Stress Relief Supplements Market Size

Market Size Snapshot

Note – Market size depicts the revenue generated over the financial year

In 2024, the global market for dietary supplements for stress relief is projected to be worth $ 53 million, growing to $ 900 million by 2032. This represents a strong CAGR of 6.7% for the forecast period. With the rising prevalence of stress-related disorders and a growing awareness of mental health, demand for safe and effective stress relief solutions is expected to rise. The growing popularity of dietary supplements as a preventive approach to managing stress is reflected in the growth of the market. Several factors are driving this growth, including technological developments and the growing popularity of herbal and plant-based ingredients with calming properties. Also, the development of new products, such as those containing adaptogens and nootropics, has attracted health-conscious consumers seeking a more natural approach to health and well-being. Several key players, including Gaia Herbs, Herbalife, and Nature's Way, have entered into strategic alliances to increase their market share and cater to the changing needs of consumers. These developments will further drive the growth of the market and ensure that stress relief supplements are an integral part of modern health and well-being.

Regional Market Size

Regional Deep Dive

The market for stress relief supplements is experiencing significant growth in several regions, owing to the growing awareness of mental health and well-being. North America is characterised by a high demand for natural and organic products, as consumers seek alternatives to pharmaceuticals. Europe is influenced by both tradition and a growing trend towards a holistic approach to health. The Asia-Pacific region is experiencing rapid urbanisation and lifestyle changes, resulting in a rise in the stress-related disorders and consequently in the consumption of dietary supplements. The Middle East and Africa are slowly beginning to accept the use of stress relief supplements, although the regulatory and cultural environment varies considerably. Latin America is also becoming a promising market, with an increased focus on health and well-being.

Europe

• The European Food Safety Authority (EFSA) has been actively evaluating health claims related to stress relief supplements, which has led to a more informed consumer base and increased demand for scientifically-backed products.
• Innovations in product formulations, such as the incorporation of adaptogens like ashwagandha and rhodiola, are gaining popularity among European consumers seeking natural stress relief solutions.

Asia Pacific

• The increasing prevalence of stress-related disorders in urban areas has prompted governments in countries like Japan and South Korea to promote mental health awareness, indirectly boosting the demand for stress relief supplements.
• Local companies are innovating with traditional herbal remedies, such as Chinese herbal medicine, to create stress relief products that resonate with cultural practices and preferences.

Latin America

• The rise of social media influencers promoting mental health and wellness has significantly impacted consumer behavior in Latin America, leading to increased interest in stress relief supplements.
• Regulatory bodies in countries like Brazil are beginning to establish clearer guidelines for dietary supplements, which is expected to enhance product safety and consumer trust in the market.

North America

• The rise of e-commerce platforms has significantly increased accessibility to stress relief supplements, with companies like Amazon and Thrive Market expanding their offerings in this category.
• Regulatory changes by the FDA have led to stricter guidelines on labeling and health claims for dietary supplements, prompting manufacturers to invest in transparency and quality assurance.

Middle East And Africa

• The growing interest in wellness tourism in the Middle East is leading to an increase in the availability of stress relief supplements in spas and wellness centers, particularly in countries like the UAE.
• Cultural attitudes towards mental health are evolving, with more emphasis on holistic approaches, which is encouraging local manufacturers to develop stress relief products that align with these values.

Did You Know?

“Approximately 70% of adults in the U.S. report experiencing stress daily, leading to a growing demand for stress relief supplements as a natural coping mechanism.” — American Psychological Association

Segmental Market Size

The Stress-Reducing Supplements segment is a key part of the health and well-being market, which is currently experiencing steady growth, driven by the growing importance of mental health. The rising prevalence of stress-related disorders and the growing popularity of natural remedies over pharmaceuticals are two of the main factors behind the demand for stress-reducing supplements. The trend towards a more holistic approach to health and well-being is also a driver of demand. The market for stress-reducing supplements is currently in the mature stage of development, with leading companies such as Gaia Herbs and Nature’s Way driving innovation with their new products. The main products in this market are dietary supplements, herbal teas and food supplements. Examples of individual products include ashwagandha capsules and chamomile-based beverages. The growing interest in mental health solutions has also been accelerated by the Influenza A (H1N1) pandemic. At the same time, the emphasis on sustainable entrepreneurship is causing the leading companies to focus on obtaining their ingredients from sustainable sources. Moreover, the development of new extraction techniques and dietary personalization are also shaping the evolution of the market.

Future Outlook

STRESS RELIEF SUPPLEMENTS WILL GROW WITH GREAT POTENTIAL FROM 2024 TO 2032. From a value of approximately $ 53 million, the market for stress relief supplements is expected to grow to about $ 90 million, with a compound annual growth rate (CAGR) of 6.7 percent. Increasing awareness of mental health and the growing demand for natural and alternative approaches to managing stress are driving this growth. As consumers become more health-conscious, the use of stress-relieving supplements is expected to spread further into the general population. In 2032, the use of stress-relieving supplements may reach 15 to 20 percent of the adult population, compared to the current 10 to 15 percent. Meanwhile, technological innovations such as the development of new formulations and delivery systems will further increase the efficacy and appeal of these products. Moreover, the development of digital health solutions, such as mobile applications that monitor stress and recommend appropriate supplements, will further increase the market. Similarly, the government's support for mental health and the promotion of dietary supplements will play a major role in shaping the market. Adaptogens and the development of a personal diet are also expected to play a role in reshaping consumer preferences and driving the evolution of stress-relieving supplements over the next ten years.