Spain Bubble Tea Market Research Report Information By Type (Back Tea, Green Tea, Oolong Tea, and White Tea), By Flavor (Fruit, Taro, Strawberry, Classic, and Coffee), By Sugar Content (Regular and Reduced Sugar/Sugar-Free), By Form (Tea Bags, Ready-To-Serve), By Toppings (Pearl, Grass Jelly, Coconut Jelly, Red Bean, and Multiple/Others), and By Distribution Channel (Store-Based and Non-Store-Based) - Forecast Till 2032

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY 14

2 MARKET INTRODUCTION 17

2.1 DEFINITION 17

2.2 SCOPE OF THE STUDY 17

2.3 RESEARCH OBJECTIVE 17

2.4 MARKET STRUCTURE 18

3 RESEARCH METHODOLOGY 19

3.1 OVERVIEW 19

3.2 DATA FLOW 21

3.2.1 DATA MINING PROCESS 21

3.3 PURCHASED DATABASE: 22

3.4 SECONDARY SOURCES: 23

3.4.1 SECONDARY RESEARCH DATA FLOW: 24

3.5 PRIMARY RESEARCH: 25

3.5.1 PRIMARY RESEARCH DATA FLOW: 26

3.5.2 PRIMARY RESEARCH: NUMBER OF INTERVIEWS CONDUCTED 27

3.5.3 PRIMARY RESEARCH: REGIONAL COVERAGE 27

3.6 APPROACHES FOR MARKET SIZE ESTIMATION: 28

3.6.1 CONSUMPTION & NET TRADE APPROACH 28

3.6.2 REVENUE ANALYSIS APPROACH 28

3.7 DATA FORECASTING 29

3.7.1 DATA FORECASTING TECHNIQUE 29

3.8 DATA MODELING 30

3.8.1 MICROECONOMIC FACTOR ANALYSIS: 30

3.8.2 DATA MODELING: 31

3.9 TEAMS AND ANALYST CONTRIBUTION 33

4 MARKET DYNAMICS 34

4.1 INTRODUCTION 34

4.2 DRIVERS 35

4.2.1 CULTURAL ADAPTATION THAT BLENDS TRADITIONAL SPANISH FLAVORS WITH THE BUBBLE TEA 35

4.2.2 YOUTHFUL TREND AND SOCIAL MEDIA BUZZ 35

4.2.3 INNOVATION AND HEALTH-CONSCIOUS CHOICES 36

4.3 RESTRAINTS 37

4.3.1 BUBBLE TEA IS STILL RELATIVELY NEW IN SPAIN 37

4.3.2 COMPETITION FROM OTHER BEVERAGES 38

4.4 OPPORTUNITY 39

4.4.1 THE GROWING TREND OF ONLINE ORDERING AND DELIVERY SERVICE 39

4.4.2 INCREASED MARKETING AND EDUCATIONAL EFFORTS 39

4.5 CHALLENGES 40

4.5.1 HEALTH CONCERNS 40

4.5.2 LIMITED AVAILABILITY 41

4.6 STRATEGIC INSIGHTS 41

4.6.1 TECHNOLOGY UPDATE 41

4.7 REGIONAL MARKETS TO LOOK FOR 42

4.8 REGULATORY UPDATE 42

4.9 MARKET TRENDS 43

4.10 IMPACT ANALYSIS OF COVID-19 43

4.10.1 IMPACT ON THE OVERALL TEA INDUSTRY 43

4.10.2 ECONOMIC IMPACT 44

4.10.3 IMPACT ON THE GLOBAL BUBBLE TEA MARKET 44

4.10.4 IMPACT ON THE SUPPLY CHAIN OF BUBBLE TEA 45

4.10.5 IMPACT ON MARKET DEMAND FOR BUBBLE TEA 45

4.10.5.1 IMPACT DUE TO RESTRICTIONS/LOCKDOWN 45

4.10.5.2 CONSUMER SENTIMENTS 45

4.10.6 IMPACT ON PRICING OF BUBBLE TEA 46

4.10.7 CONSUMER BEHAVIOR ANALYSIS 47

5 MARKET FACTOR ANALYSIS 48

5.1 VALUE CHAIN ANALYSIS 48

