North America Solar Panel Market Analysis
North America Solar Panel Market Research Report Information By Application (Residential, Commercial, and Utility), By Deployment (Ground Mounted and Rooftop Solar), By Technology (Crystalline Solar and Thin Film) –and North America Market Forecast Till 2032

Market Summary
The North America Solar Panel Market is projected to grow from 25 USD Billion in 2024 to 75 USD Billion by 2035.
Key Market Trends & Highlights
North America Solar Panel Key Trends and Highlights
- The market is expected to experience a compound annual growth rate of 10.5 percent from 2025 to 2035.
- By 2035, the market valuation is anticipated to reach 75 USD Billion, indicating robust growth potential.
- In 2024, the market is valued at 25 USD Billion, reflecting a strong foundation for future expansion.
- Growing adoption of solar energy technologies due to increasing environmental awareness is a major market driver.
Market Size & Forecast
2024 Market Size | 25 (USD Billion) |
2035 Market Size | 75 (USD Billion) |
CAGR (2025 - 2035) | 10.5% |
Largest Regional Market Share in 2024 | -) |
Major Players
Apple Inc (US), Microsoft Corp (US), Amazon.com Inc (US), Alphabet Inc (US), Berkshire Hathaway Inc (US), Tesla Inc (US), Meta Platforms Inc (US), Johnson & Johnson (US), Visa Inc (US), Procter & Gamble Co (US)
Market Trends
Growing adoption of solar energy in the residential sector drives market growth.
The North American Solar Panel market CAGR is expanding due to the rising adoption of solar energy in the residential sector. As awareness of environmental sustainability grows and technological advancements make solar panels more cost-effective, homeowners increasingly turn to solar power to meet their energy needs. Government incentives, such as tax credits and rebates, encourage the installation of solar panels in residential properties. The declining cost of solar panels and the availability of financing options also contribute to the surge in residential solar installations.
Smart home technologies, including solar-powered appliances and energy storage solutions, are integrating more with residential solar installations, enhancing energy efficiency and management. This trend is reshaping the energy landscape in North America, with solar panels becoming a mainstream choice for homeowners looking to contribute to a sustainable future while enjoying long-term cost savings.
Furthermore, the growth of the North America solar panel market is influenced by the integration of solar power into commercial and industrial applications. Businesses across various sectors are recognizing the economic and environmental benefits of harnessing solar energy to meet their power needs. Solar panels are installed on commercial buildings, warehouses, and industrial facilities to generate clean and renewable electricity. Combining environmental responsibility, cost savings, and corporate sustainability goals fuels this trend. Additionally, advancements in solar Technology, such as increased efficiency and durability of solar panels, make them more appealing to commercial and industrial entities.
As a result, large-scale solar installations are becoming a common sight on rooftops and open spaces associated with commercial and industrial establishments, contributing to a greener and more sustainable energy landscape in North America. Thus driving the Solar Panel market revenue.
The North American solar panel market is poised for robust growth as states increasingly adopt renewable energy mandates and consumers seek sustainable energy solutions.
U.S. Department of Energy
North America Solar Panel Market Market Drivers
Rising Energy Costs
The escalating costs of traditional energy sources are a driving force in the Global North America Solar Panel Market Industry. As utility rates continue to rise, consumers are increasingly looking for alternative energy solutions to mitigate their energy expenses. Solar panels present a viable option, offering long-term savings and energy independence. The financial benefits of solar energy become more pronounced as energy prices fluctuate, making solar installations an attractive investment. This trend is expected to contribute to the market's expansion, as more households and businesses transition to solar energy to secure stable and predictable energy costs.
Market Growth Projections
Technological Advancements
Technological advancements play a pivotal role in the Global North America Solar Panel Market Industry, enhancing the efficiency and affordability of solar panels. Innovations such as bifacial solar panels and improved photovoltaic materials have led to higher energy conversion rates and longer lifespans. These developments not only reduce the cost per watt but also make solar energy more accessible to a broader audience. As technology continues to evolve, it is anticipated that the market will experience a compound annual growth rate (CAGR) of 10.5% from 2025 to 2035, potentially driving the market value to 75 USD Billion by 2035.
