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Pico Projector Market Share

ID: MRFR//2802-HCR | 100 Pages | Author: Shubham Munde| May 2024

To acquire an upper hand and cut out a specialty in the furiously serious Pico projector market, organizations utilize an assortment of piece of the pie situating methodologies. Separating items is one significant strategy. Organizations separate their Pico projectors by adding extraordinary elements, state of the art innovations, or imaginative plans. This not just attracts clients looking for specific elements, it additionally cultivates brand faithfulness. Through the arrangement of a novel item, organizations can lay out a reliable client base and support the portion of the overall industry situating. Evaluating methodology is an essential part of portion of the overall industry situating. Certain organizations decide to charge more than others, depicting their Pico projectors as extravagant, cutting-edge hardware. This approach is often connected to organizations that feature remarkable quality, state of the art highlights, and top-notch client experience.


Alternately, a few organizations hold back nothing by giving all the more sensibly evaluated choices without forfeiting important highlights. This technique tries to increase the portion of the overall industry by focusing on cost-cognizant clients who by the by require trustworthy and valuable Pico projectors. Joint efforts and organizations are one more significant strategy for situating a piece of the pie. Associations every now and again lay out essential coalitions with different organizations to exploit correlative qualities and further develop their general market position. This could involve cooperating with tech firms, content suppliers, or even retailers of gadgets. Through framing unions, organizations can expand their piece of the pie and perceivability by connecting with new client portions and using shared assets. Piece of the pie is extraordinarily affected by brand situating & marketing strategies.


Organizations burn through cash areas of strength for one to provide clients with a positive impression of their Pico projectors. This involves fostering a particular brand character, illustrating significant highlights of the item, and taking a brand picture which requests to the planned market. Fruitful disconnected and internet promoting drives raise purchaser mindfulness, further develop perceivability, and at last increment piece of the pie. One more piece of the pie situating strategy utilized by Pico projector producers is geographic extension. Through the development of their conveyance networks overall or the focusing of new business sectors, organizations can get to an extensive variety of customers. This approach involves sorting out what neighborhood clients need, modifying items to address those issues, and building a strong presence in significant business sectors. Organizations can get an upper hand and reinforce their market position in the overall Pico projector market by decisively growing geologically.


Supporting and extending piece of the pie in the consistently changing innovation industry requires steady development. By adding cutting edge highlights and improvements to their Pico projectors, organizations that cause innovative work ventures to stay on the ball. Being at the bleeding edge of innovation progresses assists a business with drawing in early adopters and lays out it as a forerunner in the field, which advances long haul development and consistent piece of the pie. Systems zeroed in on the requirements of the client immensely affect piece of the pie situating. Organizations can foster a dedicated customer base by underlining client bliss, offering first class client assistance, and focusing on what clients need to say. Great client encounters support informal exchange references, which lift piece of the pie and brand notoriety. Moreover, by fulfilling the changing requirements of the ideal interest group, an organization's piece of the pie situating is additionally reinforced by coordinating easy to understand highlights as well as tending to client trouble spots in the item improvement.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2022
Historical Data 2018- 2022
Forecast Period 2023-2032
Growth Rate 4.80% (2023-2032)

Pico Projector Market Highlights:

Pico Projector Market Trends
Pico Projector Market Analysis
Pico Projector Market Share
Pico Projector Companies

Global Pico Projector Market Overview:


Pico Projector Market Size was valued at USD 6.81 Billion in 2023. The pico projector market industry is projected to grow from USD 7.13 Billion in 2024 to USD 9.912 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 4.19% during the forecast period (2024 - 2032). The primary market driver of the expansion is the rising demand for convenient and portable electronic gadgets and the expanding use of Digital Light Processing (DLP) technology. DLP projectors effectively project content onto a screen by utilizing various light sources, including powerful LEDs and lasers. The ability of these projectors to produce high-quality images is helping to increase consumer demand for the item.


