Herbal Tea Market is predicted to reach USD 4.88 billion at a CAGR of 5% during the forecast period

Market Research Future (MRFR) has published a cooked research report on the “Global Herbal Tea Market” that contains information from 2022 to 2030. The Herbal Tea Market is estimated to register a CAGR of 5% during the forecast period of 2022 to 2030.

MRFR recognizes the following companies as the key players in the global Herbal Tea Market— Unilever, Associated British Foods plc, Vahdam, Celestial Seasonings, Bombay Burmah Trading Corporation Limited, Stash Tea, Bigelow Tea, Shangri-la Tea, Yogi, Republic of Tea, Mighty Leaf Tea, Numi Inc. P.B.C and ONO TEAS Pvt. Ltd.

Market Highlights

The global Herbal Tea Market is accounted to register a CAGR of 5% during the forecast period and is estimated to reach USD 4.88 Billion by 2030.

The herbal tea market refers to the industry involved in the production, distribution, and consumption of herbal teas. Herbal teas, also known as herbal infusions or tisanes, are beverages made by steeping or brewing various parts of plants such as leaves, flowers, seeds, or roots in hot water.

Factors driving the growth of the herbal tea market include increasing awareness of the potential health benefits of herbal teas, rising interest in natural and plant-based products, the development of new and innovative flavors and blends, and the expanding availability of herbal teas in various retail outlets.

Segment Analysis

The global Herbal Tea Market has been segmented based on type and function.

On the basis of type, the market is segmented into Cinnamon, Dandelion, Chamomile, Ginger and Turmeric. Ginger consumption has shown improvements in cholesterol levels, blood glucose levels, and inflammatory markers in people with known Non-alcoholic Fatty Liver Disease (NFLD).

Based on function, the market has been segmented into Cognitive Health, Gut & Digestive Health and Multifunctional. cognitive health is the fastest-growing category as it creates an alert and calm state of mind, positively impacting the growth of the herbal tea market growth.

Regional Analysis

The global Herbal Tea Market, based on region, has been divided into the North America, Europe, Asia-Pacific, and Rest of the World. North America consists of US and Canada. The Europe Herbal Tea Market comprises of Germany, France, the UK, Italy, Spain, and the rest of Europe. The Herbal Tea Market in Asia-Pacific has been segmented into China, India, Japan, Australia, South Korea, and the rest of Asia-Pacific. The Rest of the World Herbal Tea Market comprises of Middle East, Africa, and Latin America.

The herbal tea market in North America has witnessed significant growth, driven by the increasing interest in natural and healthy beverages. Consumers in this region are increasingly embracing herbal teas as an alternative to caffeinated drinks.

Herbal teas have long been popular in Europe, where herbal infusions are deeply rooted in various cultures and traditions. European consumers value herbal teas for their perceived health benefits and the pleasure of enjoying aromatic and flavorful blends.

Herbal tea consumption is deeply ingrained in Asian cultures, where it is often consumed for both its taste and potential medicinal properties. Countries such as China, India, Japan, and South Korea have a rich history of herbal tea traditions.

Furthermore, the rest of the world's Herbal Tea Market is divided into the Middle East, Africa, and Latin America. Herbal teas are widely consumed in Latin America, where natural remedies and traditional medicine have a strong presence. Countries like Argentina, Brazil, and Mexico have a thriving market for herbal teas, often incorporating local herbs and flavors into their blends.

Key Findings of the Study

• The global Herbal Tea Market is expected to reach USD 4.88 Billion by 2030, at a CAGR of 5% during the forecast period.


• Herbal tea consumption is deeply ingrained in Asian cultures, where it is often consumed for both its taste and potential medicinal properties. Countries such as China, India, Japan, and South Korea have a rich history of herbal tea traditions.


• Based on function, the market has been segmented into Cognitive Health, Gut & Digestive Health and Multifunctional holding the largest market in 2022.

Unilever, Associated British Foods plc, Vahdam, Celestial Seasonings, Bombay Burmah Trading Corporation Limited, Stash Tea, Bigelow Tea, Shangri-la Tea, Yogi, Republic of Tea, Mighty Leaf Tea, Numi Inc. P.B.C and ONO TEAS Pvt. Ltd.