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France Electric Bicycles Market Research Report By Type (Pedal Assist/ Pedelecs, Power on Demand, Pedal Assist with Power on Demand), By Battery Type (Sealed Lead Acid, Li-Ion Battery) and By Motor Type (Hub Motor, Mid Drive Electric)- Forecast to 2035


ID: MRFR/AM/52445-HCR | 200 Pages | Author: Sejal Akre| July 2025

France Electric Bicycles Market Overview


As per MRFR analysis, the France Electric Bicycles Market Size was estimated at 1.24 (USD Billion) in 2024.The France Electric Bicycles Market Industry is expected to grow from 1.37(USD Billion) in 2025 to 4.5 (USD Billion) by 2035. The France Electric Bicycles Market CAGR (growth rate) is expected to be around 11.432% during the forecast period (2025 - 2035).


Key France Electric Bicycles Market Trends Highlighted


The France Electric Bicycles Market is witnessing a surge in popularity driven by various factors. Notably, the growing awareness of environmental issues has prompted many French citizens to seek sustainable transport options, aligning with France's commitment to reducing carbon emissions and promoting greener alternatives. The government has been actively supporting the transition to electric bicycles by offering subsidies and incentives for both consumers and manufacturers. 


This support aims to bolster the use of electric bikes as a viable alternative to cars, particularly in urban areas where traffic congestion and pollution are major concerns.With a trend towards urbanization, cities like Paris have seen increased investment in cycling infrastructure, including the expansion of bike lanes and the implementation of bike-sharing schemes. The popularity of electric bicycles is also fueled by the convenience and cost-effectiveness they provide compared to traditional vehicles. 


Opportunities exist for local manufacturers and startups to innovate in this space by developing advanced battery technologies and smarter integration of bicycles with mobile applications, enhancing the user experience. Furthermore, the COVID-19 pandemic has accelerated interest in cycling as a safe mode of transportation, further highlighting the value of electric bicycles.More individuals are using bikes for commuting and leisure, creating a booming demand. 


Retailers are adapting to this shift by increasing the availability of electric bicycles and offering promotional deals to attract customers. Overall, the French Electric Bicycles Market is poised for continued growth as consumers become more conscious of their environmental impact and urban areas improve cycling conditions.

France Electric Bicycles Market size

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


France Electric Bicycles Market Drivers


Increasing Environmental Concerns


In recent years, there has been a heightened awareness of climate change and the need for sustainable transport solutions in France. The French government has set ambitious targets to reduce greenhouse gas emissions, aiming for a reduction of 40% by 2030 compared to 1990 levels. The promotion of electric bicycles fits well within this framework as they produce zero direct emissions. 


This push is being backed by organizations such as the French Ministry of Ecological Transition, which supports the transition to greener alternatives in transportation.Additionally, the 'Plan Vélo' initiative was launched, aiming to double the number of cyclists and investments in cycling infrastructure. With over 14,000 kilometers of cycling paths already in place and plans to extend further, this development creates a favorable environment for the France Electric Bicycles Market Industry. These efforts will likely contribute to a significant growth trajectory for electric bicycles as an eco-friendly transportation option.


Government Incentives and Subsidies


The French government has implemented various subsidies and incentive programs to encourage the adoption of electric bicycles. For example, there is a purchase bonus of up to 400 Euros for the purchase of electric bicycles, which makes them more financially accessible to consumers. 


This initiative was notably highlighted in the 'Government Action Plan for Cycling,' which aims to incentivize a shift from car usage to more sustainable modes of transportation like bicycles.Government data reveals that around 1.2 million electric bicycles were sold in 2021, which highlights the growing consumer adoption in the France Electric Bicycles Market Industry. This is indicative of the positive factors aiding the expansion by reducing the obstacles available to prospective purchasers.


Urbanization and Traffic Congestion


France is experiencing a significant urbanization trend, with over 80% of its population living in urban areas. This urban growth has led to increased traffic congestion, prompting the need for alternative transportation solutions. The Paris metropolitan area, for instance, has faced chronic traffic issues, resulting in the city’s administration actively promoting electric bicycles as a sustainable solution to decongestion. 


Various municipalities, including Paris, have introduced bike-sharing programs and invested in cycling lanes, which significantly contribute to the infrastructure needed for electric bicycles.According to a study by the French Urban Planning Institute, the use of electric bicycles can decrease urban congestion by up to 20%, thus enhancing the overall appeal of electric bicycles in the France Electric Bicycles Market Industry.


Technological Advances in Electric Bicycles


The continuous advancements in technology related to electric bicycles are significantly propelling the France Electric Bicycles Market Industry forward. With improvements in battery technology leading to longer ranges and shorter charging times, consumers are now more inclined to consider electric bicycles as a viable alternative to traditional bicycles and cars. 


Major manufacturers such as Decathlon and Moustache Bicycles are continuously innovating to enhance the performance and user experience of electric bicycles.According to the French Cycling Federation, the average range of electric bicycles has increased to about 100 kilometers on a single charge, which is attractive to a broader audience. As technology continues to evolve, the market is likely to witness further growth driven by consumer demand for better performance and convenience.