Pico Projector Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Pico Projector Market Trends




  • Growing integration of pico projectors into smartphones is driving the market growth




The growing integration of pico projectors into smartphones is a significant factor in the market's growth. Digital picture frames, digital cameras, digital camcorders, laptops, mobile TVs, portable media players, and portable gaming systems all have pico projectors. Aiptek ProjectorCam C25 Camcorder, Samsung Galaxy Beam 2, and AAXA P4-X LED Portable Pico Projectors are some examples of goods that use pico projectors. The smartphone sector is the primary end-user and the one that will propel market expansion throughout the projection period. Vendors are introducing pico projectors with cutting-edge technology. For ease of use, these projectors are connected to mobile devices. For instance, Canon unveiled the MP250, a small wireless projector that supports smartphone mirroring. The projector uses the Android operating system and features an HDMI interface and a built-in rechargeable battery. The projector can project 93-inch images onto any wall from a distance of just 3 meters, making it the perfect choice for homes, tiny offices, and mobile professionals. It requires a smart device running Android 4.2.2 or later. During the forecast period, introducing such projectors will aid in the market's expansion.


The most prevalent trend in the market is the high adoption of embedded pico projectors. Embedded pico projectors are in high demand because of the increased desire for compact, flexible gadgets, which has helped them take over the market. The market is anticipated to be driven by projectors integrated into image processing and electronic devices like smartphones. Furthermore, embedded pico projectors are becoming a crucial platform in electronic products due to augmented reality and the Internet of Things development. The semiconductor manufacturer Texas Instruments provides DLP Pico technology, which it claims is utilized in 8 out of 10 movie theaters globally. Additionally, these projector engines can be incorporated into tablets and smartphones. It has a high optical efficiency of 20 projected lumens per watt of illuminating power, which enhances image quality. The product is available in a wide range of resolutions, from 640x360 NHD to 1280x720 HD. During the projection period, the market under consideration will rise due to such technological advancement. Thus, driving the pico projector market revenue.


Pico Projector Market Segment Insights:


Pico Projector Component Insights


The Pico Projector Market segmentation, based on component includes Light Source, Illumination System and Projection Lens. The projection lens segment dominated the market because the use of high-quality visual projection technology in vehicles is increasing.


Pico Projector Type Insights


The Pico Projector Market segmentation, based on type, includes Embedded Pico Projectors and Non Embedded Pico Projectors. The embedded pico projectors category generated the most income spurred by technology developments in consumer electronics and communication devices, such as smartphones and digital cameras, to have better photographic capabilities. A portable device can be equipped with embedded pico projectors as an additional display. These projectors can be found in various gadgets, including computers, cameras, smartphones, and gaming systems. These engines give the gadget projection functionality by allowing a modest projection on a flat surface. In the world of consumer electronics, the market is being driven by the engines' capabilities. Throughout the projection period, this will fuel the market.


Figure 1: Pico Projector Market, by Type, 2022 & 2032 (USD Billion)


Pico Projector Market, by Type, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Pico Projector Technology Insights


The Pico Projector Market segmentation, based on technology includes DLP and LCOS. The DLP segment dominated the market. Digital light processing is expanding as a result of two key factors: sealed imaging chips and filter-free chips. Most digital light processing projectors use DLP chips, removing the risk of dust particles penetrating the projected image. Additionally, since DLP chips do not need air filters, maintenance is decreased because the filter does not need to be cleaned.


Pico Projector Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American pico projector market area will dominate this market. The region has seen a sharp rise in consumer electronics spending. Sales of pico projectors are increasing in the US and Canada as a result of their small size and cutting-edge Wi-Fi and HDMI interface compatibility. A further factor that is anticipated to boost demand for pico projectors in the area is the introduction of new applications for this technology, particularly in life sciences, intelligent traffic systems, and vision-guided robotics.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: Pico Projector Market SHARE BY REGION 2022 (USD Billion)


Pico Projector Market SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe pico projector market accounts for the second-largest market share. Pico projector demand has increased for business, education, and entertainment use. The market for consumer electronics for pico projectors is anticipated to expand as more people opt to use small wireless devices for recreational activities including streaming movies, gaming, and sports. Additionally, the capacity of pico projectors to create high-quality 3D images and provide large-screen visualization has increased their demand. Further, the German pico projector market held the largest market share, and the UK pico projector market was the fastest growing market in the European region


The Asia-Pacific Pico projector Market is expected to grow at the fastest CAGR from 2023 to 2032 owing to technological progress and the expansion of innovations in consumer electronics. The technical sectors have advanced tremendously in several areas. Pico projector sales in India are expected to grow quickly. This rapid increase is the result of rising consumer demand for products that come with a Pico projector. The APAC area is believed to be the main source of supply for consumer electronics. Moreover, China’s pico projector market held the largest market share, and the Indian pico projector market was the fastest growing market in the Asia-Pacific region.


