Pune, India, October, 2018, MRFR Press Release/- Market Research Future published a half-cooked research report on AI in Social Media market.
Market Highlights
The ever-increasing number of social media users and their active online behavior is a major driving force behind the use of AI in social media platforms. Integration of AI is taking the social experience to new heights. Maximizing user data is prime objective of any company in the AI in social media market and artificial intelligence opens up new market opportunities for the same. Artificial intelligence is able to collect and analyze data more efficiently in order to maximize user experience and increase revenue opportunities. Leaders in the social media market are using AI for predictive measures in terms of forecasting user behaviors, as well as solving the issues as quickly as possible. AI-enabled systems have great processing power and analytical capabilities. For this very reason, the social networks are seeking more evolved and intelligent systems that will facilitate the processing of larger volumes of data. Key players in the market are focusing on research and developments in this field. Google and Facebook are both major investors in AI research. DeepMind is one of Google’s start-ups which is specialized in building algorithms for e-commerce, health, and various other applications.
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Key players
Some prominent players in the AI Social Media market are Google (US), Facebook (US), AWS (US), IBM (US), Adobe Systems (US), Baidu (China), Salesforce (US), Twitter (US) and Snap (US).
Other emerging players in the AI Social Media market are Clarabridge (US), Converseon (US), Sprinklr (US), Unmetric (US), ISentium (US), Cluep (US), Netbase (US), Spredfast (US), Synthesio (US), Crimson Heaxagon (US), Hootsuite (CANADA), Sprout Social (US), Vidora (US), Meltwater (US), and Talkwalker (Luxembourg).
Regional Analysis
The global market for AI in Social Media is estimated to grow at a significant rate during the forecast period from 2018 to 2023. The geographical analysis of AI in social media market is covered for North America, Europe, Asia-Pacific, and the rest of the world.
North America dominates the global AI market in terms of revenue, owing to the availability of high government funding, the presence of leading players in the region, and strong technical adoption base. Furthermore, the outburst of cloud-based services in countries, such as the US and Canada, is significantly contributing to the regional market growth.
Asia-Pacific is projected to witness the fastest growth in the AI in social media market, over the forecast period. This robust growth can be attributed to the healthy expansion of social media user base and increase in smartphone penetration. Further, APAC is experiencing an increase in demand for the cloud-driven solutions for AI in social media, thereby resulting in the increased investments and advancements in retail & eCommerce and media & advertising sectors.
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