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IR Spectroscopy Market Share

ID: MRFR//8946-CR | 100 Pages | Author: Ankit Gupta| May 2023


The market share positioning strategies in the realm of Infrared (IR) Spectroscopy Market involve a multifaceted approach aimed at establishing a strong foothold in a competitive landscape. One prevalent strategy is product differentiation, where companies strive to distinguish their IR spectroscopy offerings by introducing unique features or capabilities. This not only helps attract a specific segment of customers with distinct needs but also fosters brand loyalty.


Furthermore, pricing strategies play a pivotal role in market share positioning. Some companies opt for a cost leadership approach, aiming to offer IR spectroscopy solutions at a lower price than competitors without compromising quality. This strategy is particularly effective in capturing price-sensitive segments of the market. On the flip side, others adopt a premium pricing strategy, emphasizing the superior quality, advanced features, and reliability of their products to justify a higher price point.


Market penetration is another crucial strategy, focusing on increasing the market share of existing products. This may involve aggressive marketing campaigns, extensive distribution channels, and competitive pricing to attract a larger customer base. Companies often leverage technological advancements and innovation as a means of gaining a competitive edge, ensuring that their IR spectroscopy solutions remain at the forefront of industry standards.


Collaboration and partnerships are emerging as key strategies for market share positioning in the IR spectroscopy market. Companies recognize the benefits of joining forces with research institutions, academic organizations, or other industry players to enhance their product portfolios, expand their geographic reach, and tap into new customer segments. Strategic alliances also enable knowledge sharing, fostering innovation and staying ahead in a rapidly evolving technological landscape.


Geographical expansion is a significant aspect of market share positioning strategies in the IR spectroscopy market. Companies seek to extend their presence into untapped markets or regions with a growing demand for analytical instruments. This involves understanding local regulations, adapting products to regional requirements, and establishing strong distribution networks to ensure efficient market coverage.


Customer-centric approaches are increasingly gaining prominence as companies recognize the importance of understanding and addressing the specific needs of their target audience. Offering tailored solutions, providing excellent customer support, and building long-term relationships contribute to customer satisfaction and loyalty, thereby solidifying market share.


Global IR Spectroscopy Market Overview


IR Spectroscopy Market Size was valued at USD 1.27 billion in 2023. The IR Spectroscopy market is projected to grow from USD 1.35 Billion in 2024 to USD 2.12 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.77% during the forecast period (2024 - 2032). Rising pharma and healthcare investments and the adoption of technical advancement in IR spectroscopy are the key market drivers contributing to the market’s expansion.


IR Spectroscopy Market


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


IR Spectroscopy Market Trends



  • Growing pharma and healthcare investments are driving the market growth


Market CAGR for IR Spectroscopy is driven by rising pharma and healthcare investments. Technological developments in the healthcare & pharmaceutical industries to stimulate R&D in these industries, as well as an increase in the number of medical facilities and clinical research to serve the needs of patients and medical staff, contribute to the market expansion. The Asian market is a hub for various industries, driving demand for IR spectroscopes for testing and monitoring. In addition, developing portable spectroscopes that will be aided in on-field applications is another element predicted to give growth prospects for the IR spectroscopy market. Based on their chemical makeup, IR Spectroscopy technology can recognize and distinguish items. As a result, it is used to process control, enforce quality standards, and avoid adulteration in preparing both plant- and animal-based goods. It is possible to calculate the amounts of lipids, proteins, carbs, and water in animal samples using IR spectroscopy.


Additionally, the growth of dairy operations and food processing plants globally is opening up huge potential for the producers of IR spectroscopy. Food processing, fruit processing, oil production, milk and cheese production, and the production of meat products are just a few industries that use IR spectroscopy. Growing public interest in food production and quality has developed, primarily due to dietary changes. Demand for IR Spectroscopy is fueled by the need for high standards for quality and process control in food production, which in turn demands for the right analytical techniques to analyze food. Pharmaceutical discovery research is now being conducted in North America and Europe. As a result, it is anticipated that IR Spectroscopy will become more popular in these areas. Since the United States has the largest pharmaceutical market in the world and many medications are produced there, there is a demand for IR Spectroscopy. Additionally, the FDA performs regulatory approval for a variety of food goods; consequently, many food product manufacturers use IR Spectroscopy to check for contaminants, which aids in maintaining quality standards.


