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Private Narrowband IoT Market Share

ID: MRFR//7127-CR | 144 Pages | Author: Shubham Munde| November 2019

Private Narrowband Internet of Things (NB-IoT) is poised to redefine low-power wide-area (LPWA) machine-to-machine (M2M) communication through its innovative cellular standard. Developed by the 3rd Generation Partnership Project (3GPP), private NB-IoT stands out with distinct advantages over traditional 4G/LTE mobile connectivity technologies. Its key attributes include superior indoor coverage, cost-effectiveness, energy efficiency, and enhanced device connectivity. Hardware manufacturers are introducing a variety of private NB-IoT modules, boasting a maximum life expectancy of up to 10 years. With module costs ranging from USD 15–20 and an anticipated further drop in prices, private NB-IoT is rapidly gaining traction for its diverse applications globally.
Advantages Over Conventional Technologies: Private NB-IoT's superiority over conventional 4G/LTE technologies is evident in its ability to provide enhanced indoor coverage. This feature is particularly crucial in urban environments and structures with challenging architectural layouts. Additionally, the technology offers a cost-effective solution, making it accessible for a broad range of applications. The energy efficiency of private NB-IoT modules contributes to prolonged battery life, a critical factor for devices requiring extended operational periods. The greater device connectivity further solidifies its position as an optimal choice for the evolving landscape of IoT.
Hardware Innovations and Cost Dynamics: The private NB-IoT market is witnessing a surge in hardware innovations, with manufacturers introducing modules designed to meet the demands of diverse applications. These modules, featuring a maximum life expectancy of up to a decade, cater to the need for sustainable and long-lasting IoT solutions. The current cost of private NB-IoT modules ranges from USD 15–20, making them a cost-effective choice for deployment. As the technology matures and gains wider adoption, industry experts anticipate a gradual decrease in module prices, making private NB-IoT even more accessible for various applications.
Market Growth Drivers: Several factors contribute to the exponential growth of the private NB-IoT market. The increasing demand for LPWAN solutions, driven by the surge in IoT applications, plays a pivotal role in shaping the market landscape. The low deployment cost of private NB-IoT positions it as an attractive option for businesses looking to implement cost-efficient IoT solutions. The long battery life offered by private NB-IoT modules addresses a critical need in applications requiring sustained device operation. Moreover, the technology's extended coverage and high-security features contribute to its widespread adoption across diverse industries.
Global Deployment and End-Use Applications: Private NB-IoT's global deployment is evident as it finds applications across a multitude of industries. From industrial settings and logistics to agriculture and healthcare, private NB-IoT is proving its versatility. The technology's deployment is notably significant in applications requiring extended device connectivity and low-power, cost-effective solutions. As private NB-IoT continues to mature, it is increasingly becoming the technology of choice for businesses seeking reliable and scalable IoT connectivity.
Anticipated Market Trends: The private NB-IoT market is poised for significant growth, driven by ongoing technological advancements and expanding applications. As businesses recognize the benefits of private NB-IoT, the technology is expected to become a mainstream choice for IoT deployments. Anticipated trends include an increased focus on refining hardware capabilities, further reductions in module prices, and an expansion of private NB-IoT applications into new industry verticals.
Conclusion: Private NB-IoT stands at the forefront of the rapidly evolving IoT landscape, offering a compelling solution for low-power wide-area communication. Its distinct advantages over traditional connectivity technologies, coupled with ongoing hardware innovations, position private NB-IoT as a transformative force. The market's growth is fueled by the increasing demand for LPWAN solutions, low deployment costs, extended battery life, and heightened security features. As the technology matures and finds applications in diverse industries, private NB-IoT is set to play a central role in shaping the future of IoT connectivity, providing efficient and sustainable solutions for a connected world.