ID: MRFR/ICT/1809-HCR | 100 Pages | Published By Aarti Dhapte on March 2023
TABLE OF CONTENTS
1 MARKET INTRODUCTION
1.1 INTRODUCTION
1.2 SCOPE OF STUDY
1.2.1 RESEARCH OBJECTIVE
1.2.2 ASSUMPTIONS
1.2.3 LIMITATIONS
1.3 MARKET STRUCTURE
2 RESEARCH METHODOLOGY
2.1 RESEARCH TYPE
2.2 PRIMARY RESEARCH
2.3 SECONDARY RESEARCH
2.4 FORECAST MODEL
2.4.1 MARKET DATA COLLECTION, ANALYSIS & FORECAST
2.4.2 MARKET SIZE ESTIMATION
3 MARKET DYNAMICS
3.1 INTRODUCTION
3.2 MARKET DRIVERS
3.3 MARKET CHALLENGES
3.4 MARKET OPPORTUNITIES
3.5 MARKET RESTRAINTS
4 EXECUTIVE SUMMARY
5. MARKET FACTOR ANALYSIS
5.1 PORTER’S FIVE FORCES ANALYSIS
5.2 SUPPLY CHAIN ANALYSIS
6 ENTERPRISE SOFTWARE MARKET, BY SEGMENTS
6.1 INTRODUCTION
6.2 MARKET STATISTICS
6.2.1 BY TYPE
6.2.1.1 ENTERPRISE RESOURCE PLANNING (ERP)
6.2.1.2 BUSINESS INTELLIGENCE (BI)
6.2.1.3 SUPPLY CHAIN MANAGEMENT (SCM)
6.2.1.4 CUSTOMER RELATIONSHIP MANAGEMENT (CRM)
6.2.1.5 WEB CONFERENCING COLLABORATION
6.2.1.6 OTHERS
6.2.2 BY ORGANIZATION SIZE
6.2.2.1 SMES
6.2.2.2 LARGE ENTERPRISES
6.2.3 BY VERTICAL
6.2.3.1 BFSI
6.2.3.2 HEALTHCARE
6.2.3.3 MANUFACTURING
6.2.3.4 IT & TELECOMMUNICATION
6.2.3.5 MEDIA & ENTERTAINMENT
6.2.3.6 TRANSPORTATION
6.2.3.7 ENERGY & UTILITIES
6.2.3.8 RETAIL
6.2.3.9 OTHERS
6.2.4 BY REGION
6.2.4.1 NORTH AMERICA
6.2.4.1.1 U.S.
6.2.4.1.2 CANADA
6.2.4.2 EUROPE
6.2.4.2.1 U.K.
6.2.4.2.2 GERMANY
6.2.4.2.3 FRANCE
6.2.4.2.4 ITALY
6.2.4.2.5 REST OF EUROPE
6.2.4.3 ASIA-PACIFIC
6.2.4.3.1 CHINA
6.2.4.3.2 JAPAN
6.2.4.3.3 SOUTH KOREA
6.2.4.3.4 INDIA
6.2.4.3.5 REST OF ASIA PACIFIC
6.2.4.4 REST OF THE WORLD
7 COMPETITIVE ANALYSIS
7.1 MARKET SHARE ANALYSIS
7.2 COMPANY PROFILES
7.2.1 MICROSOFT CORPORATION (U.S.)
7.2.2 IBM CORPORATION (U.S.)
7.2.3 ORACLE CORPORATION (U.S.)
7.2.4 SALESFORCE.COM, INC. (U.S.)
7.2.5 SAP SE (GERMANY)
7.2.6 EMC CORPORATION (U.S.)
7.2.7 SYMANTEC CORPORATION (U.S.)
7.2.8 HP (U.S.)
7.2.9 CA TECHNOLOGIES, INC. (U.S.)
7.2.10 VMWARE, INC. (U.S.)
7.2.11 OTHERS
LIST OF TABLES
TABLE 1 ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 2 ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 3 ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 4 ENTERPRISE SOFTWARE MARKET, BY REGIONS
TABLE 5 NORTH AMERICA ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 6 NORTH AMERICA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 7 NORTH AMERICA ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 8 U.S. ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 9 U.S. ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 10 U.S. ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 11 CANADA ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 12 CANADA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 13 CANADA ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 14 EUROPE ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 15 EUROPE ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 16 EUROPE ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 17 U.K. ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 18 U.K. ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 19 U.K. ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 20 GERMANY ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 21 GERMANY ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 22 GERMANY ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 23 FRANCE ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 24 FRANCE ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 25 FRANCE ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 26 ITALY ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 27 ITALY ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 28 ITALY ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 29 REST OF EUROPE ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 30 REST OF EUROPE ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 31 REST OF EUROPE ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 32 ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 33 ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 34 ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 35 CHINA ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 36 CHINA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 37 CHINA ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 38 JAPAN ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 39 JAPAN ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 40 JAPAN ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 41 SOUTH KOREA ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 42 SOUTH KOREA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 43 SOUTH KOREA ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 44 INDIA ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 45 INDIA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 46 INDIA ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 47 REST OF ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 48 REST OF ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 49 REST OF ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY VERTICAL
TABLE 50 REST OF THE WORLD ENTERPRISE SOFTWARE MARKET, BY TYPE
TABLE 51 REST OF THE WORLD ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE
TABLE 52 REST OF THE WORLD ENTERPRISE SOFTWARE MARKET, BY VERTICAL  
LIST OF FIGURES
FIGURE 1 RESEARCH TYPE
FIGURE 2 ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 3 ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 4 ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 5 ENTERPRISE SOFTWARE MARKET, BY REGIONS (%)