Globally, various industries are being impacted by the COVID-19 industries like food and beverage, medicine, energy, electronics, semiconductor, and chemicals, have all experienced substantial disruptions as a result of the outbreak. As they are the main sources of supply and demand for IR spectroscopy solutions, the rise in industrial activities is having an impact on the development of the worldwide IR spectroscopy market. The production, supply, and sales of electronic components needed for the production of IR spectroscopy have been hampered by the factory closures, travel restrictions, trade bans, and border lockdowns implemented to combat and contain the outbreak. However, the post-pandemic situation revives the market, and a significant increase in demand for IR spectroscopy is seen.


For instance, The WHO reported in May 2022  that approximately 11% of drugs sold in emerging nations are fake, which causes 144,000 fatalities per year. NIR spectroscopy is one of the methods that many regulatory organizations, including the U.S.-FDA, Ministry of Health, NDA, and Health Canada, utilize to evaluate pharmaceutical authentication. The multitude of applications, flexibility, adaptability, and the expanding application of NIR spectroscopy in providing chemical and physical information all contribute to the industry's expansion. Thus, driving the IR Spectroscopy market revenue.


IR Spectroscopy Market Segment Insights


IR Spectroscopy Technology Insights


The IR Spectroscopy Market segmentation, based on Technology, includes Near-Infrared Spectroscopy, Mid-Infrared Spectroscopy, and Far-Infrared Spectroscopy. Mid-Infrared Spectroscopy dominated the market, accounting for 51.6% of market revenue (USD 0.6 billion) in 2022. MIR is an influential tool to detect and scan materials, whether solid or liquid, as it is highly sensitive. It is beneficial in the food industry to detect contaminants, if any.


Figure 1: IR Spectroscopy Market, by Technology, 2022 & 2032 (USD billion)


IR Spectroscopy Market, by Technology, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


IR Spectroscopy Product Insights


The IR Spectroscopy Market segmentation, based on Product, includes Benchtop, Portable, Hyphenated, and Others. The Benchtop category dominated the market, accounting for 61.6% in 2022. It is widely used in chemical industries to determine elements' chemical and physical properties.


IR Spectroscopy Vertical Insights


The IR Spectroscopy Market segmentation, based on Vertical, includes healthcare, Pharmaceuticals, Chemicals, Research, Food & Beverage, and Others. The Pharmaceutical Vertical generated the highest revenue, accounting for 55% of the market share in 2022. Increasing investment in healthcare and pharmaceutical industries will contribute to the IR spectroscopy market growth.


IR Spectroscopy Regional Insights


By Region, the research provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American IR spectroscopy market region contributed the highest market revenue in 2022, primarily due to upgraded Technology in this Region and infrastructural development. In addition, Governmental supportive policies help the market to flourish further.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: IR Spectroscopy Market Share by Region 2022 (%)


IR Spectroscopy Market Share by Region 2022


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Europe’s IR Spectroscopy market accounts for the second-largest market share due to advanced infrastructure and highly regulated industries that require IR spectroscopy. Further, the German IR Spectroscopy market held the largest market share, and the UK IR Spectroscopy market is the fastest-growing market in the European Region.


The Asia-Pacific IR Spectroscopy Market is expected to grow faster during the projected timeframe for IR spectroscopy. This is due to the industrial growth of industries like food and beverage, pharmaceutical, and others. Moreover, China’s IR Spectroscopy market and Japan’s IR Spectroscopy market are leading areas for IR spectroscopy in the Asia-Pacific region.


For instance, Spectroscopy Corp (PSC) and Bio-Rad Laboratories collaborated in 2019,  IR and Raman Library, respectively, and Identification software from Bio-Rad. Strategic collaboration was done to improve the key companies’ customer reach.


