Automotive Seat Heater Market to Proliferate at 6% CAGR over the Assessment Period 2017 to 2023 :

Pune, India, October, 2018 /press release/- Market Research Future Published a Half-Cooked Research Report on  Automotive Seat Heater Market Research Report.

Market Insights:

Market Research Future (MRFR)’s latest study has revealed that the global automotive seat heater market is set to thrive at a CAGR of 6% during the forecast period 2017 to 2023. Passenger comfort is the key area of focus for the automobile manufacturers. Automotive seat heaters add to the comfort and experience of the passengers, which is likely to aid automotive seat heater market proliferation in the forthcoming years.

The technological advancements in the product offerings have made the integration of these heaters into automotive seats smooth and easy. This, in turn, is expected to intensify the demand for the product in the automotive sector.

The need for automotive heaters is high in the luxury cars. The catapulted need for comfort by the buyers of high-end vehicles is poised to create demand in the automotive seat heater market. Additionally, the rising demand for high-end vehicles is further likely to accelerate revenue creation for the market players.

The factors responsible for holding the expansion of the automotive seat heater market include the increasing count of fire accidents caused by seat heaters in automobiles. It is forecasted to restrict the adoption of the technology in the foreseeable future.

Market Segmentation:

By type, the global automotive seat heater market has been segmented into carbon fiber heater and composite fiber heater.

By sales channel, the automotive seat heater market is segmented into OEM and aftermarket.

By vehicle type, the global automotive seat heater market has been segmented into passenger cars, commercial vehicles, and others.

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Detailed Regional Outlook:

By region, the global automotive seat heater market has been segmented into North America, Europe, Asia Pacific, and the Rest of the World. North America is currently dominating the market owing to the increasing demand for luxury vehicles in the region. Furthermore, low-temperature weather conditions in certain parts of the region are favoring the demand for automotive seat heaters. The country-level markets of Mexico and the U.S. are poised to drive the growth of the regional automotive seat heater market. Europe is a highly lucrative market and is forecasted to strike a healthy CAGR over the assessment period. The growth is highly attributable to the boom witnessed in the automotive sector coupled with growing inclination towards high-end vehicles.

Asia Pacific is set to exhibit a relatively higher CAGR during the forecast period. The thriving automotive sector in fast-developing economies present in the region is likely to augment the automotive seat heater market in the region. An upsurge in demand for high-end automotive components is predicted for the emerging markets such as India and China. This, in turn, is projected to propel the growth of the regional automotive seat heater market. Additionally, the region has emerged as the manufacturing hub for automobile manufacturers, and the presence of key players in the region is prognosticated to influence the market proliferation positively in the foreseeable future.

Competitive Dashboard:

Some of the key players profiled in the report are II-VI Marlow, Inc. (U.S.), Seat Comfort Systems (U.S.), Champion Seat Systems (U.S.), Changchun SET Electronics Co., Ltd. (China), Kongsberg Automotive (Norway), Guangzhou Tachibana Electronic Co., Ltd. (China), Gentherm (U.S.), Panasonic Corporation (Japan), I.G. Bauerhin GmbH (Germany), and Langfang Golden Time Technology Development Co., Ltd. (China).

Industry Developments:

In March 2018, Promethient Inc., a U.S-based startup has announced the development of its new graphene-enhanced seat warmer technology using its thermavance conductive heat transfer system.

In October 2018, Germany based Infineon Technologies launched its new generation of multichannel SPI high-side power controllers SPOC™. It is designed to address power distribution applications such as seat heating and door lock.