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Data Collection and Labelling Market Research Report Information By Data Type (Text, Image/ Video, and Audio), By Vertical (IT, Automotive, Government, Healthcare, BFSI, Retail & E-commerce, and Others) And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2032


ID: MRFR/ICT/14688-HCR | 128 Pages | Author: Aarti Dhapte| May 2024

Global Data Collection and Labelling Market Overview


Data Collection and Labelling Market Size was valued at USD 2.5 Billion in 2022. The Data Collection and Labelling market industry is projected to grow from USD 3.20 Billion in 2023 to USD 23.38 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 28.20% during the forecast period (2023 - 2032). The increasing demand for high-quality training data in machine learning models and the growing adoption of artificial intelligence applications are the key market drivers fueling the market growth.


Figure 1: Data Collection and Labelling Market Size, 2023-2032 (USD Billion)


Data Collection and Labelling Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Data Collection and Labelling Market Trends




  • Rising demand for high-quality training data is driving the market growth




Market CAGR for data collection and labelling is being driven by the escalating demand for high-quality training data in the field of machine learning and artificial intelligence (AI). As businesses increasingly integrate AI into their operations, the need for accurate, diverse, and well-labelled datasets becomes crucial for training robust and effective machine learning models. These models are used in various applications, ranging from natural language processing and computer vision to recommendation systems and autonomous vehicles. High-quality training data is the foundation upon which AI algorithms are built. It enables models to recognize patterns, make predictions, and generate insights with a higher degree of accuracy. In industries such as healthcare, finance, and manufacturing, where precision and reliability are paramount, the demand for meticulously labelled datasets is particularly pronounced. For example, in medical imaging, annotated datasets are essential for training AI models to identify and diagnose diseases accurately.


The widespread adoption of artificial intelligence applications across various industries is another significant driver of the Data Collection and Labelling market. Businesses are integrating AI into their workflows to automate processes, gain insights, and improve decision-making. This integration spans diverse sectors, including finance, healthcare, e-commerce, and transportation.


Additionally, different industries have unique data requirements and compliance standards, contributing to the growth of specialized Data Collection and Labelling services. For instance, the healthcare industry, governed by strict privacy regulations such as the Health Insurance Portability and Accountability Act (HIPAA), necessitates secure and compliant data labelling processes. This includes the anonymization of patient data and the accurate labelling of medical images for diagnostic purposes.


According to a survey conducted by Figure Eight (now Appen), a prominent provider of data annotation services, revealed that 85% of data science and machine learning professionals consider the quality of training data as the most critical element for the success of their AI projects. This emphasizes the industry's acknowledgement of the pivotal role played by precise and well-labelled datasets in the development of effective machine-learning models. As a result, it is anticipated that throughout the projection period, demand for Data Collection and Labelling will increase due to the rising demand for precise and well-labeled datasets. Thus, driving the Data Collection and Labelling market revenue.


Data Collection and Labelling Market Segment Insights


Data Collection and Labelling Data Type Insights


The Data Collection and Labelling Market segmentation, based on Data Type includes Text, Image/ Video, and Audio. The text segment dominated the market, accounting for one-third of market revenue. This is linked to the growing demand for accurate text data across industries for understanding and processing textual information.


Figure 2: Data Collection and Labelling Market, by Data Type, 2022 & 2032 (USD Billion)


Data Collection and Labelling Market, by Data Type, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Data Collection and Labelling Vertical Insights


The Data Collection and Labelling Market segmentation, based on Verticals includes IT, Automotive, Government, Healthcare, BFSI, Retail & E-commerce, and Others. The IT segment dominated the market, accounting for more than a quarter of market revenue.  In the IT sector, text data holds prominence due to the vast amount of textual information generated through software logs, user interactions, and documentation.


Data Collection and Labelling Regional Insights


By region, the study provides market insights into North America, Europe, Asia-Pacific, and Rest of the World. The North American Data Collection and Labelling market area will dominate this market due to its advanced technological infrastructure, robust research and development activities, and a high level of AI adoption across industries. Silicon Valley, located in the U.S., is a global hub for technology innovation and AI startups.


Further, the major countries studied in the market report are The US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: DATA COLLECTION AND LABELLING MARKET SHARE BY REGION 2022 (USD Billion)


DATA COLLECTION AND LABELLING MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Data Collection and Labelling market accounts for the second-largest market share driven by its technologically advanced economies, a strong emphasis on AI research, and the implementation of AI strategies by various European countries. The European Union has been actively investing in AI research and development initiatives, fostering collaborations between academia and industry. Further, the German Data Collection and Labelling market held the largest market share, and the UK Data Collection and Labelling market was the fastest-growing market in the European region


The Asia-Pacific Data Collection and Labelling Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to its rapid technological advancements, large population, and growing investments in AI. Moreover, China’s Data Collection and Labelling market held the largest market share, and the Indian Data Collection and Labelling market was the fastest-growing market in the Asia-Pacific region.


Data Collection and Labelling Key Market Players & Competitive Insights


Leading market players are focusing on specializing in specific verticals, such as healthcare, automotive, or finance, tailoring their data labelling services to meet the unique requirements of these industries. Market participants are also adopting a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, expansion of service offerings, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Data Collection and labelling industry must offer cost-effective items.


