Certified Global Research Member
Isomar fd.webp Wcrc 57.webp
Key Questions Answered
  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
Why Choose Market Research Future?
  • Vigorous research methodologies for specific market.
  • Knowledge partners across the globe
  • Large network of partner consultants.
  • Ever-increasing/ Escalating data base with quarterly monitoring of various markets
  • Trusted by fortune 500 companies/startups/ universities/organizations
  • Large database of 5000+ markets reports.
  • Effective and prompt pre- and post-sales support.

Bladder Cancer Market Share

ID: MRFR//1367-HCR | 85 Pages | Author: Rahul Gotadki| April 2024

Businesses require effective market share positioning strategies to compete in the bladder cancer industry. Many organizations in this industry utilize a number of methods to develop a strong presence, separate themselves from rivals, and secure a position.
Understanding patient preferences is crucial. Companies fund patient-focused research to find gaps in pharmacological therapies and improve bladder cancer patients' quality of life.
Being inventive is key to standing apart. Companies are developing immunotherapies, tailored medication, and targeted medicines to enhance patient care and reduce side effects.
Market share positioning requires building connections with healthcare experts. Companies provide physician-specific professional education programs to ensure medical professionals understand their bladder cancer treatments' advantages and effectiveness.
Successful marketing strategies are crucial. The firms use complete marketing tactics to reach medical experts, boost patient awareness, and promote their bladder cancer medicines' unique benefits.
One of the most typical strategies to grow market share is to expand internationally. The firms are continually exploring for new business prospects in many industries, altering their goods to meet regulatory criteria and making them more accessible to patients.
Access to therapy is crucial. Businesses price their products to be lucrative and affordable. They typically provide patient help to make bladder cancer treatment easier.
Collaboration with other research, pharmaceutical, or scientific institutions may strengthen a company's market position. Strategic partnerships provide people access to matching resources, knowledge, and technologies to produce new ideas and grow their businesses.
Legal compliance is essential. Businesses spend a lot of money complying with strict regulations to ensure their bladder cancer treatments are safe and effective. Medical personnel and patients gain trust.
Establishing patient aid and advocacy programs is intelligent. Businesses are creating programs to help bladder cancer sufferers emotionally, informationally, and practically. Thus, the company's reputation improves and patients become more loyal.
Businesses employ open pricing plans since healthcare systems vary by country. This includes the varied ways to set prices in locations with different economies and healthcare systems.
A dependable delivery system is essential for market share. Businesses are improving their supply chains to ensure that items are always available, that problems are minimized, and that they can quickly adapt to bladder cancer therapy demand changes.
Real-world data drives continuous progress. After making bladder cancer treatments public, corporations track their efficacy. They learn from patients and change their methods.
Committing to continued learning and growth is crucial. The most successful companies spend much in developing new medicinal methods, indications, and combinations. This makes them leaders in bladder cancer medicines, which are continually changing.
Businesses recognize social responsibility's significance. Doing the right thing and financing bladder cancer research or awareness campaigns might boost company image and market share.

Global Bladder Cancer Market Overview


Bladder Cancer Market Size was valued at USD 5.5 Billion in 2022. The Bladder Cancer market industry is projected to grow from USD 5.8 Billion in 2023 to USD 8.2 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 4.60% during the forecast period (2023 - 2032). The rising cost of healthcare, rising burden of bladder disorders, and rising public awareness of bladder diseases and treatment options, are the key market drivers enhancing the market growth.


Bladder Cancer Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Bladder Cancer Market Trends



  • The increasing awareness about bladder diseases and available therapies is driving the market growth


Due to rising healthcare costs, expanding healthcare spending, and the mounting incidence of bladder cancer, the market for treatments and diagnostics for bladder cancer may experience substantial expansion. For instance, the World Bladder Cancer Patient Coalition has declared March 2022 to be "Don't Go Red" Month for Bladder Cancer knowledge in an effort to increase public knowledge of the disease's warning signs and symptoms. Early detection is essential for improving long-term survival and quality of life. Over the forecast period, such activities are anticipated to promote market growth. Additionally, the market's rise over the projected period is supported by the rising prevalence of bladder cancer worldwide. For instance, according to the Global Cancer Observatory Statistics 2020, prostate and bladder cancer are two of the ten cancers with the highest incidence rates worldwide. According to the same source, there will likely be 573,278 new instances of bladder cancer and 1,414,259 new cases of prostate cancer among both sexes in 2020. The global incidence of cancer is driving the market forward throughout time.


The market is also expected to be driven by a number of strategies used by the major industry competitors, such as product launches and mergers and acquisitions. For instance, Merck, also known as MSD outside of the United States and Canada, reported a label update for KEYTRUDA, its anti-PD-1 medication, in August 2021 for first-line advanced urothelial carcinoma (bladder cancer) in the United States.


