Wireless Audio Device Market Research Report- Global Forecast to 2027

Wireless Audio Device Market, By Technology (Bluetooth, Airplay, Wi-Fi), By Application (Electronics, Automotive, Institute), By Product (Soundbar, Wireless microphone, Wireless headset) - Forecast 2027

ID: MRFR/SEM/0318-CR | June, 2016 | Region : Global

Market Overview


Market Research Future (MRFR) predicts the Global Wireless Audio Device Market size to reach USD 70 Billion, with approximately 17% CAGR from 2016-2027 (forecast period). The main growth driver of the market for wireless audio devices includes the growing implementation of wireless devices in the commercial sector, increasing demand for wireless accessories with consumer electronic products, and increasing use of wireless devices by the security and defense sector.


COVID-19 Impact on the Global Wireless Audio Device Market


Wireless audio systems use wireless platforms that include radio frequency, Bluetooth, infrared, airplay, SKAA, and Wi-Fi for streaming music from audio enabled devices to wireless output systems. The spread of COVID-19 throughout the world has led to lockdowns that have forced people to stay in their homes. The rising number of people staying at home has accelerated the use of audio devices for entertainment. The confining of individuals to their homes has proven to be accountable for fueling demand for video streaming platforms like Amazon Prime, Netflix, and Hotstar. The increasing trend in live video streaming and video content consumption over the internet during the lockdown has raised the demand for audio devices. In addition, remote working, remote learning, and home workouts have increased the need for audio products.


However, COVID-19 pandemic has had a massive impact on the market for wireless audio devices. The spread of COVID-19 worldwide has had a major impact on the consumer electronics market. Precautionary measures taken by governments of different countries have led to a temporary suspension of businesses and have stopped the production of consumer electronics products such as smartphones and tablets. The global lockdown has reduced sales of technologically advanced smartphones and has led to a decrease in demand for wireless audio devices, including wireless headsets and headphones. Decreased production of wireless audio devices also affected product sales. The market has also been affected by disrupted supply chains and halted exports, as China is a center for raw materials and finished goods used in the manufacture of electronic products.


Market Dynamics


Drivers


Increasing use of wireless audio devices in the commercial sector


Wireless audio devices are commonly used in commercial sectors, such as media & entertainment, education, and corporate, for various purposes, including conferences, meetings, sports events, news broadcasting, and auctions, among others. Wireless devices, like wireless microphones, speaker systems, and headphones, are broadly used in the market. This is a significant factor contributing to the growth of the market for wireless audio devices.


Increasing need for mobility services


The demand for mobility services amongst consumers for efficient connectivity and ease of access of information and resources has increased over the years. Mobility solutions, like cloud services, BYOD trend, mobile devices, wireless services, and others, have gained prominence among individuals. The use of wireless audio devices has grown due to advanced features of wireless audio devices such as portability, ease of manageability, and remote access for audio communication. Wireless audio devices improve customer experience by offering the simple and fast audio transmission, wireless operation, and ease of installation. As a result, the growing demand for mobile services among consumers is expected to boost the market for wireless audio devices.


Market Segmentation


Global Wireless Audio Device Industry has been divided into Products, Technology, and End-User. 


By product, the global wireless audio device market has been segmented into wireless speaker systems, wireless headsets, soundbars, and wireless microphones, among others.


By technology, the global wireless audio device market has been segmented into Bluetooth, Wi-Fi, Airplay, and others.


By end-user, the global wireless audio device market has been segmented into commercial, electronics, telecommunication, automotive, security & defense, and others.


Regional Analysis


North America to lead the global market


North America dominates the market for wireless audio devices, followed by Asia Pacific and Europe. The availability of low-cost consumer equipment and the rising trend of smartphones is driving the growth of the market for wireless audio devices in North America. The US market in the North America region is the leading economy in the market for wireless audio devices and is projected to rise by more than 16% over the 2015-2027 forecast period.


Competitive Landscape


The global wireless audio device market is distinguished by the presence of many international, regional, and local vendors. The industry is moderately competitive, with all players competing for market share. Intense competition, rapid technical developments, and frequent changes in government policy are key factors that confront the growth of the sector. Vendors are competing on the basis of level of operation, price, and reliability. In order to survive and prosper in an increasingly competitive market environment, it is necessary for vendors to deliver innovative technologies and value-added services.


Key Players



  • Sony Corporation (Japan)

  • LG Electronics (South Korea)

  • Bose Corporation (U.S.)

  • Sennheiser Electronic Gmbh & Company Kg (Germany)

  • Sonos Inc. (U.S.)

  • Apple Inc. (U.S.)

  • Koninklijke Philips N.V. (Netherlands)

  • Voxx International Corporation (U.S.)

  • Vizio Holdings Inc. (U.S.)