Pico Projector Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development in order to expand their product lines, which will help the pico projector market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, pico projector industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global pico projector industry to benefit clients and increase the market sector. In recent years, the pico projector industry has offered some of the most significant advantages to market. Major players in the pico projector market attempting to increase market demand by investing in research and development operations include Lenovo Group Limited (U.S.), LG Electronics Inc. (South Korea), Microvision Inc. (U.S.), Sony Corporation (Japan), Aaxa Technologies Inc. (U.S.), Texas Instruments Inc. (U.S.), ZTE Corporation (China), Koninklijke Philips N.V. (Netherlands), Cremotech Co. Ltd. (South Korea) and Global Aiptek Corporation (Taiwan).


Manufacturers of consumer, business, and corporate technology include Lenovo Group Ltd. The business creates and sells IT-related goods, such as servers, handheld devices, mainframes, personal computers, and devices and peripherals. Gaming PCs, cellphones, servers, laptops, desktops, storage units, ultrabooks, tablets, and accessories are among its offerings. Lenovo sells its devices under the ThinkPad, ThinkBook, Yoga, Motorola, IdeaPad, and Legion brands. Additionally, it provides a wide range of products and services. The organization offers services to small and medium-sized businesses, major corporations, the government, K–12 Education, health, higher education, and business partners.


The company Texas Instruments Inc. (TI) develops, produces, and distributes semiconductors. Through its analog and embedded processors businesses, the company provides standard semiconductor devices that are application-specific. Products for the power and signal chain are included in the company's line of analog chips. Through its embedded processing category, it offers a variety of digital signal processors (DSPs), microcontrollers, and applications processor solutions. In addition, TI provides flip-flops, voltage translation products, CAN transceivers, calculators, data converters, sensors, switches, wireless connections, and bespoke semiconductors.


Key Companies in the pico projector market include




  • Lenovo Group Limited (U.S.)




  • LG Electronics Inc. (South Korea)




  • Microvision Inc. (U.S.)




  • Sony Corporation (Japan)




  • Aaxa Technologies Inc. (U.S.)




  • Texas Instruments Inc. (U.S.)




  • ZTE Corporation (China)




  • Koninklijke Philips N.V. (Netherlands)




  • Cremotech Co. Ltd. (South Korea)




  • Global Aiptek Corporation (Taiwan)




Pico Projector Industry Developments


August 2022: Yaber has unveiled the Pico P1, a projector the size of a smartphone. This DLP projector features a housing made of composite material, a thickness of 0.52 in (13.2 mm), and a weight of 5.2 oz (150 g). It features a display size range of 10 to 100 diagonal inches, a maximum resolution of 960 x 540 at 110 ANSI lumens, a contrast ratio of 350:1, and these specifications.


May 2022: PicoPix MaxTV has been released by Philips. A 120-inch, genuine 1080p image can be projected using this all-in-one portable standalone device's built-in Android TV for up to four hours on a single charge. It also features AI-driven Auto Focus and Auto Keystone correction and a light sensor for adjustable brightness.


March 2022: The AAXA P8 Mini Projector was introduced by AAXA Technologies and included a fourth-generation Texas Instruments DLP imager paired with an Android 10.0 operating system. This projector can generate a stunning 100" projected image and has a brightness rating of 430 Lumens.


Pico Projector Market Segmentation:


Pico Projector Component Outlook




  • Light Source




  • Illumination System




  • Projection Lens




Pico Projector Type Outlook




  • Embedded Pico Projectors




  • Non Embedded Pico Projectors




Pico Projector Technology Outlook




  • DLP




  • LCOS




Pico Projector Regional Outlook




  • North America




    • US




    • Canada






  • Europe




    • Germany




    • France




    • UK




    • Italy




    • Spain




    • Rest of Europe






  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America





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