By Region, the study provides market insights into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. The North America siding market accounted for largest market share in 2022 and is expected to exhibit a significant CAGR growth during the study period. This is due to increasing demand for cement materials, namely vinyl, stucco, brick, and fiber materials in the region. According to the American Ceramic Society, vinyl held first place with up to 26%, followed by stucco at 25%, brick at 20%, and clay at 21% in 2019.
Moreover, the aging housing stock in the US is increasing the demand for siding, which is propelling the region’s growth. The American Community Survey reported that the median age of owner-occupied homes was 40 years old in 2021 and increasing home prices forced homeowners to spend more on improvements to their homes. Thus, the aging of the housing stock implies boosting the growth of remodeling. Furthermore, outside players are entering into agreements to fulfill the demand for siding requirements in the Canadian market, creating opportunities for the region’s market.
For instance, in June 2023, Saint-Gobain (France) acquired Building Products of Canada Corp. (Canada) to provide innovative and sustainable roofing solutions along with siding solutions through its Kaycan (Canada) subsidiary. Also in May 2022, Saint-Gobain acquired Kaycan, which is a manufacturer and distributor of exterior building materials in Canada and the US.
Figure 2: Siding Market, by region, 2022 & 2030 (USD Billion)

The Europe siding market includes the UK, Germany, France, Italy, and the rest of Europe, and market growth has been influenced by rising demand for energy-efficient homes. The European Climate Foundation reported in 2022 that in countries such as the Czech Republic, Germany, Italy, and Spain, the population is more inclined to buy and rent energy-efficient homes. Moreover, the rise in residential construction and infrastructure activities is fueling the demand for siding in the European market. As per EUROCONSTRUCT, there was an overall 3% increase in the European construction sector within the expansionary economic environment in 2022.
Furthermore, the economic recovery is also playing an imperative role in the growing demand for siding in Europe’s siding market. According to the Organization for Economic Co-operation and Development, the economic recovery is stated to gain momentum in the second half of 2021 and remain robust until 2022.
The Asia-Pacific siding market growth is positively influenced by infrastructure projects, which are increasing the demand for the siding. According to the China 14th Five-Year Plan i.e., 2021–2025, which emphasizes projects associated with the new urbanization, transportation, energy, and water systems that also includes retrofitting. Moreover, as per the National Investment Construction and Facilitation Agency, more than 40% of the population of India is expected to live in urban areas by 2040, creating lucrative opportunities for the Asia-Pacific siding market.
Further, the major countries studied in the market report are the U.S., Canada, Mexico, Germany, France, Italy, UK, Spain, Japan, UAE, South Africa, Saudi Arabia, Argentina, and Brazil.
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