5.1.1 RAW FORMS 48

5.1.2 MANUFACTURING / PRODUCTION/ PROCESSING 49

5.1.3 PACKING 49

5.2 SUPPLY CHAIN ANALYSIS 50

5.2.1 PARTICIPANTS (AT DIFFERENT NODES) 51

5.2.1.1 RAW FORM SUPPLIERS 51

5.2.1.2 MANUFACTURERS 51

5.2.1.3 DISTRIBUTION CHANNEL 52

5.2.1.4 END USER 52

5.2.2 INTEGRATION LEVELS 53

5.2.3 KEY ISSUES ADDRESSED (KEY SUCCESS FACTORS) 54

5.3 PORTER’S FIVE FORCES MODEL 55

5.3.1 BARGAINING POWER OF SUPPLIERS 55

5.3.2 BARGAINING POWER OF BUYERS 56

5.3.3 THREAT OF NEW ENTRANTS 56

5.3.4 THREAT OF SUBSTITUTES 57

5.3.5 INTENSITY OF RIVALRY 57

6 SPAIN BUBBLE TEA MARKET BY TYPE 58

6.1 INTRODUCTION 58

6.2 BLACK TEA 59

6.3 GREEN TEA 60

6.4 OOLONG TEA 60

6.5 WHITE TEA 61

7 SPAIN BUBBLE TEA MARKET BY FLAVOR 62

7.1 INTRODUCTION 62

7.2 FRUITS 63

7.3 TARO 64

7.4 STRAWBERRY 65

7.5 CLASSIC 65

7.6 COFFEE 66

8 SPAIN BUBBLE TEA MARKET BY SUGAR CONTENT 67

8.1 INTRODUCTION 67

8.2 REGULAR 68

8.3 REDUCED SUGAR/SUGAR-FREE 69

9 SPAIN BUBBLE TEA MARKET BY FORM 70

9.1 INTRODUCTION 70

9.2 TEA BAGS 71

9.3 READY-TO-SERVE 72

10 SPAIN BUBBLE TEA MARKET BY TOPPINGS 73

10.1 INTRODUCTION 73

10.2 PEARL 74

10.3 GRASS JELLY 75

10.4 COCONUT JELLY 75

10.5 RED BEAN 76

10.6 MULTIPLE/OTHERS 77

11 SPAIN BUBBLE TEA MARKET BY DISTRIBUTION CHANNEL 78

11.1 INTRODUCTION 78

11.2 STORE-BASED 79

11.3 NON-STORE-BASED 80

12 COMPETITIVE LANDSCAPE 81

12.1 INTRODUCTION 81

12.2 COMPETITION DASHBOARD 82

12.2.1 PRODUCT PORTFOLIO 82

12.2.2 REGIONAL PRESENCE 82

12.2.3 STRATEGIC ALLIANCES 82

12.2.4 INDUSTRY EXPERIENCES 83

12.3 WHO ARE THE MAJOR DISRUPTORS & INNOVATORS 83

12.4 WHAT STRATEGIES ARE BEING ADOPTED BY MARKET LEADERS 83

13 COMPANY PROFILES 84

13.1 WOWBLE. 84

13.1.1 COMPANY OVERVIEW 84

13.1.2 PRODUCTS OFFERED 84

13.1.3 SWOT ANALYSIS 85

13.1.4 KEY STRATEGY 85

13.2 BUBBLE TEA HOUSE COMPANY 86

13.2.1 COMPANY OVERVIEW 86

13.2.2 PRODUCTS OFFERED 86

13.2.3 SWOT ANALYSIS 87

13.2.4 KEY STRATEGY 87

13.3 ZENZOO 88

13.3.1 COMPANY OVERVIEW 88

13.3.2 PRODUCTS OFFERED 88

13.3.3 SWOT ANALYSIS 89

13.3.4 KEY STRATEGY 89

13.4 CHATIME 90

13.4.1 COMPANY OVERVIEW 90

13.4.2 PRODUCTS OFFERED 90

13.4.3 SWOT ANALYSIS 91

13.4.4 KEY STRATEGY 91

13.5 COCO FRESH TEA & JUICE 92

13.5.1 COMPANY OVERVIEW 92

13.5.2 PRODUCTS OFFERED 92

13.5.3 SWOT ANALYSIS 93

13.5.4 KEY STRATEGY 93

13.6 TAPIO COFFEE & BUBBLE TEA 94

13.6.1 COMPANY OVERVIEW 94

13.6.2 PRODUCTS OFFERED 94

13.6.3 SWOT ANALYSIS 95

13.6.4 KEY STRATEGY 95

