Gifts Retailing Market Research Report: By Product Type (Traditional Gifts, Personalized Gifts, Experiential Gifts, Digital Gifts, Luxury Gifts), By Distribution Channel (Brick-and-Mortar Stores, E-commerce Marketplaces, Specialty Gift Shops, Department Stores, Online Gift Cards), By Target Audience (Individuals, Corporates, Non-Profit Organizations, Event Planners, Gift Basket Companies), By Occasion (Birthdays, Anniversaries, Holidays, Weddings, Other Special Occasions), By Price Range ($0-$25, $25-$50, $50-$100, $100-$250, $250 and above

Global Gifts Retailing Market Overview

The Gifts Retailing Market Size was estimated at 549.3 (USD Billion) in 2022.The Gifts Retailing Market Industry is expected to grow from 608.62(USD Billion) in 2023 to 1,532.5 (USD Billion) by 2032. The Gifts Retailing Market CAGR (growth rate) is expected to be around 10.8% during the forecast period (2024 - 2032).

Key Gifts Retailing Market Trends Highlighted

The personalization and customization of gifts have become increasingly important, with consumers seeking unique and meaningful presents that reflect their individual tastes. The rise of digital printing and online design tools has made it easier for retailers to offer customized gifts, further fueling this trend. Additionally, the growing popularity of experiential gifts, such as cooking classes or travel vouchers, has created new opportunities for retailers to cater to consumers' desire for memorable and meaningful experiences.E-commerce continues to play a significant role in the growth of the gifts retailing market, providing convenience and a wide selection of products to consumers. The integration of artificial intelligence and machine learning in e-commerce platforms is enhancing the customer experience by offering personalized recommendations and seamless shopping experiences. Furthermore, the emergence of social commerce, where consumers can discover and purchase gifts through social media platforms, is creating new opportunities for retailers to reach a wider audience.The growing demand for sustainable and eco-friendly gifts has also influenced the market. Consumers are increasingly seeking gifts that are made from sustainable materials or that support ethical and environmental causes. This trend has led to the rise of eco-friendly gift wrapping and packaging, as well as the popularity of gifts that promote social responsibility and support local artisans.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Gifts Retailing Market Drivers

Rising Disposable Income and Changing Consumer Spending Patterns

The growing affluence of consumers in emerging economies, coupled with a shift towards experiential spending, is driving demand for gifts. As disposable incomes rise, consumers are increasingly willing to spend on non-essential items, such as gifts, to enhance their lifestyles and express themselves. Additionally, the increasing popularity of online shopping and the convenience it offers are further contributing to the growth of the gifts retailing market.The proliferation of e-commerce platforms has made it easier for consumers to browse and purchase gifts from a wide range of options, regardless of their location or time constraints. This has expanded the market reach of retailers and increased the accessibility of gifts for consumers. The Gifts Retailing Market Industry is expected to witness significant growth in the coming years, driven by rising disposable incomes and changing consumer spending patterns.

Growing Popularity of Personalized and Experiential Gifts

Consumers are increasingly seeking out personalized and experiential gifts that reflect their individual tastes and preferences. This trend is being fueled by the desire for unique and meaningful gifts that create lasting memories. As a result, retailers are offering a wider range of personalized gift options, such as customized photo albums, engraved jewelry, and monogrammed items. Experiential gifts, such as gift certificates for spa treatments, cooking classes, or travel experiences, are also gaining popularity as consumers seek out ways to create memorable moments with loved ones.The Gifts Retailing Market Industry is expected to benefit from the growing popularity of personalized and experiential gifts, as consumers seek out unique and meaningful ways to express their love and appreciation.

Expansion of Organized Retail and E-commerce

Organized retail and e-commerce are expanding, which enables consumers to buy gifts using new outlets. Organized retailers, including department stores and specialty gift shops, accumulate a wide range of gifts for all consumers. Meanwhile, e-commerce opens enormous opportunities for buyers, as the hundreds of thousands of gifts may be found in the network and purchased at a competitive price. E-commerce drives the growth in emerging markets, where internet penetration grows faster.To sum up, the Gifts Retailing Market Industry will be affected positively because organized and e-commerce expand, enabling customers to use various gift purchasing facilities and offer various gifts that differ by price and location.

Gifts Retailing Market Segment Insights

Gifts Retailing Market Product Type Insights

The product type segment of the gifts retailing market is divided into traditional gifts, personalized gifts, experiential gifts, digital gifts, and luxury gifts. Traditional gifts are the most common type of gift, which can include flowers, chocolates, and gift cards. Personalized gifts are unique and customized to the receiver’s preferences, such as engraved jewelry, custom photo albums, or monogrammed items. Experiential gifts are those that offer some experience, including tickets to a concert or sports event, or a gift card for a spa day.