FIGURE 6 NORTH AMERICA ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 7 NORTH AMERICA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 8 NORTH AMERICA ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 9 U.S. ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 10 U.S. ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 11 U.S. ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 12 CANADA ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 13 CANADA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 14 CANADA ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 15 EUROPE ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 16 EUROPE ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 17 EUROPE ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 18 U.K. ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 19 U.K. ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 20 U.K. ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 21 GERMANY ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 22 GERMANY ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 23 GERMANY ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 24 FRANCE ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 25 FRANCE ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 26 FRANCE ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 27 ITALY ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 28 ITALY ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 29 ITALY ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 30 REST OF EUROPE ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 31 REST OF EUROPE ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 32 REST OF EUROPE ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 33 ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 34 ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 35 ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 36 CHINA ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 37 CHINA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 38 CHINA ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 39 JAPAN ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 40 JAPAN ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 41 JAPAN ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 42 SOUTH KOREA ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 43 SOUTH KOREA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 44 SOUTH KOREA ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 45 INDIA ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 46 INDIA ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 47 INDIA ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 48 REST OF ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 49 REST OF ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 50 REST OF ASIA-PACIFIC ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
FIGURE 51 REST OF THE WORLD ENTERPRISE SOFTWARE MARKET, BY TYPE (%)
FIGURE 52 REST OF THE WORLD ENTERPRISE SOFTWARE MARKET, BY ORGANIZATION SIZE (%)
FIGURE 53 REST OF THE WORLD ENTERPRISE SOFTWARE MARKET, BY VERTICAL (%)
Enterprise Software Market Segmentation
Enterprise Software Type Outlook (USD Million, 2018-2030)
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Enterprise Software Organization Size Outlook (USD Million, 2018-2030)
SMEs and Large Enterprises
Enterprise Software Vertical Outlook (USD Million, 2018-2030)
BFSI
Healthcare
Retail
IT & Telecommunication
Enterprise Software Regional Outlook (USD Million, 2018-2030)
North America Outlook (USD Million, 2018-2030)
North America Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
North America Enterprise Software by Organization Size
SMEs and Large Enterprises
North America Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
US Outlook (USD Million, 2018-2030)
US Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
US Enterprise Software by Organization Size
SMEs and Large Enterprises
US Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
CANADA Outlook (USD Million, 2018-2030)
CANADA Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
CANADA Enterprise Software by Organization Size
SMEs and Large Enterprises
CANADA Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Europe Outlook (USD Million, 2018-2030)
Europe Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Europe Enterprise Software by Organization Size
SMEs and Large Enterprises
Europe Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Germany Outlook (USD Million, 2018-2030)
Germany Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Germany Enterprise Software by Organization Size
SMEs and Large Enterprises
Germany Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
France Outlook (USD Million, 2018-2030)
France Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
France Enterprise Software by Organization Size
SMEs and Large Enterprises
France Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
UK Outlook (USD Million, 2018-2030)
UK Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
UK Enterprise Software by Organization Size
SMEs and Large Enterprises
UK Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
ITALY Outlook (USD Million, 2018-2030)
ITALY Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
ITALY Enterprise Software by Organization Size
SMEs and Large Enterprises
ITALY Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
SPAIN Outlook (USD Million, 2018-2030)
Spain Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Spain Enterprise Software by Organization Size
SMEs and Large Enterprises
Spain Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Rest Of Europe Outlook (USD Million, 2018-2030)
Rest Of Europe Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
REST OF EUROPE Enterprise Software by Organization Size
SMEs and Large Enterprises
REST OF EUROPE Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Asia-Pacific Outlook (USD Million, 2018-2030)
Asia-Pacific Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Asia-Pacific Enterprise Software by Organization Size
SMEs and Large Enterprises
Asia-Pacific Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
China Outlook (USD Million, 2018-2030)
China Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
China Enterprise Software by Organization Size
SMEs and Large Enterprises
China Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Japan Outlook (USD Million, 2018-2030)
Japan Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Japan Enterprise Software by Organization Size
SMEs and Large Enterprises
Japan Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