The 10th most frequent cancer in the world is bladder cancer. For instance, the American Cancer Society reports that around 83,730 people in the United States will receive a bladder cancer diagnosis in 2021. Additionally, $1.18 million in charitable donations and university investments were used to build bladder cancer research centres at the University of Birmingham in the UK. The ageing population, which is more susceptible to bladder cancer, is another factor driving market expansion throughout the predicted period. Due to weakened immune cells that fight against cancerous bladder tissue, the elderly are more susceptible to urinary tract cancer. In January 2021, the American society of clinical oncology (ASCO) organisation reported that 90% of bladder cancer patients were over the age of 55.  The American Cancer Society reported in 2019 that smoking and job exposure can both contribute to the development of bladder cancer. Thus, driving the Bladder Cancer market revenue.


Bladder Cancer Market Segment Insights:


Bladder Cancer Type Insights


The Bladder Cancer Market segmentation, based on type, includes transitional cell carcinoma, invasive bladder cancer, superficial bladder cancer, adenocarcinomax, and other rare types. Transitional cell carcinoma segment dominated the global market in 2022. The infrastructures for healthcare in wealthy and developing nations have improved as a result. During the forecast period, the global bladder cancer therapeutics market is predicted to experience rapid growth in the superficial bladder cancer segment. This segment's expansion is due to rising awareness of superficial bladder disease, improved healthcare infrastructures in developed and developing nations, and technological advancements.


Bladder Cancer Treatment Insights


The Bladder Cancer Market segmentation, based on Treatment, includes chemotherapy, radiation therapy, immunotherapy, radical cystectomy, and others. The chemotherapy segment dominated the global market in 2022. The several chemotherapeutic medications in 2021 are to blame for this. On the other hand, the market for bladder cancer therapies is expected to demonstrate a good growth rate for the immunotherapy category. The rising incidence of the targeted diseases, the growing preference for immunotherapy over traditional therapies, and the expanding need for monoclonal antibodies and biosimilars are the main drivers of the immunotherapy segment growth.


Bladder Cancer Diagnosis Insights


The Bladder Cancer Market segmentation, based on diagnosis, includes urine lab tests, cystoscopy, biopsy, imaging test, and others. Cystoscopy segment dominated the Bladder Cancer Market in 2022. Using a telescope, the bladder and urethra's innards are viewed during a procedure known as a cystoscopy. In order to do a direct visual examination of the urothelium, a cystoscope is a specialised endoscope that is introduced through the urethra into the bladder. Cystoscopy is economical. The increasing use of cystoscopy, the rising incidence of bladder cancer, and product debuts by major market players all contribute to the growth of this market segment.


Bladder Cancer End User Insights


The Bladder Cancer Market segmentation, based on end user, includes hospital, clinic, cancer care centers, and others. The hospital segment dominated the Bladder Cancer Market in 2022. The increased usage of technologically improved treatment alternatives in hospitals around the world is responsible for this.


Figure 1: Bladder Cancer Market, by End User, 2022 & 2032 (USD Billion)


Bladder Cancer Market, by End User


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Bladder Cancer Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Bladder Cancer Market dominated this market in 2022 (45.80%). This is a result of the region's expanding R&D activities and well-established healthcare infrastructure. The existence of numerous biologics and biopharmaceutical firms is another factor that has contributed to the bladder cancer therapies and diagnostics market's size and stellar growth. In the United States, there are approximately 81,180 new cases of bladder cancer in 2022 (61,700 in men and 19,480 in women), according to the American Cancer Society's January 2022 statistics. Therefore, the need for bladder cancer detection and treatment is anticipated to rise as its prevalence rises, supporting the market's expansion. Further, the U.S. Bladder Cancer market held the largest market share, and the Canada Bladder Cancer market was the fastest growing market in the North America region.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: BLADDER CANCER MARKET SHARE BY REGION 2022 (USD Billion)


BLADDER CANCER MARKET SHARE BY REGION


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe Bladder Cancer market accounted for the healthy market share in 2022. This is due to the significant increase in bladder cancer cases in the European region. Bladder cancer is ranked as the 11th most dangerous disease in the United Kingdom, with an estimated 10,300 cases reported in the country between 2016 and 2018. Further, the German Bladder Cancer market held the largest market share, and the U.K Bladder Cancer market was the fastest growing market in the European region


The Asia Pacific Bladder Cancer market is expected to register significant growth from 2023 to 2032. This growth is primarily attributable to improved bladder disease awareness and novel diagnostic and therapeutic approaches. Leading market players invest heavily in Asia because they think it is a lucrative market for bladder cancer and as a result, the market there is growing. Every year that goes by, the number of bladder cancer diagnoses rises significantly in the Asia Pacific region. In 2018, there were 10,231 fatalities and 18,921 cases of bladder cancer in India. Moreover, China’s Bladder Cancer market held the largest market share and the Indian Bladder Cancer market was the fastest growing market in the Asia-Pacific region.


