Mobile Security Software Market Research Report - Global Forecast till 2027

Global Mobile Security Software Market Research Report: By Type (Mobile Data Security, Mobile Identity Management, Mobile Device Security, Mobile Security as a Service, Email Spam Blocking and Mobile Virtual Private Networks) - Forecast till 2027

ID: MRFR/ICT/7086-CR | November, 2019 | Region : Global

Market Overview


Market Research Future (MRFR) expects the Global Mobile Security Software Market size to reach USD 29,427 Million at a CAGR of 14.1% from 2014 to 2024 (forecast period). The global mobile security software market is expanding and is expected to offer significant opportunities in sectors like BFSI, government & defense, healthcare, and IT & telecom. Prominent drivers for this market are the increasing sophistication of cyber-attacks in mobile devices and the growing trend of bring your own device (BYOD) in different companies. The market is looking for opportunities with the emergence of mobile security as a service, as it is estimated to offer faster, easier and affordable solutions for companies to meet their IT requirements without having to develop their own infrastructure or invest in developing, maintaining, and creating these resources.


COVID-19 Impact on the Global Mobile Security Software Market 


The COVID-19 pandemic prompted companies to closely examine business continuity plans and evaluate their remote work readiness. Working in remote areas creates a weak connection in the security ecosystem as workers choose to access the network through public Wi-Fi. In addition, the COVID-19 outbreak would require people to confine themselves at home for an extended period of time, thus influencing organizations to adopt security solutions for mobile endpoints.


Market Dynamics


Drivers


Growing instances of theft of confidential financial data


Due to the increasing instances of theft of confidential financial data, a majority of customers are adopting mobile payment security software for mobile devices. This will prevent fraudsters from obtaining credit and debit card details as the entire payment transaction needs authorization between the merchant's acquirer and issuing bank.


High adoption of m-commerce and mobile banking


The growing adoption of m-commerce and mobile banking is expected to increase the adoption of mobile payment security software. There is also a growing need to protect personal financial information among consumers, which promotes the growth of the industry.


Market Segmentation 


Global Mobile Security Software Industry has been segmented on the basis of Type.


Based on the type, the global mobile security software market has been segmented into mobile data security, mobile identity management, mobile security as a service, mobile device security, email spam blocking, and mobile virtual private networks.


Regional Analysis


North America to dominate the global market


North America captured the highest market share of 34.64% in 2018, with market size of USD 4.935.7 million. North America was set to be the largest market in 2019, with a valuation of 34.64% for mobile security software during the assessment period. The rising number of mobile employees in the area and the growing trend of BYOD in businesses are the key drivers of demand for mobile security software solutions. In addition, the growing incidence of cyber-attacks has contributed to a range of security concerns, and thus companies are searching for robust solutions to mitigate the rising number of cyber threats.


Europe to follow North America


The countries in Western Europe are recording a proliferation of mobile workforce. Countries like Italy, Germany, the Netherlands, and France are presenting workforce transformation.  In such countries, the flexible workplace policy is attaining attraction, which, in turn, is boosting the growth of the overall industry for mobile software security.


Competitive Landscape 


Market players are engaged in a range of strategic initiatives, such as collaboration, alliances, acquisitions, and geographic expansion, to boost their business development and market position.


Key Players


The key players in the global mobile security software market are Apple Inc. (US), Intel Security (US), Kaspersky Lab (Russia), Symantec Corporation (US), VMware, Inc. (US), Microsoft Corporation (US), F-Secure Corporation (Finland), Citrix Systems, Inc. (US), AVG Technologies (Czech Republic), and Sophos Group PLC (UK).


Recent Developments


In March 2019, McAfee expanded its partnership with Microsoft and offered the McAfee MVISION Cloud for Microsoft Teams. The solution enables Microsoft's Team (chat-based workspace) capabilities by enabling IT teams to implement contextual access control seamlessly, data loss prevention (DLP) policies and collaboration controls, address threats from insiders and compromised accounts, audit all user activities, and protect corporate data.


In April 2019, Wandera, a market leader in mobile security, announced integrations within Microsoft's Enterprise Mobility + Security suite to provide advanced mobile threat defense to businesses. The solution allows Microsoft customers to take advantage from Wandera's multi-level protection for users, endpoints, and corporate applications.