France Electric Bicycles Market Segment Insights


Electric Bicycles Market Type Insights


The France Electric Bicycles Market exhibits a diverse array of types, each contributing significantly to the overall market dynamics. Among the various types, Pedal Assist, also known as Pedelecs, stands out as one of the most preferred choices among consumers. This type allows riders to benefit from an electric motor that assists them while pedaling, thereby making cycling more accessible, especially in urban areas where e-bikes are gaining popularity. The ease of use and efficiency associated with Pedal Assist systems appeal to a growing demographic that includes commuters, tourists, and recreational cyclists.


On the other hand, Power on Demand systems offer an alternative that caters to customers seeking flexibility and adaptability in their riding experience, allowing manual control over the motor power. This feature has garnered attention from cyclists who want a balance between traditional biking and the convenience of electric assistance. Moreover, the hybrid concept of Pedal Assist with Power on Demand combines the strengths of both systems, providing versatility and an enhanced riding experience; thus, to a broader audience. These types are essential in promoting sustainable transportation, aligning with France’s objectives to reduce carbon emissions and facilitate greener mobility solutions.


The market indicators reveal significant growth and transformation within the France Electric Bicycles Market based on the consumer adoption of these varying types. As the country embraces eco-friendly initiatives, the innovative features offered by electric bicycles are expected to attract more riders seeking convenient and efficient modes of transport. With ongoing advancements in technology and increased incentives from the French government, such as subsidies and infrastructure enhancements for cycling, the different types within the Electric Bicycles Market are poised for ongoing expansion.


Consumer preferences lean towards products that enhance the overall cycling experience, which has led to innovations in battery , motor efficiencies, and design. This aligns with the overarching trends in the France Electric Bicycles Market that emphasize health, sustainability, and convenience. Consequently, understanding these types and their relevance positions stakeholders to effectively strategize and meet the demands of a transforming market landscape, where electric bicycles are not just modes of transport, but also lifestyle choices that reflect broader societal shifts towards more sustainable living.

France Electric Bicycles Market segment

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Electric Bicycles Market Battery Type Insights


The Battery Type segment of the France Electric Bicycles Market plays a crucial role in defining the performance and efficiency of electric bicycles. Among the various battery technologies available, Sealed Lead Acid and Lithium-Ion (Li-Ion) batteries are prominent choices, each with unique characteristics. Sealed Lead Acid batteries typically offer a lower upfront cost and are valued for their robust design, making them suitable for heavier users and industrial applications. 


However, they tend to have a shorter lifespan and lower energy density compared to Li-Ion batteries.On the other hand, Li-Ion batteries dominate the market due to their lightweight nature, higher energy efficiency, and longer life cycles, which significantly enhance the overall riding experience. The increasing preference for eco-friendly transportation methods and governmental incentives to promote electric mobility contribute to the growth of these battery technologies. As electric bicycle adoption rises in urban areas of France, notably in cities like Paris, the choice of battery type remains a critical factor influencing consumer decisions and shaping market dynamics.The optimization of battery performance in electric bicycles aligns with sustainability trends that emphasize reduced carbon footprints and enhanced urban mobility solutions.


Electric Bicycles Market Motor Type Insights


The Motor Type segment of the France Electric Bicycles Market is integral to the industry’s growth and evolution. Within this segment, the Hub Motor and Mid Drive Electric configurations are the primary categories influencing design choices and customer preferences. Hub Motors are recognized for their simplicity and effectiveness, catering to urban riders seeking ease of use and lower maintenance. They offer a seamless riding experience, appealing to a broad demographic. In contrast, mid-drive electric motors provide superior efficiency and handling, making them favored by enthusiasts who prioritize performance and agility on diverse terrains.


This sub-category has seen growing popularity due to its ability to deliver a more natural cycling experience by directly engaging the bike’s gears. As eco-awareness and cycling culture flourish in France, these motor types play a vital role in promoting sustainable transportation, contributing significantly to the increasing sales of electric bicycles. Trends show that French consumers are becoming more inclined towards innovative and high-performance solutions, propelling advancements in motor technology and design across the market. The demand for enhanced battery life and integrated smart technologies within these segments further showcases the electric bicycle market's dynamic landscape.


France Electric Bicycles Market Key Players and Competitive Insights


The France Electric Bicycles Market has shown substantial growth in recent years, driven by increasing environmental awareness and an emphasis on sustainable urban mobility solutions. As urban congestion and pollution levels in major cities rise, electric bicycles present a viable alternative to traditional modes of transportation, offering both convenience and ecological benefits. The competitive landscape is shaped by various firms that provide a range of products catering to different consumer needs, from leisure riding to practical e-commuting solutions. With the government actively promoting the use of electric bicycles through subsidies and infrastructure development, the market is becoming increasingly attractive for both existing players and new entrants seeking to capitalize on this growing trend.