Growing Environmental Awareness
Increasing environmental awareness among consumers and businesses significantly influences the Global North America Solar Panel Market Industry. As climate change concerns escalate, more individuals and corporations are seeking sustainable energy solutions to reduce their carbon footprints. This shift in consumer behavior is reflected in the rising demand for solar energy, as it is perceived as a cleaner alternative to fossil fuels. Educational campaigns and advocacy for renewable energy further bolster this trend, leading to a more informed public that actively supports solar initiatives. Consequently, this heightened awareness is likely to propel market growth and adoption rates in the coming years.
Government Incentives and Policies
The Global North America Solar Panel Market Industry benefits from robust government incentives and policies aimed at promoting renewable energy adoption. Various federal and state programs provide tax credits, rebates, and grants to both residential and commercial solar installations. For instance, the Investment Tax Credit (ITC) allows homeowners to deduct a significant percentage of their solar system costs from federal taxes. This financial support is crucial as it lowers the upfront costs for consumers, thereby stimulating market growth. As a result, the market is projected to reach 25 USD Billion in 2024, indicating a strong push towards sustainable energy solutions.
Corporate Sustainability Initiatives
Corporate sustainability initiatives are becoming increasingly prevalent, significantly impacting the Global North America Solar Panel Market Industry. Many companies are committing to renewable energy targets and sustainability goals, which often include the adoption of solar energy. By integrating solar panels into their operations, businesses not only reduce their carbon emissions but also enhance their brand image and appeal to environmentally conscious consumers. This trend is particularly evident in industries such as technology and manufacturing, where companies are investing in solar energy to meet regulatory requirements and consumer expectations. As a result, the market is likely to see accelerated growth driven by corporate demand for solar solutions.
Market Segment Insights
North America Solar Panel Market Application Insights
The North America Solar Panels market segmentation, based on application, includes Residential, Commercial, and Utility. The residential segment dominated the market. With a growing emphasis on sustainable energy solutions, residential applications for solar panels have witnessed significant traction. Homeowners are increasingly adopting solar panels to harness clean energy, reduce carbon footprints, and lower utility costs. This trend aligns with the region's commitment to renewable energy and environmentally conscious practices, driving the expansion of solar Technology in residential settings.
North America Solar Panel Market Deployment Insights
The North America Solar Panel market segmentation, based on deployment, includes Ground Mounted and Rooftop Solar. The ground-mounted category generated the most income. They offer practical solutions for large-scale energy generation, catering to utility-scale projects. Their popularity stems from increased efficiency, ease of maintenance, and optimal sunlight exposure. As a key deployment option, ground-mounted solar installations contribute significantly to North America's solar energy landscape, addressing the region's growing demand for sustainable and renewable power sources.
Figure 1: North America Solar Panels Market, by Deployment, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Solar Panel Technology Insights
The North America Solar Panel market segmentation, based on Technology, includes Crystalline Solar and Thin Film. The crystalline solar category generated the most income. It is known for high efficiency; Technology utilizes crystalline silicon cells to convert sunlight into electricity. With its widespread adoption, Crystalline Solar plays a pivotal role in shaping the solar energy landscape in North America, contributing to the region's renewable energy goals and sustainable future.
Solar Panel Country Insights
The rapid expansion of energy storage technologies has resulted in a boom in demand for Solar panels in North America in recent years. In the United States, robust government support, declining solar panel costs, and increasing environmental awareness drive market expansion. The country's ambitious renewable energy targets further boost solar adoption. Canada, too, experiences a growing solar market fueled by favorable government policies, technological advancements, and a focus on reducing carbon emissions. With its abundant sunlight, Mexico witnesses a rising demand for solar energy solutions, supported by initiatives promoting clean energy sources.
The North American solar panel market reflects a collaborative effort among these countries to harness sustainable energy, with innovations in Technology and policy driving the region's transition towards a more renewable and environmentally friendly energy landscape.