  • Samsung Electronics Co. Ltd (South Korea)


Recent Developments


April 2019-Harman, a wholly-owned subsidiary of Samsung Electronics Co. Ltd, focused on connected technologies for the automotive, consumer, and enterprise markets, introduces its Premium Communications solution in China at the Shanghai Auto Show. Premium Communications is a first-of-its-kind modular offering designed to improve the existing in-vehicle communication environment. Premium Communications allows clear, frustration-free conversations for all occupants within a vehicle.


January 2019-Sony has unveiled an all-new music experience called "360 Reality Audio" that makes listeners feel as if they are engulfed in sound from all directions. The new experience came from Sony's object-based spatial audio technology and was revealed at CES 2019 in Las Vegas.


Report Overview


This study forecasts revenue growth at global, regional, and country levels and gives an understanding of the sector's latest developments in each of the sub-sectors from 2016 to 2027. For the purpose of this study, MRFR divided the global wireless audio device market report by product, technology, end-use, and region.


Segmentation Table


By Product



  • Wireless speaker systems

  • Wireless headsets

  • Sound bars

  • Wireless microphone


By Technology



  • Bluetooth

  • Wi-Fi

  • Airplay

  • Others


By End-User



  • Commercial

  • Electronics

  • Telecommunication

  • Automotive

  • Security & defence

1 Executive Summary


2 Market Dynamics

2.1 Market Drivers

2.2 Market Inhibitors

2.3 Supply Chain Analysis

2.4 Porter’s Five Forces Analysis

3 Global Wireless Audio Device Market, By Product

3.1 Introduction

3.2 Market By Sub-Segment

3.2.1 Wireless Speaker System

3.2.2 Wireless Headsets

3.2.3 Sound Bar

3.2.4 Wireless Microphones

4 Global Wireless Audio Device Market, By Technology

4.1 Introduction

4.2 Market By Sub-Segment

4.2.1 Bluetooth

4.2.2 Wi-Fi

4.2.3 Airplay

4.2.4 Others

5 Global Wireless Audio Device Market, By End-User

5.1 Introduction

5.2 Market By Sub-Segment

5.2.1 Commercial

5.2.2 Electronics

5.2.3 Telecommunications

5.2.4 Automotive

5.2.5 Security & Defence

6 Global Wireless Audio Device Market, By Region

6.1 Introduction

6.2 Market By Sub-Segment

6.2.1 North America

6.2.2 Europe

6.2.3 Asia-Pacific

6.2.4 Rest Of The World (ROW)

7 Competitive Landscape

7.1 Introduction

7.2 Competitive Scenario

7.3 Market Share Analysis

7.4 Company Profiles

7.4.1 Sony Corporation

7.4.1.1 Company Overview

7.4.1.2 Product/Services Offering

7.4.1.3 Business Strategy

7.4.1.4 SWOT Analysis

7.4.2 Bose Corporation

7.4.2.1 Overview

7.4.2.2 Product/Services Offering

7.4.2.3 Business Strategy

7.4.2.4 SWOT Analysis


7.4.3 Koninklijke Philips N.V.

7.4.3.1 Company Overview

7.4.3.2 Product/Services Offering

7.4.3.3 Business Strategy

7.4.3.4 SWOT Analysis

7.4.4 Apple, Inc.

7.4.4.1 Company Overview

7.4.4.2 Product/Services Offering

7.4.4.3 Strategy

7.4.4.4 SWOT Analysis

7.4.5 Samsung Electronics

7.4.5.1 Company Overview

7.4.5.2 Product/Services Offering

7.4.5.3 Strategy

7.4.5.4 SWOT Analysis

7.4.6 LG Electronics

7.4.6.1 Company Overview

7.4.6.2 Product/Services Offering


7.4.7 Vizio Holdings Inc.

7.4.7.1 Company Overview

7.4.7.2 Product/Services Offering


7.4.8 Sennheiser Electronics GmbH & Company Kg

7.4.8.1 Company Overview

7.4.8.2 Product / Service Offering

7.4.9 Sonos Inc.

7.4.9.1 Overview

7.4.9.2 Product/Services Offering

7.4.10 Voxx International Corporation

7.4.10.1 Company Overview

7.4.10.2 Product/Services Offering

8 Appendix:

8.1 Scope Of The Study

8.1.1 Research Objective

8.1.2 Assumption

8.1.3 Limitation

8.2 Market Structure

9 Research Methodologies

9.1 Research Process

9.2 Primary Research

9.3 Secondary Research

9.4 Market Size Estimation

9.5 Forecast Model


10 List Of Tables

TABLE 1 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

TABLE 2 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD MILLION UNITS)

TABLE 3 GLOBAL WIRELESS SPEAKER SYSTEM MARKET, 2020-2027 (USD BILLION)

TABLE 4 GLOBAL WIRELESS HEADSETS MARKET, 2020-2027 (USD BILLION)

TABLE 5 GLOBAL SOUND BARS MAREKT, 2020 - 2027 (USD BILLION)