In November 2018, Symantec absorbed Appthority, a mobile application security analysis provider. With this, Symantec will now offer its customers the vital ability to analyze mobile applications for both malicious and dangerous activities, such as vulnerabilities, risk of sensitive data loss, and privacy-invasive actions.


In October 2018, F-Secure collaborated with Actiontec Electronics. Actiontec Electronics Platform—Optim—has been integrated with F-Secure and offers enhanced connected home protection and parental controls to safeguard from malicious web sites, hacking, spyware, phishing, and vulnerable IoT devices, and other cybersecurity threats.


In February 2018, Cisco, Apple, Aon, and Allianz together unveiled a new cyber risk management solution for businesses. The solution consists of Aon's cyber resilience assessment services, Cisco and Apple's technology, and Allianz's enhanced cyber insurance options.


Report Overview


This research report estimates revenue growth at global, regional, and national levels and offers insight into new updates in each sub-sector from 2014 to 2024. For this report, MRFR divided the global mobile security software market report by type and region.


Segmentation Table


By Type



  • Mobile data security

  • Mobile identity management

  • Mobile device security

  • Mobile security as a service

  • Email spam blocking

  • Mobile virtual private networks

1 Executive Summary

1.1 MARKET ATTRACTIVENESS ANALYSIS 13

1.1.1 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY TYPE 14

1.1.2 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY REGION 15

2 Market Introduction

2.1 DEFINITION 16

2.2 SCOPE OF THE STUDY 16

2.3 RESEARCH OBJECTIVE 16

2.4 MARKET STRUCTURE 16

3 Research Methodology

3.1 RESEARCH PROCESS 17

3.2 PRIMARY RESEARCH 18

3.3 SECONDARY RESEARCH 19

3.4 MARKET SIZE ESTIMATION 21

3.5 FORECAST MODEL 23

3.6 LIST OF ASSUMPTIONS 23

4 MARKET DYNAMICS

4.1 INTRODUCTION 24

4.2 DRIVERS 25

4.2.1 INCREASING SOPHISTICATION OF CYBERATTACKS IN MOBILE DEVICES 25

4.2.2 GROWING TREND OF BRING YOUR OWN DEVICE (BYOD) 25

4.2.3 DRIVERS IMPACT ANALYSIS 25

4.3 RESTRAINTS 26

4.3.1 EASY AVAILABILITY OF FREE MOBILE SECURITY SOLUTIONS 26

4.3.2 RESTRAINTS IMPACT ANALYSIS 26

4.4 OPPORTUNITIES 27

4.4.1 EMERGENCE OF MOBILE SECURITY AS A SERVICE 27

4.5 THREAT OF NEW ENTRANTS IN THE MOBILE SECURITY SOFTWARE MARKET 27

5 MARKET FACTOR ANALYSIS

5.1 VALUE CHAIN ANALYSIS 28

5.1.1 TECHNOLOGY PROVIDERS 29

5.1.2 SERVICE PROVIDERS AND RESELLERS 29

5.1.3 END USERS 29

6 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY TYPE

6.1 OVERVIEW 30

6.2 MOBILE DATA SECURITY 32

6.3 MOBILE IDENTITY MANAGEMENT 32

6.4 MOBILE DEVICE SECURITY 32

6.5 MOBILE SECURITY AS A SERVICE 32

6.6 EMAIL SPAM BLOCKING 32

6.7 MOBILE VIRTUAL PRIVATE NETWORKS 32

7 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY REGION

7.1 OVERVIEW 33

7.2 NORTH AMERICA 35

7.3 EUROPE 36

7.4 CHINA 37

7.5 MIDDLE EAST AND AFRICA 38

7.6 INDIA 39

7.7 SOUTH AMERICA 40

7.8 JAPAN 41

8 Competitive Landscape

8.1 COMPETITIVE SCENARIO 42

8.2 OVERVIEW 42

9 Company Profiles

9.1 McAfee, Inc. 44

9.1.1 COMPANY OVERVIEW 44

9.1.2 FINANCIAL OVERVIEW 44

9.1.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 44

9.1.4 KEY DEVELOPMENTS 45

9.1.5 SWOT ANALYSIS 46

9.1.6 Key Strategies 46

9.2 Apple Inc. 47

