Asia-Pacific Whey Protein Ingredients Market Size was valued at USD 5,465.31 million in 2022. The Asia-Pacific Whey Protein Ingredients market industry is projected to grow from 2023 to USD 10,300.74 million by 2030, exhibiting a compound annual growth rate (CAGR) of 7.15% during the forecast period (2023 - 2030). The increase in demand for dietary supplements has been a major driving factor for the growth of the whey protein ingredients market. Dietary supplements are widely consumed by individuals looking to improve their overall health and well-being, as well as manage specific health concerns. Whey protein is a popular ingredient in many dietary supplements due to its numerous health benefits. The increasing fitness and sports nutrition trends are reshaping dietary habits and consumer choices across the Asia-Pacific region. With a heightened focus on health and physical well-being, individuals are increasingly integrating fitness routines into their lifestyles, spurring a surge in demand for sports nutrition products. The increasing disposable income levels across the Asia-Pacific region have significantly impacted consumer spending patterns and the overall economy. As incomes rise, individuals and households have more financial flexibility, leading to shifts in consumption habits. One notable effect is the elevated demand for premium and higher-quality whey protein ingredients-based supplements. With greater purchasing power, consumers are more willing to invest in health and well-being, leading to a surge in demand for nutritious and premium food options.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The increase in demand for dietary supplements has been a major driving factor for the growth of the whey protein ingredients market. Dietary supplements are widely consumed by individuals looking to improve their overall health and well-being, as well as manage specific health concerns. Whey protein is a popular ingredient in many dietary supplements due to its numerous health benefits. For example, whey protein is rich in essential amino acids, which are important for muscle growth and repair. It is commonly used by athletes and fitness enthusiasts as a post-workout supplement to aid in muscle recovery and enhance performance. The growing popularity of protein dietary supplement products has significantly contributed to the increased demand for whey protein ingredients-based dietary supplements which in turn drives the growth whey protein ingredients market. As whey protein ingredient is the major component required in whey protein ingredients based dietary supplements.
Moreover, whey protein has gained attention for its potential weight management benefits. It has been found to promote satiety and reduce appetite, making it a preferred choice for individuals looking to manage their weight. The rising number of individuals seeking weight loss solutions has further fuelled the demand for whey protein ingredients used in the production of whey protein ingredient-based dietary supplements.
Additionally, the aging population has contributed to the growth of the whey protein raw ingredients market. As people age, there is an increased focus on maintaining muscle mass and preventing age-related muscle loss. Whey protein is known to be easily digestible and contains a high concentration of branched-chain amino acids, which are essential for muscle synthesis. This has led to a surge in the demand for whey protein ingredients among the manufacturers for the production of whey protein ingredient-based dietary supplements-based supplements among older individuals seeking to maintain their muscle strength and overall health. Thus, the rise in the demand for dietary supplements across the region drives the growth of the APAC whey protein ingredients market.
The Asia-Pacific Whey Protein Ingredients market segmentation, based on type, includes whey protein isolates, whey protein concentrates, and whey protein hydrolysates. The whey protein concentrates segment accounted for the largest market share of 39.7% in 2022 and is likely to register a CAGR of 7.48% during the projected period. Whey protein concentrate is a type of ingredient that is derived from milk during the process of cheese production. It contains a high concentration of proteins, typically ranging from 70-80% depending on the product. The growing health consciousness among consumers is driving the growth of the whey protein concentrates ingredient market. Whey protein concentrates are known for their high protein content, as well as their low lactose and fat content, making them an attractive choice for health-conscious individuals.
