Pune, India, January 2019, MRFR Press Release/- Market Research Future has published a Cooked Research Report on the Global Automotive Over-The-Air (OTA) Updates Market.

Automotive OTA Updates Overview

Global Automotive Over-The-Air (OTA) Updates Market is expected to reach USD 14.95 Billion by the end of 2030 at a 18.72% CAGR during the forecast period 2024–2030. In this report, Market Research Future (MRFR) includes the segmentation and market dynamics to offer a better glimpse of the market in the coming years.

The Global Automotive Over-The-Air (OTA) Updates Market is growing at a significant pace and is also expected to register a high growth rate in the future. This is due to the rising adoption of connected cars around the globe and an increase in the number of connected devices. Currently, there are several global technology players who have entered the automotive OTA updates market. These providers are investing significantly in research and development to offer secured and cost-effective OTA updates solutions to the car manufacturers. The market is dominated by a few major players; however, new players are expected to enter the market due to revenue opportunities in regions such as Asia-Pacific, the Middle East & Africa, and South America. The entry of new players is expected to increase the competition in the market.

Competitive Analysis

The Key Players in the Global Automotive Over-The-Air (OTA) Updates Market are Robert Bosch GmbH, NXP Semiconductors N.V, Verizon Communications, Inc., Continental AG, Infineon Technologies AG, Qualcomm Incorporated, Intel Corporation, HARMAN International, Airbiquity Inc, Aptiv, HERE Technologies, BlackBerry QNX Software Systems Limited, Garmin Ltd., and Intellias Ltd.

Segmental Analysis

The Global Automotive Over-The-Air (OTA) Updates Market has been segmented based on Technology, Application, Propulsion, Vehicle Type, and Regions.

Browse In-depth Details [Table of Content, List of Figures, List of Tables] of Automotive Over The Air Updates Market Research Report

By technology, the global market has been segmented into software over-the-air technology (SOTA) and firmware over-the-air technology (FOTA). In 2018, the SOTA segment held the largest market share. SOTA updates is a remote management technology that helps in updating the software of an automobile; unlike FOTA, it is not restricted to firmware for ECUs. Software components that are updated via SOTA may include maps, audio, video multimedia, configuration data, and firmware. Hence, the adoption of SOTA is growing especially in cars and SUVs globally due to increasing demand for the in-vehicle infotainment system, which in turn drives the growth of the market.

By application, the global market has been divided into an electronic control unit (ECU), infotainment, safety & security, telematics control unit (TCU), and others. The TCU segment is projected to grow at a rapid pace over the forecast period, followed by the infotainment and safety & security segments. This growth of TCU is attributed to the growing demand for the onboard system in a vehicle that controls and manages wireless tracking, diagnostics, as well as communication to and from the vehicle.

By propulsion, the global market has been divided into ICE and electric vehicles. The electric vehicle segment is further sub-segmented into battery electric vehicle (BEV), hybrid electric vehicles (HEV) and plug-in hybrid electric vehicles (PHEV). In 2018, the ICE segment held the largest market share, followed by electric vehicles. Furthermore, the ICE segment is projected to exhibit steady growth over the forecast period due to ICE-based vehicles are being slowly replaced by electric vehicles due to stringent environmental policies around the globe, specifically in Europe; due to this, the production of ICE based vehicles is likely to be impacted in the coming years.

By vehicle type, the global market has been divided into a light commercial vehicles and heavy commercial vehicles. On the basis of vehicle type, the light commercial vehicle segment is projected to grow at a rapid pace over the forecast period. The major factor that is driving the light commercial vehicle segment in the global market is the increasing demand for public transport vehicles, such as buses and minivans.

The regions included in the study are North America, Europe, Asia-Pacific, and the rest of the world. North America is expected to grow at a significant rate in the global automotive over-the-air (OTA) updates market during the forecast period. The growing demand for connected electric vehicles and the available infrastructure is expected to boost the growth of the automotive OTA updates market in North America.