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Automotive Curtain Airbags Market Research Report - Global Forecast to 2027

Automotive Curtain Airbags Market Report: Information by Yarn Type (Nylon, Polyester), Application (Head Curtain, Torso Curtain, Combo), Sales Channel (OEM, Aftermarket), Coating (Neoprene Coated, Silicone Coating, Non-Coated), Vehicle Type and region.

ID: MRFR/AM/3237-CR | August 2018 | Region: Global | 100 Pages         

Automotive Curtain Airbags Market

The Global Automotive Curtain Airbags Market Size is expected to cross USD 4.6 Billion by 2027 at a CAGR of 4% during the forecast period ending in 2027


By Yarn Type Nylon Polyester
By Application Torso Curtain Airbags Head Curtain Airbags Combo Curtain Airbags
By Sales Channel OEM Aftermarket
By Coating Type Neoprene Coated Silicone Coating Non-Coated Others
By Vehicle Type Hatchbacks and Sedans SUV and Crossovers Premium Vehicles Commercial Vehicles

Key Players

  • Autoliv Inc. (Sweden)
  • ZF Friedrichshafen AG (Germany)
  • Takata Corporation (Japan)
  • Toyoda Gosei Co. Ltd. (Japan)
  • Ningbo Joyson (China)
  • Ashimori Industry Co. Ltd. (Japan)
  • Nihon Plast Co. Ltd. (Japan)


  • Premium vehicles
  • Commercial vehicles
  • Automotive safety segment
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Automotive Curtain Airbags Market Overview

The automotive curtain airbags market is anticipated to register a CAGR of over 4% in 2021-2027.

Nearly a decade ago, the concept related to the use of airbag systems was mainly deployed in the luxury segment of vehicles. Currently, the situation has entirely changed due to the increasing pressure from regulatory bodies, intense competition in the market, and consumers' concerns about safety.

In the United States, the National Highway Traffic Safety Administration (NHTSA) introduced new regulations for adopting side and curtain airbags, mandated for all vehicles by the end of 2019. Additionally, many automobile manufacturers have been investing significantly in research and development to manufacture cheap and advanced airbag inflators, to meet the increasing demand for side and curtain airbag systems. Vehicle manufacturers have been offering more airbags in cars, due to which the usage of airbags has jumped up to three times in the last three to four years. Almost every new car that has been launched and made it to the global market in the last couple of years has at least one airbag (driver side), while some also have curtain airbags, especially in developing countries. There has been an increase in the number of road accidents that has led to the mandatory installation of airbags by the OEMs. Also, increased awareness among people and technological advancements is expected to create a demand for curtain airbags over the forecast period.

COVID 19 Analysis

The COVID-19 outbreak has caused significant disruption in the automotive industry. It has resulted in the suspension of manufacturing facilities and a decline in sales volume. Furthermore, the demand for commercial and passenger vehicles is expected to decline in 2020. This expected decline will hurt the automotive curtain airbags market, as vehicle production is directly proportional to the automotive curtain airbags market. The budget for R&D is likely to be reduced, which will hamper the development of automotive curtain airbags.

There has been a steady increase in consumer awareness regarding safety, a surge in disposable income, and road accident rates. This drives the growth of the global automotive curtain airbags market. The global automotive curtain airbags market is witnessing the rise of high maintenance and operating cost, high replacement cost, and fluctuation in component prices hinder the growth of the global automotive curtain airbags market. However, the growth of the automotive industry and stringent government regulations for passenger safety provide lucrative opportunities for the growth of the global automotive curtain airbags market.