In recent years, there has been an increasing focus on maintaining a healthy lifestyle and adopting a balanced diet. Whey protein concentrates are seen as a convenient and effective way to supplement protein intake, especially for those who are involved in physical activities or are looking to build muscle. Moreover, with the rise in popularity of whey protein concentrate-based fitness and sports nutrition products has a demand for whey protein concentrates which further drives the growth of the market. Sports nutrition has gained considerable popularity, not just among athletes but also among the general population looking to enhance their athletic performance and endurance. Whey protein concentrates are a prominent ingredient in many sports nutrition products due to their superior amino acid composition and ability to support muscle development and recovery. Thus, the increasing popularity of whey protein-based sports nutrition products increases the demand for whey protein concentrates which drives the growth of the market. Furthermore, Carbery (UK) reported that its whey-based ingredients, including whey protein concentrates, are used in nutritional applications including infant formula, sports nutrition, and clinical nutrition, and its potential customers were from Asian countries including India, Japan, and China in 2022. Also, in September 2020, DV Nutrition (Netherlands) and Wheyco (Switzerland) merged under the umbrella of the DMK Group (Germany) and named Wheyco Netherlands VOF (Netherlands). This merger was formed especially to expand the whey protein-based ingredient market, including whey protein concentrates, into Asian countries because the demand for this product is high due to its application in baby food, clinical nutrition, and food applications in Asia. Wheyco Netherlands VOF product portfolios have been coordinated so that DVN products can be supplied to growth markets, including Asia.
Figure 1: Asia-pacific Whey Protein Ingredients Market, by Type, 2022 & 2030 (USD Million)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The Asia-Pacific Whey Protein Ingredients market segmentation, based on application, includes dairy & frozen desserts, bakery & confectionery, beverages, dietary supplements, nutrition supplements, and others. The nutrition supplements segment accounted for the largest market share of 29.1% in 2022. The dietary supplements segment currently dominates the Asia-Pacific whey protein ingredients market. The phenomenon is driven by a combination of socioeconomic and health-oriented trends, which underlines the region's growing interest in wellness and fitness. As growing middle-class populations in Asia-Pacific countries adopt more health-conscious lifestyles, there has been a shift to nutritional supplements to fill nutritional gaps, boost immunity, and improve physical performance. This trend is particularly evident among millennials and the working population, who are looking for convenient and effective nutritional solutions to supplement their fast-paced lives. With its high biological value and rich amino acid profile, whey protein has emerged as the cornerstone of this nutritional revolution, valued for its muscle repair, weight management, and overall health benefits. Additionally, increased sports and fitness activities in the region, fueled by rising disposable incomes and government initiatives to promote physical health, have increased the demand for protein-rich nutritional supplements. Digital transformation has further fueled the segment's growth as online environments provide easy access to a wide range of whey protein products, as well as educational content that demystifies the science of nutrition for the everyday consumer. In addition, customization and innovation in milk protein products, from flavors to formulations (such as plant-based or lactose-free options), have taken into account the various preferences and dietary restrictions of the Asian demographic, making it an important part of theirs. diet. treatment program As a result, the nutritional supplements segment not only dominates but also leads the Asia-Pacific whey protein ingredients market, reflecting the region's evolving dietary habits and collective shift towards a more health-conscious society.
Figure 1: Asia-pacific Whey Protein Ingredients Market, by Application, 2022 & 2030 (USD Million)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
By Country, the study segments the market into China, India, Japan, Australia, South Korea, Singapore, Indonesia, Thailand, the Philippines, Malaysia, Vietnam, Taiwan, and the rest of Asia-Pacific. China's Whey Protein Ingredients Market accounts for the largest market share 25.28% in 2022 and is expected to exhibit an 8.23% CAGR due to its large population and rapidly growing awareness of citizens about health and well-being. This growing demand is fueled by rising disposable incomes, urbanization, and changing lifestyle choices toward healthier lifestyles. The India Whey Protein Ingredients Market is experiencing significant growth and transformation, driven by evolving consumer preferences, technological advancements, and the increasing demand for Whey Protein Ingredientses due to the increase in population. As a key player in the Asia-Pacific Whey Protein Ingredients industry, China has witnessed a surge in the production and use of various types of Whey Protein Ingredients.