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation   2019  Forecast Period  2022-2032  Historical Data  2018  Forecast Units  Value (USD Million)  Report Coverage  Revenue Forecast, Competitive Landscape, Growth Factors, and Trends  Segments Covered  by Application, Deployment  Geographies Covered  North America, Europe, Asia-Pacific, and Rest of the World (RoW)  Key Vendors  AT&T, Verizon Communications, China Mobile Limited, Huawei technologies co. Ltd., Intel Corporation, Telefónica, Vodafone Group Plc., Orange, China Unicom, Telstra, Nokia, Ericsson, Qualcomm Technologies Inc, Telecom Italia, Emirates Telecommunications Corporation.  Key Market Opportunities  The growing tech-savvy population and continued adoption of emerging technologies for personal and business applications are some of the other major factors driving the growth of the private narrowband IoT market in North America.  Key Market Drivers  The market is driven by increasing demand for low-power wide-area network (LPWAN), globally. Also, since private NB-IoT offers several benefits including low deployment cost and long battery life, it is deployed for a number of applications including industrial manufacturing, logistics and transportation, energy & utilities, agriculture, and healthcare among others, thereby driving the overall market.
Historical Data 2018 Forecast Units Value (USD Million) Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends Segments Covered by Application, Deployment Geographies Covered North America, Europe, Asia-Pacific, and Rest of the World (RoW) Key Vendors AT&T, Verizon Communications, China Mobile Limited, Huawei technologies co. Ltd., Intel Corporation, Telefónica, Vodafone Group Plc., Orange, China Unicom, Telstra, Nokia, Ericsson, Qualcomm Technologies Inc, Telecom Italia, Emirates Telecommunications Corporation. Key Market Opportunities The growing tech-savvy population and continued adoption of emerging technologies for personal and business applications are some of the other major factors driving the growth of the private narrowband IoT market in North America. Key Market Drivers The market is driven by increasing demand for low-power wide-area network (LPWAN), globally. Also, since private NB-IoT offers several benefits including low deployment cost and long battery life, it is deployed for a number of applications including industrial manufacturing, logistics and transportation, energy & utilities, agriculture, and healthcare among others, thereby driving the overall market.
Forecast Period   2022-2032  Historical Data  2018  Forecast Units  Value (USD Million)  Report Coverage  Revenue Forecast, Competitive Landscape, Growth Factors, and Trends  Segments Covered  by Application, Deployment  Geographies Covered  North America, Europe, Asia-Pacific, and Rest of the World (RoW)  Key Vendors  AT&T, Verizon Communications, China Mobile Limited, Huawei technologies co. Ltd., Intel Corporation, Telefónica, Vodafone Group Plc., Orange, China Unicom, Telstra, Nokia, Ericsson, Qualcomm Technologies Inc, Telecom Italia, Emirates Telecommunications Corporation.  Key Market Opportunities  The growing tech-savvy population and continued adoption of emerging technologies for personal and business applications are some of the other major factors driving the growth of the private narrowband IoT market in North America.  Key Market Drivers  The market is driven by increasing demand for low-power wide-area network (LPWAN), globally. Also, since private NB-IoT offers several benefits including low deployment cost and long battery life, it is deployed for a number of applications including industrial manufacturing, logistics and transportation, energy & utilities, agriculture, and healthcare among others, thereby driving the overall market.
Growth Rate   36.0% (2022-2032  Base Year  2019  Forecast Period  2022-2032  Historical Data  2018  Forecast Units  Value (USD Million)  Report Coverage  Revenue Forecast, Competitive Landscape, Growth Factors, and Trends  Segments Covered  by Application, Deployment  Geographies Covered  North America, Europe, Asia-Pacific, and Rest of the World (RoW)  Key Vendors  AT&T, Verizon Communications, China Mobile Limited, Huawei technologies co. Ltd., Intel Corporation, Telefónica, Vodafone Group Plc., Orange, China Unicom, Telstra, Nokia, Ericsson, Qualcomm Technologies Inc, Telecom Italia, Emirates Telecommunications Corporation.  Key Market Opportunities  The growing tech-savvy population and continued adoption of emerging technologies for personal and business applications are some of the other major factors driving the growth of the private narrowband IoT market in North America.  Key Market Drivers  The market is driven by increasing demand for low-power wide-area network (LPWAN), globally. Also, since private NB-IoT offers several benefits including low deployment cost and long battery life, it is deployed for a number of applications including industrial manufacturing, logistics and transportation, energy & utilities, agriculture, and healthcare among others, thereby driving the overall market.