Aventon has established a significant presence in the France Electric Bicycles Market, leveraging its strengths in product design, performance, and customer service. The brand is known for its high-quality electric bicycles that combine functionality with stylish aesthetics, meeting the varied demands of French consumers. Aventon's commitment to innovation and sustainable practices has resonated well with the eco-conscious demographic in France, which values both performance and environmental efficiency. The company has effectively utilized online platforms for marketing and distribution, allowing it to reach a broader audience while also engaging with local retailers to enhance its market penetration. This strategy has enabled Aventon to build a strong brand reputation, characterized by reliability and customer-oriented services that appeal to French riders.


VanMoof is another key player in the France Electric Bicycles Market, noted for its innovative designs and smart technology integration. The company focuses on urban commuters, offering sleek electric bicycles equipped with features aimed at enhancing the riding experience, such as built-in GPS tracking, anti-theft systems, and integrated lighting. VanMoof’s market presence has been bolstered by strategic initiatives aimed at expanding its reach in France, including collaborations with local retailers and targeted marketing campaigns. The company has seen success in positioning itself as a premium brand that aligns with the values of modern urbanites seeking efficient and stylish transportation options. VanMoof's strengths lie in its commitment to customer engagement and the implementation of smart solutions that address common urban cycling challenges. Furthermore, the brand may explore opportunities for mergers and acquisitions to solidify its footprint within the French market, aligning with local trends and consumer preferences.


Key Companies in the France Electric Bicycles Market Include:



  • Aventon

  • VanMoof

  • Specialized

  • Orbea

  • Trek

  • Focus

  • Decathlon

  • Haibike

  • Kalkhoff

  • KTM

  • Giant

  • BionX

  • Moustache Bikes

  • Cube


France Electric Bicycles Market Industry Developments


The France Electric Bicycles Market has been witnessing notable developments recently, driven by increasing consumer demand for eco-friendly transportation solutions. Companies such as Trek and Specialized are expanding their product lines to include innovative electric bicycle models, catering to various consumer preferences and urban commuting needs. In March 2023, Decathlon announced a significant increase in its electric bike production capabilities in France to meet growing market demands. There have been continuous advancements in battery technology from firms like BionX, enhancing the performance and efficiency of electric bicycles.


Additionally, in May 2022, VanMoof secured investment to further its expansion in the French market, reflecting investor confidence in the electric bicycle sector. The market is experiencing growth in valuation due to government incentives aimed at promoting sustainable transport, including subsidies for electric bicycle purchases. 


Mergers and acquisitions appear limited in the recent past, but companies are actively collaborating on research initiatives focused on enhancing e-bike technology. As urban centers in France increasingly encourage cycling through improved infrastructure, the electric bicycle market is expected to thrive as a sustainable transportation alternative. Major events from the past years have actively contributed to shaping the current landscape within this market.


France Electric Bicycles Market Segmentation Insights


Electric Bicycles Market Type Outlook



  • Pedal Assist/ Pedelecs

  • Power on Demand

  • Pedal Assist with Power on Demand


Electric Bicycles Market Battery Type Outlook



  • Sealed Lead Acid

  • Li-Ion Battery


Electric Bicycles Market Motor Type Outlook




  • Hub Motor




  • Mid Drive Electric



Report Attribute/Metric Source: Details
MARKET SIZE 2023 1.24(USD Billion)
MARKET SIZE 2024 1.37(USD Billion)
MARKET SIZE 2035 4.5(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR) 11.432% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Billion
KEY COMPANIES PROFILED Aventon, VanMoof, Specialized, Orbea, Trek, Focus, Decathlon, Haibike, Kalkhoff, KTM, Giant, BionX, Moustache Bikes, Cube
SEGMENTS COVERED Type, Battery Type, Motor Type
KEY MARKET OPPORTUNITIES Growing urbanization trends, Increasing environmental awareness, Government incentives for e-bikes, Rising fuel prices, Expansion of cycling infrastructure
KEY MARKET DYNAMICS growing environmental awareness, government incentives for e-bikes, urban mobility trends, technological advancements in batteries, increased health consciousness
COUNTRIES COVERED France


Frequently Asked Questions (FAQ) :

The France Electric Bicycles Market is expected to be valued at 1.37 billion USD in 2024.

By 2035, the France Electric Bicycles Market is projected to reach a value of 4.5 billion USD.

The expected CAGR for the France Electric Bicycles Market during the period from 2025 to 2035 is 11.432%.

In 2035, the Pedal Assist/Pedelecs segment is expected to have the largest market value at 1.8 billion USD.

The Power on Demand segment is valued at 0.25 billion USD in 2024.

Major players include Aventon, VanMoof, Specialized, Orbea, and Trek, among others.

The Pedal Assist with Power on Demand segment is valued at 0.57 billion USD in 2024.

There are significant growth opportunities driven by increasing environmental concerns and urban mobility demands.

The overall industry is expected to show robust growth across France, influenced by rising adoption rates.

Key growth drivers include advancements in technology, a shift towards sustainable transport, and increased consumer awareness.

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