Market Dynamics

  • Drivers

The automotive industry has experienced its most disruptive decade with the development of autonomous driving, connected cars, alternative fuel vehicles, light vehicles, and blockchain. Passenger safety has always been a priority in the industry, with some countries enforcing strict government regulations by mandating airbags, particularly on the driver and passenger sides. These trends help in the increase in demand for curtain airbags. Automotive curtain airbags are the side airbags that protect the head of the occupant in case of an accident. When such accidents occur, such airbags work as a cushion between the occupant and the window. Nearly ten years ago, such airbags were mainly used in luxury vehicles like SUVs and vans. However, the situation has changed entirely due to the increase in pressure from regulatory agencies, fierce market competition, continuous improvement of the safety standards of various types of vehicles, and consumers increasing safety concerns. These pressures have exacerbated the long-standing importance of automakers to include airbag systems in every car, regardless of its size and market segment, like sports vehicles. The increased use of curtain airbags in sports utility vehicles is expected to boost the overall automotive curtain airbags market growth during the forecast period.

  • Restraints

The automotive curtain airbags market is expected to make it big during the ongoing forecast period of 2027. However, the opportunities for growth and expansion in the market are likely to be challenged due to restraints like the unavailability of funding and labor for the market functions. Also, the global market is witnessing a lack of reliable market sources that will hamper the market growth.

  • Technology Analysis

Curtain airbags have been placed at the front pillars, roof sides, and rear pillars. It employs simultaneously with the side airbag to protect the driver's or passenger's head, and it minimizes injury in the event of a side collision. Curtain airbags have been deployed in SUVs and Vans compared to other vehicle types. However, with the growing safety standards across all vehicle types, curtain airbags are likely to see growth in the market studied during the forecast period, owing to their increasing adoption of mini-cars to heavy-duty trucks in the coming years. The imposition of federal regulations on side-impact protection requires a certain level of head and torso protection for all occupants. While it does not explicitly mandate side airbags, the required protection is typically achieved with them.

Side impact crashes at intersections account for approximately 22% of all significant crashes where people are killed or seriously injured. The availability of curtain airbags on a wider scale has increased significantly. The number of new vehicles sold in Victoria with curtain airbags has risen from 24% in 2006 to 64% in early 2011.

Segment Overview

The automotive curtain airbags market has been segmented to meet the rising needs of the global target audience spread in various locations across the globe. The market has been segmented based on the availability of the market resources, funding, and other aspects like the ingredients for production and the location of the key market players. The segments are as follows:

Based on the application

  • Torso curtain airbags

  • Head curtain airbags

  • Combo curtain airbags

Based on the end-users

  • OEM

  • Aftermarket

Based on the vehicle type

  • Hatchback

  • Sedan

  • Sports Utility Vehicles

  • Other vehicle types

Regional Analysis

Europe is the largest market for curtain airbags and is expected to register a CAGR of over 4.5% during the forecast period. With the growing consumer acceptance, advancement in technology, and lower prices, the market for curtain airbags have been witnessing a boost of growth in the region. The German region is the largest automotive hub in Europe, and it is a strategically important market for the automotive curtain airbags market. Germany boasts 41 automotive assembly plants, and thus, experiences augmented demand for curtain airbags. Other key contributors to the European market include countries like France, Russia, Spain, and Italy.

The Asian Pacific region is emerging as the fastest-growing market for automotive curtain airbags and stores potential growth opportunities for market expansion. The rise in disposable income of consumers in emerging economies, such as China and India, has been encouraging them to indulge in high-end cars that have curtain bags.

Competitive Landscape

The automotive curtain airbags market is dominated by several players, such as the ones mentioned below:

These key automotive curtain airbags market companies have been expanding their business with innovative and better quality curtain airbags to have the edge over their competitors.

Recent Developments

A study of crashes in the Australian region had found that side airbags with head and torso protection reduce a car driver's risk of death or injury in driver-side crashes by 41%. Similar trends were found in an NHTSA study, which focused on the fatality risk to drivers and right-front-seat passenger vehicles involved in nearside crashes. Curtain airbags and torso airbags, as prominent market ingredients reduce the risk of death by 31%, and the combination head or torso airbags reduce the risk by 25%.