IR Spectroscopy Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development to introduce new innovative solutions, which will help the IR Spectroscopy market to expand. Market participants are also undertaking strategic approaches, whether organic or inorganic, to expand their international presence, with important market developments including introducing new product lines, agreements, mergers and acquisitions, capex, and strategic partnerships with other organizations. To survive and grow in a hyper-competitive market, the IR Spectroscopy industry must offer cost-effective as well as sustainable options.


Manufacturing locally to reduce operational expenses is one of the key business tactics used by industries in the global IR Spectroscopy industry to benefit customers and capture market share. IR Spectroscopy industry has offered significant advantages to the healthcare and pharma industries. Major players in the IR Spectroscopy market, including Thermo Fisher Scientific Inc., Agilent Technologies Inc., PerkinElmer Inc., Horiba Limited, Shimadzu Corporation, Metrohm, Bruker Corporation, Hitachi High-Technologies Corporation, Jasco, Newport Corporation, Oxford Instruments, Sartorius AG, and Teledyne Princeton Instruments, and others, are attempting to increase market share by heavily investing in research and development to upgrade their Technology and offer affordable solutions.


Bruker Corp. creates, produces, and sells scientific tools and analytical solutions that let customers explore. Gunther Laukien created the business in 1961, with its main office in Billerica, Massachusetts. It operates in the Bruker Scientific Instruments (BSI), Bruker Energy, and Supercon Technologies (BEST) sectors. In September 2020, Canopy Biosciences, LLC, which specializes in advanced multiplex biomarker scanning for immunology and cell therapy, was purchased by Bruker Corporation. With this acquisition, Bruker could offer more fluorescence-based scanning and multi-omics imaging products.


Since its founding in Kyoto in 1875, Shimadzu Corporation has provided cutting-edge products to clients worldwide. "Contributing to Society through Science and Technology" is Shimadzu's corporate philosophy. Over the past years, the company has accelerated and advanced its Technology, especially in MS technology. In June 2020, with RIKEN Innovation Company Ltd., Shimadzu Corporation developed new enterprises based on RIKEN research findings on brain and five sense assessment.


Key Companies in the IR Spectroscopy market include



  • Thermo Fisher Scientific Inc.

  • Agilent Technologies Inc.

  • PerkinElmer Inc.

  • Horiba Limited

  • Shimadzu Corporation

  • Metrohm

  • Bruker Corporation

  • Hitachi High-Technologies Corporation

  • Jasco

  • Newport Corporation

  • Oxford Instruments

  • Sartorius AG

  • Teledyne Princeton Instrument


IR Spectroscopy Industry Developments


March 2022 Microplastics are now well-recognized everywhere. Numerous projects are now assessing the full extent of plastic contamination and its potential damage to both individuals and the ecosystem.


September 2020 Canopy Biosciences, LLC, which specializes in advanced multiplex biomarker scanning for immunology and cell therapy, was purchased by Bruker Corporation. With this acquisition, Bruker could offer more fluorescence-based scanning and multi-omics imaging products.


June 2020 With RIKEN Innovation Company Ltd., Shimadzu Corporation developed new enterprises based on RIKEN research findings on brain and five sense assessment.


IR Spectroscopy Market Segmentation


IR Spectroscopy Technology Outlook



  • Near-Infrared Spectroscopy

  • Mid-Infrared Spectroscopy

  • Far-Infrared Spectroscopy


IR Spectroscopy Product Outlook



  • Benchtop

  • Portable

  • Hyphenated

  • Others


 IR Spectroscopy Vertical Outlook



  • Healthcare

  • Pharmaceuticals

  • Chemicals

  • Research

  • Food & Beverage

  • Others


IR Spectroscopy Regional Outlook




  • North America



    • US

    • Canada




  • Europe



    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe




  • Asia-Pacific



    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific




  • Rest of the World




    • Middle East




    • Africa




    • Latin America





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