Digital gifts are virtual or e-gifts, such as e-books, gift cards for online retailers, or a subscription to a video streaming service. Luxury gifts, on the other hand, are high-end and expensive, such as jewelry, watches, or designer handbags. The traditional gifts segment made up the highest market share of the gifts retailing market in 2023 and is the type of gift most in-demand. Meanwhile, the sector is expected to continue doing so over the forecast period. Moreover, the segment is projected to grow due to the increasing popularity of gifting experiences and the rising need for unique and personalized gifts.The personalized gifts segment is also anticipated to grow significantly over the forecast period as the use of online gifting platforms that provide a high level of customization become more popular. Additionally, the experiential gifts segment is expected to grow at a slow but steady pace for the same reasons. The digital gifts segment, however, is expected to grow at a fast pace due to the increasingly popularity of e-commerce and the growing number of digital devices. Finally, the luxury gifts sector is predicted to grow at a moderate pace in the forecast period, as consumers want high-end and exclusive gifts.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Gifts Retailing Market Distribution Channel Insights

Distribution channel segment is one the most influential segments in the Gifts Retailing Market. Product distribution through brick-and-mortar stores remains widespread and profitable. These stores give the consumer the opportunity to see the products with their own eyes, try them on or hold them in their hands. At the same time, the customer is not in a hurry, since his purchase cannot be made by anyone. In turn, the e-commerce marketplaces becoming more and more popular, as they often provide a wider range of goods and work more conveniently.Besides, there is an opportunity for the customer to buy a gift in a specialized gift shop to satisfy any of his wishes. Department stores offer a rich selection of all types of products for all needs, including gifts; they always keep up with the times and are tied to customers. An online gift card is often the best gift, giving the recipient the opportunity to choose a gift. The Gifts Retailing Market is steadily increasing. The factors supporting this growth include rising disposable income, population and personal consumption expectancy, consumer spending, and increased popularity of online shopping.

Gifts Retailing Market Target Audience Insights

The target audience for the gifts retailing market is diverse, comprising individuals, corporates, non-profit organizations, event planners, and gift basket companies. Individuals account for a significant portion of the market, driven by personal gifting occasions such as birthdays, anniversaries, and holidays. In 2023, the individual segment generated revenue of approximately USD 265.4 billion, which is projected to grow at a CAGR of 9.5% to reach USD 538.9 billion by 2032. Corporates represent another major segment, utilizing gifts for employee recognition, customer appreciation, and promotional purposes.

The corporate segment held a market share of around 22.5% in 2023 and is anticipated to expand at a CAGR of 10.2% over the forecast period, reaching a value of USD 341.2 billion by 2032. Non-profit organizations also contribute to the market by purchasing gifts for fundraising events, donor appreciation, and volunteer recognition. The non-profit segment accounted for a market share of approximately 15.3% in 2023 and is projected to grow at a CAGR of 9.8% to reach USD 226.5 billion by 2032. Event planners and gift basket companies play a crucial role in the distribution of gifts.Event planners source gifts for special occasions such as weddings, conferences, and corporate events, while gift basket companies offer curated gift baskets tailored to specific themes or occasions. The combined revenue generated by these segments is expected to reach USD 426.9 billion by 2032, growing at a CAGR of 10.6% during the forecast period.

Gifts Retailing Market Occasion Insights

Occasion is a primary segmentation factor in the gifts retailing market. Different occasions call for specific types of gifts, leading to variations in demand and preferences. Birthdays, anniversaries, and holidays are major gift-giving occasions, accounting for a significant share of the market. In 2023, the birthdays segment held the largest market share, followed by anniversaries and holidays. Weddings and other special occasions also contribute to the growth of the gifts retailing industry. The market for gifts related to special occasions is expected to continue its growth trajectory in the coming years, driven by factors such as increasing disposable income, rising gifting trends, and evolving consumer preferences.

Gifts Retailing Market Price Range Insights

The price range segment is a crucial factor in understanding the dynamics of the Gifts Retailing Market. The market is segmented into five price ranges: $0-$25, $25-$50, $50-$100, $100-$250, and $250 and above. Each price range caters to different consumer demographics and preferences, impacting the overall market growth.

The $0-$25 price range holds a significant market share, primarily driven by impulse purchases and budget-conscious consumers. Gifts in this range include small trinkets, souvenirs, and everyday items. The $25-$50 price range targets mid-level consumers seeking quality gifts for special occasions and personal use. This segment is expected to witness steady growth due to the increasing disposable income of consumers.

