. R. Grace & Co, Others. are the key market players.