In January 2019, another global market company - Continental AG had announced to expand its business in an Indian plant in Bengaluru to develop airbag control units, which have been designed on a modular safety platform called SPEED which stands for Safety Platform for Efficient & Economical Design that matches all market requirements.

In July 2017, one of the prominent market players - Toyoda Gosei Co. Ltd jointly developed a new side airbag with Toyota Motor Corporation, which has been attributed to vehicle crash safety assessment conformity in each region of the world and can be shared by various vehicle models. For instance, it is used on the new Toyota Camry in the market and is scheduled for future use on about 2.5 million vehicles annually, including other models.

Report Overview

The automotive curtain airbags market covers the increasing adoption of curtain airbags in both passenger cars and commercial vehicles, the impact of government regulations on manufacturers, initiatives are taken by the government to boost curtain airbag adoption, new product developments, and the competitive landscape of players operating in the market studied.

Report Scope:

Report Attribute/Metric Details
  Market Size

  • 2027: USD ~4.6 Billion
  • 2030 : Significant value
  •   CAGR   4% CAGR (2020-2030)
      Base Year   2019
      Forecast Period   2022 to 2030
      Historical Data   2019 & 2020
      Forecast Units   Value (USD Million)
      Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
      Segments Covered   By Technology, By End Market, By Application, By Vehicle type
      Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
      Key Vendors   Autoliv Inc. (Sweden), ZF Friedrichshafen AG (Germany), Takata Corporation (Japan), Toyoda Gosei Co., Ltd. (Japan), Ningbo Joyson (China), Ashimori Industry Co., Ltd. (Japan), Nihon Plast Co., Ltd. (Japan)
      Key Market Opportunities   Automotive safety segment
      Key Market Drivers

  • Premium vehicles
  • Commercial vehicles.

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    Frequently Asked Questions (FAQ) :

    The global market is expected to grow at a CAGR of 4%.

    Autoliv Inc. (Sweden), ZF Friedrichshafen AG (Germany), Takata Corporation (Japan), Toyoda Gosei Co., Ltd. (Japan), Ningbo Joyson (China), Ashimori Industry Co., Ltd. (Japan), Nihon Plast Co., Ltd. (Japan)

    Global Automotive Curtain Airbags Market: Competitive Landscape

    Autoliv Inc., ZF Friedrichshafen AG, Toyoda Gosei Co., Ltd., Ningbo Joyson Electronic Corporation and Ashimori Industry Co., Ltd. Ltd.  are the five major players operating in the global automotive curtain airbags market in 2017. Autoliv, Inc. holds the largest share among top five players with a share of 40.1% as of 2017 followed by ZF Friedrichshafen AG and Toyoda Gosei Co., Ltd. with the respective shares of 25.6% and 9.4%. These companies continue to retain their strong global presence through expansion, mergers and acquisitions, partnerships and collaborations, and an extensive product portfolio.

    Autoliv Inc. is leading company in curtain airbags market. It offers a wide range of products that increase the value and performance of the company. The company develops, designs, and sells airbags, seatbelts, and steering wheels. Its business offering segments are passive safety and electronics. The passive safety segment, which is the main segment, includes airbags and seatbelts. The electronics segment primarily includes restraint control systems, active safety products, and brake control systems. Autoliv Inc. has offices in 27 countries around the world with a vision to save more lives each year. Autoliv Inc. has headquarters in Sweden. The firm has an employee strength of approximately 72,100 individuals as of 2016. The company focuses on the development of the present product portfolio and strengthening its product portfolio. The company’s strategies include the mission of becoming the leader in the supply of automotive safety products. The company enhances its R&D stations for passive safety products in the key countries such as Japan, Germany, Sweden, France, South Korea, Sweden and the U.S. by hiring valuable engineers and increasing investments.