Companies focus on expanding their global reach. This may involve establishing offices or partnerships in key regions. This is one of the key business tactics used by manufacturers in the global Data Collection and Labelling industry to benefit clients and increase the market share. In recent years, the Data Collection and labelling industry has offered some of the most significant advantages to Consumers. Major players in the Data Collection and Labelling market, including Reality AI, Globalme Localization Inc., Dobility, Inc., Scale AI, Inc., Trilldata Technologies Pvt Ltd, Appen Limited, Playment Inc., Global Technology Solutions, Alegion, and others, are attempting to increase market demand by investing in product development to increase their product line and cater to diverse consumer needs.


Scale, a prominent player in the AI development landscape, is dedicated to accelerating AI application growth by providing unparalleled data solutions. At the core of their offerings is the Scale Generative AI Platform, a sophisticated tool harnessing enterprise data to tailor potent base generative models, facilitating secure AI value extraction. The Scale Data Engine, an integral component, equips enterprises with comprehensive tools for efficient data collection, curation, and annotation, alongside robust model evaluation and optimization features. Renowned for powering cutting-edge Language Models (LLMs) and generative models globally, Scale's excellence spans RLHF, data generation, model evaluation, safety, and alignment. Trusted by industry giants like Microsoft and Meta, leading enterprises, Generative AI innovators, and government agencies, Scale stands as a pivotal partner for businesses seeking top-tier AI development solutions. In October 2021, Scale AI introduced Scale Rapid, a service designed to address this challenge by annotating a data sample in just one to three hours. Users have the opportunity to scrutinize the work to ensure accurate labelling, refine their labelling instructions as needed, and subsequently scale up the process for Scale AI to annotate the remainder of their dataset.


Appen, a leading force in AI data solutions, accelerates companies' transition from Pilot to Production, boasting a remarkable 3.4X faster pace. With tailored solutions spanning every phase of the AI journey, Appen emerges as a trusted partner, ensuring confidence and certainty in bringing AI applications to fruition. Their mission revolves around empowering customers to construct superior AI through the rapid generation of substantial volumes of high-quality, unbiased training data. Positioned with a visionary outlook, Appen aspires to be the preeminent global provider of data for the entire AI lifecycle. This commitment to efficiency, quality, and global leadership solidifies Appen's standing as a pivotal ally for businesses navigating the complexities of AI development and deployment. In February 2021, Appen Limited, the premier provider of high-quality training data for organizations developing effective AI systems at scale, announced yesterday the introduction of new pre-labeled datasets (PLD). These datasets were crafted to simplify and expedite the process for businesses to obtain the high-quality training data required to advance their artificial intelligence (AI) and machine learning (ML) projects.


Key Companies in the Data Collection and Labelling market include



Data Collection and Labelling Industry Developments


July 2021: TELUS International, a prominent digital customer experience (DCX) innovator, which develops and delivers next-generation solutions for global brands, announced the acquisition of Bangalore-based Playment. Playment is a leader in data annotation and computer vision tools and services, specializing in 2D and 3D image, video, and LiDAR (light detection and ranging) technologies. This strategic acquisition enhances TELUS International's capabilities in data annotation, building on its recent purchase of Lionbridge AI. The company is now uniquely positioned to support technology and large enterprise clients in the development of AI-powered solutions across various vertical markets.


October 2022: Sight Machine, creator of the data foundation for manufacturing, today announced that it has released Sight Machine Blueprint, a tool developed in collaboration with NVIDIA and Microsoft that provides manufacturers with high-speed, automated data labelling, mapping data tags to plant assets and the context they need to interpret their plant data. Blueprint makes it possible, for the first time, for manufacturers to analyze all their plant data, leading to improved outcomes in throughput, quality and sustainability.


Data Collection and Labelling Market Segmentation


Data Collection and Labelling Data Type Outlook



  • Text

  • Image/ Video

  • Audio


Data Collection and Labelling Vertical Outlook



  • IT

  • Automotive

  • Government

  • Healthcare

  • BFSI

  • Retail & E-commerce

  • Others


Data Collection and Labelling Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Attribute/Metric Details
Market Size 2022 USD 2.5 Billion
Market Size 2023 USD 3.203 Billion
Market Size 2032 USD 23.385 Billion
Compound Annual Growth Rate (CAGR) 28.20% (2023-2032)
Base Year 2022
Market Forecast Period 2023-2032
Historical Data 2018- 2022
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Data Type, Vertical, and Region
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The US, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled Reality AI, Globalme Localization Inc., Dobility, Inc., Scale AI, Inc., Trilldata Technologies Pvt Ltd, Appen Limited, Playment Inc., Global Technology Solutions, Alegion, and Labelbox, Inc.
Key Market Opportunities ·       Proliferation of artificial intelligence applications is fueling the market growth
Key Market Dynamics ·       Rising demand for high-quality training data is fueling the market growth


Frequently Asked Questions (FAQ) :

The Data Collection and Labelling Market size was valued at USD 2.5 Billion in 2022.

The global market is projected to grow at a CAGR of 28.20% during the forecast period, 2023-2032.

North America had the largest share of the global market

The key players in the market are Reality AI, Globalme Localization Inc., Dobility, Inc., Scale AI, Inc., Trilldata Technologies Pvt Ltd, Appen Limited, Playment Inc., Global Technology Solutions, Alegion, and Labelbox, Inc.

The Text category dominated the market in 2022.

The IT had the largest share in the global market.

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