Private Narrowband IoT Market Overview


Private Narrowband-Internet of Things (NB-IoT) Market is expected to reach USD 43.871 with a CAGR of 36.0% from the year 2024–2032. The market is driven by increasing demand for low-power wide-area network (LPWAN), globally.  Also, since private NB-IoT offers several benefits including low deployment cost and long battery life, it is deployed for a number of applications including industrial manufacturing, logistics and transportation, energy & utilities, agriculture, and healthcare among others, thereby driving the overall market. Private NB-IoTs offer extended coverage and higher security over its substitutes. The private NB-IoT technology is being deployed recently for commercial purposes, with pilot testing projects being run at various locations in the past two years. The private NB-IoT solutions have evolved significantly over the last two years and the applications of this technology are expected to increase significantly in the future.


Figure 1: Private Narrowband-Internet of Things Market Size, 2023-2032 (USD Billion)


Private Narrowband IoT Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


The value chain of private narrowband IoT consists of four key stakeholders namely, component manufacturers, telecom operators (MNOs and MVNOs), system integrators, and verticals. The manufacturers usually partner with other stakeholders in order to efficiently sell their solutions in the market. They tend to build strong relationships with regional resellers/suppliers so that they can expand their presence in the stipulated area. In terms of Porter's five forces analysis, the market is expected to witness moderate to high rivalry. Currently, telecom operators are investing in private NB-IoT projects and are running pilot projects in various regions/countries. As the demand for NB-IoT connectivity increases among industry verticals, these telecom operators will try to cater to the market demand by providing efficient private NB-IoT services, thereby increasing the competition/rivalry in the market in the years to come.


Synopsis


The Private Narrowband IoT Market has been segmented based on Application, Deployment, Vertical, and Region.


Based on the application, the private narrowband IoT has been segmented into real-time streaming analytics, asset tracking, smart parking management, security, logistics tracking, soil monitoring, and others. The smart parking management segment accounts for the largest market share in 2019, and it is expected to register a CAGR of 89.7% during the forecast period. The asset tracking segment holds the second-largest share in 2019; it is projected to exhibit substantial CAGR during the forecast period. However, the logistics tracking segment is expected to register the highest CAGR of 97.7%.


Based on the deployment model, the market has been segmented into in-band, standalone, guard band. The guard band segment accounts for the largest market share in 2019, with a market value of USD 199.6 million; it is expected to register substantial growth during the forecast period. The standalone segment is the second-largest market in 2019.


Based on industry vertical, the Private Narrowband IoT has been categorized as agriculture, logistics and transportation, healthcare, industrial manufacturing, energy and utilities, and others. The industrial manufacturing segment accounts for the largest market share in 2019, and it is expected to register a CAGR of 92.7% during the forecast period.  However, the energy & utility segment is expected to register the highest CAGR of 95.9%.


Regional Analysis


Geographically, the global private narrowband IoT market has been segmented into Asia-Pacific, North America, Europe, and the Middle East & Africa, and South America.


North America dominates the global private narrowband IoT market owing to the presence of various leading device manufacturers and network service providers focusing on testing and commercial deployment of private narrowband IoT solutions for consumer applications. These market players are working towards the development of new modules and deployment of private NB-IoT networks to enhance the coverage and increase the scope of commercial applications where the technology can be applied. Moreover, the growing tech-savvy population and continued adoption of emerging technologies for personal and business applications are some of the other major factors driving the growth of the private narrowband IoT market in North America.


IoT device shipments in Asia is expected to reach 12.7 billion units by 2030. The market for NB-IoT is expected to grow significantly in the forecast period in the region. At present, NB-IoT is deployed in countries such as China, Taiwan, Hong Kong, Singapore, Thailand, Bangladesh, Sri Lanka, Japan, South Korea, New Zealand, Indonesia, and Australia. The region has a huge potential as NB-IoT as it uses the mobile wireless network which offers better scalability, quality of service, and security as compared to unlicensed LPWA networks such as LoRa/Sigfox. Along with this, it offers long battery life due to low power consumption.  The price of  NB-IoT modules/chipset is expected to decline in the coming year.


Companies Covered


The Key Players of the Global Private Narrowband IoT Market are,



Key Developments  



  • In April 2019 AT&T launched a narrowband (NB-IoT) network across the US in addition to its low-power wide-area networks (LPWANS) in order to remain competitive in the private narrowband IoT market. This further helps the company to increase its customer base.



  • In May 2019 Verizon has launched its nationwide NB-IoT network, which the carrier claims, covers 92% of the total US population. The network is capable of managing both IP and non-IP traffics. Non-IP traffic management can be used for devices and solutions that are not traditionally connected to mobile networks, such as alarm panels, environmental sensors, industrial appliances, factory equipment, and parking meters. Verizon maintains that the network can also be used in smart city applications.



  • In Feb 2019 China Mobile Limited partnered with Singtel, a Singapore-based telecommunication company, to expand the IoT market to the Asia-Pacific region. China Mobile Limited also partnered to provide its narrowband-IoT (NB-IoT) products and services in Singapore using Singtel’s network.



  • In November 2017 Gemalto and Huawei—via its semiconductor arm, HiSilicon, announced their partnership to develop NB-IoT modules with a focus on security and low power consumption. These modules can be used in a range of IoT devices to reduce both size and production costs. The initiative will combine expertise from both companies in an effort to appeal to manufacturers to meet the growing demand for NB-IoT enabled devices.


Key questions addressed by the report



  • What was the historic market size (2019)?

  • Which segmentation (Application, Deployment, Vertical) are driving the market?

  • What will be the growth rate by 2025?

  • Who are the key players in this market?

  • What are the strategies adopted by key players?

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