Figure 1: Asia-pacific Whey Protein Ingredients Market, by Country, 2022 & 2030 (USD Million)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Asia-pacific Whey Protein Ingredients Key Market Players & Competitive Insights
The Asia Pacific whey protein ingredients market is distinguished by the presence of regional and local players. The rising demand for dietary supplement products, increasing fitness and sports nutrition trends, and increasing disposable income levels across the Asia-Pacific region are further expected to drive the growth of the Asia-Pacific whey protein ingredients market during the forecast period. However, the high cost of whey protein may hamper the growth of the Asia Pacific whey protein ingredients market. The major players have adopted a strategy of obtaining regulatory approval from government agencies for their products and signing contracts and agreements to broaden their reach and reduce product costs. For instance, in August 2023, Arla Foods Ingredients (Denmark) and Brenntag Group firm Zhongbai Xingye Food Technology (Beijing) Co., Ltd ("Zhongbai") have signed a distribution agreement to service the Chinese food and nutrition markets. The Asia Pacific whey protein ingredients market is extremely competitive, with players competing, partnering, and investing heavily in R&D to gain a significant market share. The market is moderately fragmented with rising competition, product launches, increasing collaborative partnerships, and other strategic decisions to achieve operational efficiency.
The business model developed by manufacturers in the Asia Pacific whey protein ingredients market includes manufacturing advanced whey protein ingredients products. Mergers and collaborations were also observed to expand the company's product portfolio, as well as the introduction of new products. The growth of prominent industry players is dependent on various factors, such as market conditions, government support, and industry development. Key manufacturers are also focusing on investing in R&D activities. This will boost market growth in the upcoming future.
Key Companies in the Asia-Pacific Whey Protein Ingredients market include.
Asia-pacific Whey Protein Ingredients Industry Developments
August 2023: Arla Foods Ingredients (Denmark) and Brenntag Group firm Zhongbai Xingye Food Technology (Beijing) Co., Ltd ("Zhongbai") have signed a distribution agreement to service the Chinese food and nutrition markets.
November 2021: Glanbia Nutritionals (Ireland) acquired PacMoore Processing Technologies (PPT) (US) in Mooresville, Indiana as well as its R&D facility in Gridley, Illinois for USD 53 million.
Asia-pacific Whey Protein Ingredients Market Segmentation
Asia-Pacific Whey Protein Ingredients Type Outlook
Asia-Pacific Whey Protein Ingredients Application Outlook
Asia-pacific Whey Protein Ingredients Country Outlook
| Report Attribute/Metric | Details |
| Market Size 2022 | USD 5,465.31 million |
| Market Size 2030 | USD 10,300.74 million |
| Compound Annual Growth Rate (CAGR) | 7.15% (2023-2030) |
| Base Year | 2022 |
| Forecast Period | 2023-2030 |
| Historical Data | 2019 & 2021 |
| Forecast Units | Value (USD Million) |
| Report Coverage | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, application, and Country |
| Geographies Covered | Asia-pacific |
| Countries Covered | China, India, Japan, Australia, South Korea, Singapore, Indonesia, Thailand, the Philippines, Malaysia, Vietnam, Taiwan, and the rest of Asia-Pacific |
| Key Companies Profiled | Carbery (Ireland), Morinaga Milk Industry Co Ltd (Japan), FrieslandCampina Ingredients (The Netherlands), LACTALIS Ingredients (France), Milk Specialties Global (USA), Arla Foods Ingredients Group P/S (Denmark), DMK Group (Germany), Fonterra Cooperative Group Ltd. (New Zealand), Glanbia PLC (Ireland), Kerry Group Plc (Ireland), and among others. |
| Key Market Opportunities | ·      Rising health and wellness awareness |
| Key Market Dynamics | ·      Rising demand for dietary supplements ·      Increasing fitness and sports nutrition trends ·      Increasing disposable income levels across the Asia-Pacific region |
Frequently Asked Questions (FAQ) :
The Asia-Pacific Whey Protein Ingredients market accounted for USD 5,465.31 million.
The increase in demand for dietary supplements has been a major driving factor for the growth of the whey protein ingredients market.
The growth rate of the Asia-Pacific Whey Protein Ingredients market is 7.15% CAGR.
Carbery (Ireland), Morinaga Milk Industry Co Ltd (Japan), FrieslandCampina Ingredients (The Netherlands), LACTALIS Ingredients (France), Milk Specialties Global (USA), Arla Foods Ingredients Group P/S (Denmark), DMK Group (Germany), Fonterra Cooperative Group Ltd. (New Zealand), Glanbia PLC (Ireland), Kerry Group Plc (Ireland), and among others are the key players in the Asia-pacific Whey Protein Ingredients market.
No, the increasing popularity of plant-based diets is causing innovation but has not surpassed the demand for whey protein.
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