    ZF Friedrichshafen AG is primarily engaged in the manufacturing and sales of active and passive safety technology. The firm is primarily known for its design, research and development, and manufacturing activities of the automotive industry. The company basically functions in seven divisions such as car powertrain technology division, car chassis technology division, commercial vehicle technology division, industrial technology division, E-mobility division, ZF services and TRW aftermarket, and active and passive safety technology division. There are around 35 domestic and 254 foreign subsidiaries that are controlled by ZF Friedrichshafen AG. The firm has various subsidiaries, which include ZF Sachs, Openmatics, and ZF Wind Power Antwerpen. The firm has offices located across Europe, North America, South America, Asia-Pacific, and Africa. The company continues to drive forward its research and development department to innovate the product lines. It continues to increase its research and development spending to strengthen the future technologies. The company invested USD 1.34 billion in property, plant, and equipment. This has enhanced the company’s performance and manufacturing efficiency. In March 2018, ZF developed the lightest knee airbag in the industry. It is also the first fabric housing knee airbag in the industry, which enhances vehicle occupant safety.

    Toyoda Gosei Co., Ltd. offers a wide range of products that increases the value and performance of the company. The company operates majorly in two business segments, namely automotive parts and optoelectronics. The automotive parts company segment consists of interior and exterior, safety systems, weather-strips, and functional components. The optoelectronics segment comprises manufacturing and sales of LED. Toyoda Gosei is the global supplier that delivers quality and innovation to customers, worldwide, due to its integrated supply system and leading technology for automotive safety and environmental preservation. Toyoda Gosei offers a wide variety of high-quality products from approximately 100 manufacturing plants in 18 different countries and regions. Toyoda Gosei Co., Ltd. is majorly operating in Japan, Asia, and the Americas.  Toyoda Gosei is geographically located in Japan. The firm has an employee strength of approximately 36,000 individuals as of 2016. Toyoda Gosei Co. Ltd. has adopted product expansion has its key strategy to cater to wider customer requirements. The company has also been building up its external network of partnership, cooperation, and joint ventures. In August 2017, Toyoda Gosei Co., Ltd. established a new airbag plant in Vietnam to meet the growing demand for airbags owing to stringent government regulation regarding the vehicle safety.

    Ningbo Joyson Electronic Corporation includes design, development, manufacturing, and sales of intelligent automotive electronics, high-end functional parts, and new energy automotive electronics. The company’s segments are auto electronics, e-mobility, auto safety products, and auto components. The company primarily offers in auto safety products are active safety, passive safety, and specialty products. The company included 76 subsidiaries under its consolidated scope. The company main subsidiaries include Preh GmbH and its subsidiaries, KSS and its subsidiaries, and Quin GmbH and its subsidiaries. Ningbo Joyson Electronic Corporation is geographically located in China. The firm has an employee strength of approximately 20,000 individuals as of 2016. Ningbo Joyson Electronics Corporation mainly focuses on the strategic acquisition of the main companies to enhance its market share in the supply of automotive parts. The company recently made acquisitions of Preh GmbH and KSS in the year 2017. The company exceeded the amount of USD 40 billion in 2016, for mergers and acquisitions. The company enhances its research and development activities for the extension of the product portfolio.

    Ashimori Industry Co., Ltd provides various types manufacture and sale of safety systems and disaster prevention equipment. It operates through the following segments, namely, automotive safety systems, high-performance products, and others. The automotive safety systems segment offers automobile seat belts, air bags, and interior products. The high-performance products segment offers high-performance textile materials, synthetic ropes, fire hoses, fire hydrant hoses, industrial hoses, and emergency supplies. The strategies include raising the local procurement of automotive parts at its plants in China and Mexico. The company plans to enhance the network with the local suppliers in Mexico and improve its product quality by strategic acquisition of the locally produced automotive parts companies.

    The growth of the market vendors is dependent on market conditions, government support, and industry development. Players focus on strengthening their presence worldwide through partnership & collaboration followed by mergers & acquisitions during the forecast period. These strategies are widely adopted to increase their presence and the customer base. The competitive environment in the market is likely to intensify further due to the increase in new product developments and business expansions.