Bladder Cancer Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development in order to expand their Type lines, which will help the Bladder Cancer market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new Type launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Bladder Cancer industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Bladder Cancer industry to benefit clients and increase the market sector. In recent years, the Bladder Cancer industry has offered some of the most significant advantages to medicine. Major players in the Bladder Cancer market, including AstraZeneca Plc., Bristol-Myers Squibb Company, Celgene Corporation, Eli Lilly and Company, F. Hoffmann-La Roche AG, GlaxoSmithKline Plc., Novartis International AG, Pfizer Inc., Sanofi S.A., Merck & Co. Inc., Accord Healthcare, and Bedford Lab, are attempting to increase market demand by investing in research and development Types.


Pharmaceuticals of all kinds are discovered, developed, produced, and sold by Astellas Pharma Inc (Astellas). Marketed treatments for the treatment of a variety of urological disorders, infectious diseases, cancer, nephrology, and metabolic diseases, immunodeficiency diseases, and transplantation are included in the company's product portfolio. Its pipeline includes drug candidates for the treatment of various diseases, including acute myeloid leukaemia (AML), urothelial cancer, gastric cancer, gastroesophageal junction cancer, anaemia linked to chronic kidney disease (CKD) in dialysis patients, rheumatoid arthritis, and non-dialysis patients. With the help of a network of subsidiaries and affiliates, it conducts business in the Americas, Australia, Europe, Asia, and Oceania. Tokyo, Japan serves as the headquarters of Astellas. Preliminary results from Cohort H of the EV-103 study, which examines PADCEV (enfortumab vedotin-jeff) as a monotherapy in patients with muscle-invasive bladder cancer (MIBC) who are ineligible for cisplatin-based treatment, were released in February 2022 by Astellas Pharma Inc. and Seagen Inc.


A biopharmaceutical firm called Merck & Co Inc (Merck) is dedicated to the discovery, development, production, and marketing of prescription drugs, biologic therapies, vaccines, and animal health products. It provides products on prescription for the treatment of conditions like diabetes, cancer, immunological diseases, cardiovascular disease, and cancer. Keytruda (pembrolizumab), which is used to treat urothelial carcinoma, received U.S. Food and Drug Administration approval in August 2021, according to Merck, a leading global biopharmaceutical business.


Key Companies in the Bladder Cancer market include



  • AstraZeneca Plc.

  • Bristol-Myers Squibb Company

  • Celgene Corporation

  • Eli Lilly and Company

  • Hoffmann-La Roche AG

  • GlaxoSmithKline Plc.

  • Novartis International AG

  • Pfizer Inc.

  • Sanofi S.A.

  • Merck & Co. Inc.

  • Accord Healthcare

  • Bedford Lab


Bladder Cancer Industry Developments


July 2022: Using its ClarityDX diagnostic technology, Nanostics Inc. has started a prospective clinical research to evaluate ClarityDX Bladder, a revolutionary and less invasive bladder cancer diagnostic test. In cooperation with DynaLIFE Medical Labs and the Alberta Prostate Cancer Research Initiative (APCaRI) of the University of Alberta


Bladder Cancer Market Segmentation:


Bladder Cancer Type Outlook



  • Transitional Cell Carcinoma

  • Invasive Bladder Cancer

  • Superficial Bladder Cancer

  • Adenocarcinomax

  • Other Rare Types


Bladder Cancer Treatment Outlook



  • Chemotherapy

  • Radiation Therapy

  • Immunotherapy

  • Radical Cystectomy

  • Others


Bladder Cancer Diagnosis Outlook



  • Urine Lab Tests

  • Cystoscopy

  • Biopsy

  • Imaging Test

  • Others


Bladder Cancer End User Outlook



  • Hospital

  • Clinic

  • Cancer Care Centers

  • Others


Bladder Cancer Regional Outlook



  • North America

    • US.

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Leading companies partner with us for data-driven Insights
client_1 client_2 client_3 client_4 client_5 client_6 client_7 client_8 client_9 client_10
Kindly complete the form below to receive a free sample of this Report
Please fill in Business Email for Quick Response

We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

Purchase Option
Single User $ 4,950
Multiuser License $ 5,950
Enterprise User $ 7,250
Compare Licenses
Tailored for You
  • Dedicated Research on any specifics segment or region.
  • Focused Research on specific players in the market.
  • Custom Report based only on your requirements.
  • Flexibility to add or subtract any chapter in the study.
  • Historic data from 2014 and forecasts outlook till 2040.
  • Flexibility of providing data/insights in formats (PDF, PPT, Excel).
  • Provide cross segmentation in applicable scenario/markets.