9.2.1 COMPANY OVERVIEW 47

9.2.2 FINANCIAL OVERVIEW 47

9.2.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 48

9.2.4 KEY DEVELOPMENTS 48

9.2.5 SWOT ANALYSIS 49

9.2.6 Key Strategies 49

9.3 SYmantec Corporation 50

9.3.1 COMPANY OVERVIEW 50

9.3.2 FINANCIAL OVERVIEW 51

9.3.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 51

9.3.4 KEY DEVELOPMENTS 52

9.3.5 SWOT ANALYSIS 53

9.3.6 Key Strategies 53

9.4 VMWARE, Inc. 54

9.4.1 COMPANY OVERVIEW 54

9.4.2 FINANCIAL OVERVIEW 54

9.4.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 55

9.4.4 KEY DEVELOPMENTS 55

9.4.5 SWOT ANALYSIS 56

9.4.6 Key Strategies 56

9.5 MICROSOFT CORPORATION 57

9.5.1 COMPANY OVERVIEW 57

9.5.2 FINANCIAL OVERVIEW 58

9.5.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 58

9.5.4 KEY DEVELOPMENTS 59

9.5.5 SWOT ANALYSIS 59

9.5.6 Key Strategies 60

9.6 F-Secure 61

9.6.1 COMPANY OVERVIEW 61

9.6.2 FINANCIAL OVERVIEW 61

9.6.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 62

9.6.4 KEY DEVELOPMENTS 62

9.6.5 SWOT ANALYSIS 63

9.6.6 Key Strategies 63

9.7 Citrix Systems, Inc. 64

9.7.1 COMPANY OVERVIEW 64

9.7.2 FINANCIAL OVERVIEW 64

9.7.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 65

9.7.4 KEY DEVELOPMENTS 65

9.7.5 SWOT ANALYSIS 66

9.7.6 Key Strategies 66

9.8 TREND MICRO INC. 67

9.8.1 COMPANY OVERVIEW 67

9.8.2 FINANCIAL OVERVIEW 67

9.8.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 68

9.8.4 KEY DEVELOPMENTS 68

9.8.5 SWOT ANALYSIS 69

9.8.6 Key Strategies 69

9.9 Sophos Ltd 70

9.9.1 COMPANY OVERVIEW 70

9.9.2 FINANCIAL OVERVIEW 70

9.9.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 71

9.9.4 KEY DEVELOPMENTS 71

9.9.5 SWOT ANALYSIS 72

9.9.6 Key Strategies 72

9.10 CA Technologies 73

9.10.1 COMPANY OVERVIEW 73

9.10.2 FINANCIAL OVERVIEW 74

9.10.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 74

9.11 Avast Software S.R.O. 75

9.11.1 COMPANY OVERVIEW 75

9.11.2 FINANCIAL OVERVIEW 75

9.11.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 76

9.11.4 KEY DEVELOPMENTS 76

9.11.5 SWOT ANALYSIS 77

9.11.6 Key Strategies 77

9.12 AO Kaspersky Lab 78

9.12.1 COMPANY OVERVIEW 78

9.12.2 FINANCIAL OVERVIEW 78

9.12.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 79

9.12.4 KEY DEVELOPMENTS 79

9.12.5 SWOT ANALYSIS 80

9.12.6 Key Strategies 80

9.13 BullGuard 81

9.13.1 COMPANY OVERVIEW 81

9.13.2 FINANCIAL OVERVIEW 81

9.13.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 81

9.13.4 KEY DEVELOPMENTS 81

9.13.5 Key Strategies 81

9.14 IBM CORPORATION 82

9.14.1 COMPANY OVERVIEW 82

9.14.2 FINANCIAL OVERVIEW 83

9.14.3 PRODUCTS/SERVICES/SOLUTIONS OFFERED 84

9.14.4 KEY DEVELOPMENTS 84

9.14.5 SWOT ANALYSIS 85

9.14.6 Key Strategies 85

10 Appendix

10.1 Related Reports 86

11 List Of Tables

TABLE 1 PRIMARY INTERVIEWS 18

TABLE 2 SECONDARY SOURCES REFERRED 20

TABLE 3 LIST OF ASSUMPTIONS 23

TABLE 4 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 31

TABLE 5 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY REGION, 2014–2027 (USD MILLION) 34

TABLE 6 NORTH AMERICA: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 35

TABLE 7 EUROPE: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 36

TABLE 8 CHINA: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 37

TABLE 9 MIDDLE EAST AND AFRICA: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 38

