Bare Metal Cloud Market Companies – Leading Vendors & Innovation Mapping 2025 Companies

Top Industry Leaders in the Bare Metal Cloud Market

Bare metal cloud market is experiencing strong growth as enterprises demand greater performance, control, and security in their cloud infrastructure. Unlike traditional virtualized environments, bare metal cloud provides direct access to physical servers, enabling high-performance workloads, reduced virtualization overhead, and improved data isolation. This makes it an ideal choice for applications requiring low latency, high I/O throughput, and strict regulatory compliance.

Key players in the market are differentiating through custom hardware configurations, automated provisioning, and integration with container orchestration and hybrid cloud platforms. The demand is being driven by sectors such as AI/ML, big data analytics, gaming, financial services, and media rendering, where resource-intensive workloads benefit significantly from bare metal performance.

In 2024, the market saw accelerated momentum through strategic partnerships, edge cloud expansions, and the launch of GPU-optimized bare metal instances. Cloud providers are increasingly offering dedicated tenancy options, per-second billing, and API-driven server lifecycle management, aligning with DevOps and cloud-native paradigms. As organizations look to balance cloud agility with hardware-level control, the bare metal cloud is positioning itself as a critical layer in the modern cloud stack.

1. Key Players & Technology Focus

Atlantic.Net – Atlantic.Net is a prominent U.S.-based provider of hosting and cloud infrastructure solutions.

Estimated Market Presence: High (Global)
Atlantic.Net delivers a diverse range of infrastructure options, including bare metal cloud, dedicated server hosting, GPU infrastructure, public and private cloud solutions, colocation, disaster recovery, and fully managed hosting services. With certified data center facilities across North America (New York, Dallas, Orlando, San Francisco, and Ashburn), as well as international locations in London, Singapore, and Toronto, Atlantic.Net has the global capacity to provision infrastructure for customers in over 100 countries.

• Core Offerings:




• Bare Metal Server Value 32 – Positioned as an entry‑tier bare‑metal option for workloads requiring dedicated computing resources without virtualization overhead, it provides reliable performance for small to mid‑sized applications.


• Bare Metal Server Value 64 – Provides a modest performance increase over the Value 32 due to additional memory capacity.


• Bare Metal Server Performance 128- excellent combination of CPU power, memory, and high-speed storage with workloads typically considered analytics workloads, medium/database environments, and enterprise applications


• Bare Metal Server Premium 256 - supports heavily transactional system and memory-driven workloads


• Bare Metal Server Premium 512 - offers extensive capacity and high‑speed data handling, with RAID 10 providing high availability and throughput for mission‑critical workloads


• Bare Metal Server Power 256 - A compute rich foundation tailored to parallel processing, heavy compute loads, and virtualization environments that demand high core counts


• Bare Metal Server Power 512 - enterprise scale virtualization, analytics platforms, and large memory applications requiring deep processing and extensive storage


• Custom Bare Metal Server for Larger Complex Deployments

• Competitive Differentiators:




• Dedicated Compute: Full hardware isolation for performance and security


• Low Latency: Strategically located eight global data centers


• Custom OS Deployment: Support for Windows, Linux, and custom images


• Compliance-Ready: HIPAA, HITECH, SOC 2/3 certified environments


• High Availability: Redundant power, network, and storage infrastructure

• Recent Collaborations:




• Atlantic.Net joined the NVIDIA enables integration of NVIDIA GPU technology into its bare metal and cloud offerings to address compute- and graphics-intensive workloads.

• Recent News:




• 2024: Atlantic.Net, has introduced its latest innovation: GPU Cloud Hosting.


• Atlantic.Net Launches Next-Generation Secure Block Storage to increase Stability, Security and Scalability Without the Guesswork.

Liquid Web LLC– Go to provider for performance-driven hosting

The company helps professionals with managed platforms for WordPress, WooCommerce, and Magento.  It provides strong GPU and VPS servers.  Integrated security tools, PCI and HIPAA compliance, and secure private networks are some of its advantages.  These include complete root access and well-known control panels like Plesk, InterWorx, and cPanel.  This configuration enables complicated settings and simplifies management.

• Key Offering:




• Intel E-2134


• Intel E-2456


• Intel Xeon Gold 6526Y


• Intel Xeon Gold 6526Y Dual

• Recent News:




• 2025, Liquid Web expanded its global reach by adding bare metal locations in San Jose, Ashburn, Sydney, and London. It also grew its cloud hosting in London.

Cherry Servers Inc – strong position in the bare-metal cloud market

The firm delivers turnkey bare-metal and virtual server solutions, including GPU-equipped nodes for compute-intensive tasks, all accessible through a self-service portal and API. Its platform emphasizes automation and transparent billing models—hourly and monthly—to support business agility and operational efficiency.

• Key Offerings:




• Pre-built Servers


• Custom Servers


• GPU Servers

• Recent Developments:




• Collaborations with IT companies like Cloudflare and Huawei increase the cost-effectiveness and scalability of infrastructure

Hivelocity Ventures Corp – Cloud Hosting Platform

Hivelocity Ventures Corp operates a robust infrastructure portfolio within the bare metal cloud market, offering services across dedicated servers, virtual private servers (VPS/VDS), and enterprise cloud environments. The company maintains a global network of over fifty data centers spanning six continents, enabling geographically distributed deployment to support latency-sensitive, performance-intensive use cases.

