The Americas region plays a pivotal role in shaping the global fluoroscopy and mobile C-arms market, with North America and Latin America serving as key contributors. North America, in particular, is anticipated to assert its dominance in the market, driven by factors such as the widespread acceptance of new and innovative medical imaging products, an increase in awareness regarding medical imaging devices, and the growing financial capability of healthcare facilities to invest in sophisticated machines. Within the Latin American segment, Brazil emerges as a significant player, holding the largest market share in the fluoroscopy and C-arms market.
The growth trajectory in the Americas is propelled by advancements in X-ray technology, a rising demand for accurate and early diagnosis, and continuous improvements in healthcare infrastructure. A noteworthy development in this context is the acquisition of the medical imaging business unit of PerkinElmer, Inc. by Varex Imaging Corporation in May 2017. This strategic move has bolstered Varex's existing image sensor technology, particularly in the realm of medical fluoroscopy applications.
The rising preference for minimally-invasive surgeries among patients is another factor contributing to the expansion of the fluoroscopy and C-arm industry in the Americas. In the United States, a handful of key manufacturers dominate the market for mobile C-arms, including industry giants such as GE Healthcare/OEC, Philips, Siemens, and Ziehm Imaging. Siemens Healthineers, a notable player in this space, has introduced groundbreaking products like cios Fusion, cios Select, and cios Alpha, which have significantly influenced and set benchmarks in various orthopedic surgeries. As the number of orthopedic surgeries continues to rise, the demand for these advanced imaging solutions is expected to witness substantial growth.
However, the growth of the fluoroscopy and mobile C-arms market in the Americas is not without challenges. Stringent government regulations governing the approval of fluoroscopy and C-arms equipment pose a hurdle for manufacturers. Compliance with these regulations is crucial for ensuring patient safety and the effectiveness of these medical devices. Additionally, the availability of a high number of substitutes for medical imaging procedures presents another obstacle to the unhindered growth of the market.
Despite these challenges, the outlook for the fluoroscopy and mobile C-arms market in the Americas remains promising. Ongoing technological advancements, coupled with a proactive approach from key industry players, position the region for sustained growth. The increasing emphasis on minimally-invasive procedures, coupled with continuous innovation in medical imaging technologies, is expected to drive the market forward. As healthcare facilities in the Americas strive for enhanced diagnostic capabilities and improved patient outcomes, the fluoroscopy and mobile C-arms market is poised to play a crucial role in shaping the future of medical imaging in the region.