TABLE 6 GLOBAL WIRELESS MICROPHONES MAREKT, 2020-2027 (USD BILLION)

TABLE 7 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

TABLE 8 GLOBAL BLUETOOTH TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 9 GLOBAL WI-FI TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 10 GLOBAL AIRPLAY TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 11 GLOBAL OTHER TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 12 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

TABLE 13 GLOBAL COMMERCIAL INDUSTRY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 14 GLOBAL ELECTRONICS WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 15 GLOBAL TELECOMMUNICATIONS WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 16 GLOBAL AUTOMOTIVE WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 17 GLOBAL SECURITY & DEFENCE WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

TABLE 18 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY REGION, 2020-2027 (USD BILLION)

TABLE 19 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY COUNTRIES, 2020-2027 (USD BILLION)

TABLE 20 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

TABLE 21 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

TABLE 22 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

TABLE 23 EUROPE WIRELESS AUDIO DEVICE MARKET, BY COUNTRY, 2020-2027 (USD BILLION)

TABLE 24 EUROPE WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

TABLE 25 EUROPE WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

TABLE 26 EUROPE WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

TABLE 27 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY COUNTRY, 2020-2027 (USD BILLION)

TABLE 28 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

TABLE 29 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

TABLE 30 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

TABLE 31 REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

TABLE 32 MIDDLE EAST & AFRICA WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

TABLE 33 MIDDLE EAST & AFRICA WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

TABLE 34 GLOBAL WIRELESS AUDIO DEVICES MARKET, BY KEY 5 MANUFACTURER, 2020-2027, (USD MILLION UNITS)



11 List Of Figures

FIGURE 1 GLOBAL WIRELESS AUDIO DEVICE MARKET: DRIVERS & RESTRAINT

FIGURE 2 GLOBAL WIRELESS AUDIO DEVICE MARKET SUPPLY CHAIN

FIGURE 3 GLOBAL WIRELESS AUDIO DEVICE MARKET: PORTER’S FIVE FORCES ANALYSIS

FIGURE 4 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020 & 2027 (USD BILLION)

FIGURE 5 GLOBAL WIRELESS SPEAKER SYSTEM MARKET, 2020-2027 (USD BILLION)

FIGURE 6 GLOBAL WIRELESS HEADSETS MARKET, 2020-2027 (USD BILLION)

FIGURE 7 GLOBAL SOUND BARS MARKET, 2020-2027 (USD BILLION)

FIGURE 8 GLOBAL WIRELESS MICROPHONES MAREKT, 2020-2027 (USD BILLION)

FIGURE 9 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

FIGURE 10 GLOBAL BLUETOOTH TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 11 GLOBAL WI-FI TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 12 GLOBAL AIRPLAY TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 13 GLOBAL OTHER TECHNOLOGY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 14 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

FIGURE 15 GLOBAL COMMERCIAL INDUSTRY WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 16 GLOBAL ELECTRONICS WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 17 GLOBAL TELECOMMUNICATIONS WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 18 GLOBAL AUTOMOTIVE WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD

FIGURE 19 GLOBAL SECURITY & DEFENCE WIRELESS AUDIO DEVICE MARKET, 2020-2027 (USD BILLION)

FIGURE 20 GLOBAL WIRELESS AUDIO DEVICE MARKET, BY REGION, 2020-2027 (USD BILLION)

FIGURE 21 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY COUNTRY, 2020-2027 (USD BILLION)

FIGURE 22 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

FIGURE 23 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

FIGURE 24 NORTH AMERICA WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

FIGURE 25 EUROPE WIRELESS AUDIO DEVICE MARKET, BY COUNTRY, 2020-2027 (USD BILLION)

FIGURE 26 EUROPE WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

FIGURE 27 EUROPE WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

FIGURE 28 EUROPE WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

FIGURE 29 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY COUNTRY, 2020-2027 (USD BILLION)

FIGURE 30 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLIOND)

FIGURE 31 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

FIGURE 32 ASIA-PACIFIC WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

FIGURE 33 REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET, BY PRODUCT, 2020-2027 (USD BILLION)

FIGURE 34 REST OF THE WORLD WIRELESS AUDIO DEVICE MARKET, BY TECHNOLOGY, 2020-2027 (USD BILLION)

FIGURE 35 MIDDLE EAST & AFRICA WIRELESS AUDIO DEVICE MARKET, BY END-USER, 2020-2027 (USD BILLION)

FIGURE 36 GLOBAL WIRELESS AUDIO DEVICE MARKET, COMPETITIVE SECENARIO, 2020

FIGURE 37 GLOBAL WIRELESS AUDIO DEVICE KEY PLAYERS MARKET SHARE, 2020 (%)

FIGURE 38 GLOBAL WIRELESS AUDIO DEVICE MARKET STRUCTURE

FIGURE 39 MRFR RESEARH PROCESS

Wireless Audio Devices Market