TABLE 10 INDIA: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 39

TABLE 11 SOUTH AMERICA: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 40

TABLE 12 JAPAN: MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2014–2027 (USD MILLION) 41

TABLE 13 MCAFEE INC.: SOLUTIONS/PRODUCTS/SERVICES OFFERED 44

TABLE 14 MCAFEE INC.: KEY DEVELOPMENTS 45

TABLE 15 APPLE INC: SOLUTIONS/PRODUCTS/SERVICES OFFERED 48

TABLE 16 APPLE INC: KEY DEVELOPMENTS 48

TABLE 17 SYMANTEC CORPORATION: SOLUTIONS/SERVICES OFFERED 51

TABLE 18 SYMANTEC CORPORATION: KEY DEVELOPMENTS 52

TABLE 19 VMWARE INC.: SOLUTIONS/SERVICES OFFERED 55

TABLE 20 VMWARE INC.: KEY DEVELOPMENTS 55

TABLE 21 MICROSOFT: SOLUTIONS/PRODUCTS/SERVICES OFFERED 58

TABLE 22 MICROSOFT: KEY DEVELOPMENTS 59

TABLE 23 F-SECURE: SOLUTIONS/SERVICES OFFERED 62

TABLE 24 F-SECURE: KEY DEVELOPMENTS 62

TABLE 25 CITRIX: SOLUTIONS/PRODUCTS/SERVICES OFFERED 65

TABLE 26 TREND MICRO INC: SOLUTIONS/PRODUCTS/SERVICES OFFERED 68

TABLE 27 SOPHOS: SOLUTIONS/SERVICES OFFERED 71

TABLE 28 SOPHOS: KEY DEVELOPMENTS 71

TABLE 29 CA TECHNOLOGIES: SOLUTIONS/SERVICES OFFERED 74

TABLE 30 AVAST: SOLUTIONS/PRODUCTS/SERVICES OFFERED 76

TABLE 31 AVAST: KEY DEVELOPMENTS 76

TABLE 32 KASPERSKY: SOLUTIONS/SERVICES OFFERED 79

TABLE 33 KASPERSKY: KEY DEVELOPMENTS 79

TABLE 34 BULLGUARD: SOLUTIONS/SERVICES OFFERED 81

TABLE 35 BULLGUARD: KEY DEVELOPMENTS 81

TABLE 36 IBM CORPORATION: SOLUTIONS/PRODUCTS/SERVICES OFFERED 84

TABLE 37 IBM CORPORATION: KEY DEVELOPMENTS 84

12 List Of Figures

FIGURE 1 MARKET SYNOPSIS 12

FIGURE 2 MARKET ATTRACTIVENESS ANALYSIS: GLOBAL MOBILE SECURITY SOFTWARE MARKET 13

FIGURE 3 GLOBAL MOBILE SECURITY SOFTWARE MARKET ANALYSIS, BY TYPE 14

FIGURE 4 GLOBAL MOBILE SECURITY SOFTWARE MARKET ANALYSIS, BY REGION 15

FIGURE 5 GLOBAL MOBILE SECURITY SOFTWARE MARKET: STRUCTURE 16

FIGURE 6 RESEARCH PROCESS 17

FIGURE 7 TOP-DOWN & BOTTOM-UP APPROACHES 22

FIGURE 8 MARKET DYNAMICS OVERVIEW 24

FIGURE 9 DRIVERS IMPACT ANALYSIS: MOBILE SECURITY SOFTWARE MARKET 25

FIGURE 10 RESTRAINTS IMPACT ANALYSIS: MOBILE SECURITY SOFTWARE MARKET 26

FIGURE 11 VALUE CHAIN: GLOBAL MOBILE SECURITY SOFTWARE MARKET 28

FIGURE 12 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2020 (% SHARE) 30

FIGURE 13 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY TYPE, 2020 VS 2027 (USD MILLION) 31

FIGURE 14 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY REGION, 2020 (% SHARE) 33

FIGURE 15 GLOBAL MOBILE SECURITY SOFTWARE MARKET, BY REGION, 2020 VS 2027 (USD MILLION) 34

FIGURE 16 TOP 5 VENDOR SHARE ANALYSIS, 2020 43

Mobile Security Software Market