• Products:




• Bare Metal EDGE Pod


• Bare Metal EDGE Micro‑Pod

• Recent News:




• Hivelocity launched its new VPS Pro plan

International Business Machines Corporation – Workload Optimization and Enterprise Support

Provides integrated solutions and services in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. It operates through Software, Consulting, Infrastructure, and Financing segments. The Software segment offers hybrid cloud and AI platforms that allows clients to realize their digital and AI transformations across the applications, data, and environments.

• Highlights:




• Dedicated Performance and Control: Single-tenant servers with low-level hardware access ensure maximum performance and eliminate the "noisy neighbor" issue sometimes present in virtualized environments.


• Customization and Flexibility: Offers extensive customization options with over 11 million possible hardware configurations, including choice of CPU (Intel Xeon, AMD EPYC, NVIDIA GPUs), storage (NVMe SSDs, block/file storage, Cloud Object Storage), and networking options.


• Robust Networking: Global data center footprint with redundant network ports for enhanced network failover.


• Security and Compliance: Physical isolation provides enhanced security and helps meet compliance standards like SOX, HIPAA, and PCI-DSS.


• Workload Optimization and Enterprise Support: Certified for SAP and VMware solutions, making it suitable for modernizing and deploying these enterprise workloads.

• Latest Projects:




• SmartNIC launch IBM Cloud Bare Metal Servers for VPC.


• IBM announces bare metal version of LinuxONE in the IBM Cloud.

1. Market Characterization – Innovation Hotspots

The competitive landscape is characterized by:

• Performance-Centric Architectures: Vendors are emphasizing ultra-low latency, high IOPS, and dedicated compute environments for workloads such as AI/ML training, high-frequency trading, and gaming.


• Hybrid & Multicloud Enablement: Solutions are increasingly designed to integrate seamlessly with public clouds (e.g., AWS Outposts, Google Anthos), enabling enterprises to balance performance and flexibility.


• Automation & Infrastructure as Code (IaC): Providers are embedding full-stack automation, with Terraform modules and API-first provisioning to support DevOps and modern CI/CD pipelines.


• Edge Expansion: Growth in edge computing (e.g., 5G, IoT) is driving demand for localized bare metal nodes offering compute power closer to end-users and devices.


• Vendor Differentiation via Customization: Unlike commodity cloud, bare metal players are competing by offering tailored hardware (e.g., GPU clusters, NVMe storage, ARM processors) and configurable network options.


• Data Sovereignty & Compliance Focus: Increasing attention on data localization laws (e.g., GDPR, CCPA, India’s DPDP Act) is propelling demand for region-specific deployments and private infrastructure.


• Sustainability & Energy Efficiency: Energy-conscious enterprises are evaluating providers based on PUE (Power Usage Effectiveness) metrics and green datacenter initiatives, particularly in Europe and North America.


• Consolidation & Ecosystem Integration: Larger cloud players and colocation providers (e.g., Equinix Metal, OVHcloud, Oracle Cloud Infrastructure) are acquiring or partnering with bare metal startups to expand infrastructure capabilities.

1. Competitive Basis – What Sets Winners Apart?

Basis of Competition

Top Differentiators

Interoperability & Modularity

Equinix Metal and Hivelocity lead with API-first, modular infrastructure easily integrated with Kubernetes, multicloud platforms, and automation tools like Terraform.

Regulatory Compliance (GDPR, HIPAA, CCPA)

OVHcloud and IBM Cloud Bare Metal emphasize strong compliance frameworks, offering dedicated instances in certified facilities with granular data residency controls.

Deployment Footprint

Equinix, Oracle Cloud Infrastructure, and IBM have expansive global data center networks with low-latency bare metal nodes in 60+ countries.

AI/ML & HPC Optimization

NVIDIA DGX-ready bare metal from Oracle and custom GPU clusters from phoenixNAP cater to AI/ML, deep learning, and HPC workloads with dedicated high-throughput infrastructure.

Strategic Alliances

Equinix partners with Dell, AWS, and VMware for hybrid solutions; IBM collaborates with Red Hat for integrated cloud-native bare metal deployments.

1. Market Movement – What’s Happening Now (2024–2025)

• Equinix Metal expanded its bare metal as-a-service footprint by launching new edge data centers in Southeast Asia and Latin America to meet AI and low-latency gaming demand.


• OVHcloud partnered with NVIDIA to deliver GPU-powered bare metal servers tailored for European AI startups, with a focus on GDPR-compliant infrastructure.


• Oracle Cloud Infrastructure (OCI) introduced bare metal AI Superclusters featuring RDMA networking and NVIDIA H100s, targeting enterprise-scale GenAI and HPC workloads.


• IBM Cloud launched a “Confidential Bare Metal” line with support for secure enclaves and encrypted memory, aimed at financial services and healthcare industries.


• phoenixNAP integrated HashiCorp Terraform and Ansible modules into its platform to enhance Infrastructure-as-Code (IaC) capabilities for DevOps teams and MSPs.

Conclusion: Market Leaders Fueling the Bare Metal Cloud Evolution

Bare metal cloud market is not only expanding but evolving rapidly, driven by performance-intensive workloads, data sovereignty demands, and cloud-native architectural shifts. IBM, Lumen Technologies, Rackspace Technology and Microsoft Azure remain central figures in this transitioncontinuously pushing innovation in high-performance compute, edge-ready infrastructure, and secure, dedicated environments for AI, HPC, and enterprise applications.

These companies are setting the pace for the rest of the market, with smaller providers and regional data centre operators forming strategic alliances or integrating with global platforms to remain competitive in a highly specialized and latency-sensitive space. The convergence of cloud flexibility with bare metal performance is transforming how enterprises approach hybrid IT and workload deployment strategies.