India Outlook (USD Million, 2018-2030)
India Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
India Enterprise Software by Organization Size
SMEs and Large Enterprises
India Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Australia Outlook (USD Million, 2018-2030)
Australia Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Australia Enterprise Software by Organization Size
SMEs and Large Enterprises
Australia Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Rest of Asia-Pacific Outlook (USD Million, 2018-2030)
Rest of Asia-Pacific Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Rest of Asia-Pacific Enterprise Software by Organization Size
SMEs and Large Enterprises
Rest of Asia-Pacific Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Rest of the World Outlook (USD Million, 2018-2030)
Rest of the World Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Rest of the World Enterprise Software by Organization Size
SMEs and Large Enterprises
Rest of the World Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Middle East Outlook (USD Million, 2018-2030)
Middle East Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Middle East Enterprise Software by Organization Size
SMEs and Large Enterprises
Middle East Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Africa Outlook (USD Million, 2018-2030)
Africa Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Africa Enterprise Software by Organization Size
SMEs and Large Enterprises
Africa Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Latin America Outlook (USD Million, 2018-2030)
Latin America Enterprise Software by Type
ERP
CRM
BI
SCM
Web Conferencing Collaboration
Latin America Enterprise Software by Organization Size
SMEs and Large Enterprises
Latin America Enterprise Software by Vertical
BFSI
Healthcare
Retail
IT & Telecommunication
Research Methodology on Enterprise Software Market
Introduction
The research methodology used to analyze the Enterprise Software Market includes primary and secondary research. Primary research includes interviews with key industry experts and the secondary research includes company reports, publications, trade journals, online databases, and other informational sources. In addition, industry experts are consulted, and their recommendations are used to refine the scope and objectives of the report.
Scope of the Report
The scope of the research study on the enterprise software market covers the global market in terms of its current status, trends, dynamics, and competitive landscape. It also provides information on the competitive landscape including market shares, strategies, and market forces. The report also provides a detailed analysis of the enterprise software market segmentation, industry barriers and drivers, and their impact on the market size.
Objectives of the Study
The objectives of the study are to provide an exhaustive analysis of the enterprise software market concerning product types, sales channels, end-users, geographical regions, and competitive landscape.
Research Methodology
The research methodology adopted for the study is composed of both primary and secondary research components. For primary research, surveys and interviews are conducted among senior industry professionals to gain insights into the latest trends, challenges, and opportunities in the enterprise software market.
Key industry contacts including Chief Executive Officers (CEOs), Vice Presidents (VPs), research analysts, and consulting firms were interviewed.
The data collected through various surveys and interviews are validated by industry experts before being used in the study. The secondary research is conducted by conducting an exhaustive search of current literature and web sources such as company websites, trade journals, and white papers. The collected data is then analyzed and arranged in a systematic format to prepare the report.
Data Collection
Primary data is collected by conducting interviews with senior industry professionals in order to gain insights into the market. These industry professionals include Chief Executive Officers (CEOs), Vice Presidents (VPs), research analysts, and consulting firms. The data collected is used to validate existing information and the information derived from secondary sources. Secondary sources such as company websites, trade journals, and white papers are also used to collect data for the study. The data collected is then analyzed and arranged in a systematic format to prepare the report.
Data Analysis
The data is analyzed using Microsoft Excel and SPSS (Statistical Package for the Social Sciences). The data is analyzed using both qualitative and quantitative methods. The qualitative analysis includes an in-depth analysis of the enterprise software market, the analysis of various market drivers, the market’s competitive landscape, and the analysis of the market’s opportunities.
The quantitative analysis includes calculating the market size and share of the enterprise software market and segmentation by product type, sales channel, end-user, and geography.
Market Estimation
The data collected is analyzed to determine the overall market size and the segmentation of the enterprise software market. The market size estimates are calculated using the top-down and bottom-up approaches. The top-down approach is used to calculate the market size based on the macroeconomic factors such as GDP, population, and industry level developments. The bottom-up approach is used to calculate the market size by considering the sales of various enterprise software products.
Market Forecasting
The market forecasts are prepared by analyzing the historical data of the enterprise software market, conducting exhaustive interviews with industry experts, and considering current trends and macroeconomic factors. The forecasts are calculated using the time-series analysis which includes exponential smoothing techniques and autoregressive integrated moving average (ARIMA) models. The market forecasts are calculated based on the assumptions and parameters given by secondary research sources.