13.7 DATA CITATIONS 97

LIST OF TABLES

TABLE 1 QFD MODELING FOR MARKET SHARE ASSESSMENT 31

TABLE 2 SPAIN BUBBLE TEA MARKET, BY TYPE, 2018-2032 (USD MILLION) 58

TABLE 3 SPAIN BUBBLE TEA MARKET, BY FLAVOR, 2018-2032 (USD MILLION) 63

TABLE 4 SPAIN BUBBLE TEA MARKET, BY SUGAR CONTENT, 2018-2032 (USD MILLION) 67

TABLE 5 SPAIN BUBBLE TEA MARKET, BY FLAVOR, 2018-2032 (USD MILLION) 70

TABLE 6 SPAIN BUBBLE TEA MARKET, BY FLAVOR, 2018-2032 (USD MILLION) 74

TABLE 7 SPAIN BUBBLE TEA MARKET, BY DISTRIBUTION CHANNEL, 2018-2032 (USD MILLION) 78

TABLE 8 WOWBLE.: PRODUCTS OFFERED 84

TABLE 9 BUBBLE TEA HOUSE COMPANY: PRODUCTS OFFERED 86

TABLE 10 ZENZOO: PRODUCTS OFFERED 88

TABLE 11 CHATIME: PRODUCTS OFFERED 90

TABLE 12 COCO FRESH TEA & JUICE: PRODUCTS OFFERED 92

TABLE 13 TAPIO COFFEE & BUBBLE TEA: PRODUCTS OFFERED 94

LIST OF FIGURES

FIGURE 1 SPAIN BUBBLE TEA MARKET: STRUCTURE 18

FIGURE 2 SPAIN BUBBLE TEA MARKET: MARKET GROWTH FACTOR ANALYSIS (2022-2032) 34

FIGURE 3 DRIVER IMPACT ANALYSIS (2023-2032) 37

FIGURE 4 RESTRAINT IMPACT ANALYSIS (2022-2032) 38

FIGURE 5 VALUE CHAIN ANALYSIS: SPAIN BUBBLE TEA MARKET 48

FIGURE 6 SUPPLY CHAIN ANALYSIS: SPAIN BUBBLE TEA MARKET 50

FIGURE 7 PORTER’S FIVE FORCES MODEL: SPAIN BUBBLE TEA MARKET 55

FIGURE 8 SPAIN BUBBLE TEA MARKET, BY TYPE, SEGMENT ATTRACTIVENESS ANALYSIS 58

FIGURE 9 SPAIN BUBBLE TEA MARKET, BY TYPE, 2022 (% SHARE) 59

FIGURE 10 SPAIN BUBBLE TEA MARKET BY FLAVOR, SEGMENT ATTRACTIVENESS ANALYSIS 62

FIGURE 11 SPAIN BUBBLE TEA MARKET, BY FLAVOR, 2022 (% SHARE) 63

FIGURE 12 SPAIN BUBBLE TEA MARKET BY SUGAR CONTENT, SEGMENT ATTRACTIVENESS ANALYSIS 67

FIGURE 13 SPAIN BUBBLE TEA MARKET, BY SUGAR CONTENT, 2022 (% SHARE) 68

FIGURE 14 SPAIN BUBBLE TEA MARKET BY FLAVOR, SEGMENT ATTRACTIVENESS ANALYSIS 70

FIGURE 15 SPAIN BUBBLE TEA MARKET, BY FLAVOR, 2022 (% SHARE) 71

FIGURE 16 SPAIN BUBBLE TEA MARKET BY TOPPINGS, SEGMENT ATTRACTIVENESS ANALYSIS 73

FIGURE 17 SPAIN BUBBLE TEA MARKET, BY TOPPINGS, 2022 (% SHARE) 74

FIGURE 18 SPAIN BUBBLE TEA MARKET, BY CHANNEL TYPE, SEGMENT ATTRACTIVENESS ANALYSIS 78

FIGURE 19 SPAIN BUBBLE TEA MARKET, BY CHANNEL TYPE, 2022 (% SHARE) 79

FIGURE 20 COMPETITOR DASHBOARD: SPAIN BUBBLE TEA MARKET 82

FIGURE 21 WOWBLE.: SWOT ANALYSIS 85

FIGURE 22 BUBBLE TEA HOUSE COMPANY: SWOT ANALYSIS 87

FIGURE 23 ZENZOO: SWOT ANALYSIS 89

FIGURE 24 CHATIME: SWOT ANALYSIS 91

FIGURE 25 COCO FRESH TEA & JUICE: SWOT ANALYSIS 93

FIGURE 26 TAPIO COFFEE & BUBBLE TEA: SWOT ANALYSIS 95