Figure 2: North America Solar Panel Market Share By Region 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Get more detailed insights about North America Solar Panels Market Research Report – Forecast till 2032
Regional Insights
Key Players and Competitive Insights
Leading market players are investing heavily in research and development to expand their product lines, which will help the Solar Panel market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The Solar Panel industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.
Major players in the North America Solar Panel market are attempting to increase market demand by investing in research and development operations, including First Solar, Inc., Canadian Solar Inc., Hanwha Q Cells Co., Jinko Solar Holding Co., Ltd, and Trina Solar Limited.
Key Companies in the North America Solar Panel Market market include



Industry Developments
November 2022:EE North America, a European Energy company, partnered with Elio Energy By to develop a Solar Power Plant and Energy Storage in Arizona, USA. The construction of the 2 GW project will tentatively start in 2023 rings to activate Wind.
February 10, 2025: EDP Renewables North America has completed the three utility-scale solar projects and signed a long-term virtual power purchase agreement with Microsoft.
September 12, 2024: The Biden-Harris Administration announced an initiative to support the domestic solar supply chain with a staggering $40 million, which was intended to increase solar manufacturing, photovoltaic recycling, and new markets for solar technologies.
September 18, 2024: Multifactorial rise in US solar panel manufacturing capacity, by multitudes 4x within the calendar year after the enactment of the Inflation Reduction Act, signified the commitment to production investments in the face of increased duties.
July 17, 2024: A shift in the focus for design for recycling, scale, and deployment led National Renewable Energy Laboratory researchers to identify new prospects for perovskite solar panel manufacturing.
First Quarter 2024: The US solar industry set a new record by adding 11 gigawatts of new solar modules manufacturing capacity, the highest ever in a single quarter.
August 2023: In its first year alone, the Inflation Reduction Act was said to have created over 20000 jobs alongside 20 billion net new dollars in solar power technology investments, producing over 155 gigawatts of generating capacity. Due to the act's incentives, the Solar Energy Industries Association (SEIA) expects an additional $144 billion in investment by 2033.
September 2023: The SEIA is projecting that under the Inflation Reduction Act aid, the United States will reach 31 gigawatts of solar manufacturing capacity, a 400% increase from the previous levels. Also, for the first half of 2024, 67% of all new energy capacity added in the US were solar installations. The growth is predicted to continue at 4% per annum till 2029.
Future Outlook
North America Solar Panel Market Future Outlook
The North America Solar Panel Market is projected to grow at a 10.5% CAGR from 2024 to 2035, driven by technological advancements, regulatory support, and increasing demand for renewable energy.
New opportunities lie in:
- Invest in advanced solar technologies to enhance efficiency and reduce costs.
- Develop partnerships with local governments for large-scale solar projects.
- Explore innovative financing models to increase accessibility for residential customers.
By 2035, the North America Solar Panel Market is expected to achieve substantial growth, positioning itself as a leader in renewable energy.
Market Segmentation
Solar Panel Regional Outlook
- US
- Canada
- Mexico
- Rest of North America
Solar Panel Deployment Outlook
- Ground Mounted
- Rooftop Solar
Solar Panel Technology Outlook
- Crystalline Solar
- Thin Film
Solar Panel Application Outlook
- Residential
- Commercial
- Utility
Report Scope
Report Attribute/Metric | Details |
Market Size 2022 | USD 312.8 Billion |
Market Size 2032 | USD 100.92 Billion |
Compound Annual Growth Rate (CAGR) | 12.55% (2023-2032) |
Base Year | 2022 |
Market Forecast Period | 2023-2032 |
Historical Data | 2018- 2022 |
Market Forecast Units | Value (USD Billion) |
Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
Segments Covered | Application, Deployment, Technology, and Region |
Region Covered | North America |
Countries Covered | The US, Canada, Mexico, and the Rest of North America |
Key Companies Profiled | First Solar, Inc., Canadian Solar Inc., Hanwha Q Cells Co., Jinko Solar Holding Co., Ltd and Trina Solar Limited |
Key Market Opportunities | Ongoing advancements in solar panel efficiency and energy storage technologies |
Key Market Dynamics | Growing desire to reduce carbon footprints Increasing job creation through the solar industry |
Market Highlights
Author
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FAQs
How much is the Solar Panel market?