The $50-$100 price range is associated with premium gifts and is popular among individuals seeking unique and memorable presents. This segment benefits from the growing trend of personalized and experience-based gifting.

The $100-$250 price range caters to affluent consumers and features luxury gifts, fine jewelry, and high-end collectibles. This segment is influenced by factors such as special events, gifting traditions, and the desire for exclusivity.

The $250 and above price range represents the most exclusive and expensive gifts, often purchased for significant milestones and celebrations. This segment is highly influenced by the wealth distribution and economic conditions of the target market. By understanding the price range segmentation, businesses can tailor their product offerings, marketing strategies, and pricing models to meet the specific needs of each consumer segment, driving overall market growth.

Gifts Retailing Market Regional Insights

Regionally, North America is expected to account for the largest market share, followed by Europe, APAC, South America, and MEA. The growth in the North American market is attributed to the increasing disposable income and the presence of major retailers.The European market is expected to witness steady growth due to the increasing popularity of online gifting. The APAC region is expected to be the fastest-growing market, driven by the growing middle class and the increasing adoption of e-commerce. The South American market is expected to grow moderately due to the improving economic conditions.The MEA region is expected to witness a steady growth due to the increasing urbanization and the rising disposable income. 

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Gifts Retailing Market Key Players And Competitive Insights

Major players in Gifts Retailing Market industry are focusing on expanding their product offerings and geographic reach to cater to the evolving needs of consumers. Leading Gifts Retailing Market players are investing in omnichannel retailing strategies to enhance customer experience and drive sales. The Gifts Retailing Market industry is also witnessing the emergence of new technologies, such as artificial intelligence (AI) and augmented reality (AR), which are transforming the shopping experience for consumers.

Hallmark Cards, Inc. is a leading player in the Gifts Retailing Market industry. The company offers a wide range of greeting cards, gifts, and other products through its retail stores and online channels. Hallmark Cards has a strong brand presence and a loyal customer base. The company is focused on providing high-quality products and services to its customers.

American Greetings Corporation is another leading player in the Gifts Retailing Market industry. The company offers a wide range of greeting cards, gifts, and other products through its retail stores and online channels. American Greetings Corporation has a strong brand presence and a loyal customer base. The company is focused on providing innovative products and services to its customers.

Key Companies in the Gifts Retailing Market Include

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  American Greetings

  
  


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  Waterford Crystal

  
  


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  Mattel

  
  


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  Hasbro

  
  


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  Signet Jewelers

  
  


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  Swarovski

  
  


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  Richemont

  
  


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  Pandora Jewelry

  
  


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  LVMH

  
  


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  Tiffany Co.

  
  


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  Starbucks

  
  


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  Lenox

  
  


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  Nike

  
  


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  Kering

  
  


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  Hallmark

  
  

Gifts Retailing Market Industry Developments

The Gifts Retailing Market is projected to reach USD 1532.5 Billion by 2032, exhibiting a CAGR of 10.8% during the forecast period 2024-2032. The market growth is attributed to the increasing popularity of online gifting, growing disposable income, and changing consumer preferences. The rising trend of personalized and experiential gifts is also driving market expansion.

Key players in the market include Amazon, Alibaba, and Hallmark. Recent developments in the market include the launch of AI-powered gifting platforms and the integration of virtual reality (VR) and augmented reality (AR) technologies to enhance the gifting experience.

Gifts Retailing Market Segmentation Insights

Gifts Retailing Market Product Type Outlook

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  Traditional Gifts

  
  


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  Personalized Gifts

  
  


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  Experiential Gifts

  
  


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  Digital Gifts

  
  


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  Luxury Gifts

  
  

Gifts Retailing Market Distribution Channel Outlook

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  Brick-and-Mortar Stores

  
  


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  E-commerce Marketplaces

  
  


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  Specialty Gift Shops

  
  


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  Department Stores

  
  


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  Online Gift Cards

  
  

Gifts Retailing Market Target Audience Outlook

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  Individuals

  
  


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  Corporates

  
  


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  Non-Profit Organizations

  
  


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  Event Planners

  
  


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  Gift Basket Companies

  
  

Gifts Retailing Market Occasion Outlook

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  Birthdays

  
  


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  Anniversaries

  
  


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  Holidays

  
  


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  Weddings

  
  


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  Other Special Occasions

  
  

Gifts Retailing Market Price Range Outlook

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  $0-$25

  
  


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  $25-$50

  
  


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  $50-$100

  
  


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  $100-$250

  
  


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  $250 and above

  
  

Gifts Retailing Market Regional Outlook

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  North America

  
  


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  Europe

  
  


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  South America

  
  


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  Asia Pacific

  
  


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  Middle East and Africa