Vacuum Skin Packaging Market Trends

An increase in meat production is driving the market growth

The market CAGR for vacuum skin packaging is driven by the rising demand for meat.

is used in packaging food items such as meat, seafood and poultry while keeping their flavor intact and increasing their shelf life. Skin packaging provides several benefits, such as better meat tenderness due to the improved liquid retention of skin packaging. It also bonds with different film layers and has better shelf appeal. China is the largest producer of certain meat items like poultry, bovine, and ovine. Major production of such meat items is used for domestic purposes. The rapid increase in China's population has increased the demand and consumption of meat items.

As per the Food and Agriculture Organization report, in 2020, China's poultry meat production increased by 5.3%, bovine meat by 1%, and ovine meat by 1% compared to 2019. Thus, increasing meat production and consumption drives the vacuum skin packaging market revenue.

Additionally, packaging plays a major role in order to attract customers, as it should not only be attractive but must also ensure product safety, freshness, and hygiene. Vacuum packaging offers a longer shelf life to the products as it removes all the air and oxygen from the packet before it is sealed. Vacuum packaging protects the food items such as meat, fish, beef, and vegetables by reducing the atmospheric oxygen and limiting the development of fungi or aerobic bacteria and also preventing the loss of volatile components of the food.

Vacuum skin packaging is increasingly gaining recognition as a preferred packaging technique because it can accommodate products with sharp edges, various shapes, and high protrusions. Strategies adopted by key players in order to stay competitive include mergers & acquisitions, unique product developments, partnerships, and joint ventures, among others. For instance, in March 2022, Berry Group partnered with Koa to launch Body Cleanser & Body Moisturizer bottles made from 100% recycled plastic. As an industry leader in sustainability, Berry focuses on creating a positive environmental impact via streamlined operations, continuously engaged partners, and optimized products, a vision shared by Koa.

Koa chose Berry as their supplier for this project due to the shared vision for sustainability in packaging.

The increasing need for food preservation of different meat and dairy products, including cheese, cold cuts, and other forms of meat, is anticipated to fuel the expansion of the market during the assessment period. Due to the durability offered by vacuum skin packaging, conventional packaging techniques are being replaced across various spheres within the food industry. Moreover, vacuum skin packaging offers an additional protection layer compared to conventional packaging solutions, so its adoption continues to witness consistent growth.March 2022: Berry Global Group has teamed up with Koa to create Body Cleanser & Body Moisturizer bottles made from 100% recycled plastic.

Berry sets itself apart as an industry leader in sustainability through efficient operations, strong partnerships throughout all levels of business engagement as well as optimized products – all geared towards making positive environmental contributions; something mirrored by Koa’s own values too. In light of these shared objectives around eco-friendly packaging options, it is no surprise that Koa selected Berry as its supplier for this particular project.

The Global Vacuum Skin Packaging Market Industry is experiencing a notable shift towards sustainable packaging solutions. As consumers become increasingly environmentally conscious, companies are compelled to adopt eco-friendly practices. Vacuum skin packaging, which minimizes waste and extends shelf life, aligns with these sustainability goals. For instance, major food manufacturers are integrating recyclable materials into their packaging lines, thereby reducing their carbon footprint. This trend is expected to contribute significantly to the market's growth, with projections indicating a market value of 25.3 USD Billion in 2024. Such initiatives not only enhance brand reputation but also cater to the growing demand for responsible consumption.

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the vacuum skin packaging market grow even more. Market participants are also undertaking multiple strategic activities to expand their footprint, with important market developments including contractual agreements, new product launches, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the vacuum skin packaging industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the vacuum skin packaging industry to benefit clients and increase the market sector. Major market players in the vacuum skin packaging market, including DuPont (US), Amcor Limited (Australia), Sealed Air (US), Berry Inc. (US), LINPAC Packaging Limited (UK), Bemis Company Inc. (US), and others, are attempting to increase market demand by investing in research and development operations.

Amcor Plc is a provider of packaging solutions. It offers plastic, fiber, metal, and glass packaging products such as pet bottles, plastic bottles and jars, capsules and closures, specialty folding cartons, free films, bags and pouches, wrappers, rigid containers, laminates, and flow packs. The company's products find applications in various industries, such as beverages, food, pharmaceutical, medical device, homecare personal care, pet care, specialty cartons, and other technical applications. It also serves medical-device, healthcare, pharmaceutical, personal care and home product markets.

In May 2022, Amcor Plc developed the latest technology, PowerPostTMthat delivers a bottle that is up to 30% more lightweight and can be created from 100% recycled material. The technology is designed for hot fill beverages and avoids spills from overflow. Furthermore, the product is built on vacuum-absorbing technology PowerStrap.

SEE, formerly known as Sealed Air Corp, provides packaging solutions. The company offers films, trays, packaging equipment systems and easy-open packaging solutions. The company also offers designing and graphic services, fulfillment design and engineering services, shrink machinery upgrades and enhancements and ship-from-anywhere services. The company serves cold chain, construction, consumer packaged goods, e-commerce, electronics, food retail, general manufacturing, medical and

manufacturing, third-party logistics and transportation industries. It operates manufacturing facilities, packaging equipment and design centers, laboratories and customer learning centers. The company markets its products under OptiDure, Bubble Wrap, Autobag, Sealed Air, TempGuard and others. In April 2022, Sealed Air announced a partnership on an advanced recycling program that will concentrate on recycling flexible plastics from the food supply chain and recreating them into new certified circular food-grade packaging.