The North America Solar Panels market size was valued at USD 312.8 Billion in 2022.
What is the growth rate of the Solar Panel market?
The market is projected to grow at a CAGR of 12.55%% during the forecast period, 2023-2032.
Who are the key players in the Solar Panel market?
The key players in the market are First Solar, Inc., Canadian Solar Inc., Hanwha Q Cells Co., Jinko Solar Holding Co., Ltd, and Trina Solar Limited.
Which application led the Solar Panel market?
The residential category dominated the market in 2022.
Which deployment had the largest market share in the Solar Panel market?
The ground-mounted category had the largest share in the market.
Which Technology had the largest market share in the Solar Panel market?
The crystalline solar category had the largest share in the market.
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Interviews and Information Gathering Process
- Breakdown of Primary Respondents
- Forecasting Model
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Market Size Estimation
- Bottom-Up Approach
- Top-Down Approach
- Data Triangulation
- Validation
- Overview
- Drivers
- Restraints
- Opportunities
- Value Chain Analysis
- Porter’s Five Forces Analysis
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Bargaining Power of Suppliers
- Bargaining Power of Buyers
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Threat of New Entrants
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Threat of Substitutes
- Intensity of Rivalry
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COVID-19 Impact Analysis
- Market Impact Analysis
- Regional Impact
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Threat of Substitutes
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Opportunity and Threat Analysis
- Overview
- Residential
- Commercial
- Utility
- Overview
- Ground Mounted
- Rooftop Solar
- Overview
- Crystalline Solar
- Thin Film
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NORTH AMERICA SOLAR PANEL MARKET, BY REGION
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Overview
- US
- Canada
- Mexico
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Overview
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Rest of North America
- Overview
- Competitive Analysis
- Market Share Analysis
- Major Growth Strategy in the North America Solar Panel Market
- Competitive Benchmarking
- Leading
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Players in Terms of Number of Developments in the North America Solar Panel Market
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Key developments and Growth Strategies
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New Product Launch/Service Deployment
- Merger & Acquisitions
- Joint Ventures
- Major Players Financial Matrix
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New Product Launch/Service Deployment
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Sales & Operating Income, 2022
- Major Players R&D Expenditure.
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First Solar, Inc.
- Company Overview
- Financial Overview
- Products Offered
- Key Developments
- SWOT Analysis
- Key Strategies
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CANADIAN SOLAR INC.
- Company Overview
- Financial Overview
- Products Offered
- Key Developments
- SWOT Analysis
- Key Strategies
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Hanwha Q Cells Co.
- Company Overview
- Financial Overview
- Products Offered
- Key Developments
- SWOT Analysis
- Key Strategies
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JINKO SOLAR HOLDING CO.
- Company Overview
- Financial Overview
- Products Offered
- Key Developments
- SWOT Analysis
- Key Strategies
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Trina Solar Limited
- Company Overview
- Financial Overview
- Products Offered
- Key Developments
- SWOT Analysis
- Key Strategies
- References
- Related Reports LIST OF TABLES
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STRUCTURE FOR THE NORTH AMERICA SOLAR PANEL MARKET DYNAMICS FOR THE NORTH AMERICA SOLAR PANEL MARKET SOLAR PANEL MARKET, SHARE (%), BY APPLICATION, 2022 AMERICA SOLAR PANEL MARKET, SHARE (%), BY DEPLOYMENT, 2022
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Q CELLS CO.: SWOT ANALYSIS OVERVIEW SNAPSHOT
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SOLAR LIMITED.: SWOT ANALYSIS
North America Solar Panels Market Segmentation
Market Segmentation Overview
- Detailed segmentation data will be available in the full report
- Comprehensive analysis by multiple parameters
- Regional and country-level breakdowns
- Market size forecasts by segment

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